Adult Exit Traffic

Date: 2011.02.21 | Category: Traffic | Response: 0

How Do You Use It?

I honestly do not think there is a webmaster working in the adult industry to date who has not seen a warning page for a free or avs site with both an enter and an exit link, the enter link goes to the main body of the site in question whilst the exit link goes to some other link, normally disney.com or google.com or some other url where the webmaster in question is quite literally throwing their traffic and money away.

Instead of wasting your exit link traffic to a site that doesn’t make you a cent why not utilize this traffic to feed additional revenue streams, for example, most of the larger adult sponsors now have penis pill programs or dating sites, you could include your affiliate id in the exit link and send your traffic there, after all, the surfer you have on your site isn’t looking for porn so, offer them an alternative which, can still add to your bank balance.

So What Are The Alternatives?

The alternative types of sponsors you should be using on your exit links can vary widely however, the best type of site to send them to would be a sponsor offering products and services such as penis enlargement programs, online pharmacies, history eraser type products or, even a link to a site like amazon.com if the program you use allows for that.

Basically you should try to maximize all the traffic you get to your site whether that be by using exit consoles or links, make sure that for each and every surfer you send to the front page (warning) of your site that if they decide to back out or click on a link to leave that you send them somewhere to give them the option of spending money and ultimately earning you revenue.

Article written by Lee.

Bandwidth Explained

Date: 2011.02.21 | Category: Hosting | Response: 0

Bandwidth is the total amount of data that can be sent in a given time between two computer devices. The more bandwidth that is available, the faster the server.

Any webmaster expecting a decent amount of traffic to their adult site will require a web hosting package that includes a large amount of bandwidth. This is so important, especially with the growth of your online business and, ultimately your sites. The more bandwidth your server has, the larger the number of surfers who will be able to view it at the same time, and the access it quickly will be. If you don’t have enough bandwidth, surfers will not be able to access your site as quickly, and that may turn them off which in turn, will mean they will leave your site.

For this reason alone, it is important to select a hosting company that can offer you a great deal of bandwidth. As an example, larger hosting providers will have T1 lines or fiber-optic relays to access the Internet; these will provide a fair amount bandwidth. Another way is to get a dedicated server which, in turn, gives you exclusive access to your server’s connectivity instead of sharing it with others, as such allowing for maximum hardware performance.

To calculate your bandwidth needs, you must know how large each page on your site is, including the graphics and any script usage you may have. Then, you multiply that by the number of views you expect the site to get every month.

For example, say you have three 5k images on your page and a 2k HTML file – you would have 17k of data on that page. Multiply that by your expected page views (let’s say in this case it is 100,000 per month), and you get 1.7 G of data to be transferred that month for that page alone. Now calculate this for each page, and you will know approximately how much bandwidth your entire site requires.

The best way of using bandwidth efficiently is to keep the size of your html pages low. In other words, ensure your HTML programming is adequate enough to use minimal amounts of coding for the purpose you want and, that your photos and graphics are small. To reduce photo file sizes you should always use JPEG format, which can reduce files up to 5% of its original size. Make sure to use the GIF format for graphics, as opposed to TIFFs or BMPs, which are generally much larger in file size.

If you attach URLs to your IMG SRC that link to another person’s images without their permission, this is known throughout the online industry as hotlinking which, costs the person you are linking the image of money and not yourself. For this reason, hotlinking, is looked upon dimly.

The unfortunate truth is that hotlinking is rife in the online industry. However, lets not let that deter you, by utilizing a file called .htaccess on your server, you can prevent other dishonest webmasters hotlinking your images.

As with most things in this industry, you need to shop around to find the best prices available to you. However, that said, as a general rule of thumb, a gig of transfer can cost between $1 and $5 these are usually thought to be good prices for a gig of bandwidth. You can also get certain hosting packages that have a specific amount of bandwidth included in the price, however, the one draw back of these types of deals is that, if you go over that limit, you will either need to pay and excess bandwidth usage fee or, upgrade your hosting plan.

Article Written By Lee

Cell Phone Porn – Closer Than We Think?

Date: 2011.02.21 | Category: General | Response: 0

Cell Phone Porn – Closer Than We Think?

From dialup to broadband, from standard to reality, from multiple pages to single magazine style tours, one thing is for certain adult pornography is constantly evolving and adapting to the both the marketing savvy of the surfer and, more importantly the technological advances hitting the web and, with the sudden impact of PDA’s (Personal Digital Assistants) and Cell Phones able to connect to the web could cell phone porn be the next big thing? This is what we will take a brief look at in this article.

What Is Cell Phone Porn?

Cell phone porn is a method of displaying not only images but streaming video feeds to a surfers portable cellular phone many companies (specifically in Europe) at the present time are starting to roll out 3gsm network cell phones this means that the surfers we get to our sites may not only be using a computer or a PDA to visit our sites but, in all reality they may already be surfing our sites on their cell phones.

Building Cell Phone Porn Sites.

In order to profit from this newly evolving cell phone porn market we have to diversify the methods in which we build our sites for example, we need to use WAP (Wireless Application Protocol) on our sites in order for them to be readable easily by the 3G cell phones for starters and then, we need to ensure that not only do our pages flow but, they load quickly and further still, how easy is it for the surfer to fill out the required join forms in order for them to actually access the cell phone porn they are being offered?

Cell Phone Porn Statistics.

Currently, if you head across to http://www.google.com and type in ‘cell phone porn’ as your search query you will find a total of 173,000 pages listed in the search results, now, combine this number with the amount of cell phones currently in circulation across the globe that are able to use WAP, 743 Million, those 173,000 sites in Google have an advantage that you don’t, they are already most likely getting cell phone traffic.

Mobile Porn – An Overview.

Will cell phone porn become a thing of the past as quickly as it is emerging as a medium of the future? Quite possibly however, until you start attracting your share of cell phone porn surfers you will not realize the benefits to this new source of traffic, in fact, even 12 months ago when the PDA Porn was a huge thing, many webmasters neglected to cash in on the latest craze and were surprised at the figures others were reporting to them. There is one thing that will always remain constant in the adult industry, the latest fads and crazes change as quickly as the arrive and, webmasters have to be quick off the mark in order to cash in on these new crazes. Will cell Phone Porn be a craze that you cash in on?

Article written by Lee

Using TITLE Tags effectively

Date: 2011.02.24 | Category: Search Engine Optimization, WebDesign | Response: 0

Microsoft Internet Explorer has supported the TITLE attribute for links since version 4.0. Netscape began supporting it in version 6.0

The TITLE attribute allows you to enter descriptive text about a link that’s displayed when the mouse moves over the link. For an example, move your mouse over the link below:

The HTML source code for this link is shown below:

<a href="http://www.europeanwebmasters.com"
  title="Click Here To Learn Foreign Adult Marketing">European Webmasters</a>

If your browser supports the TITLE attribute you should see a small popup box appear, similar to the way alternate text for images is displayed when you move your mouse over the image.

This attribute is similar to the ALT attribute for the IMG tag, both in its appearance and its limitations. The value of the attribute must be inside quotation marks, and it can only contain plain text (no HTML tags). You can include carriage returns in the title, and these will be displayed in the text. The maximum length of the TITLE text for Internet Explorer is very large; we’ve tested it with over 500 characters. Try to keep your descriptions below 25 words, though; any more than this can be hard to read and, because the search engine spiders can read this text you may be considered as spamming the engines.

The TITLE attribute is useful in places where your HTML design limits the length of your link text. That’s often the case for links in a navigation bar, especially if your page has a multi-column layout. Try using the TITLE attribute to give your visitors extra navigation information.

In addition you can also use the TITLE tag on standard text for extra information where you just don’t have the space to be as affluent as you would like. An example of this is shown below:

Use of the TITLE tag on plain text

The HTML code for this is also shown below:

This attribute is part of the HTML 4.0 standard. Internet Explorer, Netscape 6.x and Opera (Version 3.0 or higher) support it. However, the attribute degrades gracefully, visitors with non-supporting browsers (like Netscape 4.x) would see the link as if you hadn’t used the attribute.

As you can see from the above examples by using the TITLE tags effectively you can double, if not treble your use of keywords however, caution should be paid when using these features of the tag so that you don’t inadvertently spam the search engines.

Article Written By Lee

Writing A Business Plan – The First Step To Success

Date: 2011.02.21 | Category: Forms & Contracts, Writing | Response: 0

Regardless of what type of business you want to run be it a bakery, a funeral home or an online marketing empire the one thing that you will require is a business plan however, having never taken any business basics 101 classes what do you need to have and, what is required in your business plan?

That is what we will touch on in this brief article from the basics to the not-so-basics by using a few simple steps you can be sure your business plan will contain all the information you need to make it up the ladder of success.

Information Summary.

As the name suggest this is a simple summary of what you are hoping to achieve from the name of your business, the goals, the concept and your plans. This should actually be no longer than two pages so that you can fill the needed information out clearly and concisely.

Business Details.

This will be the founding information of your business again you need to mention your business name, what type of business you will be running (Sole Trader, Partnership, Corporation, etc) in addition you will also need to include details of who the company owners are, whether it be yourself alone or a list of your business partners, this information will be invaluable to you at a later date you also need to include a brief history of the business whether you have been running it already for a number of days, weeks, month or, years.

Products And Services.

Basically, you need to write what exactly it is you will be selling. Are you going to be selling baked goods, marketing services or custom solutions. Keep this section simple, if you need to go into depth then do so at the end of your business plan by way of an appendices. Once you have listed several of the products or services you will be selling you should also list the features and benefits (Marketing points) of the products and services in addition, why do you think your business idea will succeed, what do you offer your clients that no-one else currently does? In addition you also need to have a basic pricing structure planned out, this will assist you in the future as, from your initial plans you can see what, if anything needs to be changed.

Marketing.

A business is more than just an idea. You need to have good pricing, affordable suppliers and a great marketing plan. This is what is also needed in your overall business plan. You should include details of your competitors products and how they compare to your own or, if applicable why your product will be a benefit to the market place should it not already be readily available. In addition the marketing section of your business plan should include a list of advantages as well as some of the pitfalls you are likely to see. You also need to include a section detailing your specific marketing strategies regarding your overall and individual products and services.

Industry Economics.

This area should detail some of the more specific areas of the industry you are going to be working in for example, what type of industry are you entering, how does the future for this industry look and, more importantly, how many existing companies work this industry as well as how do you successfully launch yourself into the industry. Parts of this area you may have covered in the marketing and previous section non the less, go over them again here in more detail.

Target Market.

We have detailed the business ideas and products and services but, what about your potential clients? What does your product offer then that they need which no other company does? What is your target client base? How will you reach your customers? All of this and more needs to be addressed in this area of your business plan.

Competing Companies.

What do your competitors do and, more importantly, who are they? Make a list of your potential competitors and address their weaknesses and strengths ensure that you leave no stone unturned when getting this information together often, you will realize that there are things your competition is doing that you can do much better then they.

Don’t forget to address their marketing, what are they doing right and, more importantly to you, what are they doing wrong? How can you capitalize on this and make their errors benefit your long term business plans.

Location, Location, Location.

Location is everything and, this is particularly true in business for example, will you be working from an office, from your home or even your garage, do you require any special permits to operate your business? Can your customers reach you easily? All of these items and more need to be considered when writing this area of your business plan. By addressing any and all of these items you will find yourself with a much clearer picture of what is needed of you and your business.

Stock + Supplies.

Often overlooked in business plans the one thing you NEED to have is a list of potential suppliers and sub-contractors who can provide you with your products and services. What materials (if any) do you need? How much will these cost you? Where will you find your stock and supplies? By getting this information available now you will have a better idea once your business plan is laid out as to what you are able to offer easily and also it will enable you to lay your pricing structure out more concisely.

Labor.

So you have this great business idea all laid out but, who will be running this for you? Do you need additional staff or are you going it alone? Do you need to setup accountants, lawyers, insurance companies, consultants, bank accounts etc etc? All of these aspects of your business need to be laid out here.

Capital.

Money, as they say, makes the world go round. Your business is no different, how much financial outlay do you require to get your business off the ground? Do you need to ask for a loan from your banking facility to help you out? How much income are you planning on making within the next 6 to 12 months? How much of this income needs to be invested back into the business? All of these ‘financial’ question need to be answered in this area of your business plan only then will you begin to see the bigger picture of your business idea.

Hopefully this article has given you some solid advice and information regarding planning for your new business and, once you have all of the above laid out you should be able to see whether you will succeed or fail in your new idea.

Also, by planning now for the future of your business you should hopefully be able to avoid any hidden costs which can often push a company to the edge.

Article written by Lee

Pop Up Consoles Work – To A Point

Date: 2011.02.24 | Category: Promotion | Response: 0

As webmasters we are constantly thinking up new ways to generate sales to our sponsors however, the one medium to generating sales that has been and most likely will remain to be popular is the method of using consoles on our sites. Whether these are exit consoles, blur consoles or, on entry consoles one thing holds true, the more consoles you use, the more you annoy your surfer.

Marketing Console Numbers.

Through some research of my own i have noticed that a trend appears when the use of consoles on our sites takes effect this trend is that anything after the first console you use actually cuts your chances of making a sale in half, thus, the maximum amount of pop up consoles we should use on our sites, in my humble opinion should be two or three at the very most.

Console Sales Figures.

Okay lets take a look at some average (signups per month divided by days in the month) sales figures based on a three month period (sending roughly 10,000 hits per month).

Average signups to sponsor (A) = 113
Sales From Console (1) to sponsor (A) = 11
Sales From Console (2) to sponsor (A) = 2

The setup above uses pop up consoles in the following manner, on entering the site you get a Blur Console which hides itself behind the current page you are viewing, once you close the current page you see the blur console, once you close the blur console you see a smaller console, once you close the smaller console, the browser window closes altogether.

Evaluating The Figures.

From the above figures we can see an immediate pattern, namely that console (1) makes up roughly 10% of our total sales and also that console (2) makes up roughly 20% of console (1) sales. Putting these figures into practice across further consoles will show you that by utilizing any more than 3 consoles on your sites really does not amount to any significant raise in sales unless you send a higher amount of traffic to your sites in the first instance.

Console Sales – Recap.

We have now seen that from a steady flow of traffic over a monthly period we can influence the potency of specific consoles within our exit chains and, by analyzing the figures we get from these consoles we can almost certain figure out firstly, the correct (or comfortable) amount of consoles we use on our sites and secondly, that the more consoles we add to our sites, the lower the potential sales figures will be from each subsequent console.

I will be the first person to admit that overall pop up consoles are an excellent marketing tool however, the figures above show that the more consoles we use, the less chance we have of making a sale further down the chain, use consoles wisely and they will benefit you however, abuse the use of pop up consoles on your sites and not only will be wasting bandwidth, youll be wasting a surfer too.

Article written by Lee

Adult Webmaster Health

Date: 2011.02.21 | Category: General | Response: 0

Sounds to me like you are a webmaster. Most of us realize that working at a computer everyday can and often is, bad for our health in one way, shape or, form. However, how do we alleviate these potential problems with our health?

Well in this article I will detail some of the things that can often affect the webmasters in our industry and how they can be solved.

RSI (Repetitive Stress Injuries) are the results of, as you may have figured out already, the effects of constantly doing the same movements over and over again using specific parts of your body. One of the most common of these that webmasters are aware of is CTS (Carpal Tunnel Syndrome) which is a result of typing a lot.

So, how do you combat the effects of CTS? First and foremost, if you experience any form of pain at all, your first port of call should be the doctor, the pain you are feeling could be an indicator of a bigger problem. If you think your pain might be caused by use of the computer then an occupational therapist might also be a good person to visit.

CTS is often attributed to use of your digits and poor hand positioning when you type one way to solve this problem is to go to Office Depot and purchase a wrist rest, this will ensure your wrist has ample support whilst you are working throughout the day.

You might also like to try re-positioning your monitor, as a general rule of thumb, having your monitor placed about 20 inches away from your face will usually result in good posture and that in itself can often be a solution to the potential medical problems. One other thing on your posture, get a good chair, one with a high back may be good, these generally offer you more support and, can stop that awkward habit of leaning into your keyboard when you type.

Eyestrain, Eyestrain is another common problem that the webmaster faces, often it leads to things such as excessive headaches, fatigue and, blurry vision, the most acceptable relief from eyestrain is the use of screen filter that will reduce the glare your monitor emits.

There of course, some other things you can do to alleviate this problem such as, Adjusting your monitor so the top of the screen is no higher than eye level, as already mentioned, keeping the monitor a safe working distance from you, usually between 18 and 30 inches is recommended by doctors.

We know computers are machines and tend to forget that our own bodies are complex machines which, should be looked after just as our computers should be, we often forget that sitting at the PC building what was meant to be a 10 minute site can turn into an hours worth of ‘online work’. Take some time every now and again to stand up and walk for 5 minutes, even if it is just to the local store to buy some more smokes, you are actually getting some exercise and, even though the tar in your smokes will end up killing you anyway, you’ll at least be able to work a little longer without getting any problematic computer related medical symptoms.

This article is not meant as an alternative to visiting your physician and, should you think that any of the above are relevant to you then it is recommended that you visit your doctors without delay and follow any advice that they give you.

Article written by Lee.

Online Dating Programs – Working The Adult Angle

Date: 2011.02.23 | Category: Sponsors | Response: 0

As the industry starts to feel the effects over the coming months from the whole Visa situation the one thing that, at present seems to be true of the adult industry is that more and more webmaster/companies are looking to increase their revenues by utilizing mainstream sponsors on their sites. However in addition to this, the adult dating program appears to have been overlooked at least up until now.

Online Dating Sites – The Options.

There are actually a few good online personals sites available for adult webmasters to promote ranging from Love At First Click through the Advertising Revenue Service program to specific dating sites such as Match.com and Date.com. One thing is overwhelmingly consistent however regardless of which sponsor you use for your dating traffic, they all have a relatively low payout when compared to the ‘norm’ in adult sites with payouts ranging from $1 to $5 per signup.

Marketing Dating Sites.

So how should webmasters market dating sites in conjunction with their current streams of traffic, this is actually a lot easier than you may think for example, almost everyone has an exit link on their free sites, you could utilize this exit link to send traffic to a dating affiliate program in fact, you could also utilize a dating affiliate program on your exit consoles or even on TGP galleries instead of pay sites. The opportunities for you to make money by placing dating affiliate program banners on your web pages are virtually endless.

Online Personals – Sales Techniques.

When selling online dating sites there are, in addition to the abundant methods of generating the traffic, many different methods of generating your marketing speech to the surfers, you should ideally try a selection of methods on your sites to find out exactly which method works best for you. As an example of this, if you are using a dating program on a softcore site, you might want to try a hardcore approach to selling your dating sponsor in much the same way as you would sell a hardcore pay site except not as highly graphic. In comparison, if you have a TGP gallery you may like to tell your surfer that rather than looking at sex, they might actually be able to get sex for a change. The ways in which you can entice your surfers to your dating affiliate program are virtually limitless.

Marketing Dating Sites – An Overview.

Whether you are already using or are planning to use dating sites, the one thing you must do is ensure that you choose wisely not only the words for selling the site to your surfer but also the placement of the promotional material, a well placed text link can have a higher impact on your overall sales than a badly placed banner and well, the same is true in reverse, find out where you are missing out on opportunities to upsell your surfers to an online dating site.

Article written by Lee

The Adult Internet – More Than Just Porn

Date: 2011.02.24 | Category: General | Response: 0

So you have several adult websites up and running and, if you are one of the lucky few in this day and age you have already started to make money from your adult sponsor programs however, there are so many other ways that webmasters can make money in the adult industry in addition to their regular ‘porn site’ sponsors yet, many webmasters do not realize there are vast opportunities awaiting them.

Lets spend a few moments to look at the alternative sources of income that we can use in the adult industry and also take a look at the basics of each type of affiliate system.

Email Collection.

Opt in email is big business, there is no denying this fact so why not jump on the opt in email collecting bandwagon? Most email collection sponsors will offer you anywhere from $0.50 per email collected to $2.00 per email collected and, better still, to start making money from your existing traffic base all you need to do is include a small email collection box.

Software Programs.

Many of the larger adult affiliate programs now offer their webmasters a range of software products to generate additional income, many of these products are good for use not only in adult but, also in mainstream. For instance, Anonymous browsing software, history deletion software, IE Toolbars and even submission programs are all good ways to generate additional income either on a per download or, per sale basis. Best of all, you only need to add a new banner to the sites you currently have in order to get a share of this lucrative market.

Herbal Products.

Penis Pills, Breast Enlargement, Vitamin Supplements, you name it you can sell it on adult traffic. Whether you run a TGP, Link List or your own collection of free sites, these herbal products can often sell much better than ‘porn sites’ and, for the most part, the payout levels are the same, if not higher than what your regular ‘porn site’ trial will make you. Again to get started with this type of sales all you need to do is add a text link or banner to your existing sites.

Casino Sites.

Gambling makes BIG money, just look at Vegas for the example, millions of people a year visit Nevada to gamble and millions more simply can’t get there for a range of reasons however, almost every home in the United States has a computer and internet connection so why not start using this to your advantage? Many of the larger casino affiliate programs will pay based on the amount of funds credited to a new users account and, to get started making money from casino sites it is quite literally as easy as adding a banner or text link to your existing sites again.

Pre Paid Services.

Such as Credit Cards and the likes, selling these types of products to your adult surfers not only offers then ‘anonymity’ on the web when they do make online purchases but at the same time when your surfers sign up or one of these pre-paid credit cards you will be making some money in the process. Often however you will find that these types of affiliate program do not payout as much ‘long term’ as they are pretty much a first time deal as far as, once the surfer spends money to initially ‘charge’ their pre paid card with funds, that is when you will make money and not again. Still, even if you can make $50 by selling one of these cards, its still an additional $50 you wouldn’t have made otherwise.

Adding To Your Profits.

As you can see from the above, there are a wide range of products and services you can offer your surfers and, as we all know, the more things we can offer our ‘customers’ the more chance we have at one of them buying something. Of course, as with anything, the more effort we put into marketing these products and services the more chance e have at making a sale however, unless we try to sell the surfer something other than porn, how will we know whether they will buy or not?

Article written by Lee

Gay Industry Networking – The Gay Boards

Date: 2011.02.22 | Category: Promotion | Response: 0

Gay Industry Networking – The Gay Boards.

With so many ways for webmasters marketing straight sites in the adult industry to network I started to look at the various alternatives available to those webmasters who market gay sites to network and, although there are a few different ones about, they still seem to be few and far between.

So What Boards Are There For Gay Webmasters?

Presently, to my knowledge there are four dedicated gay boards that webmasters can utilize for networking purposes in the adult industry with several straight orientated resource sites having a gay board also these are as follows:

The Gay Boards:

Rock Me Hard
Triple X Gay
Gay Webmaster Chat
Gay Wide Webmasters

The Straight Sites With Gay Boards:

Ynot Gay Board
Xbiz Gay Board

Obviously my favorite is The Gay Board at Gay Wide Webmasters but i am slightly biased towards that seeing as its one that we own privately however, the other boards are almost certainly worth a visit in addition to the GWW community forums.

So what do these gay boards offer those marketing to the gay surfer that the straight boards cant? Simply put, it can offer you a place to network without fear of ridicule from your colleagues and peers in addition you will find that a lot of these gay boards have a wealth of information about the gay market being posted on them on an almost daily basis.

It is also worth mentioning however that just with the numerous straight orientated message boards, the gay boards do have their own individual feel to them, for example, Rock Me Hard is what I would personally classify as a ‘fun’ board and Shelmal does a great job keeping the spirit of the board going likewise, Gay Webmaster Chat is more a board geared towards webmasters who operate traffic sites such as TGP’s and Link Lists which becomes apparent after reading a few threads. Gay Wide Webmasters is more a board with a wide reach but, primarily, it is a business orientated gay webmaster community and Triple X Gay, because it is fairly new is still, imho, trying to identify the direction it wants to take but non the less, a lot of the forum members posting there also post on GWW.

The Gay Board – An Overview.

When all is said and done, no matter whether you are gay, straight, black, white or any other demographic, focusing your attention to one type of board can become counter productive after a while, I mean how often can you hear from the same people over and over again before being given the same information again and again? Diversify your posting activities to include some of the gay market community forums and at the same time, you will also diversify your business knowledge which, im sure you will agree, is good for everyone, especially you and your bank account.

Article written by Lee