• The Web Safe Color Palette

    Date: 2011.02.24 | Category: WebDesign | Response: 0

    The “Web Safe” palette is a bit controversial. It is a set of 216 colors that are, supposedly, guaranteed to appear as intended on all graphical displays when used in HTML, CSS, and images embedded in Web pages. Many Web developers believe that sticking to these colors is one of the holiest commandments in the Web design scripture.

    This was mostly a concern when most computers had 8-bit color displays; these days, most people run at 16-bit or 24-bit color. Although these bit-depths render the Web Safe palette pointless, dithering and quantification bugs in browsers and operating systems still cause problems in 16-bit displays (16-bit display, also known as “High Color” mode or “Thousands of Colors,” is generally problematic). Extensive testing has led to a new palette, called “Really Safe,” whose colors are guaranteed to appear correctly on all displays and all browsers.

    If you use different colors than these, you might see images and backgrounds of the same color appear at a slightly different tint, so that a “box” will be visible around them if the background extends beyond the image’s edges.

    Below is the table of ‘Web Safe’ and ‘Really Safe’ colors, you will see some of the color hex codes are in red, these are ‘Really Safe’ colors.

    Code Color Code Color Code Color Code Color Code Color Code Color
    000000 000033 000066 000099 0000cc 0000FF
    003300 003333 003366 003399 0033cc 0033ff
    006600 006633 006666 006699 0066cc 0066ff
    009900 009933 009966 009999 0099cc 0099ff
    00cc00 00cc33 00cc66 00cc99 00cccc 00ccff
    00FF00 00ff33 00FF66 00ff99 00FFCC 00FFFF
    330000 330033 330066 330099 3300cc 3300ff
    333300 333333 333366 333399 3333cc 3333ff
    336600 336633 336666 336699 3366cc 3366ff
    339900 339933 339966 339999 3399cc 3399ff
    33cc00 33cc33 33cc66 33cc99 33cccc 33ccff
    33ff00 33FF33 33FF66 33ff99 33FFCC 33FFFF
    660000 660033 660066 660099 6600cc 6600ff
    663300 663333 663366 663399 6633cc 6633ff
    666600 666633 666666 666699 6666cc 6666ff
    669900 669933 669966 669999 6699cc 6699ff
    66cc00 66cc33 66cc66 66cc99 66cccc 66ccff
    66FF00 66FF33 66ff66 66ff99 66ffcc 66FFFF
    990000 990033 990066 990099 9900cc 9900ff
    993300 993333 993366 993399 9933cc 9933ff
    996600 996633 996666 996699 9966cc 9966ff
    999900 999933 999966 999999 9999cc 9999ff
    99cc00 99cc33 99cc66 99cc99 99cccc 99ccff
    99ff00 99ff33 99ff66 99ff99 99ffcc 99ffff
    cc0000 cc0033 cc0066 cc0099 cc00cc cc00ff
    cc3300 cc3333 cc3366 cc3399 cc33cc cc33ff
    cc6600 cc6633 cc6666 cc6699 cc66cc cc66ff
    cc9900 cc9933 cc9966 cc9999 cc99cc cc99ff
    cccc00 cccc33 cccc66 cccc99 cccccc ccccff
    ccff00 ccff33 CCFF66 ccff99 ccffcc ccffff
    FF0000 FF0033 ff0066 ff0099 ff00cc FF00FF
    ff3300 ff3333 ff3366 ff3399 ff33cc ff33ff
    ff6600 ff6633 ff6666 ff6699 ff66cc ff66ff
    ff9900 ff9933 ff9966 ff9999 ff99cc ff99ff
    ffcc00 ffcc33 ffcc66 ffcc99 ffcccc ffccff
    FFFF00 FFFF33 FFFF66 ffff99 ffffcc FFFFFF

    Hopefully, you will find a use for the two different color palettes that are now available and, you can begin designing for your surfers, regardless of which browser they use.

    Article written by Lee

  • Building A Surfer Trap – Stage 3

    Date: 2011.02.21 | Category: Traffic | Response: 0

    Building A Surfer Trap – Stage 3.

    You should hopefully by now have a basic looking surfer trap ready on your server and on your hard drive.

    Now we need to start to ‘dirty’ this surfer trap up a little.

    We have already added 1 pop-up console to each of the FPA’s including the Multi-Site FPA.

    For the next step in this ‘dirtying’ process we need to add some additional links onto each of the FPA’s including the Multi-Site FPA.

    On the FPA’s what you need to do is create a ‘no thank you’ link so, if your surfer does not want to visit the site for the FPA you have sent them to you can send them to an alternative.

    This no thank you link can go to one of two places, you need to decide where you feel the traffic can be best utilized however, from my experience i would highly recommend using this first method:

    Link the ‘no thank you’ text on each of the single site FPA’s to another DIFFERENT niche FPA in your surfer trap so, as an example, if your surfer is on the All Petite FPA in your trap, the ‘no thank you’ link would lead to Just Toon’s. If they decide not to go with the Just Toon’s site, the ‘no thank you’ link on this FPA would go to Gay Ultra and so on, you need to ensure however, that the ‘no thank you’ link goes to a completely different niche to the one of the FPA the surfer is currently on.

    The second option you have is to link the ‘no thank you’ text to the ARS POTD (picture of the day) program. This will be your last chance at selling the surfer to one of the ARS pay sites.

    In addition to the ‘no thank you’ link on each of the FPA’s you also need to add a small table to the Single-Site FPA’s. ideally this should be four columns across and 2 rows down. This will give you 8 places to put a one or two word link going to another different niche FPA than the one the surfer is currently viewing however, you also need to ensure that these 8 links are going to a different FPA than the ‘no thank you’ link you have created.

    The above stage is where we could potentially start to lose people in the instructions therefore if you have ANY questions or queries regardless of how small they may be please post on the forums.

    This stage should hopefully only take you a couple of hours to complete and, once you have tested all of the links and uploaded the FPA’s to your server you are all set for the next MAJOR step in this project…. Generating Fresh Traffic.

    Article written by Lee

  • Mixing Business With Pleasure

    Date: 2011.02.23 | Category: General | Response: 0

    Regardless of your status in the world of web mastering there will come a time when you will want to attend one of the numerous webmaster seminars. However, what should you do to plan for the day you attend your first seminar, are there some things you should aim for and things you shouldn’t? Well in this article we will take a look at planning your conventions.

    Before attending the convention of your choice there are a few things that you should prepare these are.

    Exercise.

    get out for half an hour each day at least two weeks before the day of your journey to the convention. You will be surprised at how much time you will spend walking around the convention floor and, by getting some basic exercise in before hand you wont feel the strain of being on your feet for hours at a time instead of being sat in front of your computer.

    Contacts.

    Make a list of people that you want to see and arrange with them in advance a time to meet up and have a chat. Most people who attend these conventions are busy for the entire course of the show. You may not get a chance to pop by their booth and talk tot hem if someone has already beaten you by booking a time to chat with the person you want to meet. It is also a good idea to trade hotel and cell phone information before leaving for the show, this way, if anything happens to make you miss a possible appointment you can call or leave a message informing them you will either be late or canceling.

    Seminars / Parties.

    Take a look at the events and seminars happening at the convention before you go, plan which ones you will want to attend make a list and take it with you. This will save you countless hours of wandering around aimlessly hoping to make all of the seminars and get to as many parties as you can in three days.

    Booths.

    Look at who is exhibiting at the convention, find out their booth number and make a note of it. List any specific details you may want to speak to the booth owners about. You can guarantee if you go unprepared you will miss out that important question or selling opportunity you wanted to make.

    Baggage.

    When packing your suitcase for the convention make sure you leave plenty of room for convention give a ways, You will be surprised at what you will be given for free at these shows, t-shirts, toys, books, flyers, you name it, you will be offered it.

    So, you have done the pre check, what do you do when you actually arrive at the convention?

    Food.

    Eat at every opportunity you get. Most people will end up not eating for the entire length of the convention. perhaps even arrange to meet up with someone you want to talk to in a restaurant and grab a bite to eat whilst talking business.

    Business Cards.

    Take them and lots of them. Everyone and anyone will ask you for your contact details, if you have a bunch of business cards with you at all times, you can just hand them out. Make sure you include your full contact details, your name, nickname, email, icq and, aim contact details. The more ways you give someone to reach you, the more chance you have of them actually attempting to get in touch with you.

    Clothing.

    Wear comfortable, clothing and shoes. Think casual but, also think business, shorts and t-shirt may be good for comfort but, it doesn’t portray a good business image and, that’s the sole reason you are attending the convention, to do business.

    Parties.

    If you get offered an invite to a party, take it, plans change so quickly at the conventions, your friends may suddenly feel tired and you have nothing left to do, attend a party, then you have another opportunity to network some more.

    Behavior.

    Although the conventions are a fun atmosphere, don’t forget that they are in the first instance a place to do business, treat it as such, you may miss out on the ideal business opportunities if you are acting like a drunk ass hole. This will reflect badly on you long term.

    You have taken in all the events you can handle, you have made your way back home what next? how exactly do you put this information and your new found contacts to use?

    Business Cards.

    Go through all the business cards you have been given and send your new found contacts a quick email thanking them for their time. This will be a good way for you to give them another reminder of what you spoke to them about and, I have personally gotten more business from the shows using this follow up method than if I had just waited for them to contact me.

    Notes.

    If you made any notes at the show, take a few minutes to re-write them, keep them safe in a notepad, you never know when one of these bits of information may come in handy.

    Well, that’s pretty much it for the basics of the adult conventions, obviously there is more to it than this but, if you are attending your first convention you will have a bit of insight into the work involved.

    Article written by Lee

  • Using Basic Server Side Includes (SSI)

    Date: 2011.02.24 | Category: WebDesign | Response: 0

    Server side includes are what their name sounds like.  A way to include the contents of another file into your current web page BEFORE the web page gets sent off to the surfer.  Not only does this include contents of a static file but you can also include the results of a CGI program and on some web servers, you can even have it display the current date and time.

    Now, many web hosts do not normally have server side includes turned on. You will have to ask your host if they have SSI turned on and if they do, what is the file name extension for SSI.  By default, SSI files have an .shtml extension.

    Sometimes, you can turn SSI on yourself.  If you host doesn’t have SSI turned on for you already, you can try adding the following two lines to your .htaccess file.  Then create a file with the .shtml extension, include a SSI command and see if it works.

    AddType text/html .shtml
    AddHandler server-parsed .shtml

    When you use SSI commands, you place them exactly in the location within your web page where you want the output of the SSI command to appear when you finally browse the page.  If you have SSI, then you can use the following command to include a file.  When you include a file, you can either give it a path name to the file or you can give a URL to the file. I’ll list both here.

    <!–#include file=”/some/path/above/my/web/to/my/header.html” –>

    This is an example of how to include a file based on its path name.  Now,
    here’s the same file put included with its URL.

    <!–#include virtual=”/to/my/header.html” –>

    And this is an example of how to use a URL.  With a URL however, it cannot be a complete URL such as http://www.somesite.com/somefile.html.  It has to be within your current website.  You can also use the URL method to run a CGI script!  Here’s an example of that:

    <!–#include virtual=”/cgi-bin/somescript.cgi?myfirstarg=1amp;mysecondarg=2″
    –>

    As you can see, we can even pass arguments to the CGI script just as if you typed it into your browser!  There is also another way of running a CGI script but this is not as widely used any more and you should use the #include virtual method instead.  Here is the same example so that you will know what it means when you see it.

    <!-exec cgi=”/cgi-bin/somescript.cgi?myfirstarg=1amp;mysecondarg=2″ –>

    As I mentioned earlier, you can use SSI to display the current time and date. Here’s how:

    <!-echo “$DATE_LOCAL” –>

    This will display the current date and time. SSI is usually used when you  want to have a standard header or footer on each page.  It’s also used for displaying rotating banners or page counters. As you see above, you can also  use it to display the current date and time or the date when the page was  last modified.

    SSI has also been used for cloaking and some tracking  software uses SSI to track each incoming hit to the web page.  If you would  like more information about SSI, go to
    http://www.apache.org/docs/mod/mod_include.html.  This is the definitive guide on SSI on the Apache web server.

    Most other web servers that use SSI also follow these conventions.

    Article written by Lee

  • Outsourcing – Becoming More Profitable Online

    Date: 2011.02.24 | Category: Employment | Response: 0

    As webmasters we already do a lot of outsourcing from hosting our sites to design and marketing to getting traffic which we send to our sponsors. However, many of us are missing out on opportunities to outsource even more of our work and, by missing these opportunities, we are losing money.

    Outsourcing work can consist of anything from translations, design, scripting, marketing, seo, site submissions and pretty much anything and everything in between.

    However, before we outsource some work to others there are several factors that need to be taken into consideration these are what will be addressed in this article.

    Cost.

    Ensuring we work ‘cost-effectively’ is one thing we all want to do, we need to make a profit whilst still being able to develop our business further. One good way to find out if the costs of outsourcing outweighs the cost of keeping the work in house to make a simple list of both the time and financial involvements both in and out of house. For example, in house you may have employees that need paying to do the work, you will almost certainly need to spend a lot of your own time on the project and, more likely than not you will need to research the work you want to undertake, all of this can become costly when looked at in detail a good reason to outsource your work to another company or individual.

    Benefits.

    How will outsourcing benefit you and your business? As with the cost example above make a list of things that will benefit you from the time saved on the project to the monetary benefits of outsourcing the work and the completion times often, by outsourcing your work you can have it done in much less time than if you handled it yourself ‘in-house’ so to speak.

    Flexibility.

    What are the indirect benefits of you outsourcing your work? Not necessarily the money saved but more along the lines of time management. if you give a designer a list of ideas and suggestions you WANT your work to have, chances are, they will get it right the first time whereas, if you amble along experimenting with what you actually create you may, in effect, take much longer to complete the task in hand. By saving yourself time what else can you get done, whether it is building more sites or marketing your existing sites further the indirect benefits all weigh up more often than not, these benefits will be favorable to outsourcing the work.

    Risk.

    This is probably THE most important thing to take into account when considering outsourcing your work, what happens if, you pay for the outsourcing and, overnight the company who is doing the work for you goes out of business? What happens if someone you have in your employ decides that they would rather be doing the work rather than you outsourcing it? Financially can you afford to outsource the work? All of these factors need to be considered before undertaking any form of outsourcing.

    Basically, what I am trying to tell you is that, if you spend a few moments actually running the numbers as oppose to the ideas you have in respect of your workload you will see that outsourcing can be come a valuable asset to your business and, more importantly, your bottom line profits.

    Article written by Lee

  • Quick Loading Pages Plus Saving Bandwidth

    Date: 2011.02.24 | Category: WebDesign | Response: 0

    Have you noticed how many of the sites out there are trying to make themselves look better than they actually are by using heavy graphics and media files? The fact of the matter is this, most surfers who visit your we pages are viewing them on a screen that is between 15 and 19 inches wide, can only see 216 colors and, are on a connection of 33.6 kb per second (If they are lucky).

    What Does All This Mean?

    What does this mean to you as a webmaster? Simple, try this test.

    Connect to the internet on a 33.6 connection, type in your url and, hold your breath. Does the page load before you need to start gasping for air? If so then you are designing your sites correctly, if not, your pages are far to big in file size.

    I’m pretty sure that some of you can hold your breath for a long period of time so, here is a basic rule of web design. Your pages should, be no larger in file size than 50k in fact, I would even go so far as to say try getting your pages under 30k in size.

    How Can I Get It Under 50K? 30K?

    First, all your graphic images should be as small as possible. Try to get them smaller than 4k. Going up to 6k is reasonable. When designing a graphic for the web site keep in mind the number of colors being used.

    I know, from designing banners myself, it was hard for me to go from millions of color to only 216. Yes, 216 is the number of colors you have on a web safe color pallet.

    Use solid colors when designing your image. PhotoShop has made the gradient such a popular tool. It looks good to fade things in and out. I always see a background border made up of this gradient. I always right click on that image to see the size. The 8k-12k is not worth the space. The problem with the gradient is it uses many colors and dithering. Both take up big time K. The more color you have in an image the bigger it’s going to be.

    Use design more, graphics less. For a web page to be successful it needs to download quickly and look good.

    Here is the dilemma download quick or look good? Instead of designing graphics and taking pictures and turning them into jpgs to make your web page look good, try using color schemes. Use cell colors to make borders. Use the negative space on your web site. What is not there is just as important as what is there.

    Remember sometimes less is more. When in doubt think of a typical visitor coming to your web page. Would that extra graphic sell them or keep them coming back again and again. If the answer is yes, by all means keep it. If the answer is “well maybe” or “it just looks good there”, yank it.

    Your surfers will appreciate not waiting more then they have to. The web is here to make our life easier not to sit in front of a screen waiting for heavy web pages to download.

    Article written by Lee

  • Converting Chinese Adult Traffic – The Niche Paysites That Work

    Date: 2011.02.21 | Category: Traffic | Response: 0

    Converting Chinese Adult Traffic – The Niche Paysites That Work.

    To date we have looked at most of the types of country specific traffic available to webmasters every day and, more importantly, which niches they convert on. In this article we will finish up our look at the foreign traffic and how profitable it can be with the final main country on the net – China.

    Chinese Adult Surfers – Quick Analysis.

    As with Japanese traffic, most webmasters seem to think that Chinese speaking adult surfers are pretty worthless when it comes to buying porn memberships and this is true – If you do not know what niches to offer your Chinese surfers that said, we found some interesting results given the three (3) month test we had on our Chinese traffic and, the results we observed might just make you change your mind about sending the Chinese surfers you get to your sites off to traffic trades.

    Chinese Porn Surfers – The Niches.

    Because we knew relatively little about the Chinese traffic we had on our sites we decided that, rather send it to a specific language hub site we would send it to our main hub page and, allow the Chinese surfers to filter themselves through to the sites that interested them on their own, to our surprise, only 40% of the traffic we knew was Chinese chose to filter itself to a Chinese specific language hub site, the remainder, choosing to go through our main English hub site.

    Fetish.

    Across all of the niches we offered the surfers, the Fetish niche was the one that converted most consistently month after month and, more than converted, actually retained members once they had signed up to the paysites.

    Gay.

    Unlike the traffic we had that was Japanese a lot of the Chinese traffic that hit our site decided to visit the Gay niche paysites we had to offer them and, there was less than 10% difference between the Fetish and Gay signups we observed month after month. Quite a difference when compared to surfers from Japan and, a pleasant one at that.

    Amateur.

    Specifically teen amateur niche sites or, at least sites that had amateur looking teen modes on the tours also did well on our Chinese traffic however, the conversion ratios for the recurring programs didn’t do as well as what we had expected with most memberships being cancelled within 2 months. Non the less, the Chinese surfers did join and most of them re-billed in excess of 1 month before leaving the site.

    Teen.

    As mentioned above, it would appear that Chinese porn surfers are looking for teen niches again though, the teen paysites we used featured amateur looking teens prominently on the pages so whether this was a choice on the surfers part to join the teen sites or, because we only offered amateur looking teen paysites isn’t known.

    Asian.

    Unlike Japanese surfers, Chinese surfers also joined the Asian niches that were offered up to them and, surprisingly enough, we noticed more signups to English Asian sites than localized Chinese pay sites.

    Chinese Adult Surfers – The Results.

    Overall we were very impressed with how the Chinese traffic we had flowing through our sites both acted and, converted on the sites that we offered them to join, especially since the Japanese traffic we had didn’t seem to like the gay niche sites yet Chinese traffic worked wonderfully on exactly the same gay niche pay sites.

    Across the board I think a revisit of Chinese traffic is needed with more options on our part when it comes to the teen and amateur niches especially just to see if the results we experienced thus far were unique or, are truly indicative of how the Chinese surfer navigates and joins pay sites.

    Article written by Lee

  • Fighting Back Against Computer Viruses

    Date: 2011.02.22 | Category: General | Response: 0

    Only 10 years ago, the only way that a virus could have infected your computer was through you physically putting a floppy disk into your hard drive and running the program file that initiated the virus however, today’s viruses have become more complex in how they operate and, can spread like wild fire if they are not recognized as a virus doing damage not only to your computer but that of your associates and peers.

    So how do we minimize the risk of virus infection on our computers which, lets face it, for the Adult Webmaster are our livelihood and, need to be protected at all cost. This is what we will take a brief look at in this article, how to minimize the risk of getting a computer virus and, heaven forbid, how to deal with a virus if you actually have one on your machine already.

    Computer Viruses – A Little History.

    1981 – The first widely accepted computer virus is recognized. The ‘Elk Cloner’ virus was spread through floppy disks and, whilst by today’s standards, it was not a high risk virus it, non the less was still a virus, in fact, all this first virus did was to display a message on your computer screen.

    1991 – The ‘Tequila’ virus was the first recognized ‘polymorphic virus’ meaning, it was the first virus which actually altered its state once on your machine in order to remain undetected.

    2001 – 2001 saw the spawn of several highly potent ‘worm’ orientated viruses from the ‘Gnuman’ virus, the ‘LogoLogic Worm’ and the famed (is that the right word?) ‘Nimda worm’. These ‘worms’ were the first of their kind to actually spread themselves across the World Wide Web through infecting users email clients (specifically Outlook Express) and sending itself to every email address the infected machine had in the address book.

    Virus Infections – Prevention Better Than Cure.

    So we now have a little background on the main viruses over the last 20 years we will take a look at the ways in which we can prevent viral infections on our computers after all, as the subtitle for this paragraph says, a prevention is far better than having to find a cure.

    Here are a few simple ways you can help to prevent the spread and infection of computer viruses.

    1) Install a good anti-virus software package on ALL of your computers, Norton and, Mcafee, both have some good products to aid you in preventing viral infections of your PC. Also, you should ensure the software package you do install has updated virus definitions, a new virus is created almost every week so you need to ensure your software keeps up-to-date on the latest infections.

    2) Scan any and all email attachments you receive, irrespective of whether you know the sender or not, anything that you get sent in an email should be scanned, as mentioned above, there are complex viruses that can ‘send’ themselves from other peoples email address book, what happens if you are on the address book of an infected users computer? Can you afford not to be online?

    3) Ensure that, once you have an Anti virus program installed on your machine that you have it setup to start each and every time that your computer boots, the first thing that should be loading on your machine is an anti-virus program, you only have one chance to prevent infection.

    4) Avoid downloading .exe and .com files to your desktop unless, you know the person you are downloading the files from and, even then, before you launch or open the files ensure you scan them independently.

    Virus Prevention – Overview.

    Hopefully this article will have given you some insight into how you can protect both your computer and the computers of your associates and peers from computer viruses and, hopefully, by following the guidelines within this article your time spent online will be productive and virus free. One thing you should remember however is that no matter how hard we all try to remain virus free, someone will create a new program that ultimately, could infect our machines no matter how hard we try.

    Article written by Lee

  • Using TITLE Tags effectively

    Date: 2011.02.24 | Category: Search Engine Optimization, WebDesign | Response: 0

    Microsoft Internet Explorer has supported the TITLE attribute for links since version 4.0. Netscape began supporting it in version 6.0

    The TITLE attribute allows you to enter descriptive text about a link that’s displayed when the mouse moves over the link. For an example, move your mouse over the link below:

    European Webmasters

    The HTML source code for this link is shown below:

    <a href="http://www.europeanwebmasters.com"
      title="Click Here To Learn Foreign Adult Marketing">European Webmasters</a>

    If your browser supports the TITLE attribute you should see a small popup box appear, similar to the way alternate text for images is displayed when you move your mouse over the image.

    This attribute is similar to the ALT attribute for the IMG tag, both in its appearance and its limitations. The value of the attribute must be inside quotation marks, and it can only contain plain text (no HTML tags). You can include carriage returns in the title, and these will be displayed in the text. The maximum length of the TITLE text for Internet Explorer is very large; we’ve tested it with over 500 characters. Try to keep your descriptions below 25 words, though; any more than this can be hard to read and, because the search engine spiders can read this text you may be considered as spamming the engines.

    The TITLE attribute is useful in places where your HTML design limits the length of your link text. That’s often the case for links in a navigation bar, especially if your page has a multi-column layout. Try using the TITLE attribute to give your visitors extra navigation information.

    In addition you can also use the TITLE tag on standard text for extra information where you just don’t have the space to be as affluent as you would like. An example of this is shown below:

    Use of the TITLE tag on plain text

    The HTML code for this is also shown below:

    <font size=”2″ face=”Verdana” color=”#000080″ title=”Use Of The TITLE Tag On Plain Text”>Use of the TITLE tag on plain text</font>

    This attribute is part of the HTML 4.0 standard. Internet Explorer, Netscape 6.x and Opera (Version 3.0 or higher) support it. However, the attribute degrades gracefully, visitors with non-supporting browsers (like Netscape 4.x) would see the link as if you hadn’t used the attribute.

    As you can see from the above examples by using the TITLE tags effectively you can double, if not treble your use of keywords however, caution should be paid when using these features of the tag so that you don’t inadvertently spam the search engines.

    Article Written By Lee

  • Doorway Pages

    Date: 2011.02.22 | Category: Traffic, WebDesign | Response: 0

    A doorway page is built to rank high for a particular keyword or search phrase. When your doorway page is visited by the searcher it simply has a “click me” button which links to your web site. The major search engines accept these pages as long as the end result does provide what the searcher is looking for. If you are discovered to be using doorway pages for irrelevant keywords you can expect to have your entire domain unlisted. For instance, one of our doorway pages is built to rank high for the search term -Adult Content—which is quite acceptable because when the searcher gets here he can find links to adult content providers from our site. If however, he couldn’t find links to adult content then we would risk the wrath of the all powerful search engines.

    Once you have selected your keywords and phrases (about 50 would be the normal) you need to build a doorway page for each keyword and ideally, for each major search engine. All the major engines look for different keyword density in the text, title and description so you need to do some research by doing a search using your chosen phrase or keyword and studying the top 10 results at each engine (if you can spot them, study high ranking doorway pages).

    Make notes of how many times the phrase or keyword is used in the title, description and body text. Is it used in header text etc? Once you have built a picture of what your doorway page should look like you can build it using your favorite html editor. Once you have done one for a particular engine the other 50 or so pages can be done by simply replacing keywords for keywords. After you have done a page for each keyword move on to the next search engine. Remember that your body text is not important but make each page unique or it may be considered spamming. It is your keyword or phrase density that you are attempting to get right. The page, when visited by a person, will be recognized for what it is, simply a link to the real content so don’t worry too much about what it looks like. When a search engine spider visits the page it is only interested in counting the keyword density in your body text.

    As you have probably worked out there is quite a lot of work involved. 50 phrases or keywords=50 pages X the top 8 search engines= 400 pages. In reality though, you are only creating 8 doorways, 1 page for each search engine. For all the other pages you simply have to substitute the keyword for the next and alter the text around so as not to finish with 50 identical pages. OK, nearly finished but the next step is crucial if your doorways are to work.

    Put all your pages in a folder on your server e.g. Mydomain/doorways/. Then create 2 more pages that have a link and a small description to each of your doorways (200 on each) and to each other. These are called corridor pages because the spider travels down them, visiting each page linked off them. Call these 2 pages index and home and place them in the folder with your doorway pages. Then place links to these two pages from your main index page so that a spider will be able to find them and list all your doorways. Submit only your index page and your 2 corridor pages. Do not submit your doorways to the engines.

    Ideally, and if you can afford it, you should set up a new domain and host for your doorways. This isn’t essential but it does have benefits. These are: If you do get over zealous with your doorways and an engine does ban you for spamdexing at least your real site will be safe. Engines rank sites higher if they have lots of links to them from other domains. You can put your most important keywords in your new domain name, which will increase the ranking of the doorway pages containing those keywords.

    Now all you have to do is wait for the engines to update their databases. We have had the best results with Google.

    Article written by Lee

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