Basic Bookkeeping For Adult Webmasters

Date: 2011.02.21 | Category: Forms & Contracts | Response: 0

Knowing how much you are spending on expenses for your online enterprise each month can be a very powerful tool. Taking out that shoe box at the end of the year and giving it to the Accountant is one way. But a very simple bookkeeping system can provide you with exactly how much you made each month after all expenses. In this article I will provide you with the knowledge to setup a simple system to track your revenues and expenses. Not only will you then know exactly what your Net Income or Loss is each month but at the end of the year you will have a nice neat little package to hand your Accountant. Which will result in lower accounting fees at tax time.

The first thing you need to do is find a way to file all receipts. Your receipts are the backup for all your transactions. Go to your local office supply store and buy an accordion file labeled with monthly slots. Each time you receive a business related receipt, file in correct month. Remember you need to file all your receipts for your numbers to be accurate. When you receive an email receipt for content or hosting print it out and file it. File sponsor cheque stubs, credit card receipts, ISP bill, etc. At the end of each month take out all your receipts and divide into revenue and expenses. Remember you must have a receipt in order to claim the expense. The receipt should show the detail of the purchase, vendor, amounts and date. Ensure that the expenses are needed or used to generate revenue for your business.

Now the next step depends on how much detail you would like.
Revenue-Expenses=Net Income or Loss. For a quick snapshot of the month add up the revenue receipts, staple all receipts together and put the total on the front either adding machine tape or handwritten. Repeat with all your expense receipts. You can put a quick summary of the month in a spreadsheet program. Or for a very small investment you can setup a computerized tracking system. I recommend buying a very inexpensive software such as Quicken. Most major banks, credit cards and even paypal are setup to download transactions to Quicken. You can purchase the Personal Finance version of Quicken for around $70. There are several other inexpensive personal finance software packages that you can purchase that will work as just well. But I personally prefer Quicken. The software you choose will have a list of business accounts already setup. For an adult enterprise you will need to customize the account names. This is very easy and quick to do. Add in accounts for content purchase, hosting, isp, traffic purchase, etc.

Once a week you will open up your program download your transactions from your bank account, credit card, paypal etc. If you have an expense that you pay cash for you will need to add that transaction in. I am assuming that all your sponsor cheques are being deposited into a bank account or paypal. If you receive a check and cash it, manually add the transaction in. After you have finished entering your transactions for the week ensure that the receipts that you have balance to what you have entered in the software.

You will be amazed at how simple it is to use a software package such as Quicken to track your revenue and expenses. These software packages come with pre-made report tools. Such as income statement, analysis of expenditures, cash flow projections. You can even setup budget numbers for your business.

If your business consists of a lot of transactions in a month you might want to consider using a bookkeeping/accounting service. There are many online and locally owned businesses that charge a very low rate for doing small business bookkeeping. Remember you don’t need an Accountant to do general bookkeeping. Many small business owners think they need an Accountant to do the monthly bookkeeping. This could result in unnecessary fees. Depending on the size of your enterprise and your passion for numbers sometimes employing a bookkeeper to do the data entry can be a blessing! Most bookkeeping providers will even provide customized reporting based on your needs.

Article written by Lorna

Outsourcing – Becoming More Profitable Online

Date: 2011.02.24 | Category: Employment | Response: 0

As webmasters we already do a lot of outsourcing from hosting our sites to design and marketing to getting traffic which we send to our sponsors. However, many of us are missing out on opportunities to outsource even more of our work and, by missing these opportunities, we are losing money.

Outsourcing work can consist of anything from translations, design, scripting, marketing, seo, site submissions and pretty much anything and everything in between.

However, before we outsource some work to others there are several factors that need to be taken into consideration these are what will be addressed in this article.

Cost.

Ensuring we work ‘cost-effectively’ is one thing we all want to do, we need to make a profit whilst still being able to develop our business further. One good way to find out if the costs of outsourcing outweighs the cost of keeping the work in house to make a simple list of both the time and financial involvements both in and out of house. For example, in house you may have employees that need paying to do the work, you will almost certainly need to spend a lot of your own time on the project and, more likely than not you will need to research the work you want to undertake, all of this can become costly when looked at in detail a good reason to outsource your work to another company or individual.

Benefits.

How will outsourcing benefit you and your business? As with the cost example above make a list of things that will benefit you from the time saved on the project to the monetary benefits of outsourcing the work and the completion times often, by outsourcing your work you can have it done in much less time than if you handled it yourself ‘in-house’ so to speak.

Flexibility.

What are the indirect benefits of you outsourcing your work? Not necessarily the money saved but more along the lines of time management. if you give a designer a list of ideas and suggestions you WANT your work to have, chances are, they will get it right the first time whereas, if you amble along experimenting with what you actually create you may, in effect, take much longer to complete the task in hand. By saving yourself time what else can you get done, whether it is building more sites or marketing your existing sites further the indirect benefits all weigh up more often than not, these benefits will be favorable to outsourcing the work.

Risk.

This is probably THE most important thing to take into account when considering outsourcing your work, what happens if, you pay for the outsourcing and, overnight the company who is doing the work for you goes out of business? What happens if someone you have in your employ decides that they would rather be doing the work rather than you outsourcing it? Financially can you afford to outsource the work? All of these factors need to be considered before undertaking any form of outsourcing.

Basically, what I am trying to tell you is that, if you spend a few moments actually running the numbers as oppose to the ideas you have in respect of your workload you will see that outsourcing can be come a valuable asset to your business and, more importantly, your bottom line profits.

Article written by Lee

Golden Rules For Finding A New Domain Name

Date: 2011.02.22 | Category: Domain Names | Response: 0

We all know by now that domain names are being registered at an unbelievable rate and, whilst the vast majority of ‘decent’ domain names have already been registered there are still some god domains to be registered and, this article will give you some insight into how you can choose an effective domain for your business purposes – regardless of what they are.

Avoid Play On Words.

Whilst sitting at a bar you come up with an idea for a domain www.4play.com and, at the time this might seem like a great domain name to buy however, before you head to your favorite register and purchase the domain stop to think about the long term implications.

Let me explain this a little more using the example www.4play.com lets think about this, every time you mention the domain in a conversation people are more likely to head across to www.foreplay.com or www.fourplay.com first as a type-in. This is also true of the other abbreviation styles of ‘internet slang’ remember the days of the ‘dot com’ registrations, you know domains such as www.dotsex.com looking back now, these seem ridiculous to have been registered however, at the time they were popular but they died their death years ago.

Think Investment.

A good ‘commercial’ domain must be able to distinguish itself from the competition, there are several ways to achieve this for example:

Consider Your Target Audience.

Aim your domain at a specific, yet broad market audience. use tools to narrow down what your customers (surfers) are looking for, narrow this list down to a select few domains and then, narrow the list down some more.

Follow Trends Or… Create Them.

If you are serious about picking a good domain name or two then be prepared to invest the time required to get a good domain name. Research the latest trends on the internet, see what products or services are ‘hot’ and will be around long term and also see which domains are just a flash in the pan.

A good example of ‘long term’ domains would be www.europeanwebmasters.com which i registered several years ago when, in all honesty, the foreign markets were not even thought about however, you cant go to any forum nowadays without someone asking about the international marketplace.

Act On A Whim.

In complete contrast to my opening statement in this article, if you think you have a solid business idea, act on it, the chances are someone else will also think of the same idea as you and, if you don’t get the domain name first, they will.

Alternative Buying.

So you have decided that you do want to buy www.4play.com before you make your purchase have a look at what other variants of this domain are available, for example, you might like to check registrations of www.4-play.com, www.for-play.com, www.forplay.com, etc etc.

If you have a great business idea, make sure you have all of your bases covered, just because you are starting a new craze, that doesn’t mean the domains will be available for registration tomorrow or next week.

By purchasing all the variants of the high quality domain you have thought of you are, in effect, eliminating all of the competition you could face long term.

Don’t Cyber-Squat.

If you are a serious domain buyer, avoid tailgating on other peoples domain names unless of course, it has enormous potential for example, if someone has registered a generic domain such as www.123456.com but failed to register www.123-456.com why not register the available domain? You are not impeding on anyone’s property rights and, you might benefit from some mis-typed traffic at the same time. As with any type of mis-typed domain, before you register it, seek legal advice, a few dollars spent before registering the domain could save you thousands afterwards.

Fools Rush In.

Don’t automatically buy the first domain name you think of, think on it some more, sleep on it if you have to, ask your family and friends on their opinions. Although the really good domain names have virtually almost all gone, its better to carefully think out each and every domain name purchase you make and save yourself some money long term than to rush in and buy a domain that wont be any use and have to register a new domain to take the place of the first.

In addition to the above don’t sit on a really good domain name idea forever because, forever comes a lot sooner than you may think.

Hopefully this article has given you some useful information in respect of registering new domain names and you can put this information to good practice when buying domains. Article written by Lee

European Surfers – Gold Waiting To Be Harvested

Date: 2011.02.22 | Category: Promotion, Traffic | Response: 0

80% Of the internets content is English. 40% of internet surfers cant even read English, let alone understand it. Out of all the countries in the world, German internet users spend an average of 59.2 minutes looking at porn a month closely followed by Norwegian surfers who looked at it 55.4 minutes every month, how many of you have sites catering to this market? Not one of you… I would bet!

Most webmasters that I know of automatically assume, European surfers = Freeloading Bestiality Loving Sicko’s. That’s bullshit! In fact, a larger and larger percentage of European surfers are looking for porn. Sure, they can find it by the bucket load but, lets be honest, Herman from Munich who cant speak a word of English is going to be making a lot more from this industry than Jason in Miami.. WHY? Because Herman has a captive audience, most of his surfers are German speaking after all, that’s the language he makes his sites in, that’s the language of the sponsors he uses and, like it or not, German surfers are proven to be avid porn surfers and, more importantly, Credit Card spenders!
But Wait…

Hang on a second, Credit Card spenders? But I thought the best way of milking $$$ out of foreign surfers was to send them off to a dialer program? hmmm…. perhaps I’m missing something??

You are! there are a lot of sponsors that don’t have any sites in English, Germany has a load of high converting AVS sites, why is this? Because they are written completely in German, Spain has a lot of good quality sponsor that work wonders, Why? Again because they are written in Spanish.

You have a lot of AVS, TGP and free sites that don’t make as much as they could, WHY? because you haven’t considered the global market! Let’s be honest here, the big sponsors of this world you use, how many of them say in their terms and conditions, they don’t allow access to German, Spanish, Ukrainian, Russian surfers? Ill bet at least 50% or more of them right? that’s money you have just lost! Sure, you can ship them off to a dialer program and hope they download it, most wont, sure you can send them to an opt-in email program and hope to make some money from them long term, you wont, In fact, European surfers detest having to give any information about them out. Its a privacy thing, they don’t want you to know who they are, so you cant tell their governments who they are, it sounds harsh but, its true.

So How Do I Do It??

The best way to milk money from the European surfers is to treat them EXACTLY the same as American surfers, but, with one major difference… You need to build for their language, get this right and you’ll be laughing all the way to the Bundesbank

But, where do you start, how can you build a site in a language you know nothing about? Simple, do some research, there are places out there that cater to European based webmasters, go to the forums, ask for help, you wont be laughed at, you wont be ridiculed and, who knows, you may just learn something in the process!

Sign up to a foreign sponsor, you can find a lot on our site, most of, if not all of these foreign sponsor will gladly help you out, they have email support in a variety of languages themselves, drop them a line, tell them you need help, Ask for it… It will come.

Now you have the help you need what next? use it, ask everyday if you have to, there are some good translation services available on the net, spend $50 to get an existing site you have that’s working well translated into a foreign language, I guarantee you, its money well spent! Once you have this translated ‘template’ site use it time and time again, tweak it until you find the best converting site you can, submit it to all the foreign search engines around, you’ll soon pick up that its not much different to working your ‘standard’ sites except, you’ll have trapped a larger percentage of internet porn surfers and, what’s more, this is a percentage that YOUR competitors wont have!

Integration..

Is it possible to build foreign sites and English site to work together? YES but, its hard, you have to mimic the responses you have learnt from the trial you did with the first translated site, once you start to see trends happening, build on them, if something doesn’t work, swap it out, put something in its place, even if.. Its a US sponsor. You have the framework, the surfer is in your site, they know what its about, that’s the time to start introducing the foreign (to them) sponsors ads.

The Results..

The results of your trial will speak for themselves, you will have tapped into an as yet untamed market, You will have more scope of growth for your business, You will have established a new traffic source, You will be able to reap the benefits. Of course, you need to work for it, don’t expect magic overnight, it just isn’t gonna happen! Remember when you first started webmastering? it was hard work, tapping into the European market is even harder, its like starting all over again from scratch then, realizing you know what your doing but you have been doing it wrong all these years.

Article written by Lee

Getting Webmaster Traffic To Your Design Site

Date: 2011.02.22 | Category: General, Promotion | Response: 0

Just starting in the design biz? Well you’re going to need some traffic to your design work. You need to get your name out to as many people as humanly possible. If you don’t have the contacts, then you don’t have the work. Network, communicate, and setup your portfolio. These are the 3 most important steps when starting your design company, preceding these three steps are advertising and demonstrating.

When I first started designing, I had no clue what I was doing except for designing websites. I knew I needed clients, but had no idea where to start. I met up with a ouple of other webmasters one night. I told them I had just started and was looking for some work. They took me in and taught me the trade. They showed me a few tricks in how to design things much quicker, and also subconsciously taught me to make sure as many people as possible see my work, and that they know who its from.

I worked with my friends for a few months when things started to get slow, so I took it upon myself to start my own company. I still got outsourced work from them, but now was taking on my own clients, but I had forgotten one important step. Advertising, the biggest step to forget. So I started posting on message boards to get my name in the dirt. I received a few clients, but nothing large. Then one day out of the blue a man came to me and wanted 4 pay sites designed. Wow, a real client at last. He said he saw my posts on a resource forum and decided to use me for his work.

I worked for this client for about 2 months, and more and more people were coming to me. I had been doing something good, but work started to slow and finally I realized I had been working for the same few clients and had not been getting anyone else in the door. Maybe board posting wasn’t enough? Exactly, its not, I asked around to see what I could do I had gotten a few suggestions like banner trades, recip’s, work for advertising. So I did them all. And soon enough I had more clients than I could shake a stick at.

Network.

Talk to people, people that are in the biz. Webmasters and designers. Talk to anyone you possibly can that could further spread your name of even bring work to you. If you do not network, then don’t plan on anything coming your way.

Communicate.

Get on boards, ICQ, AIM, MSN, whatever. Just make sure that people see you and know you are there. Send them emails with different offers, not spam, but personal emails. Take it upon yourself to try and get your name into the field.

Portfolio.

If you do not have one of these, then you might as well try to sell a spider to an arachnophobe. Design some fakes sites if you don’t have anything to show. Do some banners, tours, anything that shows the potential of your work. Make sure you present it as efficiently as possible. People do not want to root around not knowing what they are looking at.

Advertise.

Make banners, buttons, links, ads, and anything that you can stick your name on. Get listed on any and all Webmaster resource sites, and design sites. This will help you establish a name base and let people know you are around.

Demonstrate.

Write articles for resource sites, create different tutorials also, this will let people know you know what your doing. The more people that like your ideas, the more they will like you. Therefore the more likely you will get work.

Follow these steps as I did and you will be on your way to having clients beating down your door. Also, make sure you really have something to offer before trying to sell your work. Be unique in what you design and how you present it. Clients love it when their sites are different from others, obviously.

Article written by John

Guaranteed Marketing – Power Words

Date: 2011.02.22 | Category: Search Engine Optimization, Writing | Response: 0

How many webmasters do you think actually pay attention to what they are writing so far as their sales copy go? Furthermore, if you actually think about it, how much time do you put into choosing the words in which you use on your websites? With the help of this brief article hopefully, you will start to choose the words in which you use a little more carefully, let me explain.

Power Words – What Are They?

Power words are a set of roughly 10 words that can invoke interest in a person, object or, in our case, a product which we would like to sell however, they are also much more than that. When used in the correct manner power words can become a webmasters greatest selling tool. However, everyone has their own unique set of power words that will appeal to them over everybody else, the good thing is, for the most part there are at least 25 words which almost everybody will look positively towards.

Power Words – The List.

The following list is compiled from research at Yale University consisting of the most popular power words amongst a demographic of 1000 individuals of mixed sex. The words are, Discover, Easy, Guaranteed, Health, Love, Money, New, Proven, Results, Safety, Save and, You. By using these words in a variety of ways when writing our sales text we can almost be certain that we will keep the surfers attention and enable us to put the power of our marketing to good use.

Power Words – Uses.

As already mentioned, the best use for the most common power words on our sites is to use them within our text links either at the start of the sentence or, the absolute end. Take a look at the following example to see what i mean.

1) High Converting Affiliate Program.
2) Guaranteed To Convert Your Traffic.
3) Turn Your Traffic In To Cash – Guaranteed.

You can see from the three examples above the the first example doesn’t really catch your attention whilst examples number 2 and 3 somehow seem to pull you into the ‘spirit’ of the site itself without even knowing what affiliate program it is.

By using this power word marketing technique as often as possible on your text links you can not only give your site visitor information but, compel them to click on your link.

Power Words – An Overview.

Hopefully you have seen from this brief article the ways in which power words can improve not only your text links pulling power but also how with the right marketing combination you can also use them to increase your sales.

Article written by Lee

Redirecting Questionable Adult Traffic

Date: 2011.02.24 | Category: 2257, Scripts | Response: 0

The one thing almost all reputable adult webmasters agree on is that one way or the other, we want to rid the net of those webmasters that profit from traffic primarily gained from either the direct promotion of or, targeting of, keywords relating to child pornography however, how can you tell what traffic you are being sent and, more importantly, how can you do something about the type of traffic that you receive to your site in order to filter out this unwanted traffic? The answer is simple, use a script to redirect the traffic elsewhere before it even hits your site.

Child Porn Redirection Php Script.

The following php script when used on your server will enable you to send unwanted traffic gained by the promotion of using ‘illegal’ keywords in the search engines and sites which link to your own.

<!– Start Copy Here –>

<?

// Redirect “Lolita” traffic

$refer_full_path = “$HTTP_REFERER”.”$PATH_INFO”;

if(( preg_match(“/lolita/i”, $refer_full_path)) ||
( preg_match(“/child/i”, $refer_full_path)) ||
( preg_match(“/preteen/i”, $refer_full_path)) ||
( preg_match(“/pre-teen/i”, $refer_full_path)) ||
( preg_match(“/pedo/i”, $refer_full_path)) ||
( preg_match(“/underage/i”, $refer_full_path)) ||
( preg_match(“/beast/i”, $refer_full_path)) ||
( preg_match(“/rape/i”, $refer_full_path)) ||
( preg_match(“/kinder/i”, $refer_full_path)) ||
( preg_match(“/incest/i”, $refer_full_path)) ||
( preg_match(“/kiddie/i”, $refer_full_path))) {

header(“Location: $refer_full_path”);
exit;
}

?>

<?
$words=array(“childporn”,”underage”,”beast”,”interracial”,”lolita”,”preteen”);
for($i=0;$i<count($words);$i++){
if(eregi($words[$i],$HTTP_REFERER)){
header(“Location: http://www.fbi.gov/?CHILD_PORN_ON_DISK_LOGGED_AND_REPORTED”);
}
}
?>

<!– End Copy Here –>

In order to use this script, simply add additional keywords or partial word matches to the top part of the script and, include the bottom half of the script at the top of your HTML coding.

Any traffic being sent to your site via keywords which you have specifically told the script not to allow access to your web site will be forwarded to the url in the bottom part of the php script which again, can be changed to wherever you like.

Article written by Lee

Anime Adult Content – Why Is It So Hard To Find?

Date: 2011.02.21 | Category: Content | Response: 0

I have been asked by many people to explain the Anime/Toon niche, why the content is so hard to find, and why it is more expensive than other content. So to that end, I am writing this article in hopes that it will answer those questions and perhaps others.

First of all, it might be good to review the terms used for this niche. Some of these you may be familiar with, others may be new. In Japan, the term used to discuss or describe “pretty young girls” is “bishoujo” (pronounced “bee-shoh-jo”) This term can be seen (or heard) in any advertisement or publication that covers such works. This literally means “pretty young girl” or “pretty girl” – or, if you like, we might also translate this as
“fair lady”. In Japanese, “bi-” means “beauty” or “beautiful” and “shoujo” means “girl” or “young girl” (note the long “o” sound… the short “o” word, “shojo”, means “maiden” or “virgin”, so it has a different meaning altogether.) With respect to terms such as “ecchi”, “hentai” or “sukebe”, the meanings tend to be a matter of degrees. The first term is the most commonly used – we’d say “naughty” or something similar, meaning naughty in a sexual sense of being naughty. “Hentai” or “sukebe”, on the other hand, are extremely rude terms to use – they do not mean just “adult” as some people think, and they do not even only mean “perverted” or “perverted in a sexual sense”. They imply “sexual pervert” in an extremely negative connotation – the type of thing we might scream “LECHER!” or “RAPIST!” or “STALKER!” about, for example. Since Japan places great importance on levels of politeness, speaking out loud about “hentai” or “sukebe” is not something that is normally done – it’s perhaps equivalent to walking down a street or sidewalk in America and swearing out loud like a trooper. In Japanese popular culture works such as anime, manga, and games, the terms tend to be used as exclamations of insult or disgust to elicit a comedic response from the audience – we do the same in some of our mature comedies that contain comments or situations that would never truly happen in real life. The common misuse of the term “hentai” is somewhat similar to the formerly common misuse of the term “Japanimation”. It took a lot of work over many years to get the general public to learn the simple term “anime” and get stores to replace signage to read “anime” rather than “Japanimation” – to this day, there are still various dealers or stores or sites that use “Japanimation” and do not understand the term “anime”. Manga refers to “comic books” or illustrated erotic stories; most manga that is created in Japan is done in the traditional black and white, or pen and ink style.

Now here in the United States we commonly use Anime or Hentai to describe all art that is done in the Japanese style, and use the word cartoon to describe what we traditionally think of as American animation, such as Disney, Batman, Tom & Jerry, or my favorite The Road Runner. J In the Adult business however, “toons” basically covers anything other than Anime. It is difficult to change the traditional mindset since it is so embedded in our vocabulary, so much so that I even list content under hentai on my site, simply because no one knows to look or ask for ecchi or bishoujo. But webmasters are learning through research and articles such as this, to market the products by their proper names more and more, which will make it easier to break into markets other than North America.

Now on the subject of why the content is so rare and hard to find with legal web license. Japanese artists and companies are very hesitant to strike deals outside of their country when it comes to their artworks. The reason for this has a lot to do with the enormous amount of piracy on the web of these images. In Japan, single images which we think of as normal content for galleries, is extremely rare. Most images that can be seen throughout the net and the newsgroups come from Japanese Animated movies and video games. These images or stills are lifted directly from the movie or game and are traded freely among fansites and newsgroups with total disregard to the artists or developers. Unfortunately, there are also places out there that sell or lease these images as well, so know your provider! Now of course, this is not a phenomena that plagues only this niche as we know, but the Japanese are very sensitive about it, and that is why they hesitate to license out their single image artwork. There are a few content companies out there that have such images available, but the number is limited. Of course there are hopes and plans to expand their availability soon. J

Because such content is not readily available in large amounts from Japan, other content has to be created to fill a need for legal content in the adult industry. And the creation of that content is what makes it more expensive than your normal picture content. For anime or cartoon content, an artist must create an original image from his or her imagination, they must sketch the image, and color and shade the image, then scan the image and ready it for display on the net. With the obvious exception of what is known as CGI (computer generated images) each image is hand drawn and colored and can take an artist anywhere from several hours to days to complete. He or she can not just click a button on a camera and walk away with 200 or so images for a days work. So when you are buying anime or toon content, you are truly paying for a piece of art (with web license!). If you spent all day designing, building and painting a birdhouse for example, would you sell it for less than you put into it? Remember to, that the return on an investment in high quality anime/toon content can much higher than average photo content, simply because the niche is so hot and members are very loyal when they find what they like. It only takes one per sign up sale at any of the big sponsors out there to pay for a set of 25 images, and there are a lot of sponsors to choose from now too! The past year has seen a huge addition of Anime and Toon pay sites; because the sponsors know there is money in this niche!

Another great source of revenue from this niche is the very games and movies of which I wrote earlier. RPG Adult Anime games are hugely popular as are the large libraries of animated films imported from Japan. Translated into English and affordably priced, up sales on these items are great way to add income to the traffic you already have! For more information on this, just drop me an email.

I hope this has helped you understand this niche a bit better, and helps you appreciate the work that goes into it. I love this particular niche, and not only because I sell the content, but because of its uniqueness and beauty.

Article written by Bestat.

http://www.exclusivecontent.com

Everybody’s Going Gay

Date: 2011.02.22 | Category: General | Response: 0

The past few months in the online adult industry have seen some rather dramatic changes happen from Visa charging additional fees to accept their credit cards online, Paypal no longer processing adult and, several large companies going out of business. However, one thing that also seems to be changing for the better is the amount of webmasters looking at new niches to promote. Surprisingly, the one niche that many webmasters are looking at is that of the gay niche.

Where The Money’s At.

For years, the adult webmaster community has been split amongst themselves, those that are only focused on straight niches and, those that focus on gay niches however. As of late, more and more of those webmasters from the first group are looking to make additional income from the gay niche. With this inevitable surge in gay adult sites coming online, there are bound to be some knock-on effects, and those webmasters just starting to look at the gay niche, will return to what they know. However, for most, i think this is going to be a fruitful encounter with one of the industry less socially accepted markets. Many of the webmasters who have been concentrating solely on the straight market for their income are going to realize just how much money they have been losing out on for all these years. And with this realization, comes its own set of problems for the industry as a whole.

The Gay Market.

Whether you are a straight webmaster or a gay webmaster the one thing that will become apparent is that your sites are going to reflect you in both, how they look and, the marketing techniques you use. More importantly, the attitude you have towards your gay surfers will in fact show through. Many of the straight webmasters whom, perhaps are not as tolerant towards this niche will, almost certainly fail before they can really get going. Marketing gay adult sites is far different than marketing straight adult sites. You have to know the surfer, understand what they want and, more importantly, know the terminology in the gay market. Many times a post can be seen on various message boards belittling those webmasters who are openly gay – often accompanied by terms such as ‘fag’, ‘queer’, ‘homo’, etc along with with images being posted that, quite frankly, would turn most people’s stomach.

The gay niche is much more than just a single online market, it is a whole lifestyle unto itself. While this lifestyle is affluent (having an abundance of readily available money to spend) it will take a lot of work and perseverance to ensure you get your share of this market.

Starting Points.

As I mentioned above, the main thing many webmasters are going to have to learn are the terms of the gay market, what is a twink? A bear? A cub? What products work well on gay sites? Despite what most people think, you cant just throw up some banners with naked men on them and turn a profit. Match your content to a niche and then, match your advertising to your content, what use is it having bears on a site if, the paysite you are promoting features Teens ‘n’ Twinks?

Similarly, your text links, ‘Click Here For Hot Gay Action’ might get you a few clicks but, by targeting your surfers even more, you will see how some of the gay niches can really turn a profit. The trick is this, get the surfer to your site and actually give them something that you think will suit their desires. This may mean making a 10% commission on a sex toy sale as oppose to a $35 commission on a pay site membership. And so be it. Those 10%’ers start to add up after a few sales.

In Summary.

To summarize, the gay niche will make you money however, to make money you will need to invest something that, perhaps isn’t for everyone – a lot of time and understanding. Marketing the gay niche isn’t for everyone, we have seen this too many times. However for those who are, spending time adding a gay market portfolio to there straight, with a little time increase your overall income significantly.

Article written by Le

Time Management – Organizing Your Content Purchases

Date: 2011.02.24 | Category: Content | Response: 0

From time to time it is inevitable that as adult webmasters there will be two things that will happen:

1) You will buy some licensed content.

2) You will use this content for a gallery.

However, unless your content is organized you can end up spending to much time to make a 10 pic gallery page. This article is going to offer you some sound advice on how to organize your content from the second you take delivery of it which, will save you a lot of time long term.

So we have taken delivery of our adult content either by download or, on cdrom what next, we could just file it away on cdrom but, by taking a little extra time to organize your content from the start you will end up not only building sites MUCH quicker but also saving time all round.

Here are some helpful hints to get you on the way to content organization.

1) Unzip all your content sets and, if applicable, separate them into model and niche sets.

2) Create folders for each model and, each set of 10 images within the main model sets.

3) Rename all your images in the 10 pic sets starting from pic1.jpg through to pic10.jpg.

4) Crop, compress and thumbnail each image within each set of 10 that you have.

5) create a html page that calls your thumbnails and main pics using relative urls i.e. /set1/gallery1/image1.jpg for the larger image and /set1/gallery1/thumb1.jpg for the thumbnail image.

6) Inside each of your 10 pic/thumbnail folders place this HTML page you have just created.

7) Burn each of the gallery folders to cdrom.

Lets now look at what an hour spent has enabled us to do.

Instant Galleries.

Say we want to build a 10 pic gallery to add into a free site or an AVS site that we are building, we know we have all the galleries already made, its just a case of finding the correct gallery and uploading it to our server.

Image Swapping.

What happens if we need to swap an image from one of our pages to a more appropriate one for the niche we are marketing to, simple, you go to the image set you want, look for the image name and simply change the image without having to upload it as, you will now know the EXACT location on your server of the image you are changing to e.g., /set6/gallery8/image9.jpg would change to set24/gallery2/image2.jpg.

There are of course other ways this can benefit you for example, you can plug in your galleries to any site you own if you have them all uploaded to a central content location domain.

The benefits of organizing your content from the instant you take delivery are endless, the above is just a sample of how I have successfully saved time and effort by becoming more organized, the only limitations you have with your organizational skills are those that you impose on yourself.

Article written by Lee