Building A Surfer Trap – Stage 8 – Final Stage

Date: 2011.02.21 | Category: Traffic | Response: 0

Ok people we have hit the final stage in our surfer trap, Stage 8.

All we are really going to do in this stage is a brief recap over what we have done so far along with checking that our trap is working properly.

In order for us to check our trap is working properly we need to upload it to our server if we haven’t already done so, therefore, you should do this now.

Once the surfer trap has been uploaded we now need to go to the first page, the Multi-Site FPA.

Depending on how you set up your Multi-Site FPA you should either get a pop up or not.

You should also have a counter AND a banner exchange code loading at the bottom of the page below your ‘no thanks’ link.

If this works how you want it to then this stage is working ok.

The next thing we need to check is that ALL of the links off this Multi-Site FPA are working so expect to get a lot of pop-ups while we check this.

You should click on each of the Single-Site FPA’s in turn ensuring that for every one you have a pop-up console appear.

In addition to checking the Single-Site FPA links you should now click on the ‘no thanks’ link along with the counter code and the banner exchange code on your Multi-Site and Single-Site FPA’s.

If these all load fine then this stage of the checking is complete.

Next, we need to close down any and all of the FPA’s we may have open including the Multi-Site FPA.

You should now be left with a couple of consoles, again, follow the links on your consoles including any to the counter you chose along with any banner exchange code you utilized on your consoles.

Again if these work how you expected them to, this section of the checking process is now complete.

For the next step, you need to log into your counter AND banner exchange account, you want to make sure that you have gained additional impressions and rankings from your banner and counter impressions and clicks.

Be aware however, that some counters and banner exchanges will not count multiple views and click from the same IP address so you may only show one or two additional clicks, impressions, or rankings. This is perfectly normal.

If your accounts have gained additional ranks, impressions, and clicks then this stage is completed.

Close down your consoles, you should now get the blur consoles that you created (if you used them) again, as before, check that all of the links from this consoles work.

If they do then you now have a fully complete Surfer Trap to use.

So, what next? Well there are a couple of options, you can mirror this surfer trap to experiment with your sponsors different tour pages, link your first mirror to the second tour page, your third to console free tour pages, etc.

Another good thing that you can do is to create additional Multi-Site FPA’s however, this time, create them by niche so where we have a general Multi-Site FPA at the moment you could use this same method for a Gay, Asian, Teen, etc Multi-Site FPA using the same methods we did when we created this trap.

You should always sign up for a new counter and banner exchange code for each variation of your surfer trap. This way, you get to see performance based on a new working model enabling you to decide which version of the trap works best for you.

I hope this tutorial has given you some insight into how we can generate, filter and trade traffic whilst marketing our sites effectively and, that it has given you some ideas on how you can implement even the simplest item provided to you by your sponsor to generate sales.

For those of you who have been following this tutorial I would like to thank you and wish you all the best with your new found marketing skills.

If you have any questions as always, feel free to post on the forums and we will endeavor to help you out.

Article written by Lee.

Converting Italian Adult Traffic – The Niche Paysites That Work

Date: 2011.02.21 | Category: Traffic | Response: 0

Continuing with our article series of country specific traffic and which niches work for the various global markets in this article we will take a look at some of the most complicated traffic to ‘work’ Italian Adult Surfers. The reason I say most complicated is for the simple reason that, to date there are very few Italian paysites this makes it harder for us as webmasters to tap into these markets especially if we ourselves, do not know what the Italian surfer is after. That said, lets get on with the article.

Italian Traffic – Quick Analysis.

As already mentioned surfers from Italy are hard to pre-qualify given that there are very few sites catering to this European market at the present time, this means that there are no sources of background information to look at or, statistical analysis’s available from other paysites.

Italian Adult Surfers – The Niches.

For one of the most affluent international markets going it comes as a surprise to see that there are almost no localized pay sites for the Italian market this made our initial filtering of the Italian traffic much harder opting for translated free sites over paysite tour pages to send the traffic to itself then, once they hit the free sites either choosing to send them back into our central hub or, to the US version pay site of the niche free site they were visiting. That said here are the results from the previous 3 (three) months of traffic that we observed.

Ebony.

The Ebony niche would appear to be the most consistent converting niche on Italian traffic however, given that almost all of the niches we used on the Italian surfers were quite evenly spread for sales (Ebony was only 5 sales in front) this, I am sure is not a good indicator and, likewise with the Japanese and Chinese traffic, this is an area of international adult marketing that should ideally be re-visited at a later day.

For Women.

Even more surprising than the fact there are very few localized paysites for Italy was the fact that the ‘For Women’ niche converted just as well as the other niches we used for our Italian traffic, of course, this at first would seem to indicate that the vast majority of surfers we had on our sites from Italy were female however, as we all know, the Straight male niche is big in gay so, there is a chance the sales we got from our Italian traffic to the For Women niche paysites we used were equally male and female.

Softcore General.

(Softcore Adult Tours) The other strange thing we noticed was that paysites we offered to our Italian surfers that were Hardcore in nature didn’t convert as well as the paysites that had softcore tours, this would lend itself to the fact that Italian porn surfers are not looking for hardcore – quite different to most other country traffic sources.

Tranny.

The transsexual niche paysites that we offered to the Italian surfers also had some good results again, this is strange given that almost every other countries surfer we sent to a tranny site didn’t convert. One other thing that comes up with this and, given the fact that the for women niche paysites we used had good results would be that perhaps the Italian surfers are interested in the more obscure niches available on the adult internet.

Italian Adult Traffic – An Overview.

All in all, as stated at the beginning of this article the Italian surfers would certainly appear at first glance to be more varied and obscure in their sexual preferences than other countries whom appear to have clear cut, well defined ‘types’ of site that interest them.

I think as mentioned above Italian traffic needs to be looked at in more depth in a future article as, to my surprise the traffic didn’t work on the niches that previously converted well for the same amounts and quality of traffic.

Article written by Lee

Converting Japanese Traffic – The Niche Paysites That Work

Date: 2011.02.21 | Category: Traffic | Response: 0

Up to this point we have only looked at the European traffic sources and what niches convert for them however, we will now take a look at the Japanese specific adult surfers and, see just what makes them tick when they come to look online for porn.

Japanese Adult Traffic – Dispelling The Myths.

Contrary to popular beliefs Japanese porn surfers are not all looking for Bukakke or Hentai orientated adult sites in fact, the results we saw far from backed this up. Also, many webmasters believe Japanese traffic is worthless again, from our results this is simply not the case.

Japanese Adult Traffic – The Niches.

We were extremely pleased with the results we found from the Japanese traffic we got to our hub sites in fact, we altered the type of sponsors we used on our Japanese hubs so that we could see just how well this type of international adult traffic converted and, i think you will see the results are worthy of you sending your Japanese adult traffic to sites that do not encompass dialers as the only means of revenue for those surfers after reading this article.

Asian.

We set up a small niche specific ‘Asian’ hub trap that we could use to primarily filter our Japanese traffic through and, as we expected, very little of the traffic actually purchased memberships to these sites that were supposedly made specifically for Japanese surfers instead, all but 2 sales came from sites outside of this ‘Asian’ specific hub.

Ebony.

By far our best converting niche on Japanese traffic, the sales figures we saw from a join perspective were enough to warrant that we altered the rest of our hub site to ensure maximum exposure of the Ebony niche sites we were using to get them in front of the Japanese surfer as quickly as possible.

Anime / Hentai / Toon.

Again another surprise, the sales we saw on these niche paysites were lower overall when compared to sites in completely different niches what was also surprising about this is that the vast majority of adult webmasters will actively push their Japanese traffic to sites in this niche.

Bukakke.

Finding a Japanese Bukakke sponsors was impossible for us, instead, we opted to send the traffic to a US only paysite and, as expected, we had no sales for this niche on the Japanese traffic we saw flowing through our sites. As mentioned above with the Anime niche, this is often the first type of site adult webmasters will send their Japanese speaking traffic too and, as we thought, this is wrong.

Teen.

The teen niche converted really well for us, not as well as the ebony niche did but non the less, we received a steady amount of signups each month, this steady signup rate was also added to by recurring incomes from the previous months signups towards the end of our three month test period.

Gay.

As with the Bukakke niche paysite we received absolutely no sales to the Japanese gay paysite we used in our hub site this was surprising as even with the other international traffic we had gotten at least one sale a month but, alas, it seems the vast majority of Japanese surfers do not want to see naked men online.

Amateur.

Specifically amateur web cam sites converted for us on our Japanese traffic and again, this was good because of the rebills at the end of the month in fact, we still have some rebills continuing now some 5 months after our test period ended.

Japanese Adult Surfers – An Overview.

As expected at the start of the test period, Japanese adult surfers are not primarily interested in Bukakke and Anime sites in fact, it would appear they were primarily interested in the Ebony paysites we had to offer them. This is interesting in itself because, when offered ‘Asian’ niche paysites we only achieved 2 sales a month compared to the vast amount of sales to the Ebony niche, I think it might be worthwhile re-visiting Japanese traffic at a later date so we can evaluate exactly what preferences they have over time.

One other thing we discovered when testing the Japanese traffic was that, as we have been saying for a long time, Japanese surfers do hold credit / debit cards and, will use them online if their needs can be matched. This is good as if, like us, you use recurring sponsors on this type of traffic you will see some good long term residual income.

Article written by Lee

How To Use ALT Tags On Your Sites

Date: 2011.02.24 | Category: WebDesign | Response: 0

One simple technique can improve your search engine rank, make site navigation easier, and increase the accessibility of your site to disabled visitors. Yet, as many as 78% of sites don’t use it! Boost your site’s profile with human visitors and search engine spiders with the <ALT> tag.

Inserting ALT Text

Adding <ALT> descriptions to your <IMG> tags is quick and easy. You don’t have to do any complex HTML coding. If you can describe your image or link, then you can add ALT tags to your code.

We’ve used some examples below:

<img src="thumbnails/porn.jpg" 
  width="100" height="78" ALT="Explicit Teenage Sex Pictures">

You can also include an ALT tag when your image is a link:

<a href="porn.html"> 
<img src="thumbnails/porn.jpg" 
width="100" height="78" ALT="Explicit Teenage Sex Pictures"></a>

Ideally, your ALT text descriptions should be complete sentences, rather than a list of keywords or obscure phrase like “company logo small 2.” Remember that all visitors are likely to see (or hear) some version of your ALT text so be sure that it’s meaningful.

Optimize ALT Descriptions For Search Engines

Besides helping human visitors, ALT descriptions help you rank higher in some search engines. AltaVista and Google are two of the search engines that use ALT descriptive text when they rank Web sites. The growth of search engine/directory partnerships means that a high rank in one engine can often translate into an improved rank on its partner sites.

Search engine algorithms calculate the number of times keywords are repeated and give higher rank to pages that use them often. Keywords in the ALT descriptive text help you increase their frequency on the page. Search engines assume the terms are more relevant and important if they’re used in the page content, not just listed in the META tag.

For instance, the descriptive text in the example code uses keywords and keyword phrases from the META keyword tag: Explicit Teenage Sex Pictures. Since these are relevant to the site’s content, they’re easy to include as descriptive text.

If you’re having problems choosing relevant, targeted keywords, refer to this article, How To Pick Your Keywords. It provides helpful tips about selecting keywords and using them to improve your search engine ranking.

Make Your Web Site Sticky

ALT tags help you promote your site in another way too: they help make it “sticky.” Sticky means that visitors stay at your site longer so they see your advertising and purchase your memberships. Visitors who feel comfortable at a site will stay longer – and hopefully return more often to make further purchases.

Disabled visitors who use text-only or spoken word browsers rely on the ALT text for clues about the image’s content and function. This can be a lucrative audience: they represent a worldwide audience of 750 million and spend twice as much time online as the average user. But it isn’t just a disability issue: ALT tags make your site more accessible to everyone.

Visitors see your ALT text while the images are downloading or when they mouse over images. The descriptive text helps them decide if they want to wait for an image to download or move on to a different page. If your image is also a link, then visitors can read the explanatory text and quickly jump to the section they want.

Site navigation is easier, so impatient visitors are less likely to leave the site.

Don’t Follow The Crowd

ALT tags are a small addition to your HTML code that can make a big impact on your site. Since many of your competitors don’t use them, give your site and edge and include them on all images.

Article Written By Lee

Obscenity – Put It To The Test

Date: 2011.02.23 | Category: Writing | Response: 0

Regardless of how long any of us have been an adult webmaster we all need to be
aware of obscenity laws and, in particular how they affect our businesses
whether we think a hardcore photoset is ‘obscene’ or not ultimately, if you get
taken to court on obscenity charges the one thing you should be aware of is how
the courts will decide whether the images you are using will be classified as
obscene or not.

Testing Obscenity – The Miller Test.

The Miller test was developed in the 1973 court case of Miller vs. California
and in comprises of three parts ALL of which MUST be satisfied on order for
something to be deemed obscene by the courts. The Miller test is the ‘official’
method used by the United States Supreme Court for determining whether an
expression or a speech can be determined as obscene and, if deemed obscene, it
is not protected under the First Amendment and is therefore prohibited by law.

The Miller Test – Part One.

Part one of The Miller Test states something may be obscene if ‘the average
person, applying contemporary adult community standards, would find that the
work, taken as a whole, appeals to the prurient interest’ In essence, this
means that if the ‘average’ person on a jury or on the bench finds the work to
be deemed obscene then, it is. However for the court to rule something as
obscene it also has to be deemed obscene by the standards set in part two and
part three below.

The Miller Test – Part Two.

Part two of The Miller Test states that something is potentially obscene is
‘the average person, applying contemporary adult community standards, would
find that the work depicts or describes, in a patently offensive way, sexual
conduct’. Basically this is saying that if the images or speech is something
which is not practiced in a manner befitting your local community standards
then again, it may be obscene. However, as with part one of The Miller Test for
a court to find something obscene it needs to fall below the standards in part
three below.

The Miller Test – Part Three.

Part three of The Miller Test states that something is potentially obscene if,
‘a reasonable person would find that the work, taken as a whole, lacks serious
literary, artistic, political, or scientific value.’ This is pretty much where
you could potentially come unstuck after all, everyone has different sexual
tastes and because of this, just because something that may be widespread such
as ‘bare backing’ (to use as an example) could potentially be considered as
obscene if you happen to have a jury who are devout practicers of safe sex.

The Miller Test – Overview.

In essence The Miller Test is a useful guideline for webmasters when it comes
to operating our sites and specifically, when it comes to choosing the types of
content we utilize on them however, for the most part The Miller Test itself is
outdated. Since the early 70’s when this test was devised there have been many
sexual practices that were once deemed obscene that have become more a part of
everyday life and accepted in to society as whole thus, what once would (or
could) have been deemed obscene would no longer be in the same sense as
something that may be deemed obscene today could be found not to be in 5 years
time.

Article written by Lee

European Surfers – Porn High On The List!

Date: 2011.02.22 | Category: General | Response: 0

Adult web sites were visited by 3.8 million home Internet users in the UK in June 2001, according to Internet monitoring company Net Value. This accounts for more than a quarter of the entire UK home Internet population.

UK visitors to adult websites spent more than 45 minutes on these sites each in June. Adult sites make up 41.2 per cent of all the sites visited in the UK with a significant audience. Students (23.2 per cent), manual workers (15 per cent), and professionals (12.8 per cent) are the largest groups of UK visitors to adult sites.

However Germany has the largest audience for online porn in Europe with more than 5.3 million Germans visiting an adult site in June. They also spent more time on these type of sites than any other nationality – each German visitor spent almost an hour on adult sites in June. Net Value data also showed that more than half (52.3 per cent) the websites visited in June by a significant number of German users were of an adult orientated nature.

Spain has the greatest proportion of visitors to pornographic sites – 40 per cent of Spanish home Internet users visiting a pornography site in June 2001.

“Pornography has become a lucrative online business, with many companies now recognizing it as a valuable additional revenue stream,” Net Value’s Alki Manias said. “And this would seem to be a stable business area – the popularity of online pornography continues unchecked.”

Adult sites are also popular amongst the earliest adopters of the Internet. People who first got online at home before 1997 account for 18.5 per cent of visitors to adult sites, though they only make up 14.1 per cent of the whole UK online population.

In the UK, Lastminute.com has just introduced an auction for adult toys and aids, whilst in Germany, Freenet.de and T-Online are also moving into the adult business.

The following charts detail various demographics relating to European surfers usage of adult sites:

Number of adult websites visited, June 2001

* Sites with a significant reach

UK visitors to adult websites by occupation, June 2001

As you can now see, we, as adult webmasters, have a considerable chunk of the online adult industry sitting in our laps and, we should concentrate on tapping into this market as more and more American companies are realizing the importance of these figures we will inevitably reach a stage where the European market will be passed across to our US counterparts.

Now They Signed Up – Learn How To Keep Them

Date: 2011.02.22 | Category: General | Response: 0

Member retention is going to have a large effect on the adult industry over the next few months, with Visa chargeback rates being lowered and, many affiliate programs lowering their payout model something has to give and, hopefully, the thing that does give will be that affiliate programs start to realize that once they have your surfer, it becomes their responsibility to make that member retain.

With that in mind this article will look at a few things that we have been doing on some of our paysites for the last few months and, instead of having to provide an excess of plug in content we have started updating our sites regularly within the niche confines of what our members are actually looking for, also, despite this increase in content, we have started doing something unique so far as member retention goes – actually communicating with the member directly.

Communication Pays.

Actually spending the time to listen to what your members want can be beneficial on many levels for example, how many of the big sponsors offer the member a chance to become involved in a ‘community’ inside their paysites, i can only think of 3 paysites that i have personally visited that do this.

Often, offering your members a way to communicate to YOU what they want inside the site can, and usually will increase the value of their membership to you in the long run. offer your members weekly polls, offer them incentives to keep an active membership, perhaps some kind of loyalty program, in addition to a method of your paysite members being able to communicate to each other inside your site.

Content Updates.

We all know that paysites need to update however, how many paysite owners spend the time to ask their member what they are looking for? As mention in the previous section, offer your members polls on the next updates you will be doing, ask them what sections of the site need improving and, more importantly, ask them if they are happy with how your site looks and feels overall.

Renewal Time.

So you have managed to keep hold of your paysite member for a few days without them canceling and, their trial period is ending what now? Well, more often than not, communicating to the member that they are about to get rebilled can have a positive effect, send them an email prior to the rebill informing them of what your next set of updates will be, let them know they are a valued member of the site and, more importantly than this, that you are there to help them and listen to their suggestions. This is also an ideal time to remind them of why they joined your site in the first place, you have a lot of exclusive content that, simply put, no other paysite can offer them, you listen to their feedback and, again, value their feedback, all of these things will ensure that your member base retains well over the trial period.

Second Month Renewals.

So you have managed to keep your member for a month, and, again they are due a rebill, as with the first rebill you gave them, re-iterate the points of your site and, tell them what has changed over the past month, give them some sales speak about how your site is doing and, more importantly, what you have coming next month, by communicating these updates to your members a day or so before they have to renew, you should, in all honesty, keep their interest in your paysite and, more importantly, make more money from your members.

So Your Member Cancels.

Okay, so perhaps you managed to rebill your member for a few month or, perhaps they left after the trial period, what now? Simple, send them a follow up email, find out the reasons they cancelled their membership to your site and, see if you can offer them an alternative to stay, perhaps a reduced cost membership or, maybe even an alternative site altogether, if they entered your teen pay site and, were looking for amateur teen pics, even though you know you don’t have them yet, you will probably know of a site that does, tell this cancelled membership about this site and, get them to try it out, if you can match what the surfer is looking for to a site you own then you have a second chance at keeping their membership and, making money.

Retention Overview.

When all is said and done the one thing that is apparent so far as pay sites go is that a lot of them do not communicate with their members and build the sites they operate around what their members are looking for, we can all say we actually do this constantly but, how many of us really, hand on heart, can prove that they ask, listen and, more importantly, implement the feedback from their members base?

Article written by Lee

Gay Online Dating – Offering Your Surfers An Alternative

Date: 2011.02.22 | Category: General | Response: 0

Whilst adult websites remain the most highly concentrated method of making money for affiliate programs we have slowly started to see a trend over the past few months of affiliate programs adding a new kind of site to their regular lineup, online dating sites however, as webmasters working in the adult industry how can we successfully market these sites on our existing traffic base? This is what we are going to look at in this article.

Gay Online Dating – Some Facts And Figures.

As mentioned above many affiliate programs now offer some form of online dating site whether it is for gay men and women or for their straight counterparts there is very little mentioned about the target audience these types of site attract so, with that said lets look at some figures from a recent Nielsen report in respect of online dating sites.

The online dating market is expected to grow to become an estimated $642 Million dollar industry by 2008.

On average, a user on a dating site will spend 1hour 45 minutes on the dating network itself.

The highest ranked age group (27.64%) for online dating sites is between the ages of 35 and 44 years old.

Men are more likely to a) Browse online dating profiles, b) Post a profile on a dating site, c) Respond to a dating profile and, d) Pay for access to a dating site than women.

So what does this mean for us marketing our sites to gay men and women well, straight off the bat you can see that there is going to be a considerable boom in the online dating world and, with that boom will come a rather satisfying chunk of change also, the age group that spends most time on a dating site as mentioned above is also within the demographical group for the ages of gay online surfers. In addition, males as mentioned, are also more likely to respond to, post, browse or, more importantly here, pay for access to an online dating site making this an ideal opportunity for those of us who actively promote a gay site lineup to start supplementing our income by offering our surfers access to dating sites too.

Gay Adult Dating – Affiliate Programs.

So now we have the figures where do we go to find a gay adult dating affiliate program? Well, there are a couple of options for us, there is the highly recognized outpersonals.com as well as the gay.com dating area however, surprisingly enough, the more ‘mainstream’ dating sites such as date.com, match.com and even adultfriendfinder.com all have sections within their sites for gay men and women as well as gay specific tour pages and promotional materials.

Gay Online Dating – Where To Market Our Sponsor.

As with any type of new affiliate program the best way to start marketing them is to place a link on a less prominent page of your site so as to not send your high converting traffic off to a sponsor that may not work for you however, if you have a good network of sites then you might like to try adding your newly found dating affiliate program on your sites ‘exit’ links or even create a TGP gallery specifically for your dating sponsor utilizing softcore content. Also, one thing that I have personally found is that using text links always garners more clicks thru to the dating site than a regular button or banner so again, this may be something you would like to try. In essence though, first test your gay dating sponsor on a minimal traffic source to see what effect it has on your overall site then, once you have ran a test period you can adjust your marketing efforts appropriately.

Gay Adult Dating – Recap.

As we have seen above the marketplace for online dating is going to grow to a multimillion dollar industry and, whilst we already know that gay surfers are more affluent and willing to spend money if we can match our sponsors to the type of site they are looking for, why not also offer them an alternative to porn? Many webmasters often overlook the basic principles of marketing that is to say, don’t just give a potential buyer one option but rather, give them several options, by utilizing dating affiliate programs on our sites we are not only giving the surfer an option but, are also giving us a potential opportunity to make more money.

Article written by Le

Adult Hosting Glossary

Date: 2011.02.21 | Category: Hosting | Response: 0

Adult Hosting Glossary.

With so many adult hosting companies looking for our business all of them telling us we need a variety of applications and software packages to run our sites, just how do you know what you do need and, more importantly, what you don’t?

Below you will find a list of a variety of common terms used in relation to hosting your website and, hopefully, you will in turn, discover what your requirements are when looking for a new or alternate hosting company.

Alias
A name that points to another name. Aliases are used to make the original name easier to remember or to protect the site’s identity.

Applet
An applet is an embedded program on a web site. Applets are usually written in the coding language called Java. They are normally used for creating a virtual object that may move or interact with the web site. An applet is like a small piece of executable code that needs a full application to run it.

Active Server Pages (ASP)
Active Server Pages allow web developers to make their sites dynamic with database driven content. The code is mainly written in VB Script, and it is produced on the server of the web site instead of the browser of your web site visitors. The server reads the ASP code and then translates it to HTML.

Audio Streaming
The process of providing audio content on a web site. This takes up a large amount of bandwidth, especially if you get a lot of visitors at your site. Some hosts do not allow audio or video streaming because of this.

Auto Responder
An automated program that acknowledges receipt of an e-mail message, and then sends back a previously prepared email to the sender, letting them know it was received. Once you configure your auto responder, it sends e-mail with no further action required on your part, making your web site interactive around the clock. Most hosting companies let you set this up through their control panel.

Availability (Uptime)
Refers to the amount of time within a 24 hour period a system is active or available for servicing requests. For example, if a hosting company says it is available 99.9% of the time, they are claiming that your web site will up all the time except for about 8 seconds each day. Over the course of a year, in this example, the hosting company is claiming that your site will only be unavailable (couldn’t surf to it) for 48 hours.

Backbone
A high-speed line or series of connections that forms a major pathway within a network. The term is relative as a backbone in a small network will likely be much smaller than many non-backbone lines in a large network. In general, the better the backbone of the hosting company, the better the availability of the web sites that run on their computers.

Backups
Web hosts back up data on their servers. Many host packages offer backups every 24 hours. This is supposed to prevent the loss of data should something happen to the server. . If you think you may need to restore old data in case of a disaster, it may make sense to choose a hosting company that performs regular backups.

Browser
This is the client software that displays (interprets) the HTML code it receives from the server. All browsers work slightly different and one may not display the pages correctly if the code was developed exclusively for another browser. Today the two main browsers are Microsoft Internet Explorer and Netscape.

C +/++
C+ and C++ are programming languages. Some hosting companies provide access to C+ and C++ class libraries if your web site contains these types of program modules. Once your web site has been constructed, you will know whether access to C+ or C++ will be required.

CGI (Common Gateway Interface)
A CGI is a program that translates data from a web server and then displays that data on a web page or in an email. CGI involves the transfer of data between a server and a CGI program (called a script). This allows HTML pages to interact with other programming applications. These scripts make web pages interactive. Page counters, forms, guest books, random text/images and other features can be driven by CGI scripts. Some servers have pre-installed/pre-defined CGI scripts, meaning that the scripts are already installed on the server for you to use on your site. Some servers permit user-defined or custom CGI scripts, which means the site owner creates his/her own CGI script and runs this custom made script on the web site. Not all servers allow user-defined (custom) scripts for security reasons. Almost all hosting companies offer CGI today. If you think you will need forms on your web site, CGI could be a key requirement.

Chat Server / Software
Some hosting companies allow you to develop a chat room or other type of chat service for your visitors. Be sure to check with the web host company about the details of the chat services offered. Some servers permit you to configure the service, and others pre-configure everything for you while others do not allow chat rooms at all.

Click Through
This term is used to describe the ratio of clicks to impressions on an advertisement, usually a banner ad. If a banner has been shown 100 times and 3 people click on it, it will have a 3% click through ratio.

ColdFusion
An application which simplifies database queries by allowing for a simpler programming language to handle functions between the user’s browser, the server, and the database. After you have developed your web site, you will know whether ColdFusion is a requirement. If you have not used ColdFusion to develop your site, you should ignore this feature.

Co-Location
Co-location means housing a web server that you own in the facilities of a hosting provider. This option is perfect if you want to own your own server, but do not want the hassle or security risk of maintaining that server.

Control Panel
An online package of tools permitting easy site management and editing. Almost all hosting companies provide this option today. It is a very important feature to have. By having your own control panel, you can maintain basic information about your site, mail boxes, etc. without having to send emails to the hosting company or call them on the phone.

Cookie
A message given to a Web browser by a Web server. The browser stores the message in a text file called cookie.txt. The message is then sent back to the server each time the browser requests a page from the server. The main purpose of cookies is to identify users and possibly prepare customized Web pages for them. When you enter a Web site using cookies, you may be asked to fill out a form providing such information as your name and interests. This information is packaged into a cookie and sent to your Web browser which stores it for later use. The next time you go to the same Web site, your browser will send the cookie to the Web server. The server can use this information to present you with custom Web pages. So, for example, instead of seeing just a generic welcome page you might see a welcome page with your name on it.

Credit Card Billing
What is a merchant account? Why do I need one? A merchant account gives a business the ability to accept credit cards as payment for the company’s goods and services. It provides your customers with an extremely popular payment option, beyond cash and checks. This is usually done via a 3rd party provider such as Ibill.

CSS (Cascading Style Sheets)
Used to add more functionality to simple HTML pages. Internet Explorer 3.0 and up support a good portion of CSS, while Netscape 4.0 and up supports a small amount of CSS – a fully compliant browser does not exist yet.

Database Support
If your web site will leverage a database to store information, database support by the hosting company will be required. After you have developed your web site, you will know which database will be required. Some commonly used database programs are SQL Server, MySQL, Access, Oracle, and FoxPro. Databases can be difficult to configure properly. Before you sign up with a web host, first inquire if the host can support your database needs.

Data Transfer
This is the amount of data that is transferred from an account as visitors view the pages of the web site. If you have a web site with lots of video, audio, and images that gets many visitors per day, you would have to make sure that you choose a host that will allow large amounts of data to be transferred. If you choose a host that only allows 200 MB of data transfer per month, and your site transferred 500 MB per month, then the host may stop half of your visitors from viewing your site and you could lose potential customers. Your best bet is to try to find a host that offers unlimited data transfer or at least a Gig of transfer. A gig is more than enough for most web sites. As a general rule, 500 MB of data transfer is equivalent to 20,000 page views.

Dedicated Server
A more expensive type of account in which the web hosting company provides you with an entire hosting setup including your own server hardware that only you can use. This usually means a much faster loading time for your site because the entire computer is “dedicated” to running the server software. This is different from most other hosting accounts in which your web site will share space on a server with many other web sites, called a virtual server. A dedicated server makes sense for web sites that require higher availability and higher data transfer rates.

Disk Space
This indicates the amount of disk space that will be available to you on the hosts server to hold your web site files. Normally because HTML files are small, a web site (unless it has extensive graphics or database functionality) will be small, as low as 1 or 2 MB in most cases.

Domain Parking
Many hosting companies give you the option to ‘park’ your domain name without actually having your web site up and running. This is a nice option if you want to acquire a domain name for your web site well ahead of having the web site itself designed and constructed.

Domain Name
The unique name that identifies an Internet site. Domain Names always have 2 or more parts, separated by dots. The part on the left is the most specific, and the part on the right is the most general (adult-hosting-companies.com). Technically, the domain name is a name that identifies an IP address. To most of us, it simply means www.yourname.com. Because the Internet is based on IP addresses, not domain names, web servers depend on a Domain Name System (DNS) to translate domain names into IP addresses. Simply stated, domain names allow people to find your web site by name rather than by its numerical (IP) address.

Domain Name Registration
Often a hosting company will offer to register your domain name at the time you sign up for a hosting plan. This normally incurs an additional charge but may be cheaper and more convenient than using a separate domain name registration service. We recommend that you go ahead and register your domain name as soon as possible, especially if you think it will take some time to develop the site itself.

Domain Name System (DNS)
A model for tracking other machines (that contain web sites) and their numeric IP addresses. Translates domain names (for example, www.adult-hosting-companies.com into a numerical IP address). When a computer is referred to by name, a domain name server puts that name into the numeric IP address assigned to that computer. So when you buy a domain, say www.yourname.com, it does not become accessible until it gets assigned an IP address from a hosting company. Once the IP address is assigned, a cross-reference record (DNS record) is created that points your domain name to the numeric IP address.

Email POP Account
POP (Post Office Protocol) is an actual e-mail account on your web host’s e-mail server. Think of each POP account as a unique email address (lee@adult-hosting-companies.com, advertising@adult-hosting-companies.com, etc.) Before you choose a specific hosting plan, you should know exactly how many email accounts are required to meet your specific needs.

FrontPage (Microsoft)
Front Page is an HTML editor made by Microsoft. It is commonly used to create web sites

Frontpage Extensions
Frontpage extensions can be thought of as “mini programs” that allow features of a web site created with MS Front Page to operate smoothly. It is possible to use MS Front Page to create a web site and host that site on a server that doesn’t offer FP extensions, however some of the powerful features of the program cannot be used in these web sites. See Microsoft’s Front Page site for more information. After you design your web site, you will know whether FrontPage extensions will be a requirement.

File Transfer Protocol (FTP)
A way of transferring files (uploading and downloading) across the Internet. Most web sites are uploaded to the Internet by means of an FTP program. This is how the web site you create on your computer at home is transferred (uploaded) to the Internet. Some software, such as Microsoft Front Page, does not require use of an FTP program but the use of most any other HTML editor requites the use of and FTP Program. There is a free FTP program called WS_FTP and you can download it at download.com. There are many Internet sites that have established publicly accessible repositories of material that can be obtained using FTP, by logging in using the account name anonymous, thus these sites are called anonymous FTP servers.

Host (Name Server)
When you hear the term “host” in the Internet world, it is referring to an Internet company that has the required servers and software to connect domain names to (IP) Internet Protocol numbers so that your site can be viewed by the public when they type your domain in their browser window. Basically this is where you house your site, and you usually have to pay a monthly or annual fee for this service.

Host Country
Specifies which country the hosting company resides. The internet is a very complex web of server computers connected through telecommunications devices. In general, it is best to host your web site in a location closest to the users that access it. For example, if you plan to deploy a web site that will attract mostly German visitors, it may makes sense to choose a hosting company located in Germany.

Host Platform
This is the platform of the hosting providers servers. Hosting companies will typically having a hosting platform based upon Windows 2000 (Win2K), Windows NT or Linux. If you have a basic web site that does not make use of server side applications such as a database then you do not need to worry which platform is used.

Hypertext Markup Language (HTML)
Stands for Hyper Text Markup Language. This is the code that web pages are written in and the browser interprets to turn into the web page you view on the screen.

Hypertext Transport Protocol (HTTP)
The protocol for transferring hypertext files across the Internet. Requires a HTTP client program on one end, and an HTTP server program on the other end. HTTP is the most important protocol used in the World Wide Web (WWW). You see it every time you type a web site in your browser http://…

IP Address
A unique number used to specify hosts and networks. Internet Protocol (IP) numbers are used for identifying machines that are connected to the Internet. They are sometimes called a dotted quad and are unique numbers consisting of 4 parts separated by dots, They would look something like this 111.222.333.444 Every machine that is on the Internet has a unique IP number – if a machine does not have an IP number, it is not really on the Internet. Most machines also have one or more Domain Names that are easier for people to remember.

Internet Service Provider (ISP)
A company or institution that provides access to the Internet in some form, usually for money. They will usually allow users to dial up through a modem, DSL, or cable connection to view the information on the Internet Access is via SLIP, PPP, or TCP/IP. Picking your ISP is an important decision but has more to do with how you access the Internet rather than which host you choose.

JavaScript
A scripting language which enables web designers to add dynamic, interactive elements to a web site.

Java Servlets
A servlet is an application or a script that is written in Java and executed on a server, as opposed to on a client. It is analogous to CGI, although servlets are more than simply CGI scripts written in Java.

Mailing List Software
A mailing list is a discussion group based on the e-mail system. You may want to set one up – they’re very useful promotional tools. Even if you don’t want to host a discussion group, you can use a mailing-list program to distribute a newsletter similar to http://www.adultwebmasternewsletter.com. Many companies have mailing-list software available for their clients to use — if so, ask whether there’s an additional cost, how many mailing lists you are allowed to have, and how many members per list

ODBC Sources
Open Database Connectivity (ODBC) is a generic way for applications to speak to a database. ODBC acts as an interpreter between an application (say a Cold Fusion or ASP application) and a database (like Microsoft Access). By using ODBC, a connector can be created that will allow a web application that you create to read data from and insert data into an Access database that you’ve created. An ODBC source is a directory entry that specifies database information. This ODBC source (or DSN Source) allows your site to point to the correct database located on the web server.

It is possible to connect to a db without ODBC, but it is a safe bet to assume you need 1 ODBC connection per individual database you will have.

Perl (Practical Extraction and Report Language)
Perl is an interpreted language optimized for scanning arbitrary text files, extracting information from those text files, and printing reports based on that information. It’s also a good language for many system management tasks.

PHP
PHP is another scripting language. Like ASP, it’s commands are embedded within the HTML of a web page. The commands are executed on the web server, making it browser independent. The web browser only sees the resulting HTML output of the PHP code.

Post Office Protocol (POP)
This is a method of retrieving e-mail from an e-mail server. Most e-mail applications (sometimes called an e-mail client) use the POP protocol, although some can use the newer IMAP (Internet Message Access Protocol). There are two versions of POP. The first, called POP2, became a standard in the mid-80’s and requires SMTP to send messages. The newer version, POP3, can be used with or without SMTP. The newest and most widely used version of POP email is POP3 email. You will see the term POP3 in most of the web hosting plans available today.

Price
The monthly amount that you will have to pay a hosting company to provide the hosting services requested. Paying monthly is normally perfectly acceptable, but discounts may be available by paying quarterly or annually.

Reseller Plans
Many hosting providers allow you to be a reseller of hosting space earning a commission off of each sale. If you intend to be a provider of hosting services, you should investigate this option as you decide where to host your web site. Many hosting companies offer discounts (in addition to revenue opportunities) to companies that wish to remarket their web hosting services.

Root Server
A machine that has the software and data needed to locate name servers that contain authoritative data for the top-level domains.

Setup Fee
Some hosting companies charge a one time setup fee to set up your hosting account. It is worth to also take this into account when looking at the monthly fee.

Server
A computer, or software package, that provides a specific kind of service to client software running on other computers. The term can refer to a particular piece of software, such as a WWW or HTTP server, or to the machine on which the software is running. A single server machine could have several different server software packages running on it, thus providing many different servers to clients on the network. More specifically, a server is a computer that manages and shares network resources.

Shell Account
Something experienced computer users often request. Permits you to edit your files online in real-time, rather than making changes to your site offline and then uploading the changes. Unless you intend to manage the web server your site runs on, a shell account should not be needed.

Simple Mail Transfer Protocol (SMTP)
The main protocol used to send electronic mail on the Internet. Most Internet email is sent and received using SMTP. SMTP consists of a set of rules for how a program sending mail and a program receiving mail should interact.

Server Side Includes (SSI)
Commands that can be included in web pages that are processed by the web server when a user requests a file. The command takes the form <!–#include virtual=”/path/to/file”–>. A common use for SSI commands is to insert a universal menu into all of the pages of the web site so that the menu only has to be changed once and inserted with SSI instead of changing the menu on every page.

Secure Socket Layer (SSL)
A protocol designed by Netscape Communications to enable encrypted, authenticated communications across the Internet. It is used mostly (but not exclusively) in communications between web browsers and web servers. URL’s that begin with “https” indicate that an SSL connection will be used. SSL provides 3 important things: Privacy, Authentication, and Message Integrity. In an SSL connection each side of the connection must have a Security Certificate, which each side’s software sends to the other. Each side then encrypts what it sends using information from both its own and the other side’s Certificate, ensuring that only the intended recipient can decrypt it, and that the other side can be sure the data came from the place it claims to have come from, and that the message has not been tampered with.

Shopping Cart Software
A software program which acts as a “virtual store front”. Such software typically allows a web site user to create and manage a virtual shopping cart to which items can be added or removed. Once a customer is ready to “check out”, this same Shopping Cart Software typically includes interfaces to allow customers to pay with their credit card directly on the site. Shopping Cart Software is critical for those web sites that intend to sell products and services directly over the Internet without human intervention.

Statistics
Many hosting companies run software on their web servers that collect usage information about your web site and compile it in a user-friendly, easy-to-read format for you to analyze trends about your web site. Having access to statistics is critical if you need to know how many visitors are coming to your site, which web pages receive the most attention, and how much time people actually spend browsing your site.

Support
Telephone or e-mail technical support provided to a web hosting company’s customers. When there’s a problem with your site or your e-mail, you want to be able to get an answer promptly by e-mail or on the phone. Some hosting companies offer email only support, telephone support, or a combination of both. Some hosting companies provide 24hr 7 days a week support (24/7). This is important if your site is an e-commerce site with a lot of daily visitors.

TCP/IP
This is a set of communications protocols to connect hosts on the Internet.

Unix
A computer operating system designed to be used by many people at the same time (it is multi-user) and has TCP/IP built-in. It is the most common operating system for servers on the Internet.

Uniform Resource Locator (URL)
The standard way to give the address of any resource on the Internet that is part of the World Wide Web (WWW). www.adult-hosting-companies.com is an example URL.

Unique IP Address
In many hosting plans, you share an IP address and you will be able to view your site through your domain name only. Obtaining a unique IP address (see IP Address) provides a one-to-one relationship between your domain name (www.yourname.com) and an IP address.

Video Streaming
The process of providing video data or content via a web page.

Virtual Server
A web server which shares its resources with multiple users. It’s another way of saying that multiple web sites share the resources of one server. If you do not need your own web server (i.e. your own server class computer), you will use a virtual server to host your web site.

Article Written By Lee.

Calling Complete JavaScript’s With One Line Of HTML Code

Date: 2011.02.21 | Category: WebDesign | Response: 0

We all know that some JavaScript coding can be excessive and add considerable amounts of additional coding to our pages making them both slower and less search engine friendly however, what if I told you there was a way you could call the EXACT same JavaScript functions you are calling now by using a single line of code and, in the process you would NEVER have to find a specific piece of JavaScript again as you would instantly know where it was saved.

You would probably think the above is in fact very time consuming but, it actually takes no time at all.

The secret is to copy and paste the JavaScript into a plain text file and save that on your server somewhere. However, instead of saving it as a .txt extension save this file as a .js extension and, to make it easier still to find, when you upload this file to your server place it in a directory called /JavaScript/.

That’s pretty much it, easy huh?

Now comes the part of actually getting the JavaScript to work on your web pages, what you need to do instead of using the complete JavaScript coding that you usually would if you wanted to make a pop-up console appear is to use the following coding placed between your <head> and </head> tags:

<script language=”JavaScript” src=”../JavaScript/popup.js”></script>

That will now call the popup.js file or whatever it was you called it from your server and make the JavaScript function work for your surfers with JavaScript enabled in their browser.

As you can see, not only does using this method save you a considerable amount of time but, it will also make your pages more search engine friendly as spiders will not have to work their way through a lot of heavily JavaScript before they get to your SE content.