• Building A Surfer Trap – Stage 8 – Final Stage

    Date: 2011.02.21 | Category: Traffic | Response: 0

    Ok people we have hit the final stage in our surfer trap, Stage 8.

    All we are really going to do in this stage is a brief recap over what we have done so far along with checking that our trap is working properly.

    In order for us to check our trap is working properly we need to upload it to our server if we haven’t already done so, therefore, you should do this now.

    Once the surfer trap has been uploaded we now need to go to the first page, the Multi-Site FPA.

    Depending on how you set up your Multi-Site FPA you should either get a pop up or not.

    You should also have a counter AND a banner exchange code loading at the bottom of the page below your ‘no thanks’ link.

    If this works how you want it to then this stage is working ok.

    The next thing we need to check is that ALL of the links off this Multi-Site FPA are working so expect to get a lot of pop-ups while we check this.

    You should click on each of the Single-Site FPA’s in turn ensuring that for every one you have a pop-up console appear.

    In addition to checking the Single-Site FPA links you should now click on the ‘no thanks’ link along with the counter code and the banner exchange code on your Multi-Site and Single-Site FPA’s.

    If these all load fine then this stage of the checking is complete.

    Next, we need to close down any and all of the FPA’s we may have open including the Multi-Site FPA.

    You should now be left with a couple of consoles, again, follow the links on your consoles including any to the counter you chose along with any banner exchange code you utilized on your consoles.

    Again if these work how you expected them to, this section of the checking process is now complete.

    For the next step, you need to log into your counter AND banner exchange account, you want to make sure that you have gained additional impressions and rankings from your banner and counter impressions and clicks.

    Be aware however, that some counters and banner exchanges will not count multiple views and click from the same IP address so you may only show one or two additional clicks, impressions, or rankings. This is perfectly normal.

    If your accounts have gained additional ranks, impressions, and clicks then this stage is completed.

    Close down your consoles, you should now get the blur consoles that you created (if you used them) again, as before, check that all of the links from this consoles work.

    If they do then you now have a fully complete Surfer Trap to use.

    So, what next? Well there are a couple of options, you can mirror this surfer trap to experiment with your sponsors different tour pages, link your first mirror to the second tour page, your third to console free tour pages, etc.

    Another good thing that you can do is to create additional Multi-Site FPA’s however, this time, create them by niche so where we have a general Multi-Site FPA at the moment you could use this same method for a Gay, Asian, Teen, etc Multi-Site FPA using the same methods we did when we created this trap.

    You should always sign up for a new counter and banner exchange code for each variation of your surfer trap. This way, you get to see performance based on a new working model enabling you to decide which version of the trap works best for you.

    I hope this tutorial has given you some insight into how we can generate, filter and trade traffic whilst marketing our sites effectively and, that it has given you some ideas on how you can implement even the simplest item provided to you by your sponsor to generate sales.

    For those of you who have been following this tutorial I would like to thank you and wish you all the best with your new found marketing skills.

    If you have any questions as always, feel free to post on the forums and we will endeavor to help you out.

    Article written by Lee.

  • AVS Changes – Is The Proverbial Sky Falling?

    Date: 2011.02.24 | Category: General, Promotion | Response: 0

    With the announcement yesterday from several of the large AVS systems, Free Age Card, Sex Key and, Gay Passport (also speculation on and off the forums state that Mass Pass were aware of this happening) that they will no longer allow webmasters to use the terms; AVS, Adult Verification Service, AGE Verification Service and, Access to thousands of other sites what does this hold in store long term for AVS webmasters?

    Quite simply, it looks at first glance as if these changes have something to do with the speculation surrounding VISA and AVS systems from a few months ago.

    In fact, these changes have been on the horizon for some time now however, until yesterday webmasters seemed to be unsure as to what, if anything will be changing. Even though the speculation has been circulating for some time, one of the first AVS systems to envoke these new rules, Sex key, came out with the following statement; ‘While we knew changes were coming, we just now found out what we believe are the new requirements. With this new information, we are trying to comply as quickly as humanly possible.’ quickly followed by; ‘We felt it was better to give people a chance to modify their sites this weekend rather than to not be in compliance Monday.’- Craig Tant.

    One thing is certain, come Monday, there WILL be a lot of unhappy webmasters

    So apart from the added workload for webmasters what other issues is this likely to bring up in the immediate future, well, again, based on the rumors and, i should stress that is all they are up to this point in time, from a few months ago we could expect one or more of the following items to happen to the AVS model as we know it.

    1) Visa starts to charge the AVS companies the $750 fee just to process memberships.
    2) Visa starts to charge individual webmasters the $750 fee to use an AVS service.
    3) AVS Systems cease to exist.

    So, lets break each of the above items down and see how it will have a long term effect on both AVS webmasters and, the adult industry as a whole.

    AVS Companies Charged $750 Visa Fee’s.

    In itself this isn’t a big issue that we should be immediately worried about, after all the AVS company will be the one footing this bill and, with the amount of traffic and sales that these programs get $750 is a relatively small pebble at the foot of a mountain. That said however, some of the smaller AVS systems might end up having to close because they cant afford the fees in much the same way that some Amateur paysite owners had to close their aff programs.

    Webmasters Charged $750 Visa Fee’s.

    This is the option that i am most concerned with, after all, with thousands of AVS sites being built each day and being submitted to literally hundreds of AVS companies the potential cost of this could run into thousands for individual webmasters.

    Of course, with this expense there also comes some benefits. The immediate benefit that comes to mind is that a lot of the dishonest webmasters will refuse to or, be unable to pay this fee that in itself will lighten the strain for the rest of the industry.

    There is also the possibility that webmaster may need to pay this fee for each and every AVS that they submit to which, in itself will not only harm the individual webmasters but, it will also see the rise and, dare i say it, fall of some of the smaller or less profitable (from a webmasters point of view) AVS companies. No doubt if this did ever happen the likes of Cyberage, UGAS, Global Male Pass et al will be unaffected as, they have enough of a webmaster following and traffic base to ride this potential storm out.

    AVS Systems Cease To Exist.

    This is potentially the worst case scenario and, whilst i will be the first to admit that this is VERY unlikely to happen, the possibility needs to be looked at.

    What happens to all of your sites you have in the AVS systems? What happens to all of your potential rebills? What happens to all of that AVS traffic?

    Well i would say for the most part, changing your sites from AVS to the free model wont be such a big deal for webmasters however, the financial losses to individual webmasters and companies could run into hundreds of thousands a month. With these financial losses will more webmasters leave the industry or, will more of the AVS webmasters start running TGP’s and dilute the traffic quality even further?

    Speaking of traffic, we all know by now that AVS traffic is qualified potent traffic but, what will happen when this traffic, should the AVS be closed down, hit the adult web again? Quite simply long term the effects of such a force could have positive and negative effects ranging from paysite memberships sales rising to the onslaught and proliferation of free porn being searched for again – good news for TGP owners.

    As you can see from the above, all of the speculation, rumors and, facts speak for themselves in so much as, if you are an AVS webmaster, you NEED to start diversifying your business model to ensure that even if the worst doesn’t happen, you are still able to be profitable online.

    Article written by Lee

  • Designing Your Site With Link Popularity In Mind

    Date: 2011.02.21 | Category: Traffic, WebDesign | Response: 0

    To get good traffic, your website needs to be popular, to be popular, your website needs links, to get links, your website needs to be popular. Annoying isn’t it :)

    Almost everyone agrees that link popularity is critical for your website’s visibility, traffic, and thus successfulness. It is something you need to have. As I pondered the ways of establishing and improving one’s “popularity”, eventually all come back to one central issue, your website must be designed to be popular.

    Link popularity is a basically the measure of links pointing to your website and is meant to be a measure of the best websites. Theoretically those websites that have the most links pointing to them must be important and thus worth the visit. Unfortunately, there are a lot of folks out there that have created programs to “boost” your popularity artificially and all they have done is create Spam and muddy the overall picture. The search engines and directories are keeping a close eye on these programs.

    Design: When getting a request or thinking about making one for a link exchange with a website, look thoroughly over the website first. The website’s theme or topic and general layout is the first thing to look at. Sites with themes or topics that are related to or compliment yours should be your main link partners. You do this to get targeted traffic.

    Just as you evaluated someone’s website, others will be doing the same to yours. Make sure you know what your theme or topic is and that it clearly encompasses the whole website. Stay focused; do not try to cover everything.

    Next, check out the links page or resource area. If they do have one, is it easy to find within the site? Does it seem to be part of the site or just a page off to the side? Are their linking rules available, clear, and easy to follow? Do they accept links from any website or are they choosy? Being part of someone’s well constructed links program, no mater what size, can be a very beneficial thing indeed.

    Again, the same goes for your website. You want to let other webmasters know that you want to exchange links and which type of website you will accept requests from. Make it easy for others to link with you.

    The last set of questions to ask yourself about any website is:

    Is it easy to navigate
    Does it have too many graphics (slow loading)
    Is it pleasant to the eye
    Does the information seem to be organized in a logical fashion

    What has been covered so far deals with what the visitors see; if visiting the website is a pleasant experience then people will stay and look and possibly come back. The final area to cover is what the search engines see.

    The underside (the source code) of the website is just as critical when designing or linking with a website. The search engines are the ones that read this and if it is not done properly then the website can not succeed. Below are a few things you need to consider in your source code and any potential site that has asked to be linked by you.

    Does the website contain frames
    Does it use the headers, titles, meta-tags, and alt tags properly
    Do the keyword location(s) and density seem appropriate and “optimized”

    The latter two issues mentioned above are critical, for they are the backbone to traffic production.

    Content: The information you have is just as important as how you set it up on your website. The more popular websites or the ones with good link popularity are those that have valuable information or resource(s) for its audience after all, they fill a niche! People will visit, stay, return, and recommend a website if it has the content they want or need.

    “Content is king.” A well-designed and organized website might look good but if it does not deliver anything of value, it will not be successful. Whatever subject matter you have on your site, make sure you have something of interest and importance to add to the subject, if you do and you promote it well, you and your site will be successful. In this context, it (content) does not just refer to images, why not add some stories or interesting links to news articles to improve your sites ‘popularity’.

    In addition to information, resources like mailing lists, surveys, polls, classified ads, forums, etc. are all things if used appropriately can add value and fresh content to your website which, in turn will assist you in interacting with your sites visitors.

    In conclusion: Take the time to design and optimize your website properly for the search engines. Make sure you have something of value or importance to add to whatever area your website is in. Provide resources and other tools, which your visitors could use and will make them come back. Be proactive and interact with your visitors. Websites that are dynamic and active are the best ones. All of this might take a little more time to get your website up and running, but it will be worth it.

    For yours or any website to be popular, it needs the links and to get the links, it needs to show the other webmasters that it is worthy of a link. It seems everyone today has a website, but not everyone has put together a website that adds value to the Internet community. Take a critical look at your website and any website you might link to and ask yourself…………….

    Would you bookmark it?

    Article written by Lee

  • The Gay Opinion – Obscenity Laws and the Gay Market

    Date: 2011.02.23 | Category: General | Response: 0

    Let me begin by saying this is not a legal dissertation, but a collection of opinions on the recent comments and events inside the industry.

    Obscenity Laws have always been the “fly in the ointment” for adult. Not knowing when, if or how the government will act toward webmasters or companies.

    So what do I think? Every indicator out there says something or someone is coming. Big Brother is on the prowl. But, how will webmasters in the gay market act to ward off the evil?

    While discussing this with a number of webmasters, I found that the gay opinion is spread as wide as a gigolo’s legs on payday. The thoughts that have been shared vary from ultra conservative to down right militant. And once again, I find myself stuck dead in the middle.

    Here is a sampling of the opinions at large:

    I’ve heard from some webmasters who have a “come and get me attitude”. Their approach is the government has done enough damage to the gay community over time.

    Their attempts to sanction the gay adult industry will be simply another shot at taking us down – and that attempt will garner a public/media fight of the government acting as a bully. Now does this have anything to do with adult? No matter how I look at it, the one subject isn’t related to the other. Personally, the government’s reaction/treatment to the gay community has little to do with the government’s action towards adult. Yes, I can totally see how they got there, but it’s not enough for me.

    There is the “what else is new” set. This is a group of webmasters who own pay and/or free sites, have been doing this for a long time and they have adapted their companies and their marketing to sell memberships to the surfers. They use softcore and stories already on their feeder sites, have webmaster programs and they are happy with the results and will not change a thing. Their methods work – methods are not blatantly sexual but more sensual and the conversions are a testament to that. By the way, this is where I stand (right in the middle). The general thought is nothing has happened yet. Work smart and don’t panic.

    The other side of this is the “oh shit’ers”. These webmasters are re working their entire networks of gay porn to follow a well-established method of softcore only. Make them Pay for the Meat! They are reacting by taking down all hardcore images from their sites in order NOT to stir up any government dirt. Well as far as I’m concerned, they should have been doing this to begin with… sell the hardcore to members don’t give it away on a free site. For this, group the panic is on.

    Finally I spoke with the “fuck ’ems”. Now their idea isn’t that the government is suppressing the gay community. They look at this totally as a first amendment issue of freedom speech and expression. They use both hardcore and softcore to resell for webmaster programs and frankly, they feel that they will prevail over any government attack simply by way of Bill of Rights. They’re making money and they don’t care who knows about it.

    What does this all mean? Well here’s my take…

    First, it’s apparent that the opinions are just as varied as webmasters working the straight market.

    There is a general feel of, don’t panic – more than I have seen with straight market webmasters. I honestly, think this comes from our years of battle against the government on many other issues. Until the rumors become fact we will move as we always have – then deal with what is concrete rather than the abstract.

    Overall, the most resolute business people I have heard from, all said the same thing. If you use common sense, use methods that work and that do not go overboard there will be no need to panic. The hobbyist who is trying to make a million will leave out of fear, the “over the top” websites will be the target and those businesses run with common sense will continue with no major issues. I think my favorite statement to come out of these conversations is, “The government will bite, if you give them the bone. Don’t feed them and they go hungry.”

    I see the same “proceed as usual” attitude out there, as I have always seen in the gay community. Deal with the facts and only and not rumors.

    Once again, this is totally based on opinion and by no means a legal stance. If you have any doubts, concerns or questions about obscenity laws in your area or in general, please consult your attorney.

    Article written by Gary-Alan

  • Cascading Style Sheet Basics

    Date: 2011.02.21 | Category: WebDesign | Response: 0

    CSS (Cascading Style Sheets) have been around for a while now, and act as a complement to plain old HTML files.

    Style sheets allow a developer to separate HTML code from formatting rules and styles. It seems like many HTML beginners’ under-estimate the power and flexibility of the style sheet. In this article, I’m going to describe what cascading style sheets are, their benefits, and two ways to implement them.

    Cascading What’s?

    They’re what chalk is to cheese, what ice-cream is to Jell-O they complement HTML and allow us to define the style (look and feel) for our entire site in just one file!

    They get their name from the fact that each different style declaration can be “cascaded” under the one above it, forming a parent-child relationship between the styles.

    They were quickly standardized, and both Internet Explorer and Netscape built their latest browser releases to match the CSS standard (or, to match it as closely as they could).

    So, you’re still wondering what a style sheet is? A style sheet is a free-flowing document that can either be referenced by, or included into a HTML document (Kind of like using SSI to call a file but not, if that makes sense). Style sheets use blocks of formatted code to define styles for existing HTML elements, or new styles, called ‘classes’.

    Style sheets can be used to change the height of some text, to change the background color of a page, to set the default border color of a table the list goes on and on. Put simply though, style sheets are used to set the formatting, color scheme and style of an HTML page.

    Style sheets should really be used instead of the standard , < b >, < i > and < u > tags because:

    One style sheet can be referenced from many pages, meaning that each file is kept to a minimum size and only requires only extra line to load the external style sheet file

    If you ever need to change any part of your sites look/feel, it can be done quickly and only needs to be done in one place: the style sheet and furthermore, it is done globally.

    With cascading style sheets, there are many page attributes that simply cannot be set without them: individual tags can have different background colors, borders, indents, shadows, etc.

    Style sheets can either be inline (included as part of a HTML document), or, referenced externally (Contained in a separate file and referenced from the HTML document). Inline style sheets are contained wholly within a HTML document and will only change the look and layout of that HTML file.

    Open your favorite text editor and enter the following code. Save the file as styles.html and open it in your browser:

    Cascading Style Sheet Example.

    h1
    {
    color: #636594;
    font-family: Verdana;
    size: 18pt;
    }

    This is one big H1 tag!

    When you fire up your browser, you should see the text “This is one big H1 tag!” in a large, blue Verdana font face.

    Let’s step through the style code step by step. Firstly, we have a pretty standard HTML header. The page starts with the tag followed by the tag. Next, we use a standard tag to set the title of the page we are working with.

    Notice, though, that before the tag is closed, we have our tag, its contents, and then the closing tag.

    h1
    {
    color: #636594;
    font-family: Verdana;
    size: 18pt;
    }

    When you add the style sheet code inline (as part of the HTML document), it must be bound by and tags respectively. Our example is working with the tag. We are changing three attributes of the ’s style: the text color (color), the font that any tags on the page will be displayed in (font-family), and lastly, the size of the font (size).

    The code between the { and } are known as the attributes. Our sample code has three. Try changing the hexadecimal value of the color attribute to #A00808 and then save and refresh the page. You should see the same text, just colored red instead of blue.

    An Example Of An External Style Sheet.

    External style sheets are similar to internal style sheets, however, they are stripped of the and tags, and need to be referenced from another HTML file to be used.

    Create a new file called “whatever.css” and enter the following code into it:

    h1
    {
    color: #a00808;
    font-family: Verdana;
    size: 18pt
    }

    Next, create a HTML file and name it test.html. Enter the following code into test.html:

    External Style Sheet Reference Example.

    This is one big H1 tag!

    As mentioned above, you can see that the actual code in whatever.css is exactly the same as it was in the inline example. In our HTML file, we simply place a tag in the section of our page. The rel=”stylesheet” attribute tells the browser that the link to the external file is a style sheet. The type=”text/css” attribute tells the browser that whatever.css is a text file containing CSS (cascading style sheet) declarations. Lastly, the href=”whatever.css” attribute tells the browser that the actual file we want to load is whatever.css.

    Conclusion.

    Well, there you have it, a quick look at style sheets and how to implement both an inline and external version. Checkout the links below if you’ve never worked with cascading style sheets before. You will be surprised at some of the things you can do with them!

    Article written by Lee.

  • Using Mainstream Sponsors On Adult Sites

    Date: 2011.02.24 | Category: Sponsors | Response: 0

    With the adult industry moving more and more into the mainstream web every week that passes as late i thought it would be an idea to show you guys how it is possible to use mainstream sponsor programs on your adult sites to build up a steady commission check even when a surfer going to your adult site doesnt actually buy anything from your adult sponsor.

    Mainstream Sponsor Programs – The Choices.

    The first thing that you need to do is to choose a mainstream sponsor that offers you a good choice of products / services to market to your surfers mainstream affiliate programs such as Click Bank, Commission Junction and, Amazon.com are all good places to find a selection of mainstream products and services you can offer your surfers in addition to the adult sponsors you currently use.

    Mainstream Affiliate Programs – Setting Up.

    The first thing that you need to do however in order to offer the mainstream affiliate program products to your surfers is to register a generic, non-adult domain name and, instantly get this domain setup on your current web server.

    This will be the domain name you use for all correspondence between the mainstream affiliate networks and yourself in addition, this will also be the ONLY domain that you utilize the mainstream linking codes on.

    Using Mainstream Sponsors – Getting Started.

    The first thing that you need to do now you have your domain and mainstream affiliate networks sorted out is to build a couple of specific ‘doorway pages’ on your new generic domain name. This could include something like an article or product review or perhaps something as simple as an image of the product and a short description which you can use to lead the surfer into the mainstream affiliate programs site, either way, the idea is to have the root of the domain 100% free of adult content and utilize specific doorway pages which you can link to from your adult sites.

    Generating Mainstream Traffic.

    Onto the really easy part, your current free sites all have an enter and exit link correct? If so then you are already half way finished, all you now need to do is to ensure that EVERY SINGLE exit link goes to your mainstream doorway page for a specific product or group of products. Make sure that you do not link to the root of your generic domain at any time but only to specific doorways and, that each of these doorways has a link to the root domain.

    By linking to your generic site in this way, you are enabling the surfer to choose whether they first of all, want to look at your adult site or, they want to leave the site and go to your mainstream affiliate network sponsor in the process giving you the potential of making a sale at the mainstream affiliate program.

    Mainstream Sponsor Programs – An Overview.

    By utilizing mainstream affiliate programs in this way you are not only potentially increasing your bottom lines but, you are also utilizing every single click that you get both to and from your site, to often webmasters send their exit links to places like disney.com or google.com and in doing so, they lose out on potential incomes, hopefully when you start marketing your exit links in the manner explained above you will begin to see the benefit of how both adult and, mainstream sponsors can be used in conjunction with each other in order to increase your bottom line profits.

    Article written by Lee

  • Basic Bookkeeping For Adult Webmasters

    Date: 2011.02.21 | Category: Forms & Contracts | Response: 0

    Knowing how much you are spending on expenses for your online enterprise each month can be a very powerful tool. Taking out that shoe box at the end of the year and giving it to the Accountant is one way. But a very simple bookkeeping system can provide you with exactly how much you made each month after all expenses. In this article I will provide you with the knowledge to setup a simple system to track your revenues and expenses. Not only will you then know exactly what your Net Income or Loss is each month but at the end of the year you will have a nice neat little package to hand your Accountant. Which will result in lower accounting fees at tax time.

    The first thing you need to do is find a way to file all receipts. Your receipts are the backup for all your transactions. Go to your local office supply store and buy an accordion file labeled with monthly slots. Each time you receive a business related receipt, file in correct month. Remember you need to file all your receipts for your numbers to be accurate. When you receive an email receipt for content or hosting print it out and file it. File sponsor cheque stubs, credit card receipts, ISP bill, etc. At the end of each month take out all your receipts and divide into revenue and expenses. Remember you must have a receipt in order to claim the expense. The receipt should show the detail of the purchase, vendor, amounts and date. Ensure that the expenses are needed or used to generate revenue for your business.

    Now the next step depends on how much detail you would like.
    Revenue-Expenses=Net Income or Loss. For a quick snapshot of the month add up the revenue receipts, staple all receipts together and put the total on the front either adding machine tape or handwritten. Repeat with all your expense receipts. You can put a quick summary of the month in a spreadsheet program. Or for a very small investment you can setup a computerized tracking system. I recommend buying a very inexpensive software such as Quicken. Most major banks, credit cards and even paypal are setup to download transactions to Quicken. You can purchase the Personal Finance version of Quicken for around $70. There are several other inexpensive personal finance software packages that you can purchase that will work as just well. But I personally prefer Quicken. The software you choose will have a list of business accounts already setup. For an adult enterprise you will need to customize the account names. This is very easy and quick to do. Add in accounts for content purchase, hosting, isp, traffic purchase, etc.

    Once a week you will open up your program download your transactions from your bank account, credit card, paypal etc. If you have an expense that you pay cash for you will need to add that transaction in. I am assuming that all your sponsor cheques are being deposited into a bank account or paypal. If you receive a check and cash it, manually add the transaction in. After you have finished entering your transactions for the week ensure that the receipts that you have balance to what you have entered in the software.

    You will be amazed at how simple it is to use a software package such as Quicken to track your revenue and expenses. These software packages come with pre-made report tools. Such as income statement, analysis of expenditures, cash flow projections. You can even setup budget numbers for your business.

    If your business consists of a lot of transactions in a month you might want to consider using a bookkeeping/accounting service. There are many online and locally owned businesses that charge a very low rate for doing small business bookkeeping. Remember you don’t need an Accountant to do general bookkeeping. Many small business owners think they need an Accountant to do the monthly bookkeeping. This could result in unnecessary fees. Depending on the size of your enterprise and your passion for numbers sometimes employing a bookkeeper to do the data entry can be a blessing! Most bookkeeping providers will even provide customized reporting based on your needs.

    Article written by Lorna

  • Using JavaScript To Auto Scroll Text

    Date: 2011.02.24 | Category: Scripts | Response: 0

    Using JavaScript To Auto Scroll Text.

    There may come a time when you would like to have some text on a page that is simply just to big to fit on a single page. Of course, you could always create a new document for this text but, what if you could make the text actually scroll through the surfers browser?

    The following JavaScript will do just that.

    Place the following section of JavaScript coding between your <head> and </head> tags:

    <SCRIPT LANGUAGE=”JavaScript”>
    <!–

    function scrollit() {
    for (I=1; I<=1200; I++) window.scroll(1,I);
    }

    // –>
    </SCRIPT>

    Along with the following JavaScript coding someone in the Body of your page:

    <FORM>
    <INPUT type=button value=”scroll” onClick=”scrollit()”>
    </FORM>

    Have a play around with the numbers in the first section of the JavaScript to speed up and slow down the rate of scrolling until you find a speed that is easy on the eye.

    Article written by Lee

  • Using SSI For Auto Updates

    Date: 2011.02.24 | Category: WebDesign | Response: 0

    We all realize the benefits of being able to save time when building sites so, I got into thinking, how can I make my sites look as if they are continually updated without the need to go in and update them manually? Enter the world of SSI.

    SSI is actually a nifty little tool, not only can you include files from a central location but, you can include them at specific times of the day, days of the week or even months of the year, very handy indeed if you are building any type of site that needs updating periodically.

    Once the main burst of work has been completed you can pretty much use the same files over and over again to help you out.

    So onto the auto updating SSI, the following SSI coding will enable you to update a page or pages based on which day of the month it is. It will check the day the page has been accessed and display the relevant information again, this is a handy thing to have should your sponsor be running a promotion over several days, all you need to do is update a selection of SSI files and all of your sites are updated instantly.

    <!–#config timefmt=”%d”–>
    <!–#include virtual=”/yourdirectory/$DATE_LOCAL.txt”–>

    What you need to do is create 31 text files named 01.txt right the way through to 31.txt take the SSI call above and edit the location of the SSI files on your server, you may like to have a central folder named /SSI/ for this purpose so the location would be changed to /domain.com/SSI/$DATE_LOCAL.txt

    I the 31 files you created you could have a table ad with eight of your sponsors links, an article in each one or even just a simple text link, anything that you may want to update can be included in these files.

    As I mentioned above you can base the time, date and even month of rotation to whatever you like to alter how the files are rotated and ultimately viewed on the web you should change the %d in the timefmt field to one of the following:

    %d : Day of the month requires 31 files named 01.txt to 31.txt
    %w : Day of the week requires 7 files named 0.txt to 6.txt
    %j : Day of the year requires 365 files named 001.txt to 365.txt
    %u : The week of the year requires 52 files named 00.txt to 53.txt
    %m : The month of the year requires 12 files named 01.txt to 12.txt
    %H : Hour of the day requires 24 files named 00.txt to 23.txt
    %M : Minute of the hour requires 60 files named 00.txt to 59.txt

    As you can see from the above there really are no limitations to the uses of updating using SSI and, apart fro the relative ease of use and the time saved using them should one sponsor not be converting for you all you need to do to swap sponsors is alter your central set of SSI files and you have instantly changed sponsors over all of your sites.

    Article written by Lee

  • Marketing And Building For Women Sites

    Date: 2011.02.21 | Category: Promotion, WebDesign | Response: 0

    When marketing sites to the female surfer, just how different does the building process become, are there things that you should leave out or add in that you usually wouldn’t for the male adult arena? Hopefully this article will explain this in some more depth.

    I have broken this article down into specific segments that should be considered when building your for women sites these are as follows:

    Sub Niches

    As with every other niche in the adult industry the For Women market has their own individual sub niches. These vary from young guys to older men, couples, stories, fantasy, bondage, cartoons and a whole plethora of other niches all of which are to many mention here. Your chosen niche should reflect in the content you will be using and, more importantly, the content of the pay site to where you are sending the surfer. This is the best time to get a feel for your content and, it alleviates some hardships later on when you realize you have built a site full of hairy guys, only to realize the only site you can send them to is a gay bear site, not the most appealing site for a female surfer to join.

    Where Do You Want To Go With This Site?

    Are you looking to create a free site for the sole reason of driving traffic to your surfer trap, are you going to make a free site in order to make a sale, are you building a site for an AVS system? These are all decisions that you need to make before you start the building process, planning at this stage will reap its benefits later on. You should also consider the sponsor that you will utilize on the site, are you going to use all pay sites, sex toy sponsors or, will you use a mix, you need to plan this well as you do not want to end up with a site where all of the sponsors you are using end up negating the values of each other.

    What Type Of Female Are You Looking To Attract?

    Do you want to attract female surfers looking for erotica or, do you want to attract female surfers who are after something else, take a look at some of the female traffic sites, see what each of the sites presented to you offer their female surfers, can your match or better what these sites offer and, more importantly, can you offer something that the female surfer is likely to want?

    Content Is King.

    As with every other niche you need to pre-select the content that you will use on this site, do you have something that can be used and, used in such a way it generates interest from the surfer, if you are using stories on your site are they appealing, how do the men in the images look? All of these need to be taken into consideration before you start to use your content, if you do not have any content you need to choose some from one of the for women content providers, keep in your budget, make sure the content is right for your needs, not to hardcore but, not to softcore, keep it simple and erotic.

    Layout

    When creating your galleries be creative, anyone can stick up a 10 pic gallery but it takes a true marketer to place creative text on the page, provide the female surfer with some additional information, make it up if you have to, tell them the model is called Brian, tell them his stats, let them know some more information about the model. This will be more likely to get the women who visit your galleries / sites interested in both the images and, more importantly, the erotic side of the model you are using, if the model is available inside your sponsor pay site, you will more than likely find that the female surfer will want to get more information about the model out of sheer interest alone if nothing else.

    Choose Your Marketing Strategies.

    Will you be using banners, text links or, other media to sell your for women sponsor? We all know the proliferation of banners on the internet have made them less ‘click-able’ than what they used to be. Use some ‘erotic’ text over banners or, even use text on its own.

    Keywords And Relevancy

    Keep your smack talk pleasant but to the point, the majority of female surfers would prefer to click on a link that said ‘Steve erotically caressed his penis against her cheeks’ than, ‘Steve shot his hot creamy load all over her face’ see the difference? one is sensual and erotic the other is pure porn, female surfer are mainly erotica driven not porn driven.

    Speak To Another Webmaster / Web Mistress.

    The for women niche is still relatively untapped at the moment, the people who are catering for this niche know the niche, most of them are female themselves and, as such, will know what works and what does not. How would you speak to a woman you met in public? There is a difference between speaking to a ‘guy’ and speaking to a female. Let this difference also show in your site too. If you have no idea how to market to women, ask one, you can find a message board dedicated to female webmasters at http://www.femalewebmasters.com and i am sure one of the posters there would be happy to help you out.

    Design And Practice.

    You now have the basics set you should now move onto designing you layout, keep your design simple, keep it neat, don’t over do the ‘female’ aspect of the site, over use of pinks, pastels and similar colors can undo all the preparation work you have just done, be subtle, know you are designing a site for the female surfer but keep it generalize, soft tones in color are not always the best way to use colors. Pink is not always for girls, blue is not always for boys, shades of pastel blue has just as much of a feminine effect as pinks and reds. Choose your color scheme wisely and this will pay off big time.

    However you decide to develop your site you should ensure that it melts together nicely, use contrasting colors for your banners, background and text, make sure the content is not too gay looking and that the female surfer knows the site was built specifically for her but, also ensure you have the links visible in case you get surfers from other niches at your site, don’t do yourself out of money just because this is a for women site this is probably the only element that crosses over between niches be they straight, gay or in fact, for women.

    Article written by Lee.

    

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