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10 Killer Advertising Sentences
10 Killer Advertising Sentences.
Tell your readers what they are probably thinking, feeling or doing as they read your ad copy. This strategy will usually trigger their own subconscious mind to bring out these feelings or actions.You can add these sentences into any ad copy. You may have to change one or two words so it relates more to the product or service you’re selling.
1. As you keep reading this ad copy, you are feeling more and more compelled to experience all the benefits of our product.
2. The more you understand just how valuable our product could be to your life, the less you think about delaying this important purchase.
3. After you read this short ad you will feel like your problems are almost completely solved, all you will have to do is order.
4. As you’re skimming through this, you’re beginning to think you have nothing to lose and everything to gain by trying out our product.
5. As you’re scanning over this ad copy, you are beginning to imagine using our product and enjoying all the benefits it brings.
6. The more you keep reading our ad the more you feel it would be a waste to let this opportunity slip by.
7. The more you review our ad the more you begin to find yourself getting very excited about our product and starting to feel the urge to buy now.
8. You don’t know it yet but, at the conclusion of this ad, you will feel driven to order and experience all the benefits of our product.
9. You don’t realize it yet but, in a few short minutes you’ll realize that you can’t put off this vital purchase and then you’ll be yanking out your credit card.
10. As every word you read travels from this ad to your brain, you start to understand just how much our product could benefit your life.
I hope this article has given you some insight as to how we, as webmasters, can actually ‘manipulate’ the surfer into doing what we want them to and, ultimately, into making us money.
Article written by Lee.
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How To Choose A Legal Content Provider
How To Choose A Legal Content Provider.
If you spend anytime in this business no matter in what capacity, you are going to hear about how important using legal content is. Legal content is content that you have specific permission or license to use on your sites. Permission can come from your sponsor who offers you free content to promote their site, as long as certain criteria is followed. It can come from the producer of the images if he/she is a friend of yours, though I would still advise you obtain a license from them anyway. And the third way of course is to purchase content from one of the myriad of content providers out there. It is the third way I am going to discuss in this article.
Being the intelligent Webmaster you are, you have decided to purchase some legal, fresh content for your sites. Makes no difference what type of site(s) you run, free sites, TGP’s, pay sites etc. fresh, unique content is always a plus. So you begin your search for the content you are in need of. You are going to find that in most all cases you are going to find a LOT of content providers that offer what you are after. You can go to any resource board and get a list of providers that covers page after page, some more detailed in information than others. Some names you will have heard of before and some you will have never heard of, so how do you choose? Here are some of the basic questions you should ask yourself:
Do they carry the type of content I need. Seems simple enough, but if you are looking for Asian lesbian images, no sense wasting your time on a provider that specializes in Gay content. The provider’s site should be laid out that you can easily assess what they offer with the first 2 pages of their site.
What am I using the content for? This becomes very important when selecting what image packages you buy. If you are going to use the content for free sites or TGP’s where the main goal is to get them off your site and on to your sponsor, then quality is not going to be as important as price. If you plan to utilize them in a pay situation, such as AVS or members site, quality should be your first consideration.
What price am I willing to pay? By knowing what you are using the images for, you have a fair idea of what they are worth to you. Do not be fooled into thinking that buying a MEGA disc for .10 an image is a killer deal. It could be, but if the image CD only contains 100 images that you can utilize and the rest are trash, what is the point? Much better to pay a higher price per image to get exactly the kind and quality you want. Shop around of course; per image prices can vary greatly per provider.
How do I know these guys are legit? Excellent question! J More than ever these days you cannot swing a cat and not hit 100 content providers. Every college guy and his brother with a digital camera and a girlfriend think they can make a quick buck in the Adult market. I could very easily list over a dozen so called content providers right now, that have come on with incredible deals only to be gone in less than 3 months. Then the Webmaster finds out the license he has for the images are not worth the paper they printed them on. This is one of the easiest areas for a Webmaster to get ripped off in. So what to do? Research my friends, research!
a. Ask the provider for copies of the 2257’s they are required by law to have on premises. Any reputable provider will supply these to you; many include them with the license even if you don’t ask for them. Any provider that bulks at doing so upon request should be taken off your shopping list.
b. Read over the license agreement very carefully, before you buy. Not every license is the same, some allow you a certain percent of images for promotional use, such as creating banners etc. some prohibit it. How many sites and domains you can use the images on vary, as does the price they charge to add or transfer a domain or license. Remember the license is a legal document and should be treated as such.
c. Ask around! Reputation is so very important in this business and the good providers know it. Don’t be shy about asking the provider directly for references, emailing fellow Webmaster’s and even posting for comments on the boards. Make sure you get a good cross span of answers from all sources, so you can quickly weed out anyone that is deliberately trying to make a provider look bad. This could be their competition or a Webmaster that tried to use the content illegally and got busted. So make sure you ask people your respect and trust. Find out not only about how they’re prices stack up, but also about their customer service after the deal is done. And NEVER assume just because a provider is listed on your favorite resource board that they are legit. Though most resources will try and screen people they list, there is no guarantee. There is no substitute for researching it for yourself.
Following these simple guidelines will save you a lot of grief in the long run. It may take a day or two for you to get the feedback you need, but it could save you from taking down hundreds of galleries later on. Or worse, paying for a product you never receive. And trust me, that happens.
Article written by Bestat.
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Marketing Campaigns – Testing Your Variables
Irrespective of the medium, an online advertising campaign needs to be tested and optimized constantly in order to provide you with the optimum results. This is where advertising testing can play an important role in your marketing strategy. Despite the advantages to testing your online marketing campaigns, relatively few companies actually go out of their way to see what what works, what doesn’t and, more importantly, why.
Steps To Testing Your Ad Campaign.
1) Set expectations as to how you envisage your campaign to perform. This in itself will guide you’re optimization methods. An example of this is, if you expect your ad medium to get a 15% click thru rate or a, 10% conversion rate, you have justification in making adjustments to your campaign if the creative you are using does not perform to your level of expectation.2) Don’t get tied into a campaign, If you are going to be purchasing an advertising campaign on a resource site, ensure you have an ‘out clause’. This out clause will enable you to terminate the campaign as long as it has run for a set amount of time, usually, many resources will be happy to give you an out clause especially, if after testing your marketing materials, the results you were hoping for have still not shown themselves.
3) Consider the variables in your ad campaign, usually, webmasters only think of the one variable in their advertising campaign – Price. However, there are many more variables to be looked at for example, if you are doing a mail drop, the subject line of the email, format and, copy text of the email body itself, all of these things can have a drastic effect on any given advertising campaign, at any given time and often, these can, and most probably will, fluctuate from site to site where you are purchasing ad space.
4) Stats tracking, tracking your campaign makes it easier to test and review how your advertising medium is working for you, many sites offer live stats for your ad campaigns however, some still do not, where this isn’t a problem in itself as, most companies you choose to advertise with will be more than happy to provide you with statistics as and when you need them after all, you are paying for their services and support.
5) Pull the plug on campaigns that are not performing, however, ensure you have changed your creative several times before doing so, often, you will find a simple change such as a new creative can drastically increase your marketing efforts. Also, do not just pull advertising as you feel like it, if your campaign has only been active for a week, don’t expect hundred / thousands of hits instantly, often it takes webmasters a while to realize there are new ad mediums running on the sites they visit so often.
Online Advertising – Review.
By constantly assessing and testing your advertising campaigns you can pull some interesting figures which can help you long term however, don’t rush into pulling campaigns that you have only just started. Give it a few days, change your copy text and creatives and, if that doesn’t work talk to the company, they will be able to offer you advice and help on improving your sales from your advertising medium after all, they want to keep your business.Article written by Lee
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Doorway Pages
A doorway page is built to rank high for a particular keyword or search phrase. When your doorway page is visited by the searcher it simply has a “click me” button which links to your web site. The major search engines accept these pages as long as the end result does provide what the searcher is looking for. If you are discovered to be using doorway pages for irrelevant keywords you can expect to have your entire domain unlisted. For instance, one of our doorway pages is built to rank high for the search term -Adult Content—which is quite acceptable because when the searcher gets here he can find links to adult content providers from our site. If however, he couldn’t find links to adult content then we would risk the wrath of the all powerful search engines.
Once you have selected your keywords and phrases (about 50 would be the normal) you need to build a doorway page for each keyword and ideally, for each major search engine. All the major engines look for different keyword density in the text, title and description so you need to do some research by doing a search using your chosen phrase or keyword and studying the top 10 results at each engine (if you can spot them, study high ranking doorway pages).
Make notes of how many times the phrase or keyword is used in the title, description and body text. Is it used in header text etc? Once you have built a picture of what your doorway page should look like you can build it using your favorite html editor. Once you have done one for a particular engine the other 50 or so pages can be done by simply replacing keywords for keywords. After you have done a page for each keyword move on to the next search engine. Remember that your body text is not important but make each page unique or it may be considered spamming. It is your keyword or phrase density that you are attempting to get right. The page, when visited by a person, will be recognized for what it is, simply a link to the real content so don’t worry too much about what it looks like. When a search engine spider visits the page it is only interested in counting the keyword density in your body text.
As you have probably worked out there is quite a lot of work involved. 50 phrases or keywords=50 pages X the top 8 search engines= 400 pages. In reality though, you are only creating 8 doorways, 1 page for each search engine. For all the other pages you simply have to substitute the keyword for the next and alter the text around so as not to finish with 50 identical pages. OK, nearly finished but the next step is crucial if your doorways are to work.
Put all your pages in a folder on your server e.g. Mydomain/doorways/. Then create 2 more pages that have a link and a small description to each of your doorways (200 on each) and to each other. These are called corridor pages because the spider travels down them, visiting each page linked off them. Call these 2 pages index and home and place them in the folder with your doorway pages. Then place links to these two pages from your main index page so that a spider will be able to find them and list all your doorways. Submit only your index page and your 2 corridor pages. Do not submit your doorways to the engines.
Ideally, and if you can afford it, you should set up a new domain and host for your doorways. This isn’t essential but it does have benefits. These are: If you do get over zealous with your doorways and an engine does ban you for spamdexing at least your real site will be safe. Engines rank sites higher if they have lots of links to them from other domains. You can put your most important keywords in your new domain name, which will increase the ranking of the doorway pages containing those keywords.
Now all you have to do is wait for the engines to update their databases. We have had the best results with Google.
Article written by Lee
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Making Money From Adult Webmaster Referrals
One method of income generation that is very rarely talked about in the industry is that of the webmaster, from the new webmasters to the adult industry right up to those who have been in the biz some time.
One of the easiest ways to generate ‘long term’ income is by referring webmasters to programs using your own linking (referral) codes.
However, this is for some a huge step out of their everyday site building even though it shouldn’t be.
This is what we will investigate in this article.
By now we should at least have a fair few sites online and getting surfer traffic but, how many of us get traffic from other webmasters and don’t even know about it?
The chances are, if you submit a site to ANYWHERE you will at least get one webmaster hit to it regardless of whether it is a webmaster of a TGP, Links List, Dmoz Editor etc these are all potential money makers for you.
One of the easiest ways to make money from other webmasters is to simply have a link on each and every site you build in text that says ‘webmasters’ this should be linked to a single page on your domain with a listing of various affiliate programs you use or can recommend.
Often placing a button or a banner on this page for each of the referral programs will work much better for you as the webmaster can actually see a little more information about the sponsor you are trying to make them join.
We all know of some of the big sponsors like ARS, Topbucks, Sic Cash etc etc but, what about the smaller programs that, perhaps not many webmasters know about, these would be the ideal types of sponsor to use on your webmaster page.
However, in addition to the affiliate programs you could also recommend hosting companies, content providers etc etc for example, the following companies have referral programs that you could use on this page:
Content Providers:
http://content.xphotography.com
http://matrixcontent.com
http://pixmasters.comHosting Providers:
http://webair.comMessage Forums:
http://arsresources.com/forum/
http://xnations.comTraffic Generation:
http://adultbuttonexchange.com
http://pornclient.comAs you can see from the small list above, you could have more than one way for webmasters to make you some additional profits in the form of either, cold hard cash or, from some of the places, additional traffic to your sites.
Hopefully list brief article will have given you some ideas as to how you can make some additional money from webmasters visiting your site and, don’t forget, once you have the page linked on your site, it will, inevitably get into the search engines, so keyword the page up and you might start generating more webmaster traffic than you could imagine.
Article written by Lee.
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What’s A CHMOD?
CHMOD is another name for setting the permissions of files on your server.
All UNIX based web servers understand the concept of permissions. these are broken down into three distinct areas.
Permissions for the person who OWNS the file.
Permissions for the group (all users are members of one or more groups).
Permissions for everyone else.Permissions are listed one of two ways either using numbers such as 755 or, using letters such as rwx-xr-x however they both mean the same thing.
The first number or first group of three letters stands for the permissions of the owner (IE 7 or rwx).
The second number or second group of letters stands for the permissions of the group (IE 5 or xr).
The third number or third group of letters stands for the permissions of everyone else (IE 5 or x).The way the system works is as follows:
1 = x = you are able to execute (run) this program.
2 = w = you are able to write to this file.
4 = r = you are able to read the contents of this file.so if you add it up rwx = 7.
So, in the example given above (755 or rwx-xr-x) the owner is allowed to read and write the file AND execute it.
The group is allowed to execute and write to the file.
Everyone else can execute the file.We hope this gives you a little more insight to how CHMOD’ing or, setting the permissions on your server can affect how files act.
Article written by Lee
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Mirroring Adult Sites – Stage Three
So we hit stage three of our tutorial in this stage we are going to make some pages for our top 5 AVS systems. However, as we did in the last tutorial with the new TGP galleries we created we are going to use the same content and same pages that we have already built. On with the tutorial…
Anyone who build AVS sites will know that you need to have a standard site layout. This usually consists of an entry page (or a warning page), a navigational page (or in our case our menu.html page) and some gallery pages.
So the first thing we need to do is open up the warning page. Once this page has been opened we now need to do some editing of the page, what I would suggest is moving the warning text to the lower half of the page and at the top making some ‘juicy’ sales text, depending on the niche you are targeting with this site you may also like to add a couple of the original thumbnail images at the VERY top of your page however, these should NOT be linked to the full size image.
Once you have edited your page to a reasonable standard for the AVS you now need to save this page in the /FreeSite/AVS/ folder that you originally created on your HD. I would suggest saving the page as something like avs1.html or the name of the AVS you will be using this page for.
Once you have done this you now need to duplicate this page but save it as a different name in again, in the /FreeSite/AVS/ folder so you will end up with avs1.html, avs2.html, etc.
At the moment these AVS pages have no AVS script on them so, we need to visit the AVS system we are going to be using and fill out the details to have the AVS generate an AVS signup page script for us. Once we have the coding that the AVS provides we now have to place this on our avs1.html page. You should repeat this for each of the AVS’s you wish to use and save each instance of the generated AVS script to a separate AVS*.html page.
be aware, that when you are putting your information into the AVS to generate the script, you should enter the ‘members area url’ as the page we created for our navigation so, the AVS script location will be /FreeSite/AVS/avs1.html and, the members area page will be, /FreeSite/Menu/menu.html.
Once you have placed the script on our avs.html pages you should now have the following sites ready:
1) 50 Pic Free Site With Pics On HTML Pages.
2) 5 TGP Galleries With Pics On HTML Pages.
3) 5 AVS Entry Pages.Now we are starting to see how using one set of content can amount to a mass of sites all of which can be sending traffic to our sponsors and, to our surfer trap.
This is where stage three of our tutorial ends however, in our next tutorial we will continue to make some more sites and in an effort to get some traffic we start to play with the ones we have currently created.
Article written by Lee
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Adult Webmaster Conventions
Networking Overload
Adult Webmaster Conventions – Networking Overload.
As the industry changes more and more another thing that has been overdone to the extreme in recent times is that of the webmaster convention, there used to be two or three of these webmaster conventions a year with the biggest being the Internext Expo – Las Vegas. Now however it seems there isn’t a month that goes by without a new webmaster convention being announced.Webmaster Networking.
Adult Webmaster Conventions however offer all types of webmaster (for the most part) something useful, interaction with other webmasters in a relaxing and friendly atmosphere however, with so many of these conventions to choose from how do you judge which of the monthly shows you should attend and, which of the shows you should not?Webmaster Shows – The Top Three.
In all honesty and, remember these are my own feelings based on attendance at a variety of shows over the last four years I would say if you stick to the main shows then you cant really go wrong, so the must attend shows list from me would include the following.Internext Expo – Las Vegas – January.
Phoenix Forum – Arizona – April.
Internext Expo – Florida – August.By attending all three of these shows you will get the opportunity to not only meet the people and companies you have been doing business with but, also get to meet new webmasters to further develop your business from a range of levels including new webmasters right up to the industry old timers.
Webmaster Conventions Advice.
When you consider attending your first adult webmaster convention you should keep one thing in mind, the shows themselves can often be costly so far as airfares and hotel accommodations so, you should book early to enable you to plan your budget for the shows and, also to ensure that you get the best deals available.Many of the larger shows are held in hotels such as The Venetian in Las Vegas which is directly next door to the convention center itself as is the Doubletree La Posada at the Phoenix Forum and the Westin Diplomat at the Florida show however, don’t be afraid of booking a hotel down the block from the one where the show is actually being held, often you will find people staying at hotels outside of the convention location and this means you can often relax with them away from the hustle and bustle of the show itself.
Webmaster Conventions Overview.
With so many webmaster conventions being held each year one thing is for certain, webmaster want to network at new places and often, these conventions can yield more business by themselves than a simple phone call or email however, be careful of the conventions or parties you choose to attend, just because a lot of people appear to be going to a specific party, it dos not mean you will get any business done there, choose your webmaster show attendance wisely and more importantly, make sure you have a set list of goals to achieve once you actually get to the convention itself.Article written by Lee.
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Online Adult Laws – Privacy Policies
To many webmasters and companies working online the fundamental basics of their business is to turn a profit through effective online marketing campaigns and promotions however, within all of this profit making there is a side of business that is so often overlooked or, forgotten entirely, what is this business practice? The law.
In this brief article we will take a look at one such law that comes into effect in California on the 1st July 2004 namely, that all ‘web sites that collect any personal information from consumers to post a privacy policy’. Whilst this in itself is the first law of its kind in the United States it is worth mentioning that this is only a State law that affects California however, that said, where one state starts, others are sure to follow especially considering the huge potential left for the growth of the internet.
Privacy Policies – How Does This Effect You?
The main factor that you must take into consideration with this new law from California is that, because the Internet is truly global, you have no way of telling where one of your surfers are coming from thus, a surfer entering your site from California, may be making you break the law by not displaying a privacy policy should you collect their information. Incidentally, this new privacy policy law does not state what ‘collected’ information requires you to post a policy however, it would seem that personal information such as addresses, phone numbers and email addresses would be the primary target of this new Californian online law.Privacy Policies – The Basics.
So what is a privacy policy, in essence, it is a document informing your site visitors / customers that any information you collect from them, including user submitted information will be used in a specific way, this might be a case of solely being used by yourself or, specifically if you rent out this information you need to tell your surfers / customers exactly who you are renting this information to.Privacy Policies – Overview.
Whether you collect personal information from you site visitors or not the one thing that makes sense is to have a page created ready for the 1st July 2004 so that you can have it online for when you need it, perhaps storing this page on a central domain and linking to that page from all of your other web sites would be the best method to go as far as ensuring you are covered from prosecution or, perhaps creating a keyword rich privacy policy which you can get listed in the search engines is the way to go after all, just because this will become a legal requirement for you it does not mean that you cant profit from the potential traffic going to that page.Article written by Lee
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Displaying Special Characters On Your HTML Pag
In order to display certain characters within your HTML pages, you must use a special code. The codes below display the HTML code and the character when displayed on your web page. To use any of the characters displayed within the chart, copy & paste the HTML code to the left of the character you would like to use.
HTML Code Browser View HTML Code Browser View HTML Code Browser View HTML Code Browser View © © ! ! _ _  ® ® " “ ` ` ž ž # ` a a Ÿ Ÿ " “ $ $ b b   & & % % c c ¡ ¡ < < & & d d ¢ ¢ > > ' ‘ e e £ £ À À ( ( f f ¤ ¤ Á Á ) ) g g ¥ ¥   * * h h ¦ ¦ à à + + i i § § Ä Ä , , j j ¨ ¨ Å Å - – k k © © Æ Æ . . l l ª ª Ç Ç / / m m « « È È 0 0 n n ¬ ¬ É É 1 1 o o ­ Ê Ê 2 2 p p ® ® Ë Ë 3 3 q q ¯ ¯ Ì Ì 4 4 r r ° ° Í Í 5 5 s s ± ± Î Î 6 6 t t ² ² Ï Ï 7 7 u u ³ ³ Ð Ð 8 8 v v ´ ´ Ñ Ñ 9 9 w w µ µ Õ Õ : : x x ¶ ¶ Ö Ö ; ; y y · · Ø Ø < < z z ¸ ¸ Ù Ù = = { { ¹ ¹ Ú Ú > > | | º º Û Û ? ? } } » » Ü Ü @ @ ~ ~ ¼ ¼ Ý Ý A A  ? ½ ½ Þ Þ B B € € ¾ ¾ ß ß C C  ¿ ¿ à à D D ‚ ‚ À À á á E E ƒ ƒ Á Á å å F F „ „   æ æ G G … … à à ç ç H H † † Ä Ä è è I I ‡ ‡ Å Å é é J J ˆ ˆ Æ Æ ê ê K K ‰ ‰ Ç Ç ë ë L L Š Š È È ì ì M M ‹ ‹ É É í í N N Œ Œ Ê ? î î O O  Ë Ë ï ï P P Ž Ž Ì Ì ð ð Q Q  Í Í ñ ñ R R  Î Î ò ò S S ‘ ‘ Ï Ï ó ó T T ’ ’ Ð Ð ô ô U U “ “ Ñ Ñ õ õ V V ” ” Ò Ò ö ö W W • • Ó Ó ø ø X X – – Ô Ô ù ù Y Y — — Õ Õ ú ú Z Z ˜ ˜ Ö Ö û û [ [ ™ ™ × × ý ý \ \ š š Ø Ø þ þ ] ] › › Ù Ù ÿ ÿ ^ ^ œ œ Ú Ú Whilst the above list is by no means complete, it should contain the most useful characters and codes for you to build your sites using the special characters with ease.
Article written by Lee
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