• Blogging For Traffic – An Alternate View

    Date: 2011.02.21 | Category: Blogging | Response: 0

    Just recently the adult industry seems to have gone ‘blog’ crazy in fact, it is almost a daily occurrence that webmasters mention a blog of some description on several message forums however, when it comes down to it, does blogging really matter at all? This is what we will take a look at in this article.

    What Is A Weblog Or Blog?

    A Weblog, or ‘Blog’ for short, is a kind of website or a part of a website. It is usually, but not always, run by a single person and they publish bits of writing on the Weblog. These bits of writing, called ‘entries’ or ‘posts,’ generally appear on the front page of the weblog in reverse chronological order, that is, with the newest entry at the top of the page, with older entries progressively further down.

    So How Can Blogging Help Me?

    Quite honestly, I don’t think it can. Think about it for a moment, you spend an hour or so a day writing a page in your online journal only for it to be erased or archived at a later date, doesn’t that seem strange to you? Instead of blogging why don’t you actually do something constructive such as making a .html page out of the text you were going to use for your blog, keyword it up and upload that directly onto your server? After all this in itself will benefit you in the long term much more than a quick page that will eventually disappear from existence. Of course there will always be those people who do successfully use blogs as a part of their marketing strategy and, kudos to them however, looking at the bigger picture, it makes much more sense to have a fresh HTML page which will remain indefinitely on your site that you can keyword and SEO for the search engines rather than something that is going to become relatively short lived.

    Blogging – Overview.

    To be perfectly honest with you, all of this talk of creating a blog to get additional traffic is, in itself just ‘hype’ unless you have a source of blog owners to link back to your blog or, an hour or so to kill each day wasting your time writing your blog your time really would be much better served coding HTML pages. After all, HTML pages have worked for the last 30 years, why all of a sudden have webmasters stopped using them?

    Article written by Lee.

  • Building A Surfer Trap – Stage 6

    Date: 2011.02.21 | Category: Traffic | Response: 0

    Stage 6 already!

    Only 2 more stages to go after this tutorial until you have a fully functional surfer trap!

    Ok as promised in the last tutorial, we are going to implement the table pages you hopefully made in our last tutorial.

    You now need to signup for ANOTHER counter code. Use the same counter as you did last time and, again, make sure the URL you send the traffic from the counter to is your main Multi-Site FPA surfer trap page.

    Ok, you have the new counter code, what you should do with this is place it on every one of the niche table pages we made yesterday. Nowhere else except on these pages.

    Once you have the counter code placed you now need to go back to our consoles, what we are going to do is make these HTML table pages into a secondary console from off the first pop up that we get when a surfer visits any of our FPA’s.

    What you should do is enter the following coding in between the <head> and </head> tags of the niche pop-ups ensuring that you choose a DIFFERENT niche to the one of your original consoles:

    <!—— BEGIN CONSOLE CODE ——->
    <SCRIPT language=Javascript>
    <!–
    var exit=true;
    function exitcnsl()
    {
    if (exit)
    open(“http://www.yourdomain.com/tableconsolepage.html”, “tables”,”toolbar=0,location=0,status=0,menubar=0, scrollbars=0,resizable=0, width=800,height=600,top=0,left=0″);
    }
    //–>
    </SCRIPT>
    <!—— END CONSOLE CODE ——->

    You need to edit the figures for width= and height= to reflect the size of your table, ideally the frame of the console should be around 3 or 4 pixels either side of your tables.

    Ok now once you have added the above to your existing pop-ups you now need to add the following to the newly created table consoles between the <head> and the </head> tags:

    <SCRIPT language=javascript>
    self.blur();
    </script>

    What this will do is once the first console loads, it will immediately load a second console but, this second console should be ‘hidden’ behind the main window that is displayed. We have created a blur console.

    We now have one last thing to do with this ‘blur console’ that we have just created.

    Go to the HTML coding for the table ad console and add the same JavaScript to that page however, this time you DO NOT need to use the self.blur section of the instructions or, change the sizes of the console that pops.

    Instead you need to add the following to the <body> tag:

    onUnload=”exitcnsl()” so as an example your body tag may look like this:

    <BODY BGCOLOR=#000000 onUnload=”exitcnsl()”>

    Now you also need to alter the location for the console that will pop this time, you have a choice, you can send the console directly to the ARS POTD program or, you can send it BACK to your Multi-Site FPA page, at which point the surfer will be able to select another niche or leave your site.

    Now remember, this surfer trap IS aggressive however, every time one of your counter codes load both from the FPA’s where we implemented them AND on the newly created table consoles we are gaining extra traffic.

    If you have ANY questions at all please do not hesitate to post on the forums and myself or one of our administrators will assist you.

    Article written by Lee

  • Think Fresh – Work Smarter

    Date: 2011.02.24 | Category: General | Response: 0

    We have all experienced it at some point in our webmaster career, more often than not though, we hear about it all the time. What is it? Wanting to give in when we hit that proverbial brick wall.

    Hopefully this article can offer you some help and advice when it comes to getting your sales back on track or, even getting them started at all.

    Ask For Help.

    The one thing that amazes me about this industry is that despite the fact we are all business competitors we are all (mostly) willing to help other webmasters out for little or nothing in return. if you hit that brick wall then imply ask for some help.

    As webmasters we have a barrage of free tools readily available to us for asking the advice of others whether it is in email from your sponsors support reps, icq or even on the many industry related chat boards, by actually spending sometime to help yourself by asking others you can often see things from a new perspective and, get advice as to why thing that should be working are not.

    Start Over.

    So you have been doing this webmaster job for the last few months submitting to the TGP’s, building free and AVS sites but you still haven’t made a dime, something is wrong somewhere but how do you pinpoint the error? By far the easiest way to find out what is wrong is to start afresh. Head over to one of the webmaster resource sites and see what others are doing ask for advice and feedback on your sites and learn from the experiences they tell you about. Just because you might have heard the same information before doesn’t mean you shouldn’t ask about it, often one webmaster will be able to tell you an alternate way of doing something that another webmaster is. One of the best ways to get a grasp on this learning curve is to read articles and tutorials, there are thousands of them on the net from HTML to Programming and everything in-between emulate the information contained in these articles and adjust that same information to suit your needs.

    Don’t Stagnate.

    If you are not having success at the AVS side of the business try something else, you already have a good base for building free sites and even TGP’s just because you have never tried using these sources of traffic and income doesn’t mean you wont be any good at them.

    If traffic is your problem as mentioned above, ask others where they get their traffic from and how they built it up, learn to start small and grow instead of running head first into millions of hits a month that are being wasted.

    Research The Industry.

    If you are thinking of quitting, before you do spend a day or two just doing a little background research in the industry, its no secret that webmasters who join the online industry today have to work two or three times harder than our peers who joined several years ago, this is and always has been true in any business. By researching the industry you should be able to find out how others that joined before you failed and, more importantly, WHY they failed, learn from those experiences.

    Finally.

    No matter how hard and meaningless you find the work stick at it, just because you are not making any sales it doesn’t mean you wont make any sales tomorrow or even next week / month / year. Keep turning those sites out and, soon enough, when you least expect it you’ll make a sale and, you know what… the euphoric feeling you will get will be more than enough to make you realize that you HAVE been doing something right all along.

    Article written by Lee

  • Building Your Brand – Business Basics

    Date: 2011.02.21 | Category: Branding | Response: 0

    Many online businesses have a good solid brand name attached to them already for example, ARS (http://www.adultrevenueservice.com), Webair (http://www.webair.com) and, WEG (http://www.wegcash.com). These companies have worked long and hard to build up their own brand name on the internet and, specifically, in the adult industry where, it almost seems that everyone is out to make a name for themselves so, how do you as a small business owner get a piece of this branding pie?

    Branding Basics.

    The word ‘Brand’ or ‘Branding’ can refer to several items when used as a noun to describe a company name, product, service or, trademark. Branding started centuries ago when cattle ranch owners used to place their unique insignia on their cattle so that surrounding ranch owners knew who the cattle belonged to and, so that the owners of the brand knew if their cattle were being stolen by others.

    Starting The Branding Process.

    From the very first site you build you should start working on your own inimitable brand name or logo, perhaps it will consist of a small logo on top of every page you build or even a simple text link for your sites domains, either way, the one thing that is important in recognizing a brand is being able to place it to a product instantly.

    Building Your Brand Name.

    Now that you have started the branding process how can you continue to grow your businesses brand name or product even further? This is what we will take a look at next.

    Domain Name Registration.

    Buy the domain name that is representative of your ‘brand name’ if your brand is going to be 123pornosex then go and register 123pornosex.com be cautious though, just because you think of a brand name, you should ensure the domain is available to register BEFORE you start using that brand in detail.

    Getting The Word Out.

    This may seem like the hardest of tasks at first but, once you make a start in branding your site or, yourself this is relatively easy to keep up on an ongoing basis.

    Visit the boards, use your tagline as often as possible and, either mention your brand name in the tagline or, link to your brand names website. This is especially easy to do if you run a TGP or some other site that needs to attract webmaster traffic in order for it to succeed.

    Start your own newsletter, this may seem an odd way to build your brand up but, if you name your newsletter the same as your brand name for example you might have a text link saying:

    Join the BRANDNAME Newsletter.

    This keeps the branding process alive and well. The next step you should take it to ensure that the sender address of the email is something like brandname@brandname.com again, even though you have collected the email addresses by sending out mailings from an address like the one above you have more of a chance of your brand name actually staying in the mind of the newsletter recipient.

    In addition to a newsletter, you might also like to consider having a designer make you a logo or button you can use on your site/s this will come in handy for several uses for example, if you own a traffic site you can use this logo as a reciprocal link, you can use it in your signature on message forums and, you can even include it on sites you build.

    You might also like to consider writing articles for other sites to use, usually the sites that publish your articles will place a link or a small bio to you or your site, this is another way to increase the ‘exposure’ of your brand.

    Branding Overview.

    All in all, building a brand name for yourself or your business need not be a hard and tedious task in fact, if you start off almost immediately building up name recognition for you and your sites. Regardless of what type of product, service or site you operate getting your brand name recognized by both webmasters and surfers can lead to a lot of money long term, start now and reap the benefits later in your career.

    Article written by Lee.

  • Choosing The Right Sponsor For Your Site

    Date: 2011.02.21 | Category: Sponsors | Response: 0

    Affiliate programs (also frequently called referral or associate programs) have grown today to become one of the most popular ways for you to earn an income from your web site’s traffic. Most affiliate programs are designed to allow you to simply set up and begin earning commissions on visitors and sales you refer. However, the quality of the programs, and the results you will see, very greatly from program to program, making it important to choose wisely which are best for you and your site. It is the purpose of this article to help sort through many of the programs, and offer assistance in determining what to look for.

    My personal experience with affiliate programs goes back over a year and a half, pretty long in Internet terms. Over this period, I researched many of the affiliate programs available on the Internet and, tried to best determine what works best. From my experiences, here are several of the top factors you should take into consideration:

    1- Stability of the company and program

    What I found to be the one of highest priorities for most webmasters is the stability of the affiliate program, and the company. This should be one of your top considerations when evaluating programs. Is the company stable and financially sound? Do they offer assistance with promoting the opportunity? And, do they pay in a timely fashion? Often, webmasters have been lured in by offers of high commissions, only to find out they will never see a paycheck, despite referring hundreds, or even hundreds of thousands, of visitors.

    2- Synergies with your site

    I am a big proponent of this. All too often, I see sites sign up for every affiliate program they can, figuring if they make a few bucks on each, that they will be profitable. For a select few, this may very well work. However, for most sites it will not, and many cases you will turn off your audience because of the ‘over-commercialization’ of your site. As you are considering the various affiliate programs available, be sure to consider what exactly your audience, your visitors, might be interested in clicking on, and eventually buying.

    For example, if your site caters to a general audience, then perhaps general affiliate programs such as Adult Revenue Service, will be effective. Or perhaps Evidence Eliminator, which allows you to sell privacy / security software. If your site only caters to a specific niche, programs such as Adult Revenue Service should be excellent money-makers as they have a wide and varied selection of adult sites which you may promote. The key is to not just think of the affiliate program as a way for you to make some easy money, but rather an extension of your web site, a service you offer your visitors to help them find the products or services they are interested in, at good prices, and with a company they can trust.

    3- Commission Tracking

    An important aspect to consider is whether or not the affiliate program offers some way for you to track your sales, and even the number of visitors you refer. There are several ways this can be accomplished, such as real-time, online reports showing you sales and your commissions. Or perhaps sales can be tracked through a simple email each time you receive a new customer. This can be very important for allowing you to test and evaluate the effectiveness of the program, make comparisons with other programs or advertising opportunities, and give you piece of mind that you are receiving what is fairly do.

    4- Opportunity for Repeat Sales

    As any business person knows, a business can not generally survive on one-time purchases. Instead you have to find ways to not only attract new customers, but also keep the ones you have. This is also very true with affiliate programs. One of the largest complaints many webmasters have had with sponsors is that they refer a customer once, see their $35 commission, but in the process the customer bookmarked the Sponsors tour page. The next time the surfer is interested in buying a membership, they return to the sponsors site through the bookmark, and the webmaster never sees another penny.

    Several programs have tried to alleviate this. Programs such as Adult Revenue Service avoid this problem by offering services (Daily Updated Pictures, Email Newsletter) which customers, once signed up for, use month after month. This allows them to pay residual commissions for as long as the surfer maintains their free membership to the site or, alternately, keeps returning to the page. This helps turn average programs into exceptional opportunities, because you can earn for months, perhaps even years, on referrals you made in your first, and subsequent months.

    Other Factors

    In summary, it is important to look at all of these main factors and several others, including the commission rates they pay (I didn’t discuss this because they are generally easily comparable), the frequency of payment checks (they generally range from weekly to quarterly), and/or the minimum dollar value you must accumulate before receiving a check (they range from nothing to $50). A couple of other important factors: be VERY wary of any program the requires a payment or ‘membership fee’ for you to join or act as an affiliate. And, be sure to check what method they use to track sales themselves. Programs that require the visitor to remember your name, or your site’s name, and enter it in when ordering, will result in many lost commissions.

    Article written by Lee.

  • Adding Images To Your Web Pages

    Date: 2011.02.21 | Category: WebDesign | Response: 0

    The Basics

    Adding Images To Your Web Pages – The Basics.

    So you have just got into the online adult business but don’t know your ass from your elbow, you have the simplistic stuff relating to HTML down but, you want to find out how you can start adding banners and images to your pages here is a quick guide to help you on your way.

    What Is An Image?

    The answer, is, believe it or not simple, An image is a picture on a page of your website. There are however, many way to display images on your site from the size of it to the overall effect you want the image to have on your HTML page and from borders around the image and many other things.

    However, I don’t want to blind you with information at the moment considering you need to actually know the basics of adding images before you can start using fancy styles and the likes.

    Adding A Basic Image.

    The HTML code to add an image on any HTML based page is a straight forward one however, before you can use this HTML tag you need to know where on your page you want the image to appear.

    Now that you have decided where you want your image to display you need to use the image tag, the HTML coding to place an image on your page should be IMG. Also, you will need to tell your page where you want the image to come from or, in other words, you need to tell it the source of the image you want to use the HTML tag to do this is SRC.

    For example, lets say you have an image called porn.gif (you need to include the extension in your SRC coding) you would display this image on your page using the following code:

    <IMG SRC=”porn.gif”>

    Simple huh?

    Well, actually, maybe not, for example, what do you put if the images you are linking to is NOT in the same location as the page you want it to appear on? That’s not a problem, all you need to do is use the FULL location of the image in your IMG HTML tag like this:

    <IMG SRC=”http://www.domain.com/images/porn.gif”>

    You should now be able to include images on your pages without any problems.

    Image Sizes.

    Ok we can now include an image on our pages but, what if we want to make this image fit the feel of the rest of our page / site, how do you manipulate the graphic to ‘look’ right?

    There are a number of ways images can be manipulated for example, if you want the image to be 100 pixels wide by 100 pixels high you can add the WIDTH and the HEIGHT tag to your HTML coding like this:

    <IMG SRC=”http://www.domain.com/images/porn.gif” WIDTH=”100″ HEIGHT=”100″>

    That will now resize your image into a square that is 100 pixels wide and high.

    Now we have the image on our page in the right size we require what else can we do with it? Read on..

    Borders + Colors.

    In addition to placing the image and resizing the image on our pages we can also add a border and, a border color to the mage to make it stand out if needed for example:

    <IMG SRC=”http://www.domain.com/images/porn.gif” WIDTH=”100″ HEIGHT=”100″ BORDER=”2″ BORDERCOLOR=”FF0000″>

    As you can see we have now added the two tags ‘BORDER’ and ‘BORDERCOLOR’. The first ‘BORDER’ tag tells your HTML what size of border you want around your image and, this can be any size you want to make the image stand out on your page. The second ‘BORDERCOLOR’ tag tells your HTML code what color you want the border to be again, this can be any color you like to match the rest of your sites pages.

    Linking An Image.

    In addition to resizing, adding borders and colors we can also link our image to a specific URL (the most common form of this is with banner advertising) and, if you want to link your image to a URL you would use the following coding:

    <A HREF=”http://www.sponsorsurl.com”><IMG SRC=”http://www.domain.com/images/porn.gif” BORDER=”2″ WIDTH=”100″ HEIGHT=”100″ BORDERCOLOR=”FF0000″>

    This will create an image that is 100×100 pixels in size, with a border size of 2 pixels in the color FF0000 that is linked to http://www.sponsorsurl.com

    Also, the order of the HTML tags we use is not important however, you should try to get used to arranging them in a certain way to make your work easier if it ever comes to editing your images.

    Hopefully this has been of use to you and you can now see that adding banners and images to your sites isn’t as daunting as you first thought.

    Article written by Lee.

  • HTML Page Load Times – Making Them Quicker

    Date: 2011.02.22 | Category: WebDesign | Response: 0

    Surfers on the web are here for one thing and one thing only, they want information, they want it to be correct and, more importantly, they want it now. We cant always help when it comes to getting the information however we can help them so far as making sure that when one of the surfers clicks on our pages they load quickly.

    Taking Control Of Speed.

    For many webmasters hand coding their HTML pages is an often timely and costly method and, because of this they turned to the WYSIWYG (What You See Is What You get) editors such as Dreamweaver and Frontpage to create their pages for them however, even this in itself requires some manually intermission on the webmaster part. Many of the older style WYSIWYG Editors added a fair amount of un-needed code to the HTML so, spending a few minutes after you have your pages created to physically go through the HTML code and clean up the junk html can in effect, cut down your page size by up to 25% in some instances.

    HTML Quotations And Hyphens.

    In addition to un-needed HTML tags you may also want to consider removing any quotation marks or hyphens from your HTML code, both of these can quickly clutter up a page and laden it down with more code than is actually required.

    For example, ‘HTML Coding’ makes just as much sense as me telling you HTML Coding when read in sequence. The trick with using quotations and hyphens is actually knowing at what point in your text you can ‘get away’ with removing them and, this is only something you will know yourself after proofing your completed page.

    Hyperlinks.

    If you are only going to provide links from one page of your site to another then, why use absolute paths? http://www.domain.com/linking.html is the same as /linking.html when you use it in a link from one page on your site to another and, well, in all honesty you have increased the load time of your page by only linking to the relative url instead of the absolute and that’s what we are trying to do here right? Make our pages load faster.

    White Space.

    White space on a web page can be a good marketing tool however, white space in your HTML code is a bad thing, placing spaces between certain parts of your HTML code can quickly bog down your load times instead, try to use the tab key to separate certain parts of code likewise, keep the use of &nbsp to a minimum, this can quickly become the most relevant term on your page if used in excess.

    One other benefit of making your pages as small as possible is that a webmaster wanting to steal your HTML code is going to have a harder time finding the exact piece of coding if the HTML is all on a single line than they would if the code was laid out nicely however, this in itself is only a deterrent and it wont stop those webmasters determined to steal your HTML code.

    Page Load Time Overview.

    Hopefully this brief article has given you some idea of ways in which you can practically reduce the load time of your pages without affecting the overall look and feel of your site and, who knows, if your page loads quicker, then you have a better chance of your surfer getting to your sponsor quicker.

    Article written by Lee

  • Unspoken Secrets

    Date: 2011.02.24 | Category: General | Response: 0

    here is a belief among new webmasters that there is a set of golden rules among those of us whom have been at this business for many years to making money well guess what, these are those unspoken secrets….

    Secret #1.

    There are no secrets to becoming an adult webmaster. One of the most common reasons why so many new webmasters give up in this business is because they hear about the money that the big guys make, submit two TGP galleries to The Hun, get a $200 hosting bill and no signups. They then figure that the affiliate they are using is rubbish and then spend the next 2 months surfing the Net looking for the “be all and end all” of affiliate programs which is going to net them $2 million within the next 6 months. The fact of the matter is, that genie in the lamp you are looking for doesn’t exist. It all comes down to hard work, perseverance and common sense this is a business venture you have started like it or not and, it needs to be treated as one.

    Secret #2

    Don’t give up. You need to treat what your doing as a business. Of course, you can have fun with it but, at the same time you need to be making continual business plans for your development in much the same way as if you were self employed. Which, of course as soon as you start to make some money you will be.

    Secret #3

    Stay focused. There are a million and one ways to make money in the industry. You could build free sites, TGP galleries, AVS sites, pay sites, search engine pages, the list goes on. There are many different avenues to drive traffic. The key is to try everything. Eventually you will find the one venue that your are very good at. Continue with this until you know this in your sleep – work it so often and well that you master it. One other thing to remember, it wont make you money overnight, if you think it will, your starting out for the wrong reasons, putting it simply, Adult web mastering isn’t for you.

    Secret #4

    Build it and, it (And they) will come, don’t spend time worrying about your keywords, meta tags, the amount of images you are using, just because someone tells you this is what is required of your sites. Just build a site or gallery submit it, forget about it and get started on building your next, and the next, and the next site after that. Just keep on moving forward, if you forgot to do something on one of your sites don’t worry, add it to the next site that you build.

    Secret #5

    Start to network. Other webmasters are great for bouncing new ideas off, a group of webmasters who start at the same time all communicating with each other are going to develop more than a sole webmaster on their own. Networking is a big part of any successful webmasters daily routine. Make the most of the people you meet on the boards or aim or icq, it will benefit you long term.

    Secret #6

    This one you will probably hear day in, day out for the rest of your business life. “It’s too late for newbies to make money” I am sorry to be the one to tell you this but, this is rubbish. As long as you follow the basic rules above and work at it, you can and will make money in this still thriving industry.

    Now you have heard the “secrets” you have wanted to know its up to you to put them to good use.

    Article written by Lee

  • Maximizing Your Profit Potential – Upsells

    Date: 2011.02.23 | Category: Sponsors | Response: 0

    We all know the reason why pay sites have upsells inside them, to make more money so, the past few weeks I have been ‘experimenting’ with the same type of strategy the pay sites use and, to my surprise, actually found out you can make quite a nice amount of additional income by offering your surfers products or services other than porn!

    Now, this may come as a shock to many but, when you build a free site, TGP Gallery, AVS site etc you can use non adult products on them.

    I have found the following work well for the various different types of site:

    Free Sites.

    Dating Services such as http://www.oscardate.com , http://www.adultfriendfinder.com, etc etc.

    Video Stores such as http://www.mallcom.com and http://www.moviemountain.com.

    Sex Toys such as http://www.gayadultshopping.com and http://www.mallcom.com (Mallcom sells toys and videos)

    Also, to my surprise, search engines have done really well on our traffic. Where we would usually use a text link I SSI’d some files and included some text files going directly to a variety of niches earning me in excess of $0.40 per click in some instances!!

    AVS Sites.

    Dating Services like those mentioned above e have found have done reasonably well however, for some reason not as well as they did on the free sites, you would think that they should do better than on free sites so I guess it is something wrong with my marketing, either way, we just plugged a link to one of our dating affiliates and, sure enough made some $$$ from them.

    Penis Enlargement programs did VERY well inside our AVS sites again, all we did was place a simple text link with ‘enlarge your penis’ for the text and, surprisingly we made a few good sales from that.

    We also integrated our own little MallCom store front on its own domain and have been sending traffic to that and, again, the results have been reasonable.

    TGP Galleries.

    To my surprise, the most profitable thing that we have tested on our TGP Galleries is again, Penis Enlargement type programs, Viagra sales from http://www.kwikmed.com have been doing well the last few weeks and we even had a rebill already!

    One thing that I didn’t expect to work well that did was email collection, in fact, after just 10 days we already have 95 email addresses purely from our TGP Galleries. These emails will be used further in time to send out our newsletter and hopefully make some recurring sales from them.

    I guess the point of this was to let you know you can use alternatives to your adult orientated sponsors on any type of site you build and make a profit from them.

    Anyway, I’m off to do some more testing, I have found a nice casino sponsor imp going to send a few days of traffic to.

    Article written by Lee

  • Seasons Greetings For The Adult Surfer

    Date: 2011.02.24 | Category: General, Promotion, WebDesign | Response: 0

    How do the national and, international holidays affect our sponsors sales? More than you would think especially if you can offer your surfers something ‘seasonal’ when they hit your site. However, that said, when should you start planning for these holidays and, more importantly, how can you ensure that once you have implemented your seasonal marketing campaigns that they actually work?

    Seasonal Marketing – The Basics.

    Seasonal marketing is, in effect a method of changing your marketing approach around different times of the year to affect both the volume of sales you make and, more importantly, the uniqueness of the product you are offering your surfers. A good example of this is at Christmas time, many of the sponsors will provide their webmasters with banner with a holiday feel to them, perhaps using scantily clad men in Santa outfits or half naked women in elves costumes. By offering a seasonal marketing approach to your site surfers you actually increase the chances of making a sale.

    Holiday Porn.

    One of the best ways to offer your surfers a fresh marketing angle is to ensure that you plan for all of the major holidays throughout the year in advance so for example, as mentioned above, Christmas is a big holiday as are, New Years, Easter, Thanksgiving (US), Independence Day (US) and, Halloween. By building sites specifically for these holidays you are increasing the chances not only of building your sales but, of gaining additional traffic that you might otherwise lose out on. It has been said certainly over the last four years i have worked in the adult industry that many webmasters experience an increase in search engine traffic searching on keywords such as ‘Christmas Porn’ and, ‘Ghost Porn’ around the various holidays, build now for next year and, when the holiday season arrives, you will be one step ahead of your competition.

    Seasonal Marketing Overview.

    As already mentioned the holiday season especially Christmas time, can be a great way to gain additional traffic, not only from those surfers specifically looking for Christmas Porn but, also the newbie adult surfers who have perhaps only just got their first computer on Christmas day, by adding to your collection of seasonal porn sites year after year you will not only learn a lot about the way the various holidays and seasons affect your sales but, you will also be able to profit from your surfers in a way that not many other webmasters do.

    Article written by Lee

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