Pay Per Click Or Search Engine Optimization

Date: 2011.02.24 | Category: Paid Traffic, Search Engine Optimization | Response: 0

What would you choose to run your business? Well each has their own benefits and drawbacks over one another.

PPC or SEO The Breakdown.

Pay Per Click or, PPC as it is most often referred to looks to the novice to be the better option for ‘immediate’ traffic results, you enter your desired keywords, place your minimum / maximum bid amount and you are set for top PPC engine listings for as long as you can maintain the balance in your engine account.

Search Engine Optimization or, SEO on the other hand, is the more traditional way of attaining high ranking search engine pages. Either you or an SEO expert optimizes your websites pages and random other elements of your website and hopefully within a month or two, you achieve high rankings in the major search engines.

So Which One? PPC or SEO?

Generally speaking, SEO work is most commonly more cost effective to your business than utilizing PPC results to gain your traffic, you could pay an SEO expert anywhere from $500 plus to optimize your site and get high rankings indefinitely or, you could put that $500 into a PPC engine account and get high rankings until such time as your account balance runs dry.

But lets look at this in terms of actual traffic…

Say you get 1000 visitors to your SEO based website which you paid $500 for, each visitor has cost you $0.50c now lets say your site remains at the top of the engines for a few months perhaps even years each month you receive another 1000 visitors to your site, you have basically cut the cost of each surfer hitting your site down to less than a penny per hit (not taking into account bandwidth costs obviously).

Now, on the other hand, you want to attract 1000 visitors from your chosen keywords via the PPC engines, most Pay Per Click search engines have a minimum bid amount of $0.05c per hit so right away in your first month, you could receive a potential 10k hits however, as most of you who have already tried your hand at the PPC engines will know, getting 10k hits for one or more keyword at a cost of $0.05 is hard to do, in fact, some would say almost impossible. Non the less let us keep going with this minimum bid amount for the time being.

Immediately, you can see that you are already restricted to the actual amount of traffic you can receive from the PPC results to 10k hits however, this isn’t the case with the SEO traffic, you could potentially hit your top chosen keyword and stay there until another site out-optimizes you or, your site needs to be optimized again.

Ultimately, the reasons you will choose over one or the other will be for either ease of traffic generation, PPC will allow you to gain almost instantaneous targeted traffic form the second you open your PPC account up until the point when your account funds empty whilst, SEO work will give you long term targeted traffic over time and, in most instances, this SEO traffic can last for years making the cost of the initial SEO work minimal.

In Closing..

Search Engine Optimization can last you years and years whilst Pay Per Click results can diminish in a relatively short amount of time depending on the amount of bid needed to achieve top listings.

However lets look at a third option, using both PPC results and SEO results in conjunction with each other to minimize the traffic you lose from your SEO work and, to minimize the traffic you lose from your PPC results this will afford you the time to see what works with your Search Engine Optimized sites whilst being able to play with the targeting of keywords on your PPC traffic, once you have both types of search engine figured out, you can put them both together and use them to increase the traffic to your site for years to come.

Article written by Lee

Thumbnail Preview TGPs And The Gay Market Place

Date: 2011.02.24 | Category: TGP | Response: 0

One of the latest crazes to hit the gay adult market from a webmasters point of view is that of the thumbnail preview TGP and, more surprisingly than this is the fact that this new breed of gay adult TGP seems to attract more traffic than the standard format TGP ever did so, what is a thumbnail preview TGP and just how do you go about making one of your own? This is what we will investigate in this article.

Thumbnail Preview TGP Basics.

A thumbnail preview TGP is just as the name suggests, a standard TGP with one main difference, the TGP itself doesn’t list gallery descriptions rather a small preview image of the content placed on each of the galleries submitted. This thumbnail preview is usually size between 100×100 pixels and 60×60 pixels in dimension however, the thumbnail preview size can be determined by the webmaster owning the TGP.

How Do I Start My Own Thumbnail Preview TGP?

In order to start your own thumbnail preview TGP you will need a couple of things, first and foremost, a domain name to run it on, the current trend in the gay marketplace is to name your TGP something short, memorable and, well, brand able so, the domain name you choose for your TGP should take all of these aspects into consideration. The next thing you will need in order to run your own gay thumbnail preview TGP will be the script which you use to manage the TGP itself, for this purpose I would highly recommend Autogallery MySQL from http://www.jmbsoft.com it is affordable and, easy to maintain which is a must if you are wanting to run a sizable TGP. One other thing that you may also like to consider investing in for your thumbnail preview TGP is a design, in fact, most of the ‘good’ thumbnail preview TGPs whether they are focused in the straight or gay market, have a clean, almost pay site quality design aspect to them. Of course, you do not need to keep up with the joneses however, if it works for other people, then why not see if it will work for you also?

Thumbnail TGP Structure.

So you now have a domain and have purchased the script and / or design that you want to use on your thumbnail preview TGP what next? Well first things are first, you should take a look at some of the other sites that currently exist and see how they do things, find out what things you feel they are doing wrong and, capitalize on that.

You should also make some decisions now as to the look and feel you want your thumbnail preview TGP to have, how many galleries are you going to list on the front page each day? Will you be utilizing the archives feature of your TGP script? What limitations do you want to put on submissions from other webmasters? These are all aspects of running a TGP that you need to think of prior to opening your site up for general submissions.

In general however, you will find that most thumbnail preview TGP sites will have roughly 100 thumbnail images on their front page of the site with any additional galleries being listed in their archives section again, you should decide on how you want to maintain your own site.

Getting Traffic To Your Thumbnail Preview TGP.

Now you have hopefully set your thumbnail preview TGP live you need to do one final step in making the TGP itself a huge success, get the traffic flowing, one of the best ways to do this, as with any other type of site is to ask your friends and associates to trade traffic with your site however, should this not be an option then you should use more conventional methods such as submitting galleries to other TGP sites ensuring that you use a recip to your TGP on each gallery as well as utilizing other forms of traffic such as cheap brokered traffic, top lists, web rings and, even counters, within a month or so you will soon start to see a steady flow of new webmaster gallery submissions and, with each new submission comes more traffic and ultimately, more income from your site.

Article written by Lee

There’s Face Value And Then There Is Real Value

Date: 2011.02.22 | Category: General | Response: 0

How often do we sign up to affiliate programs based on their standard terms of service for example, Sponsor A will pay you $35 for every signup you send to them and they tell you they convert at roughly 1:200 whilst Sponsor B will pay you $30 per signup and they convert at roughly 1:200 also, which of these scenarios straight off the bat will make you the most money? Think about your answer first then read on.

Negotiate The Figures.

Most, if not all of us would have immediately chosen Sponsor A for the pure fact that they pay you $5 more per signup and they convert at the same rate as Sponsor B however, how many of us would have written or icq’d Sponsor B and asked them to raise their payout? Not many of us I would guess. With that said, what is to stop you from emailing a certain ‘Sponsor B’ if you are able to convert consistently at their published 1:200 and asking for a higher pay rate to continue sending your traffic to them? Nothing at all and, surprisingly enough, I would guess that for most programs, they would actually increase your payout if you have a history with them.

Haggling The Costs.

The example above used a sponsor as the main focus however, how many times have you spent money at a content provider? A hosting company? A traffic broker? Have you actually taken a moment to ask these companies if they would give you a lower rate on the services they are providing you with? Again, I bet not many of us have I know it was only recently when I started asking for long term customer discounts and the likes. In fact, from the first point of contact you have with any company online, be they an adult web host, adult traffic broker, content provider or, in fact, an affiliate program, spend an extra few seconds when you first sign up and see how they can improve their service for YOU. To your surprise they might just cut you a deal that is unmatched anywhere else!

Don’t Undersell Their Products.

With the above said, one thing that you need to be aware of is that if you start making absurd price cuts from these companies you will probably be told to politely take a running jump however, lets say you were going to be charged $50 for something, ask them if you can get the same service at a 10% discounted rate if you use them again, perhaps not even on the first purchase but on the second, the third, etc.

By contacting these companies directly and not just going on ‘face value’ even if you only save yourself one or two dollars per purchase over a year those odds and ends soon add up to a nice saving.

Saving Money – Recap.

In essence many of us take things at face value whether we are talking to friends and peers or whether we are paying for goods and services but, by at least in asking for a discount on our purchase the worst thing that will happen is that you get told ‘no’ however, on the flipside of the proverbial coin, you might just find yourself a better bargain than you had already found in the first place and that’s some food for thought.

Article written by Lee

Mixing Business With Pleasure

Date: 2011.02.23 | Category: General | Response: 0

Regardless of your status in the world of web mastering there will come a time when you will want to attend one of the numerous webmaster seminars. However, what should you do to plan for the day you attend your first seminar, are there some things you should aim for and things you shouldn’t? Well in this article we will take a look at planning your conventions.

Before attending the convention of your choice there are a few things that you should prepare these are.

Exercise.

get out for half an hour each day at least two weeks before the day of your journey to the convention. You will be surprised at how much time you will spend walking around the convention floor and, by getting some basic exercise in before hand you wont feel the strain of being on your feet for hours at a time instead of being sat in front of your computer.

Contacts.

Make a list of people that you want to see and arrange with them in advance a time to meet up and have a chat. Most people who attend these conventions are busy for the entire course of the show. You may not get a chance to pop by their booth and talk tot hem if someone has already beaten you by booking a time to chat with the person you want to meet. It is also a good idea to trade hotel and cell phone information before leaving for the show, this way, if anything happens to make you miss a possible appointment you can call or leave a message informing them you will either be late or canceling.

Seminars / Parties.

Take a look at the events and seminars happening at the convention before you go, plan which ones you will want to attend make a list and take it with you. This will save you countless hours of wandering around aimlessly hoping to make all of the seminars and get to as many parties as you can in three days.

Booths.

Look at who is exhibiting at the convention, find out their booth number and make a note of it. List any specific details you may want to speak to the booth owners about. You can guarantee if you go unprepared you will miss out that important question or selling opportunity you wanted to make.

Baggage.

When packing your suitcase for the convention make sure you leave plenty of room for convention give a ways, You will be surprised at what you will be given for free at these shows, t-shirts, toys, books, flyers, you name it, you will be offered it.

So, you have done the pre check, what do you do when you actually arrive at the convention?

Food.

Eat at every opportunity you get. Most people will end up not eating for the entire length of the convention. perhaps even arrange to meet up with someone you want to talk to in a restaurant and grab a bite to eat whilst talking business.

Business Cards.

Take them and lots of them. Everyone and anyone will ask you for your contact details, if you have a bunch of business cards with you at all times, you can just hand them out. Make sure you include your full contact details, your name, nickname, email, icq and, aim contact details. The more ways you give someone to reach you, the more chance you have of them actually attempting to get in touch with you.

Clothing.

Wear comfortable, clothing and shoes. Think casual but, also think business, shorts and t-shirt may be good for comfort but, it doesn’t portray a good business image and, that’s the sole reason you are attending the convention, to do business.

Parties.

If you get offered an invite to a party, take it, plans change so quickly at the conventions, your friends may suddenly feel tired and you have nothing left to do, attend a party, then you have another opportunity to network some more.

Behavior.

Although the conventions are a fun atmosphere, don’t forget that they are in the first instance a place to do business, treat it as such, you may miss out on the ideal business opportunities if you are acting like a drunk ass hole. This will reflect badly on you long term.

You have taken in all the events you can handle, you have made your way back home what next? how exactly do you put this information and your new found contacts to use?

Business Cards.

Go through all the business cards you have been given and send your new found contacts a quick email thanking them for their time. This will be a good way for you to give them another reminder of what you spoke to them about and, I have personally gotten more business from the shows using this follow up method than if I had just waited for them to contact me.

Notes.

If you made any notes at the show, take a few minutes to re-write them, keep them safe in a notepad, you never know when one of these bits of information may come in handy.

Well, that’s pretty much it for the basics of the adult conventions, obviously there is more to it than this but, if you are attending your first convention you will have a bit of insight into the work involved.

Article written by Lee

Source Code – Eliminating HTML Margins

Date: 2011.02.24 | Category: WebDesign | Response: 0

Since the inception of the very first HTML document, margins existed that surrounded the document, like in the case with this document.

The margins are there to act as a cushion between the edges of the browser and the contents of the page, so it’s easier to read the content.

As good as margins are, wouldn’t it be nice to be able to eliminate them in some cases, where the design of the page calls for their termination? While most webmasters think it is not possible to “flush out” the default margins of a HTML document, it actually is, although only possible in IE 3+, and NS 4+. In this tutorial, I’ll show you how.

Eliminating The Document Margin In IE 3+

To get rid of the document margin in IE 3 and above, so content presses right against the edges of the browser, use the IE exclusive “leftmargin” and “topmargin” attributes:

<body leftmargin=”0″ topmargin=”0″>

It’s as simple as that!

Eliminating The Document Margin In NS 4+

To get rid of the document margin in NS 4 and above, use the NS 4 exclusive “marginwidth” and “marginheight” attributes instead:

<body marginwidth=”0″ marginheight=”0″>

Putting It All Together.

By putting the two techniques together, we can create a document that flushes out its’ margins in both IE 3+ and NS 4+:

<body leftmargin=”0″ topmargin=”0″ marginwidth=”0″ marginheight=”0″>

Try out the above coding on your page, and you’ll see what I mean.

Article written by Lee

Converting French Traffic – The Niche Paysites That Work

Date: 2011.02.21 | Category: Traffic | Response: 0

In our last article we took a look at a three (3) month period of international traffic stats and, what niches worked on German adult traffic. In this article we will do the same again except we will be analyzing what niche paysites worked best on French porn surfers.

French Traffic – Quick Analysis.

It would seem that for many of the surfers we managed to grab and filter from France that their primary interest was in Teen and the Amateur niches although, that said, we did get a few conversion on some fetish paysites, specifically fetish sites that had ‘watersports’ and ‘BDSM’ featured on the paysites tour pages.

French Adult Traffic – The Niches.

As with the German traffic we targeted in the previous article we also filtered our French adult traffic to some niche specific hub sites as well as some general hub sites to better judge which niches converted the best on French surfers the results we experienced are as follows.

Teen.

Our conversions on French teen sites were not as good as what they were for German surfers however, that said, they were good non the less. With a ratio of around 1:192 over the three month period we analyzed the French adult surfers we managed to get to our sponsors sites worked well for us.

Amateur.

With our amateur conversions the one thing we noticed was that tours that featured teens as the main focus were the ones which converted consistently, with this in mind, we did change a couple of the Amateur tours we used to see how that would affect sales towards the end of the 3 month period and, sales did drop slightly, this would backup the statements in the Teen niche made above in that, French surfers are looking primarily for Teen orientated paysites.

Asian.

The two Asian niche paysites we used didn’t have many sales overall however, we did notice that the little traffic that we sent to them converted well, as above, Asian niche sites that featured teens were again the better converters on the French traffic we received.

Ebony.

I think it is worth mentioning the ebony niche, especially when you take into account we sent less than 100 hits to French ebony paysites and, managed to get 2 sales from those hits. Unfortunately, we did not anticipate the amount of traffic that wouldn’t choose the ebony niche so we have no solid figures that are worth mentioning here or, any explanation behind how we made the sales.

Fetish.

Our French fetish traffic seemed to like the more niche specific type of tours, making us sales on Watersports, BDSM and even general fetish paysites that said, the figures we achieved with the fetish pay sites we used were disappointing as we had thought this would be the ideal niche for the French markets.

Gay.

The sales we achieved with our gay French traffic were reasonable overall, the surfers chose to signup to gay sites that featured ‘twink’ like models on the tours again, this would lend favor to the fact that overall French surfers seem to be interested in the younger generation to get their kicks.

French Traffic – The Results.

Overall we were happy with the majority of the results we received on our French adult traffic with the exception of a few bad choices on our part trying to concentrate on the Fetish side of the industry. We certainly learnt that it would appear French adult surfers are looking for Teen orientated sites over the other niches.

Article written by Lee

Cleaning Up The Myths On Scrubbing

Date: 2011.02.21 | Category: Billing Solutions | Response: 0

Time and time again on message boards I see the same old topics regarding scrubbing usually preceded by some company being accused of scrubbing their webmasters surfers to much and the webmasters sales being lower because of the sponsor ‘scrubbing’ their surfers however, the reality of this is, it isn’t the sponsors who control how much or how little the surfers credit card transactions are ‘scrubbed’.

The E-Commerce Dilemma.

Irrespective of whether you are an online bookmaker, bakery or adult pay site owner the fact of the matter remains that only credit card fraud is on the increase and, in addition to the rise of online credit card fraud the methods in which the perpetrators of these crimes carry them out is also changing often combating the methods put in place by the online transaction processors to stop this happening luckily however, this is where ‘scrubbing’ comes into effect.

So What Is Scrubbing?

Scrubbing is a method used by the credit card processor that the companies who’s site you are sending a surfer to uses. Scrubbing is in effect, a method of calculating the probability that any single transaction (or group of transactions) could be fraudulent. That is to say, is being carried out by someone other than the true owner of the credit or debit card.

Scrubbing is probably the single most useful tool provided to our sponsors by the credit card processors to ensure that every transaction that gets sent to them is credible and, once the transaction is allowed (or not) a part of the information contained with the transaction is sent to a central database to help other clients of that processor guard against receiving unlawful transaction purchases.

How Does Scrubbing Affect Me?

As a webmaster, believe it or not, scrubbing is actually a good thing for you. You know that each transaction processed is first of all a legitimate one and, secondly, you know that the sponsor who you are using is not going to go bankrupt due to excessive illegal transaction. This means that the sponsor can improve the services they offer YOU as a webmaster to assist you in making more money.

In essence, the scrubbing of credit card transactions at a sponsors level increases the amount of money you make long term not only with that individual sponsor but, with every other sponsors who uses the same transaction processor.

Article written by Lee.

Cell Phone Porn – Closer Than We Think?

Date: 2011.02.21 | Category: General | Response: 0

Cell Phone Porn – Closer Than We Think?

From dialup to broadband, from standard to reality, from multiple pages to single magazine style tours, one thing is for certain adult pornography is constantly evolving and adapting to the both the marketing savvy of the surfer and, more importantly the technological advances hitting the web and, with the sudden impact of PDA’s (Personal Digital Assistants) and Cell Phones able to connect to the web could cell phone porn be the next big thing? This is what we will take a brief look at in this article.

What Is Cell Phone Porn?

Cell phone porn is a method of displaying not only images but streaming video feeds to a surfers portable cellular phone many companies (specifically in Europe) at the present time are starting to roll out 3gsm network cell phones this means that the surfers we get to our sites may not only be using a computer or a PDA to visit our sites but, in all reality they may already be surfing our sites on their cell phones.

Building Cell Phone Porn Sites.

In order to profit from this newly evolving cell phone porn market we have to diversify the methods in which we build our sites for example, we need to use WAP (Wireless Application Protocol) on our sites in order for them to be readable easily by the 3G cell phones for starters and then, we need to ensure that not only do our pages flow but, they load quickly and further still, how easy is it for the surfer to fill out the required join forms in order for them to actually access the cell phone porn they are being offered?

Cell Phone Porn Statistics.

Currently, if you head across to http://www.google.com and type in ‘cell phone porn’ as your search query you will find a total of 173,000 pages listed in the search results, now, combine this number with the amount of cell phones currently in circulation across the globe that are able to use WAP, 743 Million, those 173,000 sites in Google have an advantage that you don’t, they are already most likely getting cell phone traffic.

Mobile Porn – An Overview.

Will cell phone porn become a thing of the past as quickly as it is emerging as a medium of the future? Quite possibly however, until you start attracting your share of cell phone porn surfers you will not realize the benefits to this new source of traffic, in fact, even 12 months ago when the PDA Porn was a huge thing, many webmasters neglected to cash in on the latest craze and were surprised at the figures others were reporting to them. There is one thing that will always remain constant in the adult industry, the latest fads and crazes change as quickly as the arrive and, webmasters have to be quick off the mark in order to cash in on these new crazes. Will cell Phone Porn be a craze that you cash in on?

Article written by Lee

Hard Hitting – In Your Face – This Is Reality

Date: 2011.02.24 | Category: General | Response: 0

It started on terrestrial television some 5 years ago with the first episode of Big Brother, then it went from a house of captive stars to talent scouts looking to create a new pop sensation. From there we saw a variety of television series with ‘reality’ as the main focus.

It only follows suit that this popular marketing machine should hit the adult internet; and, it hit in a major way. And now, almost every major adult sponsor has one common type of site in their portfolio – a reality site.

However, one thing that many in the adult industry are not aware of is that the ‘reality’ type adult sites have been around for longer than what most realize. Before the live sex up-sells and chat rooms, Brandon Marley, a gay website owner, has had a site catering towards the gay reality niche – the premise of his site, as a gay male on the prowl, he goes to the street looking for straight guys to use as content; once he has them in the studio, he lets them work their magic and, inevitably, gets down to business, sometimes persuading the guys to have sex, sometimes, grossing them out whilst they up and flee the studio, all of this is caught on tape and published online.

Next is the web cam phenomenon. Reality at it’s utmost, watching live guys talk, strip, jerk off and discuss the most intimate desires in a chat room. The gay market flocks to reality like a moth to a flame. And surprisingly, much of the focus of ‘reality’ has been pointed to the straight adult audience, with a limited amount of gay orientated reality sites being launched.

That is until now, more and more programs and providers are coming up with reality to the gay market. The key to the on going success and growth of these sites is the, always allusive, original idea.

From M.I.L.F To D.I.L.F.

One of the popular types of reality site we saw explode was MILF (Moms I Like To Fuck). Spurred not only by the popular teenage movie American Pie, this type of reality hits a spot of desire within some surfers to days gone by where they had a secret crush on someone’s mom. Well if it’s possible that a straight man could have a crush on a mom, what about the young gay man having a crush on a dad?

“Well, if the straight markets can have MILF, why can’t the gay arena have DILF?’ asks Gary-Alan, owner of the new gay reality site DILF.com from http://www.studmoney.com.

The gay markets have been yelling they are looking for something different to sell. So rather than taking DILF to the straight adult reality markets DILF takes it’s unique flavor and gears it toward to gay market.

‘Reality sells! It is one of the freshest and highest converting niches yet. We see this from great sites like Chi Chi La Rue and Brandon Marley – two of my most favorite sites. I have been listening to webmaster for years. They are looking for something different not just in a reality sense but something that features older guys, not your typical young buff stud. I think when the idea to finally launch StudMoney came up, the first thing that was mentioned was DILF. So we’ve brought the two aspects together and given the gay market webmasters the opportunity to promote a reality site that will convert and, convert well on their traffic.” Alan tells us.

So What Are Reality Sites?

Reality sites cater to a specific target audience, those people who don’t want to see the usual porn stars that are found on almost every other site on the web. Instead, these sites offer exclusive real-life models that could next door neighbor’s sister, mother or, in the case of DILF, their father. Reality opens your site offerings, giving you the opportunity to retain surfers with frequent updates and story lines that will peak their interests. You get to set the standard of your entire site to promote not only the content but a familiarity with your core performers.

Starting Reality Site.

So how do you go about setting up a reality niche pay site? In all honesty, there is more involved than putting up a cookie-cutter site online.

First you need a concept. With as many niches available today you need something fresh. Mind you there are ideas to mimic but new sells. Once the ideas are down then you need to find content. This isn’t as easy as buying a standard CD, it has to be fresh and new so finding a good photographer to shoot exclusive custom content. Even if you decide you will shoot your own content, you will need to be sure to schedule fresh new shoots frequently. This is important with any type of site, but none more than reality.

Once you have the content aspect figured out, you need to work on designing your site. You may think that’s easy, but the regular cookie-cutter designs, that are so often seen across multiple sites, simply do not cut it. You should seriously give your site design as much consideration as you do you concept for the site itself. A unique approach to the overall layout and design the site and it the member’s area has an equal impact on your members retention rates as having unique content.

Reality Niche – Overview.

What it all comes down to is reality is here, and here to stay. From market to market, niche to niche the one thing we have seen on and offline is that audiences around the world are looking to satisfy the voyeur, the deviant or the simple curiosity that lurks just beneath the skin. So the next time your driving past the mini-mart or peak inside the dressing room at the department store, remember you’re not only in public places – you are probably walking through the next set for an upcoming reality site.

Article written by Lee

Converting Italian Adult Traffic – The Niche Paysites That Work

Date: 2011.02.21 | Category: Traffic | Response: 0

Continuing with our article series of country specific traffic and which niches work for the various global markets in this article we will take a look at some of the most complicated traffic to ‘work’ Italian Adult Surfers. The reason I say most complicated is for the simple reason that, to date there are very few Italian paysites this makes it harder for us as webmasters to tap into these markets especially if we ourselves, do not know what the Italian surfer is after. That said, lets get on with the article.

Italian Traffic – Quick Analysis.

As already mentioned surfers from Italy are hard to pre-qualify given that there are very few sites catering to this European market at the present time, this means that there are no sources of background information to look at or, statistical analysis’s available from other paysites.

Italian Adult Surfers – The Niches.

For one of the most affluent international markets going it comes as a surprise to see that there are almost no localized pay sites for the Italian market this made our initial filtering of the Italian traffic much harder opting for translated free sites over paysite tour pages to send the traffic to itself then, once they hit the free sites either choosing to send them back into our central hub or, to the US version pay site of the niche free site they were visiting. That said here are the results from the previous 3 (three) months of traffic that we observed.

Ebony.

The Ebony niche would appear to be the most consistent converting niche on Italian traffic however, given that almost all of the niches we used on the Italian surfers were quite evenly spread for sales (Ebony was only 5 sales in front) this, I am sure is not a good indicator and, likewise with the Japanese and Chinese traffic, this is an area of international adult marketing that should ideally be re-visited at a later day.

For Women.

Even more surprising than the fact there are very few localized paysites for Italy was the fact that the ‘For Women’ niche converted just as well as the other niches we used for our Italian traffic, of course, this at first would seem to indicate that the vast majority of surfers we had on our sites from Italy were female however, as we all know, the Straight male niche is big in gay so, there is a chance the sales we got from our Italian traffic to the For Women niche paysites we used were equally male and female.

Softcore General.

(Softcore Adult Tours) The other strange thing we noticed was that paysites we offered to our Italian surfers that were Hardcore in nature didn’t convert as well as the paysites that had softcore tours, this would lend itself to the fact that Italian porn surfers are not looking for hardcore – quite different to most other country traffic sources.

Tranny.

The transsexual niche paysites that we offered to the Italian surfers also had some good results again, this is strange given that almost every other countries surfer we sent to a tranny site didn’t convert. One other thing that comes up with this and, given the fact that the for women niche paysites we used had good results would be that perhaps the Italian surfers are interested in the more obscure niches available on the adult internet.

Italian Adult Traffic – An Overview.

All in all, as stated at the beginning of this article the Italian surfers would certainly appear at first glance to be more varied and obscure in their sexual preferences than other countries whom appear to have clear cut, well defined ‘types’ of site that interest them.

I think as mentioned above Italian traffic needs to be looked at in more depth in a future article as, to my surprise the traffic didn’t work on the niches that previously converted well for the same amounts and quality of traffic.

Article written by Lee