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Building A Surfer Trap – Stage 3
Building A Surfer Trap – Stage 3.
You should hopefully by now have a basic looking surfer trap ready on your server and on your hard drive.
Now we need to start to ‘dirty’ this surfer trap up a little.
We have already added 1 pop-up console to each of the FPA’s including the Multi-Site FPA.
For the next step in this ‘dirtying’ process we need to add some additional links onto each of the FPA’s including the Multi-Site FPA.
On the FPA’s what you need to do is create a ‘no thank you’ link so, if your surfer does not want to visit the site for the FPA you have sent them to you can send them to an alternative.
This no thank you link can go to one of two places, you need to decide where you feel the traffic can be best utilized however, from my experience i would highly recommend using this first method:
Link the ‘no thank you’ text on each of the single site FPA’s to another DIFFERENT niche FPA in your surfer trap so, as an example, if your surfer is on the All Petite FPA in your trap, the ‘no thank you’ link would lead to Just Toon’s. If they decide not to go with the Just Toon’s site, the ‘no thank you’ link on this FPA would go to Gay Ultra and so on, you need to ensure however, that the ‘no thank you’ link goes to a completely different niche to the one of the FPA the surfer is currently on.
The second option you have is to link the ‘no thank you’ text to the ARS POTD (picture of the day) program. This will be your last chance at selling the surfer to one of the ARS pay sites.
In addition to the ‘no thank you’ link on each of the FPA’s you also need to add a small table to the Single-Site FPA’s. ideally this should be four columns across and 2 rows down. This will give you 8 places to put a one or two word link going to another different niche FPA than the one the surfer is currently viewing however, you also need to ensure that these 8 links are going to a different FPA than the ‘no thank you’ link you have created.
The above stage is where we could potentially start to lose people in the instructions therefore if you have ANY questions or queries regardless of how small they may be please post on the forums.
This stage should hopefully only take you a couple of hours to complete and, once you have tested all of the links and uploaded the FPA’s to your server you are all set for the next MAJOR step in this project…. Generating Fresh Traffic.
Article written by Lee
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JavaScript Know How
JavaScript can be one of the most useful additions to any web page. It comes packaged as standard in Microsoft’s Internet Explorer and, Netscape Navigator and allows webmasters to perform field validations, mouse-over’s, pop ups and a whole entourage of other nifty little features on our sites.
In this article we will show you how to:
– Display the browser name and version number
– Change the text in the status bar of the browser
– Use an input box to get text from the user
– Use a message box to display text to the user
– Change the title of the browser windowBefore that, however, we need to know how to setup our web page so that it can run the JavaScript. JavaScript code is inserted between opening and closing script tags: <script> and </script>, like this:
<script language=”JavaScript”>
–> JavaScript code goes here <–
</script>
These script tags can be placed anywhere on the page, however, it’s common practice to place them between the <head>and </head> tags. A basic HTML page that contains some JavaScript looks like this:
<html>
<head>
<title> My Test Page </title>
<script language=”JavaScript”>function testfunc()
{
var x = 1;
}</script>
</head>
<body>
<h1>Hello</h1>
</body>
</html>For the examples in this article, you should use the basic document format I have just shown you, inserting the JavaScript code between the <script> and </script>tags. When you load the page in your browser, the JavaScript code will be executed automatically.
Displaying the browsers name and version number.
The “navigator” object in JavaScript contains the details of the user’s browser, including its name and version number. They can be displayed in a browser using the document.write function:document.write(“Your browser is: ” + navigator.appName);
document.write(“<br>Its version is: ” + navigator.appVersion);I run Windows 2000 and Internet Explorer version 6, so the output from the code above looks like this in my browser window:
Your browser is: Microsoft Internet Explorer
Its version is: 4.0 (compatible; MSIE 6.0b; Windows NT 5.0)Changing the text in the status bar of the browser.
To change the text in the status bar of a browser window, just change the “status” member of the “window” object, which represents the entire browser window:window.status = “This is some text”;
Using an input box to get text from the user.
Just like in traditional windows applications, you can use an input box to get some text input from the user. The “prompt” function is all you need:var name = prompt(“What is your name?”);
document.write(“Hello ” + name);The prompt function accepts just one argument (the title of the input box), and returns the value entered into the text box. In the example above, you get the users name and store it in the “name” variable. You then use the “document.write” function to output their name into the browser window.
Using a message box to display text to the user.
You can display a message box containing an OK button. These are great when you want to let the user know what is happening during their time on a particular page. You can use a message box to display the “name” variable from our previous example:var name = prompt(“What is your name?”);
alert(“Your name is: ” + name);The “alert” function takes one argument, which is the text to display inside of the message box.
Changing the title of the browser window.
To change the title of a web browser’s window, simply modify the “document.title” variable, like this:document.title = “My new title”;
One bad thing about the “document.title” variable is that it can only be manipulated in Microsoft Internet Explorer. Netscape’s implementation of JavaScript doesn’t allow for modification.
In Closing.
As you can see from the examples in this article, JavaScript is a powerful scripting language that can be used to enhance a visitor’s experience with our site. However, you shouldn’t use JavaScript too much because in some cases it can annoy visitors and send them packing before your site even loads!Article Written By Lee
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Displaying Special Characters On Your HTML Pag
In order to display certain characters within your HTML pages, you must use a special code. The codes below display the HTML code and the character when displayed on your web page. To use any of the characters displayed within the chart, copy & paste the HTML code to the left of the character you would like to use.
HTML Code Browser View HTML Code Browser View HTML Code Browser View HTML Code Browser View © © ! ! _ _  ® ® " “ ` ` ž ž # ` a a Ÿ Ÿ " “ $ $ b b   & & % % c c ¡ ¡ < < & & d d ¢ ¢ > > ' ‘ e e £ £ À À ( ( f f ¤ ¤ Á Á ) ) g g ¥ ¥   * * h h ¦ ¦ à à + + i i § § Ä Ä , , j j ¨ ¨ Å Å - – k k © © Æ Æ . . l l ª ª Ç Ç / / m m « « È È 0 0 n n ¬ ¬ É É 1 1 o o ­ Ê Ê 2 2 p p ® ® Ë Ë 3 3 q q ¯ ¯ Ì Ì 4 4 r r ° ° Í Í 5 5 s s ± ± Î Î 6 6 t t ² ² Ï Ï 7 7 u u ³ ³ Ð Ð 8 8 v v ´ ´ Ñ Ñ 9 9 w w µ µ Õ Õ : : x x ¶ ¶ Ö Ö ; ; y y · · Ø Ø < < z z ¸ ¸ Ù Ù = = { { ¹ ¹ Ú Ú > > | | º º Û Û ? ? } } » » Ü Ü @ @ ~ ~ ¼ ¼ Ý Ý A A  ? ½ ½ Þ Þ B B € € ¾ ¾ ß ß C C  ¿ ¿ à à D D ‚ ‚ À À á á E E ƒ ƒ Á Á å å F F „ „   æ æ G G … … à à ç ç H H † † Ä Ä è è I I ‡ ‡ Å Å é é J J ˆ ˆ Æ Æ ê ê K K ‰ ‰ Ç Ç ë ë L L Š Š È È ì ì M M ‹ ‹ É É í í N N Œ Œ Ê ? î î O O  Ë Ë ï ï P P Ž Ž Ì Ì ð ð Q Q  Í Í ñ ñ R R  Î Î ò ò S S ‘ ‘ Ï Ï ó ó T T ’ ’ Ð Ð ô ô U U “ “ Ñ Ñ õ õ V V ” ” Ò Ò ö ö W W • • Ó Ó ø ø X X – – Ô Ô ù ù Y Y — — Õ Õ ú ú Z Z ˜ ˜ Ö Ö û û [ [ ™ ™ × × ý ý \ \ š š Ø Ø þ þ ] ] › › Ù Ù ÿ ÿ ^ ^ œ œ Ú Ú Whilst the above list is by no means complete, it should contain the most useful characters and codes for you to build your sites using the special characters with ease.
Article written by Lee
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Foreign Search Engines
‘Suchmaschine’ | ‘Moteurs de Recherche’ | ‘Motores de Busqueda’ ? Or, to you and I ‘Search Engines’.
Well what if I told you there was a huge chunk of the market (again I know) that your missing out on because, frankly, you haven’t attempted to get into it?
What is this wondrous market? Simple.. Foreign search engines.
I would say that AT least 80% of my traffic comes from the search engines, Google, AltaVista, etc, etc however a large portion of this se traffic is from countries whose language even some of my translators don’t know.
So, how do you get the foreign search engine traffic? again that’s simple, there are several ways to get it, you can:
1) Submit to your favorite search engine and wait, and wait, and wait… or 2) You can submit to your favorite search engine then, instead of leaving the page, go to the foreign equivalent of that same search engine!
Guess what, if you submit to Google in English then go to google.de the submit form asks you exactly the same information as your submission on the English form would do…so, ya don’t even have to speak German to submit to google.de, isn’t that handy?
In my previous article a few weeks ago I mentioned what countries were top of the ranks for surfers in Europe, well, this week I want to run some figures past you again about which search engines ‘seem’ to be sending a decent amount of foreign traffic.
So here goes, we have the top 6 search engine referrals for December 2001:
http://www.crawler.de/
http://www.lycos.de/
http://www.infoseek.com/Home?pg=Home.html&sv=ES
http://search.yahoo.co.jp
http://www.excite.co.uk/
http://www.infoseek.com/Home?pg=Home.html&sv=FR
As you can see infoseek (which has an English version) sends me lots of foreign traffic although, in reality, this is only for English pages, don’t ask me why but I guess the Spanish and French surfers love surfing for porn in English..
On a separate note, for those of you who are either to stubborn, lazy or, stupid to try submitting to the foreign search engines we will shortly be releasing a foreign search engine submission chart on European Webmasters which will tell you step by step what to put in each of the boxes on the submission form, so even you have no excuse!
Of course, the foreign traffic is going to mean you will need to pay more attention to your sites, perhaps offering these surfers a site in their language to sign up to or, before sending them off to a dialer, trade these foreign surfers off for some ‘English speaking ones via the use of a toplist. Admittedly, I haven’t found sending them to a toplist productive myself however, you might get different results to me.
Basically, if you start to get the traffic, hell, the chances are your getting foreign traffic now and don’t even know about it… USE IT!
If you want to ask questions specific to the foreign market that’s what our forums on EW are there for, we would gladly spend all day everyday answering your foreign traffic questions however, as yet, very few US based webmasters are taking the initiative to investigate further this GREAT source of revenue so, I guess ill just have to go back to my foreign search engines and get a bigger chunk of the ever increasing foreign porn surfer for myself.
Article written by Lee
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Domain Name Registration Services What To Look For
Once upon a time, if you wanted to register a domain name, you could only do it by visiting Network Solutions at http://www.networksolutions.com/ and paying them whatever they asked for, about $35.00 per year.
Then ICANN, http://www.icann.org/, The Internet Corporation for Assigned Names and Numbers (ICANN) that is the non-profit corporation that was formed to assume responsibility for the IP address space allocation, protocol parameter assignment, domain name system management, and root server system management functions previously performed under U.S. Government contract by IANA and other entities, decided to change the rules.
The initial testing phase of the new competitive Shared Registry System for the .com, .net, and .org domains quietly began to take place in April of 1999.
It started with five participants who were the first to implement the new system for competition in the market for .com, .net, and .org domain name registration services.
Previously, registration services in the .com, .net, and .org domains were provided by Network Solutions, Inc. under an exclusive contract with the United States government.
In the two years since this program began, things have really changed.
Just this last week, ICANN reported that two of their registrars, Tucows and New York-based Register.com, had recorded more new registrations for Top Level Domains (dot-com, dot-net and dot-org) than VeriSign’s Network Solutions.
This marks the first time ever that VeriSign’s Network Solutions was out-sold by any of the registrars and signals that their past dominance of domain name registration is certainly fading.
Why?
Because besides others being allowed to make domain name registrations, these new registrars are also cutting prices.
The Rules have most certainly changed.
The Shared Registration System (“SRS”), ICANN’s accredited registrars program, allows people to submit application to become a registrar along with a non-refundable $1000 filing fee.After someone is accepted into the program then they must pay a yearly fee of $5000 to maintain their status as an accredited registrar.
This situation has created a very competitive environment which can only be beneficial to all of us as the price to register a domain name has fallen like a rock from a very tall building.
However, if you plan to register a new domain name using a virtual unknown registrar, make certain they do indeed have the legal accreditation from ICANN by visiting the ICANN web site and viewing their posted list of ALL accredited vendors:
http://www.icann.org/registrars/accredited-list.htmlIt will only take you a few moments to make sure you are dealing with a reputable vendor of domain names. Those few moments will make the entire process legal and worry-free.
Article written by Lee
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Cross Selling – Offer Your Surfers An Alternative
As webmasters our primary goal is to make money from our surfers in order to be successful at business, however, in order to make money from our surfers we need to constantly change the way in which we sell products and services to them.
One such method of selling products to surfers is by using cross selling or, up selling as it is sometimes referred to in the industry. So what exactly is cross selling and, more importantly, what benefit does it give your business model? This is what we shall take a look at in this article.
Cross Selling – The Basics.
Cross selling is a method used by marketers to make the maximum amount of money out of a single sales lead at any given time regardless of whether you are working online or, in a bricks and mortar store cross selling is something that almost every sales person does from offering an extended warranty on a new television purchase to offering an affiliate product from inside your sites secure area.Cross Selling – How To.
One of the easiest ways to initiate the cross selling process is simple to provide your site visitors with a selection of links going to a multitude of individual products, this may be a dating site, a software package or, something else, either way, by placing a selection of links on your main selling pages you have already initiated the cross selling process and, by doing so, have already increased your chance at making a sale.Cross Selling – New Customers.
One method of cross selling that is becoming more and more prevalent on the internet is that of cross selling or, up-selling new customers immediately after they have made a purchase, this in itself is not a bad thing after all, you know they have money to spend so, why not use this fact to garner additional sales.One good way of offering cross sales to new customers is to give the an option on the actual shopping cart page immediately when they hit it, this may be for a site that complements the product they are making a purchase to already or, something completely different either way, by having this already on the order page waiting for your customer you might just make additional money from them.
Cross Selling – Old Customers.
So what happens when a customer leaves your site after making a purchase? Well there are two routes you can take with thee customers, one, is to leave them alone and hope that they return to buy from your site again whilst, the other, my personal preference, is to send these customers a regular follow up letter offering them a product they may be interested in based on their initial purchase after all, if they purchased a copy of Adobe Photoshop, the chances are they may also be interested in something such as Paint Shop Pro, why not give the surfer this as an option by placing a link in the follow up letter taking them to that specific area on your site.Cross Selling – Overview.
When all is said and done, cross selling whether you agree with it or not is a very powerful sales tool, not only can it increase the revenue potentials from new clients but, can also enable any business a method of gaining further incomes from older customers, the one thing that you should all be doing on a regular basis is ensuring that you have a good cross selling strategy in place, regardless of whether you actually are selling memberships to sites, warranties on televisions or, mouse pads for new pc owners.Article written by Lee
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Adult Exit Traffic
How Do You Use It?
I honestly do not think there is a webmaster working in the adult industry to date who has not seen a warning page for a free or avs site with both an enter and an exit link, the enter link goes to the main body of the site in question whilst the exit link goes to some other link, normally disney.com or google.com or some other url where the webmaster in question is quite literally throwing their traffic and money away.
Instead of wasting your exit link traffic to a site that doesn’t make you a cent why not utilize this traffic to feed additional revenue streams, for example, most of the larger adult sponsors now have penis pill programs or dating sites, you could include your affiliate id in the exit link and send your traffic there, after all, the surfer you have on your site isn’t looking for porn so, offer them an alternative which, can still add to your bank balance.
So What Are The Alternatives?
The alternative types of sponsors you should be using on your exit links can vary widely however, the best type of site to send them to would be a sponsor offering products and services such as penis enlargement programs, online pharmacies, history eraser type products or, even a link to a site like amazon.com if the program you use allows for that.Basically you should try to maximize all the traffic you get to your site whether that be by using exit consoles or links, make sure that for each and every surfer you send to the front page (warning) of your site that if they decide to back out or click on a link to leave that you send them somewhere to give them the option of spending money and ultimately earning you revenue.
Article written by Lee.
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Cleaning Up The Myths On Scrubbing
Time and time again on message boards I see the same old topics regarding scrubbing usually preceded by some company being accused of scrubbing their webmasters surfers to much and the webmasters sales being lower because of the sponsor ‘scrubbing’ their surfers however, the reality of this is, it isn’t the sponsors who control how much or how little the surfers credit card transactions are ‘scrubbed’.
The E-Commerce Dilemma.
Irrespective of whether you are an online bookmaker, bakery or adult pay site owner the fact of the matter remains that only credit card fraud is on the increase and, in addition to the rise of online credit card fraud the methods in which the perpetrators of these crimes carry them out is also changing often combating the methods put in place by the online transaction processors to stop this happening luckily however, this is where ‘scrubbing’ comes into effect.So What Is Scrubbing?
Scrubbing is a method used by the credit card processor that the companies who’s site you are sending a surfer to uses. Scrubbing is in effect, a method of calculating the probability that any single transaction (or group of transactions) could be fraudulent. That is to say, is being carried out by someone other than the true owner of the credit or debit card.Scrubbing is probably the single most useful tool provided to our sponsors by the credit card processors to ensure that every transaction that gets sent to them is credible and, once the transaction is allowed (or not) a part of the information contained with the transaction is sent to a central database to help other clients of that processor guard against receiving unlawful transaction purchases.
How Does Scrubbing Affect Me?
As a webmaster, believe it or not, scrubbing is actually a good thing for you. You know that each transaction processed is first of all a legitimate one and, secondly, you know that the sponsor who you are using is not going to go bankrupt due to excessive illegal transaction. This means that the sponsor can improve the services they offer YOU as a webmaster to assist you in making more money.In essence, the scrubbing of credit card transactions at a sponsors level increases the amount of money you make long term not only with that individual sponsor but, with every other sponsors who uses the same transaction processor.
Article written by Lee.
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Content – Keeping your members coming back for more
We know that the first battle for pay site owners is getting the traffic and the signups. But, sometimes this becomes such a focus that we forget the other battle: keeping members interested once you have them. When people pay for a membership to a site they are expecting to get their money’s worth. In return for their monthly fee they are looking for a site that encompasses quality, variety and originality.
As the web grows, so does the online entertainment industry. Four or five years ago there was only a handful of pay sites around compared to the thousands and thousands that are on the net today. Back then, you could literally put any kind of content on your sites and you would have membership, there just was not much choice out there for the connoisseur of porn. Now, potential members are more informed, they know what is out there, they know what they like, and they know what they want to see.
What has to be done to cater to these more discriminating porn shoppers? You have to give them what they want. Here are some useful tips for choosing a content provider and/or content for your pay sites that will keep the members coming back for more:
Go for the exclusive content.
You want to be able to provide your members with something that is fairly fresh and that is not pasted on every pay site on the Internet. The last thing a potential buyer wants to see is a site that is a carbon copy of half the sites out there.
Choose leased content.
Choosing leased content over buying CD’s is a good way to keep your site fresh. Most leased content providers will update their content on a bi-monthly or monthly basis. As well, with leased content, it is just a matter of adding the feed into your site. This alleviates the need for extensive extra graphic design work.
Have a wide variety of content.
Make sure that your site has a little bit of everything a potential member could want: pictures, videos, live feeds, etc. The more you have the better. Many content providers have great package deals available that will include all of these things all set up and ready to put on a site.
Choose a reputable content provider.
You want to make sure that when you choose a content provider that you do not just go for the best deal out there. You want to also look at things like: how much bandwidth they provide, what their technical support is like and last but not least, do they have good customer service.
These are just but a few helpful suggestions to follow when choosing content for your pay site. There are certainly many ways to achieve a high rate of member retention. One thing that many of our customers tell us is that they find that having a least one voyeur feed on their site great for keeping the members coming back for more. Laura’s Condo, one of our voyeur feeds, has one of the best member retention rates around. Visitors get attached to the girls, develop a rapport with them and they do not want to lose that. Hence, they will keep renewing to be able to keep their relationship going with their favorite girl.
The number one thing that pay site owners must remember is that members equal money and in order to keep the cash flow rolling in they must keep the members interested and give them what they want. By spending a little extra money to get high quality exclusive content, you will actually be putting more money in recurring memberships back in your pocket at the end of the day.
Article written by Meredith Murray
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What Is The Golden Ratio?
Its a little known marketing technique that say that, as long as the longest side on any oblong is 1.6 times the length of the shortest side of the same oblong people will be more likely to prefer that shape over any other shape.
Why do they prefer this size? Because it occurs naturally and, subconsciously EVERY LIVING PERSON is attracted to this trait.
An example of this is as follows:
1) Stand Up
2) Measure the distance from your head to your feet and write this measurement down
3) Measure the distance from your Navel write this figure down.The length of your ENTIRE body is 1.6 times longer than from your Navel to your feet!!
The same is also true for the length of your arm from shoulder to finger tip, then from elbow to finger tip.
The same is true for credit cards, the longest side is 1.6 times longer than than the shorter side!
Think about this for a second, banner ads, what shape are they? Oblong except, they don’t employ the ‘golden ratio’ what if, just what if, you used some banner ads that employed this ‘golden ratio’ who says banners have to be 468×60 in size?
Why not try making some ‘basic’ banners in paint or a decent graphics program utilizing the 1.6 rule and see if your click thru’s increase, personally, I will bet my earnings last month that they will.
On the same way of thinking towards marketing, table ads, money bars, etc, why not incorporate this idea into them also? It cant hurt and who knows it may just work.
the math to work this ‘golden ratio’ out is as follows for Image a above:
shortest side (60) x 1.6 = (90) Longest side
You don’t even need to be a genius to make your own ads using this method as the people at Microsoft supplied you with a calculator.
Article written by Lee
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