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Turning Opt In Mailings Into Pure Spam
Spam is frowned upon net wide and even more so than usual in the online adult industry especially unsolicited email Spam however, many webmasters do not seem to grasp the essential basics about what Spam is and more importantly, the point in which they themselves become Spammers, this is what we will take a look at in this brief article.
Double And Single Opt In Mailings.
By themselves single and double opt-in mailing lists can be a very effective method of promoting your or, your sponsors sites however, many webmasters forget the one fundamental rule when mailing their opt in subscribers, send them what they actually opted in for otherwise, you are spamming the list and ultimately, the recipients.The line between opt in mailings and Spam is a very finely drawn one at best however in the adult industry it seems the edges of this line are more blurred than almost anywhere else. Quite often you see webmasters on a variety of message boards selling their ‘opt in mailing list’ to one or two other webmasters however, when does the opt in to Spam equation fit in? This is what we will look at next.
Turning Opt-In Mailings In To Spam Emails.
So you have collected opt in email addresses diligently for the last god knows how long and, you have successfully emailed those lists numerous times with some good results to show for it and you want to let others profit from your lists whilst making some money for yourself at the same time. Time to sell the emails you have collected. This is your first mistake, the email addresses which you have collected for your subscriber mail outs have been opted into YOUR list not another webmasters and well, the second that another webmaster buys this list from you the list itself becomes pure unadulterated Spam, nothing more, nothing less.Of course, you don’t have to sell the list, you could offer the list up for trades however, the same thing applies, the second your mailing list changes hands that list not only becomes worthless to the person who has purchased it but, in effect, the list has now become worthless to you.
Adult Opt In Email Lists.
To make a long term profit from your opt in mailing lists the one thing that you should ensure is that the list you have remains clean and, more importantly than that, remains private, if you have spent several years collecting these email addresses why would you turn the revenue potential of them in to nothing less than worthless overnight? Keep the lists as clean and as private as possible, the next time a sponsor opens a paysite that is on the same topic as your mailing list you can send your opt in mailer to your database and profit from the unexposed site.Adult Opt In Mailing Lists Overview.
When all is said and done, as mentioned above opt in adult mailing lists are a very hard to find commodity and, if you have a list for a specific niche or market the list becomes even harder to find, keep your list as clean as possible and ensure that you and only you use the opt in mailing list. By keeping the email addresses you have collected out of the grasp of other webmasters you have the potential to make revenue from that list for as long as you maintain it however, all of your hard work can be undone overnight if you sell the list to the wrong webmaster. In short, if someone opts in to a mailing list owned by you, make sure you are the only person who mails them from that list otherwise, you have indirectly spammed that email address.Article written by Lee
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Formatting HTML Text Using Tags
Formatting HTML Text Using Tags.
As we know there are many elements to a website from graphics to text. In this article we are going to have a closer look at text and, more importantly how we format the text to look like we want it to.The text of the HTML pages we create, as you already know goes inside the <body> tag of our HTML pages but, unless you are using a WYSIWYG editor you can not just click a button and make it appear bold or italic therefore we need to get to know some of the text property tags that can be used to enhance our HTML text. Lets take a look at some of these now.
<b> Any text inside these two tags will appear bold on our page</b>
<i> Any text inside these two tags will appear in italic on our page</i>
<u> Any text inside these two tags will appear to be underlined on our page</u>
<big> Any text inside these two tags will appear BIG on our page</big>
<small> Any text inside these two tags will appear small on our page</small>
<sub> Any text inside these two tags will appear subscript on our page</sub>
<sup> Any text inside these two tags will appear as superscript on our page</sup>There are also things called ‘heading tags’ these will work the same as the formatting tags mentioned above however there are only six of them and they look like this <hx> with the x being replaced by a number from 1-6 the lower this number is in the tag the LARGER our text will become so for example:
<h1> Will be the largest heading text</h1>
<h2> Will be the next smallest heading tag</h2>
<h3> Will be smaller again </h3>
<h4> Will be one size smaller again</h4>
<h5> Will be the second to smallest heading size</h5>
<h6> Is the smallest of the heading tags</h6>Also, you should remember that it *IS* possible to use more than one of the text tags in any single line of portion of text on our web page so for example, if i wanted to have bold underlined italic text my tags for the text would look like this:
<b><i><u>This text is bold, in italics, and underlined</u></i></b>
You will notice from the above example that the tags were opened and closed in the same order they were created this doesn’t have to be done like this but, in the long run, it is easier for you as a webmaster to code your pages this way.
Hopefully this article has given you a further understanding on how we can format out text and you will be bale to put this into practice on the next site you build.
Article written by Lee
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GEO::IP – What Is It?
As more and more webmasters investigate the international market place to expand their online businesses I thought it would be prudent to take a look at one of the more important modules of Apache and, just how this module can help webmasters to monetize their international traffic. What is this module? GEO::IP.
Geo I.p – The Basics.
GEO::IP is an Apache module which is able to recognize countries by specific I.P blocks. GEO::IP in itself is, in effect a database of the current i.p addresses in use on the internet across the globe. When used in conjunction with various scripting languages, Perl, Php, Etc the Apache GEO::IP module can assist online businesses with the following:Detecting credit card fraud.
Automatically select the geographically closest mirror.
Analyzing your web server logs to determine the countries of your visitors.What this means to the webmaster is that they can now market their sites to a specific language or, country in addition to either redirecting or, refusing other countries / languages access to their online sites.
GEO::IP Module – Where To Find It.
The GEO::IP module is available from several sources online in either paid or, free forms. The most up-to-date and professional form of the GEO::IP module can be found on the Maxmind website ( http://www.maxmind.com ).Once you have the GEO::IP module you should either ask your host to, or, install it yourself on your Apache based web server.
Geo I.p – Different Modules.
In addition to the simplistic ‘country i.p’ based detection, there is also another more complex GEO::IP module, this module is often referred to as ‘I.p to Location’ which, in simplistic terms means that you can target specific cities of the world hence, if you want to offer a service to surfers in Miami, you are able to redirect your Miami surfers to a page with content of specific interest to them.Redirecting Traffic.
Geo i.p is the basis behind most of the international traffic redirection systems available for webmasters to use in order to monetize their global traffic more efficiently, whether those systems are paid, free, subscription based or, otherwise they will ALL use the fundamental basics of the GEO::IP module.Through the use of the geoip module you will be able to maximize and filter the traffic sources you currently have and, decide on whether you send your surfers to a Pay site, a dialer or, a traffic trade.
Scripting – Putting GEO::IP To Work.
Many programming firms are now looking at the global market place in addition to webmasters as they now have the ability to offer their clients a wider product base from country specific banner displays to multi-lingual tours, programmers can develop new ways to enable webmasters to profit from their traffic unlike ever before. One such company is Geo Scripting ( http://www.geoscripting.com ).GEO::IP – Overview.
All in all the Geo i.p Apache module is going to become more and more prominent in the industry, sponsors are already starting to use country specific redirects on their affiliates traffic base and, individual webmasters are beginning to capitalize on this module through redirecting their own traffic to the sponsors that offer them multi-lingual paysites. When all is said and done, I am all for anything that can better assist webmasters in monetizing their global revenue streams especially as in the last 4 years I have been online it would only seem to be the last 2 months when this untapped source of income has come into the forefront of the adult industry.Article written by Le
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Outsourcing – Becoming More Profitable Online
As webmasters we already do a lot of outsourcing from hosting our sites to design and marketing to getting traffic which we send to our sponsors. However, many of us are missing out on opportunities to outsource even more of our work and, by missing these opportunities, we are losing money.
Outsourcing work can consist of anything from translations, design, scripting, marketing, seo, site submissions and pretty much anything and everything in between.
However, before we outsource some work to others there are several factors that need to be taken into consideration these are what will be addressed in this article.
Cost.
Ensuring we work ‘cost-effectively’ is one thing we all want to do, we need to make a profit whilst still being able to develop our business further. One good way to find out if the costs of outsourcing outweighs the cost of keeping the work in house to make a simple list of both the time and financial involvements both in and out of house. For example, in house you may have employees that need paying to do the work, you will almost certainly need to spend a lot of your own time on the project and, more likely than not you will need to research the work you want to undertake, all of this can become costly when looked at in detail a good reason to outsource your work to another company or individual.Benefits.
How will outsourcing benefit you and your business? As with the cost example above make a list of things that will benefit you from the time saved on the project to the monetary benefits of outsourcing the work and the completion times often, by outsourcing your work you can have it done in much less time than if you handled it yourself ‘in-house’ so to speak.Flexibility.
What are the indirect benefits of you outsourcing your work? Not necessarily the money saved but more along the lines of time management. if you give a designer a list of ideas and suggestions you WANT your work to have, chances are, they will get it right the first time whereas, if you amble along experimenting with what you actually create you may, in effect, take much longer to complete the task in hand. By saving yourself time what else can you get done, whether it is building more sites or marketing your existing sites further the indirect benefits all weigh up more often than not, these benefits will be favorable to outsourcing the work.Risk.
This is probably THE most important thing to take into account when considering outsourcing your work, what happens if, you pay for the outsourcing and, overnight the company who is doing the work for you goes out of business? What happens if someone you have in your employ decides that they would rather be doing the work rather than you outsourcing it? Financially can you afford to outsource the work? All of these factors need to be considered before undertaking any form of outsourcing.Basically, what I am trying to tell you is that, if you spend a few moments actually running the numbers as oppose to the ideas you have in respect of your workload you will see that outsourcing can be come a valuable asset to your business and, more importantly, your bottom line profits.
Article written by Lee
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10 Killer Advertising Sentences
10 Killer Advertising Sentences.
Tell your readers what they are probably thinking, feeling or doing as they read your ad copy. This strategy will usually trigger their own subconscious mind to bring out these feelings or actions.You can add these sentences into any ad copy. You may have to change one or two words so it relates more to the product or service you’re selling.
1. As you keep reading this ad copy, you are feeling more and more compelled to experience all the benefits of our product.
2. The more you understand just how valuable our product could be to your life, the less you think about delaying this important purchase.
3. After you read this short ad you will feel like your problems are almost completely solved, all you will have to do is order.
4. As you’re skimming through this, you’re beginning to think you have nothing to lose and everything to gain by trying out our product.
5. As you’re scanning over this ad copy, you are beginning to imagine using our product and enjoying all the benefits it brings.
6. The more you keep reading our ad the more you feel it would be a waste to let this opportunity slip by.
7. The more you review our ad the more you begin to find yourself getting very excited about our product and starting to feel the urge to buy now.
8. You don’t know it yet but, at the conclusion of this ad, you will feel driven to order and experience all the benefits of our product.
9. You don’t realize it yet but, in a few short minutes you’ll realize that you can’t put off this vital purchase and then you’ll be yanking out your credit card.
10. As every word you read travels from this ad to your brain, you start to understand just how much our product could benefit your life.
I hope this article has given you some insight as to how we, as webmasters, can actually ‘manipulate’ the surfer into doing what we want them to and, ultimately, into making us money.
Article written by Lee.
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SMS Marketing To MMS Marketing – WAP Billing Solutions
MMS Billing (Multimedia Message Billing) is going to be one of the next huge leaps forward for the online industry’s, with more and more surfers firing up their cell phones to visit our sites and properties we need to start looking at the ways in which we can ultimately bill these types of customer and this is where MMS Billing comes into play.
MMS Billing – What Is It?
MMS Billing is a method of charging surfers using cell phones for access to your sites and services. Much like how the SMS Billing model works however, rather than solely billing for text or images, you can utilize MMS Billing on a wide range of rich media applications including movies, sound and, flash applications.MMS Billing – What Are The Costs?
The costs for MMS Billing can vary greatly depending on your MMS Billing provider however, as a rough guideline, you can expect to pay anywhere between $0.10 and $0.50 per purchase through the MMS Billing method.MMS Billing – An Overview.
MMS Billing is still in its infancy across the internet however, with more and more sites becoming WAP enabled and, more and more surfers turning their cell phones on to browse our websites this billing model will soon grow to what the current SMS Billing model is today.Article written by Lee
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Adult Webmaster Conventions
Networking Overload
Adult Webmaster Conventions – Networking Overload.
As the industry changes more and more another thing that has been overdone to the extreme in recent times is that of the webmaster convention, there used to be two or three of these webmaster conventions a year with the biggest being the Internext Expo – Las Vegas. Now however it seems there isn’t a month that goes by without a new webmaster convention being announced.Webmaster Networking.
Adult Webmaster Conventions however offer all types of webmaster (for the most part) something useful, interaction with other webmasters in a relaxing and friendly atmosphere however, with so many of these conventions to choose from how do you judge which of the monthly shows you should attend and, which of the shows you should not?Webmaster Shows – The Top Three.
In all honesty and, remember these are my own feelings based on attendance at a variety of shows over the last four years I would say if you stick to the main shows then you cant really go wrong, so the must attend shows list from me would include the following.Internext Expo – Las Vegas – January.
Phoenix Forum – Arizona – April.
Internext Expo – Florida – August.By attending all three of these shows you will get the opportunity to not only meet the people and companies you have been doing business with but, also get to meet new webmasters to further develop your business from a range of levels including new webmasters right up to the industry old timers.
Webmaster Conventions Advice.
When you consider attending your first adult webmaster convention you should keep one thing in mind, the shows themselves can often be costly so far as airfares and hotel accommodations so, you should book early to enable you to plan your budget for the shows and, also to ensure that you get the best deals available.Many of the larger shows are held in hotels such as The Venetian in Las Vegas which is directly next door to the convention center itself as is the Doubletree La Posada at the Phoenix Forum and the Westin Diplomat at the Florida show however, don’t be afraid of booking a hotel down the block from the one where the show is actually being held, often you will find people staying at hotels outside of the convention location and this means you can often relax with them away from the hustle and bustle of the show itself.
Webmaster Conventions Overview.
With so many webmaster conventions being held each year one thing is for certain, webmaster want to network at new places and often, these conventions can yield more business by themselves than a simple phone call or email however, be careful of the conventions or parties you choose to attend, just because a lot of people appear to be going to a specific party, it dos not mean you will get any business done there, choose your webmaster show attendance wisely and more importantly, make sure you have a set list of goals to achieve once you actually get to the convention itself.Article written by Lee.
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Undeveloped Domains – Put Them To Use
Often when searching for new domain names, i come across what should, in theory be a golden opportunity only to find, the domain itself has already been registered and, whilst this in itself is annoying, what is even more annoying is that the domain 404’s when typed into the browser window.
The mere fact that someone else, a webmaster no less, has thought about purchasing the same domain as what you may have means there is already value in that domain and, more importantly, you have potentially lost a sale.
So how can we capitalize on this potential lost traffic from the off-set? That is what we will look at in this brief article.
The first thing we need to do in order to start making some additional potential profit from our domain is to create a ‘generic’ holding page until such time that we have the time or, funding, to develop the site we had intended to place on our new domain name.
This holding page can take many forms depending on the type of traffic you are hoping to target with the domain itself. Ideally, you will want to have as much choice for the surfer (or webmaster) on this holding page as you can so, you need to assess the nest types of sites to use, the best use of the traffic no matter how small it could be and, more importantly, the best way to maximize your sales potential.
One good way of doing this is to split the page into three sections, two equal sized sections at the top portion of the page and, one smaller portion towards the very base of the page designed, almost like a footer.
In the two top portions you should equally distribute both surfer orientated and, webmaster orientated links both of which need to be clearly separated.
For example, the left side of the page take all of your top converting paysites and list them by niche, they don’t have to have fancy or heavy graphics, text links will suffice for now as this is only a ‘temporary’ page.
On the right hand side of the page place some of your webmaster referral linking codes with a brief description, remembering that not only surfers could hit this page but webmasters themselves.
On the ‘footer’ portion of the page, the most important section, you should put your contact details, ideally an email address and, if the domain warrants, details of how you can be reached by instant messenger. The reason for the email and instant messenger details is a simple one, if a webmaster REALLY wants the domain that you have, he, or she, might just make you an offer on it and, if they have no way to get in touch with you then, you have just lost an offer on a domain that you might not get around to using for months.
of course, in addition to utilizing the traffic you have on the domain you can also use this holding page to generate more traffic, for example, placing a banner or button exchange code on the site or, perhaps a counter. The possibilities to generate traffic to these pages are limitless depending on how you use the holding page itself.
Well, that’s the basics of domain holding pages explained and, hopefully you will have realized that no matter what you plan on doing with your new domains, after your host has added them to your server, the next thing you should do is to create a generic holding page that you can upload into the rot of the domain name and, who knows, you might end up making some money a little sooner from that unused domain name.
Article written by Lee
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Straight From The Horses Mouth – Get Googlized
Many webmasters wonder how to ensure their sites will be included in Google’s index of web sites. Although Google crawls more than a billion pages, it’s inevitable some sites will be missed. When Google does miss a site, it’s frequently for one of these reasons:
* The site is not well connected through multiple links to others on the web.
* The site launched after Google’s last crawl was completed.
* The design of the site makes it difficult for Google to effectively crawl its content (excessive frames, tables, etc).Google’s intent is to represent the content of the Internet fairly and accurately. To help make that goal a reality, we offer this guide to building a “crawler-friendly” site. There are no guarantees a site will be found by our crawler, but following these guidelines should increase the probability that your site will show up in Google search results.
Do…
Provide high-quality content on your page – especially your home page.
If you follow only one tip from this page, this should be it. Our crawler indexes web pages by analyzing the content of the pages themselves. Google will index your site better if your pages contain useful information. Plus, your site has a better chance of becoming a favorite among web surfers and being linked to by others if the information it contains is relevant and useful.Submit your site to the appropriate category in a web directory.
Listing your site in the Open Directory Project http://www.dmoz.org/ or Yahoo! http://www.yahoo.com/ increases the likelihood it will be seen by robot crawlers and web surfers.Pay attention to HTML conventions.
Make sure that your <TITLE> and <ALT> tags are accurate and descriptive. Also, check your <A HREF> tags for errors since broken or improperly formatted links can prevent Google from indexing your page.
Make use of the robots.txt file on your web server.
This file tells crawlers which directories can or cannot be crawled. Make sure it’s current for your site so that you don’t accidentally block our crawler. Visit: http://www.robotstxt.org/wc/faq.html for a FAQ answering questions regarding robots and how to control them once they visit your site.Ensure that your site is accessible through HTML hyperlinks.
Generally, your site is crawlable if the pages are connected to each other with ordinary HTML links. If certain areas are not linked, you may be excluding older browsers, differently-abled users, and Google. Google can crawl content from a database or other dynamically generated content as long as it can be found by following links. If you have many unlinked pages, you may want to create a jump page from which the crawler can find all of your pages.Build your site with a logical link structure.
A hierarchical link structure is not only beneficial to you, but also to Google. More of your site can be crawled if it is laid out in with a clear architecture.Don’t…
Fill your page with lists of keywords, attempt to “cloak” pages, or put up “crawler only” pages.
If your site contains pages, links or text that you do not intend visitors to see, Google considers them deceptive and may ignore your site.Feel obligated to purchase a search optimization service.
Some companies “guarantee” your site a place near the top of a results page. While legitimate consulting firms can improve your site’s flow and content, others employ deceptive tactics to try and fool search engines. Be careful – if your domain is affiliated with one of these services, it could be permanently banned from our index, we have found search engine optimization software like Web Position Gold works best but, again use it in moderation.Use images to display important names, content or links.
Our crawler does not recognize text contained in graphics.
Use ALT tags if the main content and key words on your page cannot be formatted in regular HTML.Provide multiple copies of a page under different URLs
Many sites offer text-only or printer-friendly versions of pages that contain the same content as the graphic-enriched version of the page. While Google crawls these pages, duplicates are removed from our index. In order to ensure that we have the desired version of your page, place the other versions in separate directories and use the robots.txt file to block our crawler.Article written by a Google employee
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What’s In A Niche?
Many webmasters realize what the different ‘fetishes’ the surfers have are but, how many of us realize these are actually niches and, how many of realize that these niches can be broken down into smaller sub niches of the particular fetish the surfer is looking for?
Lets take an example of say, the ‘lesbian’ niche.
Of course we all know what the lesbian niche entails, two women getting naked with each other right? Wrong.
There is much more to it than that, for example, obviously lesbian sites appeal to, well, they appeal to guys who want to fantasize about getting it on with two women but, what about the female surfers? Sure, some women probably join lesbian paysites too.
That’s one ‘sub-niche’ of lesbian right there, this can be broken down even further though for examples, Ebony Lesbians, Teenage Lesbians, Mature Lesbians, the list goes on and on and on.
So how do we choose a niche to market in adult?
The first and foremost thing you should try when choosing ‘your’ niche is to try something that either excites you or, appeals to you in a non sexual manner, if you are into Lesbian Midgets getting it on, then start off with that for your niche.
Likewise, if guys getting down and dirty is the thing that floats your boat, choose that as your niche, you should already know enough about the niche you choose primarily to be able to sell something to the surfer. If it excites you, it will more than likely excite a surfer and result in a sale.
Of course, the above statement isn’t always true, I know plenty of straight webmasters who market the gay niche VERY successfully, they have found a method that works for them and developed their business from there it probably wasn’t easy at the start but, nothing easy will make you the ‘real’ money that there is in adult.
You need to experiment, constantly adapt and change the way you do business, if you try something and it doesn’t work, ask yourself why, what could you have changed that might have made a difference and, instead of changing it on the first site you built, change it on your next one, that way, even though it may not work at this moment in time, you will no doubt find it will work at a later date just as you will find that something that works well for you now may not work at all later on in your business career.
Once you have mastered a general niche you should then think about trying some of the sub niches that are available to you, there is more to teen than than just cute teenage girls lying naked on a bed and getting screwed rotten by some guy. just as you saw there was more to the lesbian niche above.
Take your sponsors tour for ideas, often you will notice things that spark some though and, once you have that spark, you should ensure it develops into a flame.
Even something as simple as a tattoo on a model or a piercing can be the tart of a whole new niche, look at the things that other webmasters may not be, just because there isn’t a proliferation of teenage pierced lesbian sites, doesn’t mean that someone doesn’t want to join one and, who knows, that weird sexual fetish you build a site for now may become popular in 6 months time.
Basically, what I am trying to say is that as adult webmasters we need to investigate all aspects of the niche we want to or, currently do market, just because a surfer comes to the front page of a lesbian site, doesn’t mean that they wont also be interested in an ebony site, its all down to how we market our sponsors paysites as webmasters.
Article written by Lee
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