Using Mainstream Sponsors On Adult Sites

Date: 2011.02.24 | Category: Sponsors | Response: 0

With the adult industry moving more and more into the mainstream web every week that passes as late i thought it would be an idea to show you guys how it is possible to use mainstream sponsor programs on your adult sites to build up a steady commission check even when a surfer going to your adult site doesnt actually buy anything from your adult sponsor.

Mainstream Sponsor Programs – The Choices.

The first thing that you need to do is to choose a mainstream sponsor that offers you a good choice of products / services to market to your surfers mainstream affiliate programs such as Click Bank, Commission Junction and, Amazon.com are all good places to find a selection of mainstream products and services you can offer your surfers in addition to the adult sponsors you currently use.

Mainstream Affiliate Programs – Setting Up.

The first thing that you need to do however in order to offer the mainstream affiliate program products to your surfers is to register a generic, non-adult domain name and, instantly get this domain setup on your current web server.

This will be the domain name you use for all correspondence between the mainstream affiliate networks and yourself in addition, this will also be the ONLY domain that you utilize the mainstream linking codes on.

Using Mainstream Sponsors – Getting Started.

The first thing that you need to do now you have your domain and mainstream affiliate networks sorted out is to build a couple of specific ‘doorway pages’ on your new generic domain name. This could include something like an article or product review or perhaps something as simple as an image of the product and a short description which you can use to lead the surfer into the mainstream affiliate programs site, either way, the idea is to have the root of the domain 100% free of adult content and utilize specific doorway pages which you can link to from your adult sites.

Generating Mainstream Traffic.

Onto the really easy part, your current free sites all have an enter and exit link correct? If so then you are already half way finished, all you now need to do is to ensure that EVERY SINGLE exit link goes to your mainstream doorway page for a specific product or group of products. Make sure that you do not link to the root of your generic domain at any time but only to specific doorways and, that each of these doorways has a link to the root domain.

By linking to your generic site in this way, you are enabling the surfer to choose whether they first of all, want to look at your adult site or, they want to leave the site and go to your mainstream affiliate network sponsor in the process giving you the potential of making a sale at the mainstream affiliate program.

Mainstream Sponsor Programs – An Overview.

By utilizing mainstream affiliate programs in this way you are not only potentially increasing your bottom lines but, you are also utilizing every single click that you get both to and from your site, to often webmasters send their exit links to places like disney.com or google.com and in doing so, they lose out on potential incomes, hopefully when you start marketing your exit links in the manner explained above you will begin to see the benefit of how both adult and, mainstream sponsors can be used in conjunction with each other in order to increase your bottom line profits.

Article written by Lee

Straight From The Horses Mouth – Get Googlized

Date: 2011.02.24 | Category: Search Engine Optimization | Response: 0

Many webmasters wonder how to ensure their sites will be included in Google’s index of web sites. Although Google crawls more than a billion pages, it’s inevitable some sites will be missed. When Google does miss a site, it’s frequently for one of these reasons:

* The site is not well connected through multiple links to others on the web.
* The site launched after Google’s last crawl was completed.
* The design of the site makes it difficult for Google to effectively crawl its content (excessive frames, tables, etc).

Google’s intent is to represent the content of the Internet fairly and accurately. To help make that goal a reality, we offer this guide to building a “crawler-friendly” site. There are no guarantees a site will be found by our crawler, but following these guidelines should increase the probability that your site will show up in Google search results.

Do…
Provide high-quality content on your page – especially your home page.
If you follow only one tip from this page, this should be it. Our crawler indexes web pages by analyzing the content of the pages themselves. Google will index your site better if your pages contain useful information. Plus, your site has a better chance of becoming a favorite among web surfers and being linked to by others if the information it contains is relevant and useful.

Submit your site to the appropriate category in a web directory.
Listing your site in the Open Directory Project http://www.dmoz.org/ or Yahoo! http://www.yahoo.com/ increases the likelihood it will be seen by robot crawlers and web surfers.

Pay attention to HTML conventions.

Make sure that your <TITLE> and <ALT> tags are accurate and descriptive. Also, check your <A HREF> tags for errors since broken or improperly formatted links can prevent Google from indexing your page.

Make use of the robots.txt file on your web server.
This file tells crawlers which directories can or cannot be crawled. Make sure it’s current for your site so that you don’t accidentally block our crawler. Visit: http://www.robotstxt.org/wc/faq.html for a FAQ answering questions regarding robots and how to control them once they visit your site.

Ensure that your site is accessible through HTML hyperlinks.
Generally, your site is crawlable if the pages are connected to each other with ordinary HTML links. If certain areas are not linked, you may be excluding older browsers, differently-abled users, and Google. Google can crawl content from a database or other dynamically generated content as long as it can be found by following links. If you have many unlinked pages, you may want to create a jump page from which the crawler can find all of your pages.

Build your site with a logical link structure.
A hierarchical link structure is not only beneficial to you, but also to Google. More of your site can be crawled if it is laid out in with a clear architecture.

Don’t…
Fill your page with lists of keywords, attempt to “cloak” pages, or put up “crawler only” pages.
If your site contains pages, links or text that you do not intend visitors to see, Google considers them deceptive and may ignore your site.

Feel obligated to purchase a search optimization service.
Some companies “guarantee” your site a place near the top of a results page. While legitimate consulting firms can improve your site’s flow and content, others employ deceptive tactics to try and fool search engines. Be careful – if your domain is affiliated with one of these services, it could be permanently banned from our index, we have found search engine optimization software like Web Position Gold works best but, again use it in moderation.

Use images to display important names, content or links.
Our crawler does not recognize text contained in graphics.
Use ALT tags if the main content and key words on your page cannot be formatted in regular HTML.

Provide multiple copies of a page under different URLs
Many sites offer text-only or printer-friendly versions of pages that contain the same content as the graphic-enriched version of the page. While Google crawls these pages, duplicates are removed from our index. In order to ensure that we have the desired version of your page, place the other versions in separate directories and use the robots.txt file to block our crawler.

Article written by a Google employee

Thinking Of Starting An Adult Website In The UK?

Date: 2011.02.24 | Category: General | Response: 0

We all know that there are many foreign / international adult webmasters and there are some very well known ones based in England however, before you start building your online empire what are the legalities regarding the type of content you can and cant use on your adult pornographic sites?

To be honest with you, there are no ‘defined’ laws in England (At the time of writing this article) regarding the use of online media to promote adult activities however, it is a commonly held belief that as long as you stay to the same standard as what most ‘top shelf magazines’ or ‘R18 Videos’ have in them you shouldn’t go far wrong.

So what are these standards? That’s the information that I am about to give you.

Content that IS NOT acceptable.

1) Any material which is in breach of the criminal law.

2) Material (including dialogue) likely to encourage an interest in abusive sexual activity (e.g., pedophilia, incest) which may include depictions involving adults role-playing as non-adults.

3) The portrayal of any sexual activity, whether real or simulated, which involves lack of consent.

4) The infliction of pain or physical harm, real or (in a sexual context) simulated. Some allowance may be made for mild consensual activity.

5) Any sexual threats or humiliation which do not form part of a clearly consenting role-playing game.

6) The use of any form of physical restraint which prevents participants from withdrawing consent, for example, ball gags.

7) Penetration by any object likely to cause actual harm or associated with violence.

8) Activity which is degrading or dehumanizing (examples include the portrayal of bestiality, necrophilia, defecation, urolagnia).

As you can see from the above, there ARE very specific guidelines regarding water sports, animality and, some of the more ‘out there’ fetishes.

Now you know what you cant use on your adult sites, lets take a look at the list of sexual activities that you can use. Its no surprise that the list of what you can use is considerably shorter.

Content that MAY BE acceptable.

1) Aroused genitalia.

2) Masturbation.

3) Oral-genital contact including kissing, licking and sucking.

4) Penetration by finger, penis, tongue, vibrator or dildo.

5) Non-harmful fetish material.

6) Group sexual activity.

7) Ejaculation and semen.

It also worth noting that the above guidelines are not distinguished between heterosexual or homosexual activities.

So, that’s the low down on what the current status of affairs are with regards to the use of adult content on websites in England and Wales. Actually, that’s not to bad just ensure that you stay within these guidelines and, more importantly, that you do consult a solicitor before commencing any form of adult business after all, that’s what they are there for, to give you SOUND legal advice instead of basic ‘guidelines’.

Article written by Lee

Using Basic Server Side Includes (SSI)

Date: 2011.02.24 | Category: WebDesign | Response: 0

Server side includes are what their name sounds like.  A way to include the contents of another file into your current web page BEFORE the web page gets sent off to the surfer.  Not only does this include contents of a static file but you can also include the results of a CGI program and on some web servers, you can even have it display the current date and time.

Now, many web hosts do not normally have server side includes turned on. You will have to ask your host if they have SSI turned on and if they do, what is the file name extension for SSI.  By default, SSI files have an .shtml extension.

Sometimes, you can turn SSI on yourself.  If you host doesn’t have SSI turned on for you already, you can try adding the following two lines to your .htaccess file.  Then create a file with the .shtml extension, include a SSI command and see if it works.

AddType text/html .shtml
AddHandler server-parsed .shtml

When you use SSI commands, you place them exactly in the location within your web page where you want the output of the SSI command to appear when you finally browse the page.  If you have SSI, then you can use the following command to include a file.  When you include a file, you can either give it a path name to the file or you can give a URL to the file. I’ll list both here.

<!–#include file=”/some/path/above/my/web/to/my/header.html” –>

This is an example of how to include a file based on its path name.  Now,
here’s the same file put included with its URL.

<!–#include virtual=”/to/my/header.html” –>

And this is an example of how to use a URL.  With a URL however, it cannot be a complete URL such as http://www.somesite.com/somefile.html.  It has to be within your current website.  You can also use the URL method to run a CGI script!  Here’s an example of that:

<!–#include virtual=”/cgi-bin/somescript.cgi?myfirstarg=1amp;mysecondarg=2″
–>

As you can see, we can even pass arguments to the CGI script just as if you typed it into your browser!  There is also another way of running a CGI script but this is not as widely used any more and you should use the #include virtual method instead.  Here is the same example so that you will know what it means when you see it.

<!-exec cgi=”/cgi-bin/somescript.cgi?myfirstarg=1amp;mysecondarg=2″ –>

As I mentioned earlier, you can use SSI to display the current time and date. Here’s how:

<!-echo “$DATE_LOCAL” –>

This will display the current date and time. SSI is usually used when you  want to have a standard header or footer on each page.  It’s also used for displaying rotating banners or page counters. As you see above, you can also  use it to display the current date and time or the date when the page was  last modified.

SSI has also been used for cloaking and some tracking  software uses SSI to track each incoming hit to the web page.  If you would  like more information about SSI, go to
http://www.apache.org/docs/mod/mod_include.html.  This is the definitive guide on SSI on the Apache web server.

Most other web servers that use SSI also follow these conventions.

Article written by Lee

Newbie Basics – The HTML Layout

Date: 2011.02.23 | Category: WebDesign | Response: 0

In this article we will look at some HTML tags that you will be using in every HTML document that you create. They are the base for every web page and are the essential pieces of HTML coding to ensure that your pages display correctly.

The Structure Tags.

Here is a look at the main structure tags. You will have to get used to these since you will be using them for all your pages.

We would suggest that you start by copy and pasting the structure into your document then creating my page once they’re in place.

Make it a habit to ensure that all surfers (regardless of their browsers) will be able to identify your creations. Each of these HTML tags are used in pairs with a start and ending tag in the same way as we mentioned in the previous chapter.

<HTML> </HTML>

The HTML tag tells the browser that your page is a valid HTML page.

The first and last tag on all your HTML documents will be this tag.

The complete HTML coding for the remainder of your document will be placed between these two HTML tags.

<HEAD> </HEAD>

This tag is used to reference your document.

<TITLE> </TITLE>

This tag enables you to give your HTML document a title.

It’s best to insert descriptive text about your page between these tags we will go into this in more detail in the later chapters.

This will also be the name that is displayed in a web browser’s system tray when someone bookmarks or adds your HTML document to their favorites list.

<BODY> </BODY>

The entire coding for your page goes in between these two tags.

Basically, they mark the beginning and end of your web page’s body. They are the essence of your HTML.

All your HTML tags in your document will be resting in between these two HTML tags.

Putting It All Together.

Now that the main tags have been outlined, it’s time to put them all together. Here is an example of what your HTML documents should look like.

<HTML>
<HEAD>
<TITLE>The Title Of Your Html Document Goes Here</TITLE>
</HEAD>

<BODY>

All your other HTML tags and text goes here.
This Is the main body of your HTML document.
At the end of this text you will also see where the closing Body and HTML tags go.

</BODY>

</HTML>

This is the basic structure for any HTML document. Once these tags are in place, the rest is down to you. These Tags are not case sensitive. In other words, you don’t have to use all capital letters like we have in our Chapters. It won’t make a difference to the overall outcome of your tags. However we would recommend using Caps for your tags. It makes them a lot easier to distinguish from all the other sections of your HTML document coding, as you can see in the example above.

Article written by Lee

Protecting The Kids – Europe’s Role

Date: 2011.02.24 | Category: 2257 | Response: 0

As adult webmasters we have certain obligations we must fulfill daily whether these be, legal or moral.

One issue that is constantly cropping up in our industry is that of minors (Children) accessing adult websites and, more importantly, the ease of which they can do.

Recent figures released by one of Europe’s top internet analysis companies show that children in Europe and, specifically within the United Kingdom are more likely to visit a website and that, ‘showing that around one in five Internet kids (290,000) check out the sex sites’.

These figures are certainly alarming to say the least, bearing in mind they are specifically talking about the United Kingdom, that leaves a vast majority of Europe, as yet, un-analyzed.

We should all adapt to new methods in order to protect minors from accessing our site whether that includes placing your sites behind AVS systems which, in my opinion is one of the best ways and, most profitable of protecting minors or, utilizing ‘web safe’ software packages that are available to block access to adult sites completely we all need to adopt these practices.

The fact of the matter remains that, in this day and age, no matter what precautions we take in order to prevent access there will, undoubtedly, be a majority of children who can and will, get access to adult sites.

Does that mean we should compromise on the quality of our sites? No
Does that mean we need to think harder about how we develop our sites? Yes

It takes very little effort to subscribe to the services to block access and, you can get a single line of code to place within your html from ICRA which will at least, deter underage surfers from accessing your sites.

In addition to the above mentioned service, you can also place a link on your warning page/s to the following services for parents to block access from children to our sites, SAFESURF, CYBERPATROL, NETNANNY and, SURFWATCH amongst others. Its not just about utilizing software and ratings on our sites though, we can go much further than that and, for instance, using nothing but softcore content on our sites will protect to some extent the materials available to children but, in addition you will also notice your conversion ratios will go up! I have and, I’m sure you have, heard it time and time again.. Make them ‘Pay for pink’ and, by using softcore images on your sites that’s exactly what you are doing.

I for one certainly hope that you take heed at this article, protecting our children is paramount if, we are to succeed in the business, it is getting harder and harder to control who accesses our site but, we can at least take a step in the right direction.

Article written by Lee

Billing Solutions For International Surfers

Date: 2011.02.21 | Category: Billing Solutions | Response: 0

We all know the lifeblood of the webmaster is to be able to accept credit cards for site access however, with the global markets emerging more and more, many webmasters still do not realize that they can accept credit cards from international countries at little or no extra cost to themselves or, their business.

Presuming you already have your sites translated into a selection of global formats you need to make sure you can process foreign transactions and, these should be handled differently than regular US based credit card users however. This is what we will approach upon in this article.

The main reason we own our businesses is to turn a profit and, from a profit making point of view is just how the details below will enable you to benefit your long term global business.

The first step you need to take in order to correctly ‘charge’ your international customers is to ensure that you are sending them to the right language, after all, over 70% of internet users can not speak English, let alone read it. This is where having some geo-scripting comes in handy on your join page, the second the surfer hits this page he (or she) will be directed to a localized version of your join page.

Now that you have the surfer on your join page you also need to ensure they have a variety of options available to them to actually finalize the purchase however, you should also ensure that, if they want to view your join page in another language, that they have this as an option too.

Some alternate payment methods for your international customs could include one or more of the following, PayPal, JCB, Mastercard, Discover, Maestro, EuroDebit, Checks and, of course, a dialer.

I would however use the dialer as a last minute option should their chosen method of payment not be accepted.

Even though you may run a ‘recurring’ based site, you might not want to have your foreign surfers recur and risk having their card declined when it comes to authorizing your charge next, for this reason you may like to add the option of a 3 month membership or perhaps a 6 month membership however, make sure you lower the cost of this membership in relation to buying a monthly membership, this might just be the clincher you need to close the international sale.

As with any purchase the after sales support is also needed, especially if you are wanting your international customer to rebill for several months and, trust me, they WILL rebill, often for in excess of 6 months. They pulled their credit or debit card out for a reason and, they will stay if you can give them more reason too.

With any type of sale a follow up is always good, many sponsors and processors send out an email automatically upon sign up, however, how many of these emails are written in the surfers native tongue?

In conclusion, when dealing with international customers you should cater to them NOT make them cater to YOU by doing this you will ensure the longevity of your international business.

Finally, if you have any type of online business you should carefully consider the global market place as it is growing a rapid rate with millions of new international surfers coming online each year this would be a bad business choice on your part if you were not to cater for them.

Article written by Lee.

What Is The Golden Ratio?

Date: 2011.02.24 | Category: Sponsors | Response: 0

Its a little known marketing technique that say that, as long as the longest side on any oblong is 1.6 times the length of the shortest side of the same oblong people will be more likely to prefer that shape over any other shape.

Why do they prefer this size? Because it occurs naturally and, subconsciously EVERY LIVING PERSON is attracted to this trait.

An example of this is as follows:

1) Stand Up
2) Measure the distance from your head to your feet and write this measurement down
3) Measure the distance from your Navel write this figure down.

The length of your ENTIRE body is 1.6 times longer than from your Navel to your feet!!

The same is also true for the length of your arm from shoulder to finger tip, then from elbow to finger tip.

The same is true for credit cards, the longest side is 1.6 times longer than than the shorter side!

Think about this for a second, banner ads, what shape are they? Oblong except, they don’t employ the ‘golden ratio’ what if, just what if, you used some banner ads that employed this ‘golden ratio’ who says banners have to be 468×60 in size?

Why not try making some ‘basic’ banners in paint or a decent graphics program utilizing the 1.6 rule and see if your click thru’s increase, personally, I will bet my earnings last month that they will.

On the same way of thinking towards marketing, table ads, money bars, etc, why not incorporate this idea into them also? It cant hurt and who knows it may just work.

the math to work this ‘golden ratio’ out is as follows for Image a above:

shortest side (60) x 1.6 = (90) Longest side

You don’t even need to be a genius to make your own ads using this method as the people at Microsoft supplied you with a calculator.

Article written by Lee

Saving Time Online – Shortcut Keys

Date: 2011.02.24 | Category: General | Response: 0

The one thing that i have started to do just lately is use shortcut keys. These are actually very easy to get used to and, will save you a lot of effort over a period of time.

Below you will find a list of the more common shortcut keys in both Windows and Internet Explorer.

Even if you get used to using one or two of these shortcut keys you will notice the time you start save over a week, hell, i don’t even type the whole domain into my IE address bar anymore!

Here are the shortcuts for Windows along with the description of what they do:

Alt + F – File menu options in current program.
Alt + E – Edit options in current program
F1 – Universal Help.
Ctrl + A – Select all text.
Ctrl + X – Cut selected item.
Shift + Del – Cut selected item.
Ctrl + C – Copy selected item.
Ctrl + Ins – Copy selected item
Ctrl + V – Paste
Shift + Ins – Paste
Home – Goes to beginning of current line.
Ctrl + Home – Goes to beginning of document.
End – Goes to end of current line.
Ctrl + End – Goes to end of document.
Shift + Home – Highlights from current position to beginning of line.
Shift + End – Highlights from current position to end of line.
Ctrl + Left – Moves one word to the left at a time.
Ctrl + Right – Moves one word to the right at a time.
Ctrl + Backspace – Delete word to the left of cursor.
Ctrl + Del – Delete word to the right of cursor.
Alt + Tab – Switch between open applications.
Alt + Shift + Tab – Switch backwards between open applications.
Ctrl + Esc – Bring Up start button.
Alt + Esc – Switch Between open applications on taskbar.
F2 – Renames selected Icon
F3 – Starts find from desktop
F4 – Opens the drive selection when browsing.
F5 – Refresh Contents
Alt + F4 – Closes Current open program.
Ctrl + F4 – Closes Window in Program
Alt + Enter – Opens properties window of Selected icon or program.
Shift + F10 – Simulates right click on selected item.
Shift + Del – Delete programs/files without throwing into the recycle bin.
Holding Shift – Boot safe mode or by pass system files.
Holding Shift – When putting in an audio cd will prevent CD Player from playing.

The following list are shortcut keys when using Internet Explorer:

Alt + Left – Back a page.
Alt + Right – Forward a page.
F5 – Refresh current page / frame.
Esc – Stop page or download from loading.
Ctrl + Enter – Quickly complete an address.
Ctrl + N – Open New browser window.
Ctrl + P – Print current page / frame.

Hopefully this list of shortcut keys will get you saving some time even if its just a few minutes a day. After all, we all know the one thing webmasters need more of is time.

Article written by Lee

Turning Opt In Mailings Into Pure Spam

Date: 2011.02.24 | Category: Opt-in Mail | Response: 0

Spam is frowned upon net wide and even more so than usual in the online adult industry especially unsolicited email Spam however, many webmasters do not seem to grasp the essential basics about what Spam is and more importantly, the point in which they themselves become Spammers, this is what we will take a look at in this brief article.

Double And Single Opt In Mailings.

By themselves single and double opt-in mailing lists can be a very effective method of promoting your or, your sponsors sites however, many webmasters forget the one fundamental rule when mailing their opt in subscribers, send them what they actually opted in for otherwise, you are spamming the list and ultimately, the recipients.

The line between opt in mailings and Spam is a very finely drawn one at best however in the adult industry it seems the edges of this line are more blurred than almost anywhere else. Quite often you see webmasters on a variety of message boards selling their ‘opt in mailing list’ to one or two other webmasters however, when does the opt in to Spam equation fit in? This is what we will look at next.

Turning Opt-In Mailings In To Spam Emails.

So you have collected opt in email addresses diligently for the last god knows how long and, you have successfully emailed those lists numerous times with some good results to show for it and you want to let others profit from your lists whilst making some money for yourself at the same time. Time to sell the emails you have collected. This is your first mistake, the email addresses which you have collected for your subscriber mail outs have been opted into YOUR list not another webmasters and well, the second that another webmaster buys this list from you the list itself becomes pure unadulterated Spam, nothing more, nothing less.

Of course, you don’t have to sell the list, you could offer the list up for trades however, the same thing applies, the second your mailing list changes hands that list not only becomes worthless to the person who has purchased it but, in effect, the list has now become worthless to you.

Adult Opt In Email Lists.

To make a long term profit from your opt in mailing lists the one thing that you should ensure is that the list you have remains clean and, more importantly than that, remains private, if you have spent several years collecting these email addresses why would you turn the revenue potential of them in to nothing less than worthless overnight? Keep the lists as clean and as private as possible, the next time a sponsor opens a paysite that is on the same topic as your mailing list you can send your opt in mailer to your database and profit from the unexposed site.

Adult Opt In Mailing Lists Overview.

When all is said and done, as mentioned above opt in adult mailing lists are a very hard to find commodity and, if you have a list for a specific niche or market the list becomes even harder to find, keep your list as clean as possible and ensure that you and only you use the opt in mailing list. By keeping the email addresses you have collected out of the grasp of other webmasters you have the potential to make revenue from that list for as long as you maintain it however, all of your hard work can be undone overnight if you sell the list to the wrong webmaster. In short, if someone opts in to a mailing list owned by you, make sure you are the only person who mails them from that list otherwise, you have indirectly spammed that email address.

Article written by Lee