• Converting Japanese Traffic – The Niche Paysites That Work

    Date: 2011.02.21 | Category: Traffic | Response: 0

    Up to this point we have only looked at the European traffic sources and what niches convert for them however, we will now take a look at the Japanese specific adult surfers and, see just what makes them tick when they come to look online for porn.

    Japanese Adult Traffic – Dispelling The Myths.

    Contrary to popular beliefs Japanese porn surfers are not all looking for Bukakke or Hentai orientated adult sites in fact, the results we saw far from backed this up. Also, many webmasters believe Japanese traffic is worthless again, from our results this is simply not the case.

    Japanese Adult Traffic – The Niches.

    We were extremely pleased with the results we found from the Japanese traffic we got to our hub sites in fact, we altered the type of sponsors we used on our Japanese hubs so that we could see just how well this type of international adult traffic converted and, i think you will see the results are worthy of you sending your Japanese adult traffic to sites that do not encompass dialers as the only means of revenue for those surfers after reading this article.

    Asian.

    We set up a small niche specific ‘Asian’ hub trap that we could use to primarily filter our Japanese traffic through and, as we expected, very little of the traffic actually purchased memberships to these sites that were supposedly made specifically for Japanese surfers instead, all but 2 sales came from sites outside of this ‘Asian’ specific hub.

    Ebony.

    By far our best converting niche on Japanese traffic, the sales figures we saw from a join perspective were enough to warrant that we altered the rest of our hub site to ensure maximum exposure of the Ebony niche sites we were using to get them in front of the Japanese surfer as quickly as possible.

    Anime / Hentai / Toon.

    Again another surprise, the sales we saw on these niche paysites were lower overall when compared to sites in completely different niches what was also surprising about this is that the vast majority of adult webmasters will actively push their Japanese traffic to sites in this niche.

    Bukakke.

    Finding a Japanese Bukakke sponsors was impossible for us, instead, we opted to send the traffic to a US only paysite and, as expected, we had no sales for this niche on the Japanese traffic we saw flowing through our sites. As mentioned above with the Anime niche, this is often the first type of site adult webmasters will send their Japanese speaking traffic too and, as we thought, this is wrong.

    Teen.

    The teen niche converted really well for us, not as well as the ebony niche did but non the less, we received a steady amount of signups each month, this steady signup rate was also added to by recurring incomes from the previous months signups towards the end of our three month test period.

    Gay.

    As with the Bukakke niche paysite we received absolutely no sales to the Japanese gay paysite we used in our hub site this was surprising as even with the other international traffic we had gotten at least one sale a month but, alas, it seems the vast majority of Japanese surfers do not want to see naked men online.

    Amateur.

    Specifically amateur web cam sites converted for us on our Japanese traffic and again, this was good because of the rebills at the end of the month in fact, we still have some rebills continuing now some 5 months after our test period ended.

    Japanese Adult Surfers – An Overview.

    As expected at the start of the test period, Japanese adult surfers are not primarily interested in Bukakke and Anime sites in fact, it would appear they were primarily interested in the Ebony paysites we had to offer them. This is interesting in itself because, when offered ‘Asian’ niche paysites we only achieved 2 sales a month compared to the vast amount of sales to the Ebony niche, I think it might be worthwhile re-visiting Japanese traffic at a later date so we can evaluate exactly what preferences they have over time.

    One other thing we discovered when testing the Japanese traffic was that, as we have been saying for a long time, Japanese surfers do hold credit / debit cards and, will use them online if their needs can be matched. This is good as if, like us, you use recurring sponsors on this type of traffic you will see some good long term residual income.

    Article written by Lee

  • Gay Online Dating – Offering Your Surfers An Alternative

    Date: 2011.02.22 | Category: General | Response: 0

    Whilst adult websites remain the most highly concentrated method of making money for affiliate programs we have slowly started to see a trend over the past few months of affiliate programs adding a new kind of site to their regular lineup, online dating sites however, as webmasters working in the adult industry how can we successfully market these sites on our existing traffic base? This is what we are going to look at in this article.

    Gay Online Dating – Some Facts And Figures.

    As mentioned above many affiliate programs now offer some form of online dating site whether it is for gay men and women or for their straight counterparts there is very little mentioned about the target audience these types of site attract so, with that said lets look at some figures from a recent Nielsen report in respect of online dating sites.

    The online dating market is expected to grow to become an estimated $642 Million dollar industry by 2008.

    On average, a user on a dating site will spend 1hour 45 minutes on the dating network itself.

    The highest ranked age group (27.64%) for online dating sites is between the ages of 35 and 44 years old.

    Men are more likely to a) Browse online dating profiles, b) Post a profile on a dating site, c) Respond to a dating profile and, d) Pay for access to a dating site than women.

    So what does this mean for us marketing our sites to gay men and women well, straight off the bat you can see that there is going to be a considerable boom in the online dating world and, with that boom will come a rather satisfying chunk of change also, the age group that spends most time on a dating site as mentioned above is also within the demographical group for the ages of gay online surfers. In addition, males as mentioned, are also more likely to respond to, post, browse or, more importantly here, pay for access to an online dating site making this an ideal opportunity for those of us who actively promote a gay site lineup to start supplementing our income by offering our surfers access to dating sites too.

    Gay Adult Dating – Affiliate Programs.

    So now we have the figures where do we go to find a gay adult dating affiliate program? Well, there are a couple of options for us, there is the highly recognized outpersonals.com as well as the gay.com dating area however, surprisingly enough, the more ‘mainstream’ dating sites such as date.com, match.com and even adultfriendfinder.com all have sections within their sites for gay men and women as well as gay specific tour pages and promotional materials.

    Gay Online Dating – Where To Market Our Sponsor.

    As with any type of new affiliate program the best way to start marketing them is to place a link on a less prominent page of your site so as to not send your high converting traffic off to a sponsor that may not work for you however, if you have a good network of sites then you might like to try adding your newly found dating affiliate program on your sites ‘exit’ links or even create a TGP gallery specifically for your dating sponsor utilizing softcore content. Also, one thing that I have personally found is that using text links always garners more clicks thru to the dating site than a regular button or banner so again, this may be something you would like to try. In essence though, first test your gay dating sponsor on a minimal traffic source to see what effect it has on your overall site then, once you have ran a test period you can adjust your marketing efforts appropriately.

    Gay Adult Dating – Recap.

    As we have seen above the marketplace for online dating is going to grow to a multimillion dollar industry and, whilst we already know that gay surfers are more affluent and willing to spend money if we can match our sponsors to the type of site they are looking for, why not also offer them an alternative to porn? Many webmasters often overlook the basic principles of marketing that is to say, don’t just give a potential buyer one option but rather, give them several options, by utilizing dating affiliate programs on our sites we are not only giving the surfer an option but, are also giving us a potential opportunity to make more money.

    Article written by Le

  • Writing A Business Plan – The First Step To Success

    Date: 2011.02.21 | Category: Forms & Contracts, Writing | Response: 0

    Regardless of what type of business you want to run be it a bakery, a funeral home or an online marketing empire the one thing that you will require is a business plan however, having never taken any business basics 101 classes what do you need to have and, what is required in your business plan?

    That is what we will touch on in this brief article from the basics to the not-so-basics by using a few simple steps you can be sure your business plan will contain all the information you need to make it up the ladder of success.

    Information Summary.

    As the name suggest this is a simple summary of what you are hoping to achieve from the name of your business, the goals, the concept and your plans. This should actually be no longer than two pages so that you can fill the needed information out clearly and concisely.

    Business Details.

    This will be the founding information of your business again you need to mention your business name, what type of business you will be running (Sole Trader, Partnership, Corporation, etc) in addition you will also need to include details of who the company owners are, whether it be yourself alone or a list of your business partners, this information will be invaluable to you at a later date you also need to include a brief history of the business whether you have been running it already for a number of days, weeks, month or, years.

    Products And Services.

    Basically, you need to write what exactly it is you will be selling. Are you going to be selling baked goods, marketing services or custom solutions. Keep this section simple, if you need to go into depth then do so at the end of your business plan by way of an appendices. Once you have listed several of the products or services you will be selling you should also list the features and benefits (Marketing points) of the products and services in addition, why do you think your business idea will succeed, what do you offer your clients that no-one else currently does? In addition you also need to have a basic pricing structure planned out, this will assist you in the future as, from your initial plans you can see what, if anything needs to be changed.

    Marketing.

    A business is more than just an idea. You need to have good pricing, affordable suppliers and a great marketing plan. This is what is also needed in your overall business plan. You should include details of your competitors products and how they compare to your own or, if applicable why your product will be a benefit to the market place should it not already be readily available. In addition the marketing section of your business plan should include a list of advantages as well as some of the pitfalls you are likely to see. You also need to include a section detailing your specific marketing strategies regarding your overall and individual products and services.

    Industry Economics.

    This area should detail some of the more specific areas of the industry you are going to be working in for example, what type of industry are you entering, how does the future for this industry look and, more importantly, how many existing companies work this industry as well as how do you successfully launch yourself into the industry. Parts of this area you may have covered in the marketing and previous section non the less, go over them again here in more detail.

    Target Market.

    We have detailed the business ideas and products and services but, what about your potential clients? What does your product offer then that they need which no other company does? What is your target client base? How will you reach your customers? All of this and more needs to be addressed in this area of your business plan.

    Competing Companies.

    What do your competitors do and, more importantly, who are they? Make a list of your potential competitors and address their weaknesses and strengths ensure that you leave no stone unturned when getting this information together often, you will realize that there are things your competition is doing that you can do much better then they.

    Don’t forget to address their marketing, what are they doing right and, more importantly to you, what are they doing wrong? How can you capitalize on this and make their errors benefit your long term business plans.

    Location, Location, Location.

    Location is everything and, this is particularly true in business for example, will you be working from an office, from your home or even your garage, do you require any special permits to operate your business? Can your customers reach you easily? All of these items and more need to be considered when writing this area of your business plan. By addressing any and all of these items you will find yourself with a much clearer picture of what is needed of you and your business.

    Stock + Supplies.

    Often overlooked in business plans the one thing you NEED to have is a list of potential suppliers and sub-contractors who can provide you with your products and services. What materials (if any) do you need? How much will these cost you? Where will you find your stock and supplies? By getting this information available now you will have a better idea once your business plan is laid out as to what you are able to offer easily and also it will enable you to lay your pricing structure out more concisely.

    Labor.

    So you have this great business idea all laid out but, who will be running this for you? Do you need additional staff or are you going it alone? Do you need to setup accountants, lawyers, insurance companies, consultants, bank accounts etc etc? All of these aspects of your business need to be laid out here.

    Capital.

    Money, as they say, makes the world go round. Your business is no different, how much financial outlay do you require to get your business off the ground? Do you need to ask for a loan from your banking facility to help you out? How much income are you planning on making within the next 6 to 12 months? How much of this income needs to be invested back into the business? All of these ‘financial’ question need to be answered in this area of your business plan only then will you begin to see the bigger picture of your business idea.

    Hopefully this article has given you some solid advice and information regarding planning for your new business and, once you have all of the above laid out you should be able to see whether you will succeed or fail in your new idea.

    Also, by planning now for the future of your business you should hopefully be able to avoid any hidden costs which can often push a company to the edge.

    Article written by Lee

  • What’s A CHMOD?

    Date: 2011.02.24 | Category: Hosting, WebDesign | Response: 0

    CHMOD is another name for setting the permissions of files on your server.

    All UNIX based web servers understand the concept of permissions. these are broken down into three distinct areas.

    Permissions for the person who OWNS the file.
    Permissions for the group (all users are members of one or more groups).
    Permissions for everyone else.

    Permissions are listed one of two ways either using numbers such as 755 or, using letters such as rwx-xr-x however they both mean the same thing.

    The first number or first group of three letters stands for the permissions of the owner (IE 7 or rwx).
    The second number or second group of letters stands for the permissions of the group (IE 5 or xr).
    The third number or third group of letters stands for the permissions of everyone else (IE 5 or x).

    The way the system works is as follows:

    1 = x = you are able to execute (run) this program.
    2 = w = you are able to write to this file.
    4 = r = you are able to read the contents of this file.

    so if you add it up rwx = 7.

    So, in the example given above (755 or rwx-xr-x) the owner is allowed to read and write the file AND execute it.
    The group is allowed to execute and write to the file.
    Everyone else can execute the file.

    We hope this gives you a little more insight to how CHMOD’ing or, setting the permissions on your server can affect how files act.

    Article written by Lee

  • Marketing Sites With Slogans

    Date: 2011.02.22 | Category: Promotion | Response: 0

    With the constant changes happening in the adult industry webmaster need to look towards alternative ways of marketing not only their own sites but the sites of their sponsors. This is where something that we have all seen daily can come in handy, what is this marketing tool? Simple, Slogans.

    Slogans – What Are They?

    A slogan is a short, memorable advertising phrase for example, ‘Just Do it’ – Nike. By utilizing a slogan on your site you are not only giving your surfers something other by which they can remember your site by but, you are actively building up your brand which, in turn, can mean more repeat traffic and ultimately, more sales.

    How To Make A Slogan.

    So now you know what a slogan is how do you go about creating one? Simple, you should think of something short, usually three to four word slogans work the best again, as with the Nike example above ‘Just Do it’ its short, sweet and memorable, try to make your own slogan fit within this guideline and you are half way done. Another thing that you may like to consider is making your slogan practical or humorous, something witty can often stay in a persons mind a lot longer than something serious, play on peoples memory and ensure they remember your brand.

    Where To Use Your Slogan.

    Now that you have thought up a slogan which you feel will work on your traffic and sites you need to consider the places where you can use it for maximum impact, the most obvious place to use your slogan is on your site design, either at the top or the bottom of your pages, make it clear and more importantly, make it stand out. In addition, if you have any banners or buttons created, ensure you utilize the slogan on those creatives, the goal is to have your slogan seen by as many people, as quickly as possible.

    Article written by Lee

  • Sample Adult Model Release Form

    Date: 2011.02.21 | Category: Forms & Contracts | Response: 0

    For many webmasters the option of being able to shoot their own content is a wholly viable one as such, you should ensure that the models you are using sign a suitable release form. Below we have set together a pretty industry standard model release form which you may duplicate if you so wish. European Webmasters would however, recommend that you get professional legal advice in respect of this matter and that this is no substitution for proper legal advice.

    I, (Please Print) ____________________ (Model), for good and valuable consideration, the receipt of which is acknowledged, give to [INSERT YOUR LEGAL NAME HERE] (Photographer), his legal representatives, successors, and all persons or corporations acting with his permission, unrestricted permission to copyright and/or use, and/or publish photographic portraits or pictures of me, and the negatives, transparencies, prints, or digital information pertaining to them, in still, single, multiple, moving or video format, or in which I may be included in whole or in part, or composite, or distorted in form, or reproductions thereof, in color or otherwise, made through any media in his studio or elsewhere for art, or any other lawful purpose.

    I hereby waive any right that I may have to inspect and approve the finished product or copy that may be used in connection with an image that the Photographer has taken of me, or the use to which it may be applied.

    I further release the Photographer, or others for whom he is acting, from any claims for remuneration associated with any form of damage, foreseen or unforeseen, associated with the proper commercial or artistic use of these images unless it can be shown that said reproduction was maliciously caused, produced and published for the sole purpose of subjecting me to conspicuous ridicule, scandal, reproach, scorn and indignity.

    I acknowledge that the photography session was conducted in a completely proper and highly professional manner, and this release was willingly signed at its termination.

    I certify that I am not a minor under the laws where I live, and am free and able to give such consent.

    Model’s signature:_________________________ day___/month___/year_____ Address:___________________________________ City:______________________________________ State/Province:______________________________ Country:___________________________________
    Zip/Postal Code:_____________________________
    Country area code and home telephone number:(______)____________________________
    Witness (non family member):___________________________________
    Witness (non family member):___________________________________
    This form will be retained with the negatives, transparencies, digital media, and/or contact sheets. day___/month___/year_____ {INSERT YOUR LEGAL NAME HERE}.

    The above model release form is to be used as a mere example form and, when entering into any contractual agreement with any model for photographic / video work you should always seek proper legal advice.

    Article written by Lee.

  • Geo Targeting – What Exactly Is It?

    Date: 2011.02.22 | Category: General, Promotion | Response: 0

    As the adult industry reaches further and further across the online global community we are beginning to realize the importance of our foreign surfers, gone are the days of shifting them off to a dialer site instead, we find more and more companies actually using geo-targeting techniques to filter and monetize this profitable traffic more but, how does geotargeting work and, more importantly, is it any good? They are the questions we will look at in this article.

    GEO::IP – The Basics.

    The Geo::ip module is a relatively simplistic database of IP addresses and, the matching country to which the IP address belongs. This means that the GEO::IP module can be used for a variety of purposes including automatically selecting the language and countries of your visitors, for credit card fraud detection, and for software export controls.

    Geo Targeting – The Basics.

    As described above, the GEO::IP module is what drives any and all forms of geographical location targeting system (geo targeting). Geo targeting is the method most commonly used in the adult industry to either send a surfer to a localized version of a paysite or, send them off to a dialer in an attempt to monetize them it works by checking either the surfers browser language, country ip address or, both of these.

    Putting Geo Targeting To Work.

    Despite what most webmasters may think about the complexities of geo targeting and the GEO::IP Module for Perl they are easy to use and implement and, furthermore, there are cost free and highly effective ways of using geo targeting on your sites to monetize your international traffic. Lets look at two easy free solutions for webmasters to geo target their traffic.

    JavaScript.

    Using JavaScript you could add the following code between your HTML <head> and </head> tags to redirect international traffic to a specific url on your server:

    <SCRIPT LANGUAGE=”JavaScript1.2″>
    <!– Begin
    if (navigator.appName == ‘Netscape’)
    var language = navigator.language;
    else
    var language = navigator.browserLanguage;

    if (language.indexOf(‘en’) > -1) document.location.href = ‘english.shtml';
    else if (language.indexOf(‘nl’) > -1) document.location.href = ‘dutch.shtml';
    else if (language.indexOf(‘fr’) > -1) document.location.href = ‘french.shtml';
    else if (language.indexOf(‘de’) > -1) document.location.href = ‘german.shtml';
    else if (language.indexOf(‘ja’) > -1) document.location.href = ‘japanese.shtml';
    else if (language.indexOf(‘it’) > -1) document.location.href = ‘italian.shtml';
    else if (language.indexOf(‘pt’) > -1) document.location.href = ‘portuguese.shtml';
    else if (language.indexOf(‘es’) > -1) document.location.href = ‘Spanish.shtml';
    else if (language.indexOf(‘sv’) > -1) document.location.href = ‘swedish.shtml';
    else if (language.indexOf(‘zh’) > -1) document.location.href = ‘chinese.shtml';
    else
    document.location.href = ‘english.shtml';
    // End –>
    </script>

    Php.

    Using .php you can add the following to your sites pages to redirect traffic based on their browser language.

    <?
    $user_lan = $HTTP_ACCEPT_LANGUAGE;

    if($user_lan==’de’) {
    ## German
    $redir_url = “http://www.germanlanguagepageurl.com”;

    } elseif($user_lan==’fr’) {
    ## French
    $redir_url = “http://www.frenchlanguagepageurl.com”;

    } elseif($user_lan==’it’) {
    ## Italian
    $redir_url = “http://www.italianlanguagepageurl.com”;

    } elseif($user_lan==’es’) {
    ## Spain
    $redir_url = “http://www.spanishlanguagepageurl.com”;

    ## US traffic or Rest of world not defined above
    } else {
    $redir_url = “http://www.yourmainpageurl.com”;

    }

    header(“Location: $redir_url”);
    exit;

    ?>

    As you can see from the above two examples, monetizing your international foreign traffic is a relatively easy step and, with the right sponsors to send this traffic to you will be able to reap the profits of countries that other webmasters are not targeting yet.

    Geo Targeting – Overview.

    When all is said and done geo targeting can be a cost effective way to increase your bottom line profits, whether using a free method as described above or, using one of the many filtering services available on the net you should start to monetize your global surfers. One thing you should also consider however is that far from sending your international traffic to a dialer you should search around and find a good mix of adult affiliate programs with a variety of localized paysites, this in itself will enable you to see just how much traffic you have been wasting by using dialers in the past and, it will also allow you to realize the full potential of your new found geo targeted adult traffic.

    Article written by Lee

  • Obscenity – Put It To The Test

    Date: 2011.02.23 | Category: Writing | Response: 0

    Regardless of how long any of us have been an adult webmaster we all need to be
    aware of obscenity laws and, in particular how they affect our businesses
    whether we think a hardcore photoset is ‘obscene’ or not ultimately, if you get
    taken to court on obscenity charges the one thing you should be aware of is how
    the courts will decide whether the images you are using will be classified as
    obscene or not.

    Testing Obscenity – The Miller Test.

    The Miller test was developed in the 1973 court case of Miller vs. California
    and in comprises of three parts ALL of which MUST be satisfied on order for
    something to be deemed obscene by the courts. The Miller test is the ‘official’
    method used by the United States Supreme Court for determining whether an
    expression or a speech can be determined as obscene and, if deemed obscene, it
    is not protected under the First Amendment and is therefore prohibited by law.

    The Miller Test – Part One.

    Part one of The Miller Test states something may be obscene if ‘the average
    person, applying contemporary adult community standards, would find that the
    work, taken as a whole, appeals to the prurient interest’ In essence, this
    means that if the ‘average’ person on a jury or on the bench finds the work to
    be deemed obscene then, it is. However for the court to rule something as
    obscene it also has to be deemed obscene by the standards set in part two and
    part three below.

    The Miller Test – Part Two.

    Part two of The Miller Test states that something is potentially obscene is
    ‘the average person, applying contemporary adult community standards, would
    find that the work depicts or describes, in a patently offensive way, sexual
    conduct’. Basically this is saying that if the images or speech is something
    which is not practiced in a manner befitting your local community standards
    then again, it may be obscene. However, as with part one of The Miller Test for
    a court to find something obscene it needs to fall below the standards in part
    three below.

    The Miller Test – Part Three.

    Part three of The Miller Test states that something is potentially obscene if,
    ‘a reasonable person would find that the work, taken as a whole, lacks serious
    literary, artistic, political, or scientific value.’ This is pretty much where
    you could potentially come unstuck after all, everyone has different sexual
    tastes and because of this, just because something that may be widespread such
    as ‘bare backing’ (to use as an example) could potentially be considered as
    obscene if you happen to have a jury who are devout practicers of safe sex.

    The Miller Test – Overview.

    In essence The Miller Test is a useful guideline for webmasters when it comes
    to operating our sites and specifically, when it comes to choosing the types of
    content we utilize on them however, for the most part The Miller Test itself is
    outdated. Since the early 70’s when this test was devised there have been many
    sexual practices that were once deemed obscene that have become more a part of
    everyday life and accepted in to society as whole thus, what once would (or
    could) have been deemed obscene would no longer be in the same sense as
    something that may be deemed obscene today could be found not to be in 5 years
    time.

    Article written by Lee

  • Search Engine Optimization, Is It Worth It?

    Date: 2011.02.24 | Category: Search Engine Optimization | Response: 0

    One of the trendiest takes on Internet marketing these days seems to be the notion that securing top search engine rankings “no longer works.” Where it started, I have no idea.

    But rarely does a week go by when I don’t see one or more Internet marketing “experts” claiming that search engine positioning is largely a waste of time and should not be a primary focus of Website owners.

    Well, as the saying goes, “there are two sides to every story.”

    But let’s not make this article about my side, or your side, or anyone else’s side. Let’s forget about my opinion and other “expert’s” opinions and stick to the indisputable facts, as reported by highly credible third party sources:

    According to a Forrester Research Media Field Study, getting a loyal audience in the first place is best done by Search Engine Placement.

    According to a GVU Users Survey, 84.8% of Internet users use Search Engines to find Websites.

    In a study released by ActivMedia Research in September 1999, Search Engine Positioning was ranked as the #1 Website promotional method used by eCommerce sites.

    And look what I just found in the April 2000 issue of Target Marketing Magazine.
    “Top Ways Websites are Discovered”

    Banner ads: 1%

    Targeted email: 1.2%

    TV spots: 1.4%

    “By accident”: 2.1%

    Magazine ads: 4.4%

    Word-of-mouth: 20%

    Random Surfing: 20%

    Search Engines: 46%

    You’ve now seen the numbers and know that search engine promotion is very much alive and kicking. But let’s take this a step further. Let’s talk about the *quality* of prospects coming to your Website through search engines as opposed to other advertising mediums.

    Every time your potential customers use the search engines, they qualify themselves as *hot prospects* by conducting searches on keywords that are directly related to your product or service. Their choice of keywords is proof that they have a genuine interest in what you offer. These people spend their valuable time exploring the search engines for your type of product or service.

    Think About That.

    They didn’t stumble upon one of your ads, or wander past a hyperlink to your site. And they didn’t get a banner ad thrown in their face. They made the *decision* to actively search the keywords that brought them to YOUR Website. And when they get there, they are ready and willing to do business with you. At the very least, they’re seriously considering it and, that’s the most powerful sales tool you can have!

    But merely getting your Website “indexed” or listed in the search engines is not enough. In order to get any significant traffic from the search engines, your Website must be listed within the top 30 search results (preferably the top 20).

    Very rarely will anyone look beyond the first 30 results returned from a search. This makes perfect sense because the most relevant sites are always listed at the top. So if your prospect doesn’t find what they want within the first 20 to 30 listings, they’ll simply do a new search.

    If your site falls anywhere below the 30th listing, you don’t stand a chance against anyone in the TOP-20. Hence, it should be your goal to achieve Top 20 positions.

    How Do You Get Your Website Listed In The Top 20?

    1) You can attempt to gain these Top 20 rankings yourself. However, this can easily become a full time job. (I think this is why so many marketers advise against focusing on search engine positioning.)

    2) You can hire a reputable company who can achieve AND maintain your Top 20 rankings for you (be sure they guarantee their service and have several verifiable clients that currently have multiple Top 20 rankings).

    3) You can do nothing at all. But as you’ve seen from the third party statistics referenced above, search engine positioning is something you can’t afford to ignore.

    Whatever choice you make, I hope that your eyes have been opened to the tremendous profit potential that exists with top search engine placement.

    Article written by Lee

  • Adult Employment Vacancies

    Date: 2011.02.21 | Category: Employment | Response: 0

    For some the prospect of being able to work for another company online is something that they may ultimately want to pursue however, just how do you go about finding work for one of the many adult companies and, more importantly, how can you ensure that you have a better chance of being hired for the job once you find the position you would like to have at the company?

    Online Adult Employment – Job Types.

    Working in the adult industry can take many forms however, the most commonly perceived adult industry job is that of a model but, what about other online job vacancies such as graphics designer, marketing manager, sales director, and webmaster support representative, just how do you find out what companies are hiring and more importantly, what adult employment vacancies they have.

    Adult Employment Agencies.

    For many webmasters the chances of finding employment in the adult industry at a ‘regular’ online employment agency such as monster.com may seem impossible however, that said, many of the larger companies have realized the value of the mainstream employment agencies and, as such are now advertising on these sites for their staff but where else can you look? Well there are actually several adult industry employment sites that adult webmasters can look at to find their ideal job for example Adult Staffing, Sexy Jobs and, Adult Help Wanted in addition to several smaller sites operated by companies such as Cybererotica.

    Improving Your Employment Chances.

    So now you know where to look for adult employment opportunities what can you do to ensure you have a greater chance of being hired? Well as with the mainstream bricks and mortar job market having a good curriculum vitae (CV) can be a good start, ensure you keep your CV regularly updated and that it contains pertinent information for the type of job vacancy you are looking for in addition, often the first method of contact you will make with these potential employers will be via email or cover letter, make sure that you spend some time to write a letter that is not only noticeable but, interesting and, more importantly, grammatically correct. Demonstrate in this first stage of contact with your potential future adult employer that you take pride in your work and, you might just get bumped to the top of the ‘must see’ applicants.

    Adult Jobs – Overview.

    Many webmasters forget that there is more to the online adult industry than being able to party with the best of us and, whilst this does form a chunk of the industry overall it is not conducive of you further enhancing your online career, take the time to investigate all of the avenues available to you and, most importantly, make sure you choose a job that you not only want to do but one that you will enjoy, your reputation is the one thing that a potential adult employer will take into consideration, if you have had several previous jobs all lasting for short periods of time, it wont look as good to them as if you have only had a couple of jobs for a lengthier time frame. Most of all remember that whenever you contact a company looking for employers, make sure you are prepared and professional even if it is just sending them a quick email asking for further information.

    Article written by Lee.

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