Organizing Your Hard Drive And Server

Date: 2011.02.24 | Category: Hosting | Response: 0

We have probably all done it at some point, we get in such a hurry to upload our new site that we have just spent the last 20 minutes building that we don’t think about maintaining the site at a future date or, worse still, we need to change a site we built 6-8 months ago and can not remember where we uploaded it to.

By organizing your server from day one of your steps into becoming a webmaster you will, inevitably, save yourselves a lot of time in the long term future of our business model.

Lets take a look at how we can accomplish this ‘organization’ though.

On your hard drive you need to have a ‘central’ location for all of your online files and folders, what better place to keep this than in a folder named ‘Online’ of course, this is just an example but it will son become apparent to you that this is probably the most logical folder name to use.

Now, within this folder you are also going to need to have a few sub folders, i would suggest using a folder for each of the domains that you own so for example, for your first domain, you would name it myfirstdomain.com, your second would be named myseconddomain.com etc.

Within these domain folders you will also need to have a selection of sub folders again, I would suggest names for these folders such as /html/, /scripts/, /articles/, you are now well on the way to organizing your server.

In addition to these sub folders you will also need to create sub folders for your images that you will be using on your sites, I would suggest using the names /banners/ and of course, /images/ for these two folders, you now know that the /banners/ folder contains all of the buttons and banners you will use on your sites and the /images/ folder contains all of the .jpg and .gifs you will use. Inside the /images/ folder, it might also be advisable to create a sub folder called /thumbnails/ which, you can store your thumb nailed pictures in if required.

One other advantage to organizing your folders and sites in this manner is that over time, it will assist you when it comes to dealing with hot linkers. Instead of having to find the paths to all of your individual image directory, you know instantly where you put them, without the need of logging onto your server.

Ok so you now have a semi-organized folder structure on your HD, so far we hopefully have a folder structure that looks somewhat like this:

C:/online/myfirstdomain.com/

C:/online/myfirstdomain.com/html/
C:/online/myfirstdomain.com/scripts/
C:/online/myfirstdomain.com/articles/

C:/online/myfirstdomain.com/html/Banners/
C:/online/myfirstdomain.com/html/Images/
C:/online/myfirstdomain.com/scripts/Banners/
C:/online/myfirstdomain.com/scripts/Images/
C:/online/myfirstdomain.com/articles/Banners/
C:/online/myfirstdomain.com/articles/Images/

So, hypothetically, if you created a article called ‘Article One’ you would find this in the following place on your HD:

C:/online/myfirstdomain.com/articles/articleone.html

See how easy that was to find on your hard drive?

Of course, on your server the folder structure will be no different so, your structure will be mirrored EXACTLY from your HD to your SERVER I.E.:

/usr/www/sites/myfirstdomain.com/articles/articleone.html

Not only will you make your server layout a lot easier to navigate but, it should, in theory, save you time when submitting your sites to the search engines, free for all’s etc as, in your head, you will already know the location to any single page.

Try this as an example…

You have created an article site called ‘Online Marketing’ on your third domain, where is it located?

That’s right, you will find it at http://www.mythirddomain.com/articles/onlinemarketing.html

How much time would you have usually spent logging into your server trying to find this page?

One other MAJOR advantage to keeping your server and HD structure the same is backing up your data now becomes easy as pie. you simply have to download your folders into the /online/ directory on your HD, then simply burn that entire directory to Cdrom.

Hopefully this article has given you some insight into how proper organization can be of use to you on your HD and on your server. If you are just starting out in the adult industry hopefully you will see that spending a little time to make a structuring system such as this can save you a lot of time long term.

One last question for you however, where would you find your article called ‘Marketing Shoes’ on your 56th domain name?

Article written by Lee

Penis Enlargement Pills

Date: 2011.02.24 | Category: Sponsors | Response: 0

Well if you’re a guy who had to shower after gym class, or woman with a boring husband or a gay man looking for Mr. Right we all know SIZE Matters!

Do I a have your attention? Good! Now, let’s get on with it!

Like many people, I have always experimented with secondary or even tertiary sponsors for my free sites. In my case most of them do not only pertain to a site membership. I have found success with things like, Viagra online; security programs to remove you net affairs; sex toys and videos; and, today’s’ latest a greatest is penis enlargement remedies.

I’m finding some astonishing success with these herbal penis enlargement products. I’m SELLING it not USING it! LOL. Some of us don’t need it <wink>. But I’m finding lots of my surfers do need it, or at least want it.

A couple of months ago after seeing an influx of email to Gay Wide Webmasters for hints on selling penis enlargement medications, I decided it would only benefit my member and myself to experiment. I used a sponsor on Gay Wide Webmasters, Albion Medical who boasted great returns and high payouts. Well what I was in store for was BETTER than I expected. By the way, here’s a little secret; I do sign up for my own sponsors but under my real name, so unless they really look hard, they do not know it’s me. I don’t go boasting with out proper backup = )

Amid my salesmanship attempts for surfers to “Sign Up!” I sprinkled my secondary ads for Penis Growth among the pics with lines like “Become Mr. Right – turn your dick into a DONG” or “Make your manhood massive… Even straight guys will look!” And to my surprise, it worked wonders. I know there is an attitude in the gay male community to seek perfection physical most of all. And it definitely came clearer to me with the number of sales.

It’s funny how many different ways you can approach selling things that will enhance a person. To me, telling me I need something to make me better pisses me off. Don’t try selling something to me by TELLING ME I’m not right. Or what I have is wrong. I’m definitely a person who marches to the beat of his own drum. And then there are people who NEED to be told they are not everything society expects them to be. That they are doing or have something wrong but it can be fix and you have the solution.

Like the examples above, “Become Mr. Right…” I took the effect that I was letting the surfer make up his own mind. Does he have an issue? It was entirely up to him to decide. Let me tell you, it works well on gay traffic. Let the gay surfer decide yes or no.

NOW, I tried a different approach and gauged the success/failure. I popped in text links like “Aren’t you upset by how small your penis is?” “Remember the guys making fun of you in the showers after gym?” or “Are you sick that you don’t fill up you the front of your briefs?” Well let me tell you the number of Emails I rec’d was “enlarged”! For the most part I was getting mail from men who felt I was exploiting them, even making fun of them. I made them feel inadequate and they lost their hard-on. My site was meant to entertain not disdain them. All I could say was WOW! I didn’t expect that kind of response. I will tell you that I was very happy that I didn’t do it across all of my sites and only a few. So I moved everything back to my “Let him decide” campaigns.

The affect of the sales on the “insulting ads” was evident. According to my traffic program it was apparent that these ads were NOT getting clicks. Instead the surfers clicked on my email link to voice their disgust.

The bottom line of all this? With the proper motivation, the right marketing approach, surfers enjoy the seclusion of buying penis enlargement aids online. It is a great addition to your web site income among other avenues.

Article written by Gary-Alan

Marketing Sites With Slogans

Date: 2011.02.22 | Category: Promotion | Response: 0

With the constant changes happening in the adult industry webmaster need to look towards alternative ways of marketing not only their own sites but the sites of their sponsors. This is where something that we have all seen daily can come in handy, what is this marketing tool? Simple, Slogans.

Slogans – What Are They?

A slogan is a short, memorable advertising phrase for example, ‘Just Do it’ – Nike. By utilizing a slogan on your site you are not only giving your surfers something other by which they can remember your site by but, you are actively building up your brand which, in turn, can mean more repeat traffic and ultimately, more sales.

How To Make A Slogan.

So now you know what a slogan is how do you go about creating one? Simple, you should think of something short, usually three to four word slogans work the best again, as with the Nike example above ‘Just Do it’ its short, sweet and memorable, try to make your own slogan fit within this guideline and you are half way done. Another thing that you may like to consider is making your slogan practical or humorous, something witty can often stay in a persons mind a lot longer than something serious, play on peoples memory and ensure they remember your brand.

Where To Use Your Slogan.

Now that you have thought up a slogan which you feel will work on your traffic and sites you need to consider the places where you can use it for maximum impact, the most obvious place to use your slogan is on your site design, either at the top or the bottom of your pages, make it clear and more importantly, make it stand out. In addition, if you have any banners or buttons created, ensure you utilize the slogan on those creatives, the goal is to have your slogan seen by as many people, as quickly as possible.

Article written by Lee

HTML Page Load Times – Making Them Quicker

Date: 2011.02.22 | Category: WebDesign | Response: 0

Surfers on the web are here for one thing and one thing only, they want information, they want it to be correct and, more importantly, they want it now. We cant always help when it comes to getting the information however we can help them so far as making sure that when one of the surfers clicks on our pages they load quickly.

Taking Control Of Speed.

For many webmasters hand coding their HTML pages is an often timely and costly method and, because of this they turned to the WYSIWYG (What You See Is What You get) editors such as Dreamweaver and Frontpage to create their pages for them however, even this in itself requires some manually intermission on the webmaster part. Many of the older style WYSIWYG Editors added a fair amount of un-needed code to the HTML so, spending a few minutes after you have your pages created to physically go through the HTML code and clean up the junk html can in effect, cut down your page size by up to 25% in some instances.

HTML Quotations And Hyphens.

In addition to un-needed HTML tags you may also want to consider removing any quotation marks or hyphens from your HTML code, both of these can quickly clutter up a page and laden it down with more code than is actually required.

For example, ‘HTML Coding’ makes just as much sense as me telling you HTML Coding when read in sequence. The trick with using quotations and hyphens is actually knowing at what point in your text you can ‘get away’ with removing them and, this is only something you will know yourself after proofing your completed page.

Hyperlinks.

If you are only going to provide links from one page of your site to another then, why use absolute paths? http://www.domain.com/linking.html is the same as /linking.html when you use it in a link from one page on your site to another and, well, in all honesty you have increased the load time of your page by only linking to the relative url instead of the absolute and that’s what we are trying to do here right? Make our pages load faster.

White Space.

White space on a web page can be a good marketing tool however, white space in your HTML code is a bad thing, placing spaces between certain parts of your HTML code can quickly bog down your load times instead, try to use the tab key to separate certain parts of code likewise, keep the use of &nbsp to a minimum, this can quickly become the most relevant term on your page if used in excess.

One other benefit of making your pages as small as possible is that a webmaster wanting to steal your HTML code is going to have a harder time finding the exact piece of coding if the HTML is all on a single line than they would if the code was laid out nicely however, this in itself is only a deterrent and it wont stop those webmasters determined to steal your HTML code.

Page Load Time Overview.

Hopefully this brief article has given you some idea of ways in which you can practically reduce the load time of your pages without affecting the overall look and feel of your site and, who knows, if your page loads quicker, then you have a better chance of your surfer getting to your sponsor quicker.

Article written by Lee

Utilizing All The Content You Use On TGP Galleries!

Date: 2011.02.24 | Category: TGP | Response: 0

Utilizing All The Content You Use On TGP Galleries!

For the last few months i have been experimenting with a few new (but old, if ya see what i mean) ideas.

Basically i have adapted Voltars 3x3x3 project slightly and incorporated it into the TGP/TGP2 game.

The results have given me some of the best sales ratios ever! We’re talking under 1:60 almost consistently across all sponsors!!

What you did is thus….

Design a NICE 15 pic tgp gallery in a table preferably four rows high and 5 columns across.

In the first row place one thumb in each cell (5 pics).
In the second row place one odd sized banner in the first cell and merge cells 2,3 , 4 and, 5.
In the cells you have merged place some descriptive text about the pics you are using in under two paragraphs and include a line of text where you MENTION the sponsors site name.
In row 3 place one thumb in each cell (5 pics).
in row 4 place on thumb in each cell (5 pics).
under the table place a juicy text link.
below this juicy text link leave a line or two and add a money bar (one row by three columns using a contrasting color to the background of your gallery page).
ALL pics go on html pages using the same layout as your main TGP page but, without the table included.
Repeat this process 4 times once for four different niches, saving each niche in their own sub folder for the main site i.e:

url/sub folder/niche 1
url/sub folder/niche 2
url/sub folder/niche 3
url/sub folder/niche 4

You should now have 4 TGP galleries using 15 pics on each in four niches (60 pics in total).

At the top of each of these main pages place a three cell one row table.

in this table use text links to describe each niche i.e:

Teen
Gay
Lesbian
Mature

in the template for the teen niche you use text for the gay, lesbian and, mature templates and link these to the appropriate TGP template.

This is where the fun begins…..

Take all four TGP niche galleries you have just made and do the following….

Delete the first row of cells (including pics) on all TGP galleries and save the new page layout in another folder using the same navigation structure as the original ie:

url/sub folder 2/niche1
url/sub folder 2/niche2
etc
etc

You should now have the following:

four TGP templates consisting of 15 pics each.
four TGP templates consisting of 10 pics each.

Again, link these new 10 pic templates to each other in the same way as you did the 15 pic templates.

Repeat this procedure to make the 10 pic TGP page using the original TGP page BUT, this time, delete the bottom row of cells.

You now have the following:

4 niche 15 pic TGP pages
4 niche 10 pic TGP pages
ANOTHER 4 niche 10 pic TGP pages

Still with me?

Its gets better….

Take your original 15 pic TGP template and do the following…

Delete the first and the third row of cells including all the pics and save them in ANOTHER folder using the same structure as before i.e:

url/sub folder 3/niche 1
url/ sub folder 3/niche 2
etc
etc

Again link these in the same way as before using the text links at the top of the pages.

What do you have now?

4 TGP pages using 15 pics
8 TGP pages using 10 pics
4 TGP2 pages using 5 pics

Can you guess what’s next?

Take that original template again and…

Remove the first and fourth row of cells do the same when you save it as you have done above…

What do you have?

4 TGP pages using 15 pics
8 TGP pages using 10 pics
8 TGP2 pages using 5 pics

Do it once more using the original templates but removing the final set of 2 rows of cells you now have…

4 TGP pages using 15 pics
8 TGP pages using 10 pics
16 TGP2 pages using 5 pics

In the root of the domain where you are going to upload these pages do the following…

Create a simplistic warning page… link this to a multi site FPA… this multi site FPA links to each of the niche (15 pic) TGP templates you have made.

On this same fpa place an email erotica collection box, banner exchange code and a toplist counter code along with an exit console going to a MC POTD program.

Now, what you need to do is start submitting these pages to the TGP/TGP2’s submit one a day or as many as you can until you have submitted them all.

Ok still here?

Next you have to duplicate ALL of the above again.

Place the duplicate of the above into a separate set of folders/sub domains etc.

On the new root you have created, link to another multi site FPA AND the first root index.html page.

You now have the makings of an EXCLUSIVE 3x3x3 TGP hub which, you can leave alone and submit all of the pages intermittently to any TGP/TGP2 you wish for LIFE!!

All the time you are adding new sections to it and building your link pop in the search engines because you are continually interlinking to each of the separate niche and relevant sub niche folders.

Of course, you NEED to get the meta’s sorted on the first main template for this to work but, if you change all subsequent meta descriptions etc you’ll have a very reasonable listing in Google for the relevant search terms

Article written by Lee

Basic Bookkeeping For Adult Webmasters

Date: 2011.02.21 | Category: Forms & Contracts | Response: 0

Knowing how much you are spending on expenses for your online enterprise each month can be a very powerful tool. Taking out that shoe box at the end of the year and giving it to the Accountant is one way. But a very simple bookkeeping system can provide you with exactly how much you made each month after all expenses. In this article I will provide you with the knowledge to setup a simple system to track your revenues and expenses. Not only will you then know exactly what your Net Income or Loss is each month but at the end of the year you will have a nice neat little package to hand your Accountant. Which will result in lower accounting fees at tax time.

The first thing you need to do is find a way to file all receipts. Your receipts are the backup for all your transactions. Go to your local office supply store and buy an accordion file labeled with monthly slots. Each time you receive a business related receipt, file in correct month. Remember you need to file all your receipts for your numbers to be accurate. When you receive an email receipt for content or hosting print it out and file it. File sponsor cheque stubs, credit card receipts, ISP bill, etc. At the end of each month take out all your receipts and divide into revenue and expenses. Remember you must have a receipt in order to claim the expense. The receipt should show the detail of the purchase, vendor, amounts and date. Ensure that the expenses are needed or used to generate revenue for your business.

Now the next step depends on how much detail you would like.
Revenue-Expenses=Net Income or Loss. For a quick snapshot of the month add up the revenue receipts, staple all receipts together and put the total on the front either adding machine tape or handwritten. Repeat with all your expense receipts. You can put a quick summary of the month in a spreadsheet program. Or for a very small investment you can setup a computerized tracking system. I recommend buying a very inexpensive software such as Quicken. Most major banks, credit cards and even paypal are setup to download transactions to Quicken. You can purchase the Personal Finance version of Quicken for around $70. There are several other inexpensive personal finance software packages that you can purchase that will work as just well. But I personally prefer Quicken. The software you choose will have a list of business accounts already setup. For an adult enterprise you will need to customize the account names. This is very easy and quick to do. Add in accounts for content purchase, hosting, isp, traffic purchase, etc.

Once a week you will open up your program download your transactions from your bank account, credit card, paypal etc. If you have an expense that you pay cash for you will need to add that transaction in. I am assuming that all your sponsor cheques are being deposited into a bank account or paypal. If you receive a check and cash it, manually add the transaction in. After you have finished entering your transactions for the week ensure that the receipts that you have balance to what you have entered in the software.

You will be amazed at how simple it is to use a software package such as Quicken to track your revenue and expenses. These software packages come with pre-made report tools. Such as income statement, analysis of expenditures, cash flow projections. You can even setup budget numbers for your business.

If your business consists of a lot of transactions in a month you might want to consider using a bookkeeping/accounting service. There are many online and locally owned businesses that charge a very low rate for doing small business bookkeeping. Remember you don’t need an Accountant to do general bookkeeping. Many small business owners think they need an Accountant to do the monthly bookkeeping. This could result in unnecessary fees. Depending on the size of your enterprise and your passion for numbers sometimes employing a bookkeeper to do the data entry can be a blessing! Most bookkeeping providers will even provide customized reporting based on your needs.

Article written by Lorna

Billing Solutions For International Surfers

Date: 2011.02.21 | Category: Billing Solutions | Response: 0

We all know the lifeblood of the webmaster is to be able to accept credit cards for site access however, with the global markets emerging more and more, many webmasters still do not realize that they can accept credit cards from international countries at little or no extra cost to themselves or, their business.

Presuming you already have your sites translated into a selection of global formats you need to make sure you can process foreign transactions and, these should be handled differently than regular US based credit card users however. This is what we will approach upon in this article.

The main reason we own our businesses is to turn a profit and, from a profit making point of view is just how the details below will enable you to benefit your long term global business.

The first step you need to take in order to correctly ‘charge’ your international customers is to ensure that you are sending them to the right language, after all, over 70% of internet users can not speak English, let alone read it. This is where having some geo-scripting comes in handy on your join page, the second the surfer hits this page he (or she) will be directed to a localized version of your join page.

Now that you have the surfer on your join page you also need to ensure they have a variety of options available to them to actually finalize the purchase however, you should also ensure that, if they want to view your join page in another language, that they have this as an option too.

Some alternate payment methods for your international customs could include one or more of the following, PayPal, JCB, Mastercard, Discover, Maestro, EuroDebit, Checks and, of course, a dialer.

I would however use the dialer as a last minute option should their chosen method of payment not be accepted.

Even though you may run a ‘recurring’ based site, you might not want to have your foreign surfers recur and risk having their card declined when it comes to authorizing your charge next, for this reason you may like to add the option of a 3 month membership or perhaps a 6 month membership however, make sure you lower the cost of this membership in relation to buying a monthly membership, this might just be the clincher you need to close the international sale.

As with any purchase the after sales support is also needed, especially if you are wanting your international customer to rebill for several months and, trust me, they WILL rebill, often for in excess of 6 months. They pulled their credit or debit card out for a reason and, they will stay if you can give them more reason too.

With any type of sale a follow up is always good, many sponsors and processors send out an email automatically upon sign up, however, how many of these emails are written in the surfers native tongue?

In conclusion, when dealing with international customers you should cater to them NOT make them cater to YOU by doing this you will ensure the longevity of your international business.

Finally, if you have any type of online business you should carefully consider the global market place as it is growing a rapid rate with millions of new international surfers coming online each year this would be a bad business choice on your part if you were not to cater for them.

Article written by Lee.

Barter For Business – Cost Free Trading

Date: 2011.02.21 | Category: General | Response: 0

Whether you are a designer, traffic broker, content provider or, web host the one thing that will connect your business in some form is that other webmasters at some point, will want the services and products that you offer. With this in mind, you are instantly at an advantage the reason for this advantage will become apparent in this brief article.
Bartering Goods And Services.

Bartering is a business practice that is as old as mankind itself, from the stone age right up to the present day individuals have been trading their goods and services for other goods and services of like value. This is where your advantage comes into play. Perhaps you are a web hosting company in need of design work or, perhaps you are a designer in need of traffic, either way, there will always be other webmaster who want the services you offer and, in return they will offer services that you require. This is the absolute fundamental basis of the barter system, trade one product or service for another in order to improve the way in which you do things.

Finding A Company To Barter With.

The problem that so often arises when bartering is involved however is finding a vehicle for you to start the bartering process. More often than not you can find someone on a message forum that will be willing to barter your services however, this is not always the case and so, you should turn to email to instigate the initial contact.

Asking For A Barter – How To.

First and foremost, before sending an email or making a post asking to barter your services or products you should compile a list of items that you need, this could be content, advertising, graphics work or even web hosting, either way, by having a clear concise list of what you are in need of and, more importantly, what you can offer in return prior to sending an email will help you out immensely.

Now that you have your list of services you require and what you can offer in return it comes to the initial contact, the first thing you should do is explain what it is you are proposing as clearly as possible, explain why a barter with you will become a win/win situation for the both of you as well as making sure you drop a compliment or two about their company in the email. Also, you should prove why offering your services in exchange for theirs will be a fair trade, by doing all of this at the first point of contact you stand a much better chance of them accepting your trade proposal.

Bartering – Recap.

Bartering is a strong tool that can help you build your business from the very second you start it however, with this strong tool also comes the opportunity for it to become a strong negative when running your business. To much time concentrating on bartering services can take away from running your business to its fullest, rather than trying to barter services all the time, ensure you build a good capital up so you are able to invest in services to build your business. Either way, whether you choose to barter or not, this method has been proven in success for thousands of years, why not try it out for yourself?

Article written by Lee.

Designing A 404 Error Document

Date: 2011.02.21 | Category: WebDesign | Response: 0

Designing A 404 Error Document.

Now that we know how to use .htaccess let’s get into how exactly to effectively design a 404 error document page. Here are a few tips when building your document:

Keep The Design Constant.

That is, whatever design your web site supports, consider keeping that design when building your error document. This is not mandatory, however. If you have a good reason to stray from your design, then do so. Otherwise, keep it constant.

Use Attractive Dialog.

Do not use the word error. Error signifies something is terribly wrong, and while that may be so, you should give that information to your visitor in a very friendly way. Instead, consider writing “Sorry, the page you were looking for is not available at the moment”.

Include Contact Information.

Obviously, you want to fix the error, so give the user every opportunity to e-mail you about the error. Some users will not bother to do so, but you still need to give them the opportunity.

Keep The Visitor Moving.

Often, 404 error pages are like road blocks, or brick walls that the user cannot pass through. You need to break through the barriers and allow the visitor to keep traveling through your web site. If your web site supports a search capability, include a form on your error document to let them search for the information they were originally seeking. At the very least, include a link to your home page.

Give Them A Site Map.

When the user clicks upon a page that is no longer available, or was mistyped by the webmaster, consider adding a link to a site map page, or include your site map right on your 404 error document, so the user can get their bearings within your site, and can locate their desired content quickly and easily.

Give Them Help.

List tips on your error document page to help the visitor diagnose the error. For example, ask them to double check the URL in their browser’s address bar. If it’s correct, politely ask them to e-mail you to report the error. Also suggest that they visit your home page (or search utility) to find the information they are after.

List Some Popular Links.

Provide the user with a few links to your most popular content areas of your web site, as it is more likely they were searching for that content than anything else.

As you have seen, error documents are more important than you may think. Merely having a custom error page shows you have put forth effort on your web site and want to help the user find the information they need. Error documents are easy to create and adds professionalism to any web site.

Article written by Lee

Using Email Auto Responders To Build Traffic And Sales

Date: 2011.02.24 | Category: Opt-in Mail | Response: 0

Auto responder programs are just that, they are set up to respond automatically with a pre determined email when a blank email is sent to a specific email address.

For example, have you ever seen something along the lines of:

‘For A Free Guide To ** Whatever** send a blank email to somename@somedomain.com’

The email address in that address belongs to an auto responder script and when someone sends an email to the script, they receive a pre written email back within seconds that has information pertaining to a specific topic or selection of topics.

Basically, autoresponder programs are email on demand scripts which makes any information you want available to your surfers 24/7 and, furthermore, not only can they drastically increase your traffic but, they WILL also benefit your sales income.

Email Auto Responders are extremely important tools when you need to automate your marketing. You can easily manage in excess of 10k email requests on a daily basis without ANY effort on your part at all.

Auto responders are used primarily for three main purposes these are:

Sales Letters.

Suppose you post to a selection of forums and newsgroups on a daily basis, you could offer free information about a specific topic and, in the same email, you can also promote your site and, better still, you didn’t have to do a thing.

Customer Support.

The use of auto responders for customer support is beneficial to sites that have a lot of queries from its visitors, autoresponders allow you to set up predefined answers to the most likely questions and, this can cut your service requirements by upto 50% in some cases. For example, most hosts will have some form of autoresponder set up to answer your basic questions or tell you about a support issue you have mailed them about even if its just to let you know that your email arrived and has been placed in the queue for completion. This saves the host a lot of time enabling them to work on things that actually need to be done and not spend countless hours each day sending emails to hundreds / thousands of webmasters on a personal basis.

Email Gathering.

This is by far the best feature of an autoresponder, everyone who sends you an email to the auto respond address will have their email address stored in a database, which, in turn, will enable you to follow up with the interest they have in your site and, some auto responders can even be configured to send out emails on a weekly basis to the email addresses in this database from again, pre determined messages that you have already set up.

Autoresponders are truly amazing programs, not only will they enable you to be more productive with your time but, they will assist you in helping your site visitors and, furthermore should increase both your sites traffic and sales figures.

Article written by Lee