• Building A Surfer Trap – Stage 1

    Date: 2011.02.21 | Category: Traffic | Response: 0

    The last 2 weeks I have had a LOT of webmasters email and ICQ me regarding traffic and, not getting any sales.

    So, I thought it would be a good idea to make a step by step tutorial on building your own surfer trap.

    Now these are some of the arguments I have heard why people haven’t already built one over the last few weeks…

    * To complicated to follow.
    * I want surfers returning to my site.
    * Don’t have the time.

    The first two however seem to be the ones that I hear over and over again.

    First of all, a surfer trap IS NOT complicated, in fact, it is probably one of, if not THE easiest type of site to build.

    Secondly, Why get a surfer visiting your site over and over again if they are not paying for trial memberships? All you are doing is wasting your bandwidth.

    Thirdly, A surfer trap can be built over a period of time, my very first trap was built within 1 hour my next was built in a day and my next one was built in a week.

    So onto the start of building our surfer trap…

    The first thing that I want you to do is to look at the Multi-Site FPA’s that ARS in the marketing section and choose ONE of them.

    Download it, optimize the keywords on the FPA, make sure you add meta tags, titles descriptions and Alt tags on all images.

    Once you have done this, you now need to search through ALL of the single site FPA’s and download and optimize one for each of the ARS sites that you have on your Multi-Site FPA. (Even the gay sites!)

    This should take you 2-5 minutes for EACH FPA, any longer than that and you are doing TOO much work!

    Once you have all of the single FPA’s downloaded, optimized and uploaded onto your server that is the first stage completed.

    Article written by Lee

  • Straight From The Horses Mouth – Get Googlized

    Date: 2011.02.24 | Category: Search Engine Optimization | Response: 0

    Many webmasters wonder how to ensure their sites will be included in Google’s index of web sites. Although Google crawls more than a billion pages, it’s inevitable some sites will be missed. When Google does miss a site, it’s frequently for one of these reasons:

    * The site is not well connected through multiple links to others on the web.
    * The site launched after Google’s last crawl was completed.
    * The design of the site makes it difficult for Google to effectively crawl its content (excessive frames, tables, etc).

    Google’s intent is to represent the content of the Internet fairly and accurately. To help make that goal a reality, we offer this guide to building a “crawler-friendly” site. There are no guarantees a site will be found by our crawler, but following these guidelines should increase the probability that your site will show up in Google search results.

    Do…
    Provide high-quality content on your page – especially your home page.
    If you follow only one tip from this page, this should be it. Our crawler indexes web pages by analyzing the content of the pages themselves. Google will index your site better if your pages contain useful information. Plus, your site has a better chance of becoming a favorite among web surfers and being linked to by others if the information it contains is relevant and useful.

    Submit your site to the appropriate category in a web directory.
    Listing your site in the Open Directory Project http://www.dmoz.org/ or Yahoo! http://www.yahoo.com/ increases the likelihood it will be seen by robot crawlers and web surfers.

    Pay attention to HTML conventions.

    Make sure that your <TITLE> and <ALT> tags are accurate and descriptive. Also, check your <A HREF> tags for errors since broken or improperly formatted links can prevent Google from indexing your page.

    Make use of the robots.txt file on your web server.
    This file tells crawlers which directories can or cannot be crawled. Make sure it’s current for your site so that you don’t accidentally block our crawler. Visit: http://www.robotstxt.org/wc/faq.html for a FAQ answering questions regarding robots and how to control them once they visit your site.

    Ensure that your site is accessible through HTML hyperlinks.
    Generally, your site is crawlable if the pages are connected to each other with ordinary HTML links. If certain areas are not linked, you may be excluding older browsers, differently-abled users, and Google. Google can crawl content from a database or other dynamically generated content as long as it can be found by following links. If you have many unlinked pages, you may want to create a jump page from which the crawler can find all of your pages.

    Build your site with a logical link structure.
    A hierarchical link structure is not only beneficial to you, but also to Google. More of your site can be crawled if it is laid out in with a clear architecture.

    Don’t…
    Fill your page with lists of keywords, attempt to “cloak” pages, or put up “crawler only” pages.
    If your site contains pages, links or text that you do not intend visitors to see, Google considers them deceptive and may ignore your site.

    Feel obligated to purchase a search optimization service.
    Some companies “guarantee” your site a place near the top of a results page. While legitimate consulting firms can improve your site’s flow and content, others employ deceptive tactics to try and fool search engines. Be careful – if your domain is affiliated with one of these services, it could be permanently banned from our index, we have found search engine optimization software like Web Position Gold works best but, again use it in moderation.

    Use images to display important names, content or links.
    Our crawler does not recognize text contained in graphics.
    Use ALT tags if the main content and key words on your page cannot be formatted in regular HTML.

    Provide multiple copies of a page under different URLs
    Many sites offer text-only or printer-friendly versions of pages that contain the same content as the graphic-enriched version of the page. While Google crawls these pages, duplicates are removed from our index. In order to ensure that we have the desired version of your page, place the other versions in separate directories and use the robots.txt file to block our crawler.

    Article written by a Google employee

  • What’s In A Niche?

    Date: 2011.02.24 | Category: General | Response: 0

    Many webmasters realize what the different ‘fetishes’ the surfers have are but, how many of us realize these are actually niches and, how many of realize that these niches can be broken down into smaller sub niches of the particular fetish the surfer is looking for?

    Lets take an example of say, the ‘lesbian’ niche.

    Of course we all know what the lesbian niche entails, two women getting naked with each other right? Wrong.

    There is much more to it than that, for example, obviously lesbian sites appeal to, well, they appeal to guys who want to fantasize about getting it on with two women but, what about the female surfers? Sure, some women probably join lesbian paysites too.

    That’s one ‘sub-niche’ of lesbian right there, this can be broken down even further though for examples, Ebony Lesbians, Teenage Lesbians, Mature Lesbians, the list goes on and on and on.

    So how do we choose a niche to market in adult?

    The first and foremost thing you should try when choosing ‘your’ niche is to try something that either excites you or, appeals to you in a non sexual manner, if you are into Lesbian Midgets getting it on, then start off with that for your niche.

    Likewise, if guys getting down and dirty is the thing that floats your boat, choose that as your niche, you should already know enough about the niche you choose primarily to be able to sell something to the surfer. If it excites you, it will more than likely excite a surfer and result in a sale.

    Of course, the above statement isn’t always true, I know plenty of straight webmasters who market the gay niche VERY successfully, they have found a method that works for them and developed their business from there it probably wasn’t easy at the start but, nothing easy will make you the ‘real’ money that there is in adult.

    You need to experiment, constantly adapt and change the way you do business, if you try something and it doesn’t work, ask yourself why, what could you have changed that might have made a difference and, instead of changing it on the first site you built, change it on your next one, that way, even though it may not work at this moment in time, you will no doubt find it will work at a later date just as you will find that something that works well for you now may not work at all later on in your business career.

    Once you have mastered a general niche you should then think about trying some of the sub niches that are available to you, there is more to teen than than just cute teenage girls lying naked on a bed and getting screwed rotten by some guy. just as you saw there was more to the lesbian niche above.

    Take your sponsors tour for ideas, often you will notice things that spark some though and, once you have that spark, you should ensure it develops into a flame.

    Even something as simple as a tattoo on a model or a piercing can be the tart of a whole new niche, look at the things that other webmasters may not be, just because there isn’t a proliferation of teenage pierced lesbian sites, doesn’t mean that someone doesn’t want to join one and, who knows, that weird sexual fetish you build a site for now may become popular in 6 months time.

    Basically, what I am trying to say is that as adult webmasters we need to investigate all aspects of the niche we want to or, currently do market, just because a surfer comes to the front page of a lesbian site, doesn’t mean that they wont also be interested in an ebony site, its all down to how we market our sponsors paysites as webmasters.

    Article written by Lee

  • Seasons Greetings For The Adult Surfer

    Date: 2011.02.24 | Category: General, Promotion, WebDesign | Response: 0

    How do the national and, international holidays affect our sponsors sales? More than you would think especially if you can offer your surfers something ‘seasonal’ when they hit your site. However, that said, when should you start planning for these holidays and, more importantly, how can you ensure that once you have implemented your seasonal marketing campaigns that they actually work?

    Seasonal Marketing – The Basics.

    Seasonal marketing is, in effect a method of changing your marketing approach around different times of the year to affect both the volume of sales you make and, more importantly, the uniqueness of the product you are offering your surfers. A good example of this is at Christmas time, many of the sponsors will provide their webmasters with banner with a holiday feel to them, perhaps using scantily clad men in Santa outfits or half naked women in elves costumes. By offering a seasonal marketing approach to your site surfers you actually increase the chances of making a sale.

    Holiday Porn.

    One of the best ways to offer your surfers a fresh marketing angle is to ensure that you plan for all of the major holidays throughout the year in advance so for example, as mentioned above, Christmas is a big holiday as are, New Years, Easter, Thanksgiving (US), Independence Day (US) and, Halloween. By building sites specifically for these holidays you are increasing the chances not only of building your sales but, of gaining additional traffic that you might otherwise lose out on. It has been said certainly over the last four years i have worked in the adult industry that many webmasters experience an increase in search engine traffic searching on keywords such as ‘Christmas Porn’ and, ‘Ghost Porn’ around the various holidays, build now for next year and, when the holiday season arrives, you will be one step ahead of your competition.

    Seasonal Marketing Overview.

    As already mentioned the holiday season especially Christmas time, can be a great way to gain additional traffic, not only from those surfers specifically looking for Christmas Porn but, also the newbie adult surfers who have perhaps only just got their first computer on Christmas day, by adding to your collection of seasonal porn sites year after year you will not only learn a lot about the way the various holidays and seasons affect your sales but, you will also be able to profit from your surfers in a way that not many other webmasters do.

    Article written by Lee

  • Marketing to Foreign Surfers

    Date: 2011.02.22 | Category: Promotion | Response: 0

    Marketing to Foreign Surfers.

    What would you do if I told you that there are 3 million plus new surfers last year that you did not market too? You probably marketed your product or adult site to those that could read English well enough to be searching with English terms. How about the growing numbers of surfers with English as their second language?

    According to Nielsen/Net Ratings, from September 2000 to 2001, Italy’s online population grew by 3,540,970 users: about one new user every ten seconds. Italy is just one of the non-English speaking countries that is coming online at lightening fast speed.

    Are you relying on these surfers searching for your English keywords? Are you thinking that every language uses the words “porn and hardcore” and what about the finer niches like “bisexual and titties”? The best conversion is with newbie surfers just online for the first time and wanting to see adult sites and products. Those that have been around a while find out about the plethora of free porn. This means that websites do their best marketing with search engine placements of their main sites or feeder sites. If you are on your money, you are trying to work every engine for every related keyword. Now think of the keywords that you could be going for in all the worlds’ languages!

    Do a bit of research in some of the common languages. If I was Italian and new to the net, the first place I would be searching is in an Italian search engine. Go to http://arianna.iol.it/ and search using the word porn and you will find 10 listings come up all in Italian. Not one is English. Even http://it.yahoo.com/ Yahoo Italia does NOT serve up your English porn site in its results.

    So how do you get a piece of this pizza pie? You need at least a doorway written in Italian. You need to visit a site like http://www.adult-site-translation.com/ and find out how affordable it is for a doorway page that is put together by a foreign translator. Not only is the text for your doorway sites or even complete tours with the proper keywords but the graphics are redone where necessary. You really cannot rely on a text translator. We all have been on a site where it was obvious that the webmasters first language was NOT English and felt bad for their awkward use of words. This is not how to make a sale.

    You need to be careful that you choose a professional service for your translating needs. You need to know that the translators are top notch and can not only translate your existing page/site keeping your marketing angles but they can also advise you on such things as proper wording and what a surfer from that culture would find erotic. Languages do not translate word for word. A service like Adult Site Translation has hired translators who also know how to market adult sites. They will tell you the search terms your page should be listed under and can assist you with foreign search engine optimization.

    Remember the days where you were the only site in a category or niche? It was like being a pioneer and it was very lucrative. Do you want to be first to market to these growing pockets of millions of new surfers? There are new frontiers out there and finally sites like Adult Site Translation can assist you to conquer them successfully!

    Article written by Susanna

  • Building A Surfer Trap – Stage 2

    Date: 2011.02.21 | Category: Traffic | Response: 0

    In the last tutorial we hopefully got the foundations of our surfer trap laid and in this stage, we will start to put this thing together.

    Ok the first step of stage two of building your surfer trap is to start linking each of the individual FPA’s to your Multi-Site FPA.

    The easiest way that I have found to do this is to give each FPA its own sub directory on your server and have the html page named index for each of the single site FPA’s.

    So for instance, if you have the site All Petite on your Multi-Site FPA you would link it to:

    mydomain.com/all-petite/

    Or whatever you called the sub directory for the All Petite single FPA.

    Now, once you have linked these single FPA’s to your Multi-Site FPA we need to start ‘playing’ with them once again.

    You should now have copy’s of your single site FPA’s and Multi-Site FPA on both your server and Hard Drive.

    Take the copy’s you have on your hard drive and add a small NICHE pop up console to each of the single site FPA’s AND the Multi-Site FPA.

    I would suggest making 6 NICHE consoles.

    These consoles should be pure text and nothing else.

    Each of the links on this small console should link to a different niche of your single site FPA’s I usually go with one link for each of the following niches…

    Gay
    Mature
    Teen
    Fetish
    Hardcore
    Asian

    Plus, I usually add a link at the bottom of my console which goes to the POTD program.

    Once you have these consoles built you should upload them to their OWN sub directory on your server, I would suggest calling this directory ‘consoles’ and calling each of the niche consoles the name of the NICHE they represent.

    So, you should now have the following on your HD and on your server:

    1 Multi-Site FPA
    50 or so Single Site FPA’s (All Linked From The Multi-Site FPA)
    6 Small Pop-Up Consoles (Popping Only One On The Multi-Site FPA and The Single Site FPA’s, each different niche Single Site FPA pops a different niche console however.)

    You now have to check that your surfer trap is working so far.

    Article written by Lee.

  • Article Writing For Publicity And Credibility

    Date: 2011.02.21 | Category: Writing | Response: 0

    If you’re looking for a powerful way to get free publicity and build your credibility at the same time, then writing articles may be your answer.

    If you’ve been on the Internet for a while, you’ve probably subscribed to a few ezines including this one, hopefully. Many ezine publishers will include an article written by a guest author. At the end of the article are a few lines of text about the author referred to as bylines or resource box. These lines of text are basically just an advertisement for the writer. They usually contain a couple of lines about the author and a web address.

    The writer gives the publisher permission to publish their article, free of charge, in exchange for the publisher including the author’s bylines.

    By writing articles and allowing them to be published, your articles will have the potential to be viewed by millions of Internet users. They may be published by several ezines with subscriber bases of a few hundred to several thousand. In addition, they may be displayed in ezine archives or on high traffic websites.

    Most ezine publishers prefer short articles between 500 and 750 words. Short “tip” articles of just a couple of paragraphs are also very popular. Articles should be formatted to 65 characters per line or less, including spaces, and written in short paragraph sections.

    When you begin writing your article, avoid using your standard word processing programs, as they do not allow for proper formatting. Instead, use a text editor such as Notepad. It should already be installed on your desktop.

    When you begin typing your article, use a hard carriage return (hit enter) when your text reaches 65 characters, including spaces, and leave a space between your paragraphs. This will enable publishers to easily copy and paste your article into their publication. By taking the time to properly format your article, you will increase your chance of being published significantly.

    Most publishers receive many article submissions each week and only select a few to be published. Here are some basic guidelines to assist you in getting published:

    (1) Make sure you follow the publishers’ submission guidelines. Articles submitted to publishers that don’t follow the submission guidelines will most likely be deleted.

    (2) Make sure your article is properly formatted.
    Publishers won’t take the time to format your article.
    They’ll simply delete it and move on to the next article submission.

    (3) Keep your bylines down to 6 lines or less.
    Publishers will not publish articles that contain excessively long bylines.

    (4) Select a descriptive title to intrigue your readers.
    Use a powerful headline that demands attention and try to keep it all on one line.

    (5) Use proper grammar and spelling.
    Publishers will not take the time to edit your article. Make sure you read your article several times and use spell check.

    (6) Avoid articles that are nothing more than a sales letter.
    Publishers want quality content and will simply delete an article that is written like a sales letter.

    (7) Avoid referring readers to an affiliate URL.
    Articles containing affiliate links may make your article appear to be biased and untrustworthy.

    (8) Write your articles with a sincere desire to teach and inform. Talk to your readers and share your expertise.

    Once you’ve written your article, you’ll need to develop a list of publishers that may be interested in publishing it. The best way to accomplish this is to display your articles on your website. Place a subscription box on each of your article pages to enable your visitors to subscribe. This list should be used to send your new articles to your list of publishers.

    Of course, you are already in one of the right places to start, we are always looking for industry related articles so, if you been given the motivation by reading this article to give it a try why not submit one to us for publication?

    Writing and distributing free articles on the Internet will be one of the best promotional decisions you’ll ever make. Not only will it provide you with free publicity, but if your articles are good, you’ll become a trusted professional in your area of expertise.

    Article written by Lee

  • Thumbnail Preview TGPs And The Gay Market Place

    Date: 2011.02.24 | Category: TGP | Response: 0

    One of the latest crazes to hit the gay adult market from a webmasters point of view is that of the thumbnail preview TGP and, more surprisingly than this is the fact that this new breed of gay adult TGP seems to attract more traffic than the standard format TGP ever did so, what is a thumbnail preview TGP and just how do you go about making one of your own? This is what we will investigate in this article.

    Thumbnail Preview TGP Basics.

    A thumbnail preview TGP is just as the name suggests, a standard TGP with one main difference, the TGP itself doesn’t list gallery descriptions rather a small preview image of the content placed on each of the galleries submitted. This thumbnail preview is usually size between 100×100 pixels and 60×60 pixels in dimension however, the thumbnail preview size can be determined by the webmaster owning the TGP.

    How Do I Start My Own Thumbnail Preview TGP?

    In order to start your own thumbnail preview TGP you will need a couple of things, first and foremost, a domain name to run it on, the current trend in the gay marketplace is to name your TGP something short, memorable and, well, brand able so, the domain name you choose for your TGP should take all of these aspects into consideration. The next thing you will need in order to run your own gay thumbnail preview TGP will be the script which you use to manage the TGP itself, for this purpose I would highly recommend Autogallery MySQL from http://www.jmbsoft.com it is affordable and, easy to maintain which is a must if you are wanting to run a sizable TGP. One other thing that you may also like to consider investing in for your thumbnail preview TGP is a design, in fact, most of the ‘good’ thumbnail preview TGPs whether they are focused in the straight or gay market, have a clean, almost pay site quality design aspect to them. Of course, you do not need to keep up with the joneses however, if it works for other people, then why not see if it will work for you also?

    Thumbnail TGP Structure.

    So you now have a domain and have purchased the script and / or design that you want to use on your thumbnail preview TGP what next? Well first things are first, you should take a look at some of the other sites that currently exist and see how they do things, find out what things you feel they are doing wrong and, capitalize on that.

    You should also make some decisions now as to the look and feel you want your thumbnail preview TGP to have, how many galleries are you going to list on the front page each day? Will you be utilizing the archives feature of your TGP script? What limitations do you want to put on submissions from other webmasters? These are all aspects of running a TGP that you need to think of prior to opening your site up for general submissions.

    In general however, you will find that most thumbnail preview TGP sites will have roughly 100 thumbnail images on their front page of the site with any additional galleries being listed in their archives section again, you should decide on how you want to maintain your own site.

    Getting Traffic To Your Thumbnail Preview TGP.

    Now you have hopefully set your thumbnail preview TGP live you need to do one final step in making the TGP itself a huge success, get the traffic flowing, one of the best ways to do this, as with any other type of site is to ask your friends and associates to trade traffic with your site however, should this not be an option then you should use more conventional methods such as submitting galleries to other TGP sites ensuring that you use a recip to your TGP on each gallery as well as utilizing other forms of traffic such as cheap brokered traffic, top lists, web rings and, even counters, within a month or so you will soon start to see a steady flow of new webmaster gallery submissions and, with each new submission comes more traffic and ultimately, more income from your site.

    Article written by Lee

  • Using JavaScript To Auto Scroll Text

    Date: 2011.02.24 | Category: Scripts | Response: 0

    Using JavaScript To Auto Scroll Text.

    There may come a time when you would like to have some text on a page that is simply just to big to fit on a single page. Of course, you could always create a new document for this text but, what if you could make the text actually scroll through the surfers browser?

    The following JavaScript will do just that.

    Place the following section of JavaScript coding between your <head> and </head> tags:

    <SCRIPT LANGUAGE=”JavaScript”>
    <!–

    function scrollit() {
    for (I=1; I<=1200; I++) window.scroll(1,I);
    }

    // –>
    </SCRIPT>

    Along with the following JavaScript coding someone in the Body of your page:

    <FORM>
    <INPUT type=button value=”scroll” onClick=”scrollit()”>
    </FORM>

    Have a play around with the numbers in the first section of the JavaScript to speed up and slow down the rate of scrolling until you find a speed that is easy on the eye.

    Article written by Lee

  • New European V.A.T Laws – Are You Prepared?

    Date: 2011.02.23 | Category: Billing Solutions | Response: 0

    Under a new law that has been passed in the EU from July 1st 2003 any internet based company selling services or goods to customers inside the EU will have to pay the member state of their customer/client the equivalent V.A.T (Value Added Tax) Rate.

    This in itself is not a big problem, online business have been paying taxes for many years, the problems start to occur when you take a look at the current state of the V.A.T system in the EU state members on an individual basis.

    The following list shows the percentage of V.A.T that you will need to add to your clients bills if they are located inside a member state of the EU:

    Austria – 20% VAT
    Belgium – 21% VAT
    Denmark – 25% VAT
    Finland – 22% VAT
    France – 19.6% VAT
    Germany – 16% VAT
    Greece – 18% VAT
    Ireland – 21% VAT
    Italy – 20% VAT
    Luxembourg – 15% VAT
    Netherlands – 19% VAT
    Portugal – 17% VAT
    Spain – 16% VAT
    Sweden – 25% VAT
    United Kingdom – 17.5% VAT

    This will pose several problems for the adult industry namely, how will our billing processors be able to handle transactions from European Union citizens? After all, with so many different VAT rates across the EU their billing systems need to be able to correctly calculate the correct amount of VAT to the surfers final order.

    Several accounting firms have set up new divisions to handle this for the mainstream side of the internet industry however, until just recently, the adult internet was unaware this was happening.

    It would seem that although the international market place is a wholly viable one for adult webmasters to break into, it brings with it more complications that simply breaking the language barrier.

    This new law will be a good test of the adult industry processors to see how they can handle the economic changes of the global market place and, more importantly, how they handle the new frontiers of international marketing on a global scale.

    Article written by Lee

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