• Filtering Adult Traffic For More Sales

    Date: 2011.02.22 | Category: Traffic | Response: 0

    When webmasters build sites there seems to be the train of thought that just because they use one of the top converting sponsors site they will make sales regardless of what type of traffic they are sending.

    Unfortunately, this is often not true.

    One of the first steps that we should take as webmasters when it comes to creating a new site, whether it be a free, avs or a TGP site is to learn the art of targeting our sponsors tour with the content and, more importantly, the traffic we are going to use.

    taking it to the simplistic levels, a straight teen sponsors wont convert on a site that gets mostly mature traffic, the niches, although complementary, are so far apart its unrealistic.

    That said, lets take a look at some options we can all implement on our sites to better target and filter our traffic to ensure optimum conversions.

    One of the simplest ways to target and filter your traffic is to build yourself a hub or a surfer trap. Of course, we also have to take into consideration the type of traffic we are currently receiving to our site and, that we ‘could’ receive in the future.

    Just because we receive 10,000 hits to our teen TGP doesn’t mean that ALL of that traffic IS looking for a teen site, this is where our surfer trap or hub site can come into play.

    Even if your main focus is the teen niche, you should make sure that the first thing the surfer see’s when visiting any type of site you build is a multi-site FPA (Full Page Ad) where applicable.

    This then starts your filtering process. If they know that they can find other niches than teen on your TGP then chances are, they will go to them either because that is what their niche is or, they are curious about that niche.

    Another thing we can do as webmasters is to ensure we use the headers and footers of our pages in the proper fashion, offer our surfers a choice of the main niches, Asian, Gay, Ebony, Teen, Ect using only text links and, you will probably find that by lining these text links to your hub or surfer trap that you actually have a diverse range of traffic available to you.

    In addition, rather than sending our surfers directly to our sponsors, send them via a filter page whether this is an FPA, or a page full of text links you made yourself detailing the benefits of the sponsor you are going to send them to, again, you will let the surfer know where they are going and, give them a choice as to whether they want to continue to that site or, choose an alternative.

    Overall, webmasters who target their surfers by niche can, for the most part have some excellent sales with a variety of sponsors that otherwise they would not be able to see.

    Target, Filter, Micro-Niche, however you do it, make sure your traffic is not wasted and, more importantly, make sure your sponsor is able to offer your surfer what you are telling them is inside the site.

    Article written by Lee

  • Fonts – Everything You Wanted To Know

    Date: 2011.02.22 | Category: WebDesign | Response: 0

    All web browsers use standard fonts. Mostly two types, one for proportional, one for mono spaced fonts. Proportional (or variable width) characters adapt in width, an “m” uses more space than an “i”. Mono spaced (or fixed width) characters are all equal in width, typewriter style.

    Most browsers use “Times” for proportional fonts. This font was originally developed by the London Times news paper. “Courier” is used for mono spaced. This was a very popular font used for mechanical typewriters. Both are normally set to 12 points (1/72nd of an inch).

    Serif And Sans Serif.

    Both these fonts are so called serif fonts. The French word serif indicates the little strokes at the outer ends of the characters. They are very old, you see them in old gothic handwriting, or Greek and Roman buildings. Partly used for ornamental reasons, partly because the characters are easier distinguished.
    It’s a little odd they are used on computer screens. These are by nature quite coarse, which makes serif characters quite grainy and ugly. Sans serif characters generally display a lot better on screens. Sans serif literally translates to “without stroke”. Probably the most popular sans serif font is Helvetica or derivatives like Windows’ Arial.

    <FONT FACE=”Arial”>…</FONT>

    The FONT Tag.

    The html tag for fonts is a somewhat crude instrument. Most word processors let you use any font you like, as long as it’s on your system. And that’s the first big problem in web browsers. You have no control over other systems’ fonts. So you will have to choose a font which is likely to be on any system out there.

    <FONT FACE=”Arial,Helvetica,Sansserif”>…</FONT>

    Typeface.

    The font tag accommodates this by letting you specify several fonts in the FACE attribute. If the first one is not available, the second is used, and so on. The set above is often used. Arial is on all Windows systems, Helvetica on Macintosh, Sans serif on UNIX. The same is true for mono spaced fonts in the line below.

    <FONT FACE=”Courier New,Courier,Mono”>…</FONT>

    Size.

    Word processors let you specify font sizes in points exactly. No such luck in web browsers. There are seven sizes to choose from, denoted 1 (smallest) through 7 (largest). If this SIZE attribute is not used it defaults to 3. I think the default 12 point size is a bit big, so I use 2 for size, which gives you about a 10 point character. Some browsers let you set the overall font size smaller or larger. Which makes this issue even more awkward.

    <FONT SIZE=”2″>…</FONT>

    There is a nasty bug in some browsers. When using a block of text with size 1, the last line skips a line. This bug can be squashed by putting a <BR> tag immediately after the block of text. If your browser has this bug it will show in the second text below.

    There is a nasty bug in some browsers. When using a block of text with size 1, the last line skips a line. This bug can be squashed by putting a <BR> tag immediately after the block of text (with break).

    Color.

    Fonts can have any color you like, much like the colors in the body tag. Keep readability always in mind, avoid clashing colors and little contrast. You can create nice shading effects. But don’t make a Christmas tree out of your page by using too many colors.

    <FONT COLOR=”red”>…</FONT>

    Style Sheets.

    There is a chance all this soon will be replaced by style sheets. They do let you specify exact point sizes, even use downloadable fonts. But for now I would advise against that, since not all current browsers understand them. You could however use a combination of both, should you want to.

    Article written by Lee

  • Building A Surfer Trap – Stage 4

    Date: 2011.02.21 | Category: Traffic | Response: 0

    Building A Surfer Trap – Stage 4.

    Here we go with stage 4 in our surfer trap.

    We should now have a pretty basic surfer trap set up with consoles on all of the FPA’s all of the links on all of the FPA’s (Excluding the FPA graphics) should go to either another FPA or, the a POTD Program.

    As mentioned in the last stage we are going to start building up some traffic to our surfer trap even though, we are not finished yet.

    The first place where you can get some good free traffic would be from a toplist counter.

    A good counter that I would recommend would be one of the following:

    Outster http://www.outster.com (A Gay Specific Counter)
    SexTracker http://www.sextracker.com (A General Adult Counter)

    You need to sign up to ONE of the above counters and only ONE.

    Usually a counter will ask you for some details when signing up for them these will usually include:

    Email Address.
    Site Url
    Name

    For the email address, enter a REAL email.
    For Your Name, Enter a name you wish to be known by to the counter owners.

    However, for the URL (The one to SEND traffic to FROM the counter) you should enter the index.html page of your surfer trap (The Multi-Site FPA).

    You will now be given some coding once you complete the counter sign up process. This counter code you now need to place on EVERY page of your surfer trap.

    Place the counter towards the bottom of your FPA’s (Including the Multi-Site FPA) this way, they will load after the rest of the graphics or at least, they should in theory.

    Basically what you are doing by implementing this counter is as follows:

    For each time the counter is displayed or clicked on your site (Depending on the counter you choose) you will earn one credit on the respective counters toplist.

    Each credit you earn on the toplist will move you higher up the list.

    Now, the higher up the list you get, the more visitors to the counter site that you are going to get visiting your surfer trap by clicking your link on the toplist.

    In return, by clicking on your surfer trap link from the toplist, they are ‘registering’ another impression of your counter hence, getting you one more ‘credit’ on the counter toplist hence, moving you higher in the listings.

    See where we are going with this?

    The more clicks you get from the counter to your hub, the higher you will get on the toplist in the process earning you more and more traffic to filter through your surfer trap.

    Adding these counter codes to your FPA’s as they stand at present should take you an hour or so to do so, for now this is where I will leave the traffic generation section of this tutorial.

    Article written by Lee

  • GEO::IP – What Is It?

    Date: 2011.02.22 | Category: General, Hosting | Response: 0

    As more and more webmasters investigate the international market place to expand their online businesses I thought it would be prudent to take a look at one of the more important modules of Apache and, just how this module can help webmasters to monetize their international traffic. What is this module? GEO::IP.

    Geo I.p – The Basics.

    GEO::IP is an Apache module which is able to recognize countries by specific I.P blocks. GEO::IP in itself is, in effect a database of the current i.p addresses in use on the internet across the globe. When used in conjunction with various scripting languages, Perl, Php, Etc the Apache GEO::IP module can assist online businesses with the following:

    Detecting credit card fraud.
    Automatically select the geographically closest mirror.
    Analyzing your web server logs to determine the countries of your visitors.

    What this means to the webmaster is that they can now market their sites to a specific language or, country in addition to either redirecting or, refusing other countries / languages access to their online sites.

    GEO::IP Module – Where To Find It.

    The GEO::IP module is available from several sources online in either paid or, free forms. The most up-to-date and professional form of the GEO::IP module can be found on the Maxmind website ( http://www.maxmind.com ).

    Once you have the GEO::IP module you should either ask your host to, or, install it yourself on your Apache based web server.

    Geo I.p – Different Modules.

    In addition to the simplistic ‘country i.p’ based detection, there is also another more complex GEO::IP module, this module is often referred to as ‘I.p to Location’ which, in simplistic terms means that you can target specific cities of the world hence, if you want to offer a service to surfers in Miami, you are able to redirect your Miami surfers to a page with content of specific interest to them.

    Redirecting Traffic.

    Geo i.p is the basis behind most of the international traffic redirection systems available for webmasters to use in order to monetize their global traffic more efficiently, whether those systems are paid, free, subscription based or, otherwise they will ALL use the fundamental basics of the GEO::IP module.

    Through the use of the geoip module you will be able to maximize and filter the traffic sources you currently have and, decide on whether you send your surfers to a Pay site, a dialer or, a traffic trade.

    Scripting – Putting GEO::IP To Work.

    Many programming firms are now looking at the global market place in addition to webmasters as they now have the ability to offer their clients a wider product base from country specific banner displays to multi-lingual tours, programmers can develop new ways to enable webmasters to profit from their traffic unlike ever before. One such company is Geo Scripting ( http://www.geoscripting.com ).

    GEO::IP – Overview.

    All in all the Geo i.p Apache module is going to become more and more prominent in the industry, sponsors are already starting to use country specific redirects on their affiliates traffic base and, individual webmasters are beginning to capitalize on this module through redirecting their own traffic to the sponsors that offer them multi-lingual paysites. When all is said and done, I am all for anything that can better assist webmasters in monetizing their global revenue streams especially as in the last 4 years I have been online it would only seem to be the last 2 months when this untapped source of income has come into the forefront of the adult industry.

    Article written by Le

  • Barter For Business – Cost Free Trading

    Date: 2011.02.21 | Category: General | Response: 0

    Whether you are a designer, traffic broker, content provider or, web host the one thing that will connect your business in some form is that other webmasters at some point, will want the services and products that you offer. With this in mind, you are instantly at an advantage the reason for this advantage will become apparent in this brief article.
    Bartering Goods And Services.

    Bartering is a business practice that is as old as mankind itself, from the stone age right up to the present day individuals have been trading their goods and services for other goods and services of like value. This is where your advantage comes into play. Perhaps you are a web hosting company in need of design work or, perhaps you are a designer in need of traffic, either way, there will always be other webmaster who want the services you offer and, in return they will offer services that you require. This is the absolute fundamental basis of the barter system, trade one product or service for another in order to improve the way in which you do things.

    Finding A Company To Barter With.

    The problem that so often arises when bartering is involved however is finding a vehicle for you to start the bartering process. More often than not you can find someone on a message forum that will be willing to barter your services however, this is not always the case and so, you should turn to email to instigate the initial contact.

    Asking For A Barter – How To.

    First and foremost, before sending an email or making a post asking to barter your services or products you should compile a list of items that you need, this could be content, advertising, graphics work or even web hosting, either way, by having a clear concise list of what you are in need of and, more importantly, what you can offer in return prior to sending an email will help you out immensely.

    Now that you have your list of services you require and what you can offer in return it comes to the initial contact, the first thing you should do is explain what it is you are proposing as clearly as possible, explain why a barter with you will become a win/win situation for the both of you as well as making sure you drop a compliment or two about their company in the email. Also, you should prove why offering your services in exchange for theirs will be a fair trade, by doing all of this at the first point of contact you stand a much better chance of them accepting your trade proposal.

    Bartering – Recap.

    Bartering is a strong tool that can help you build your business from the very second you start it however, with this strong tool also comes the opportunity for it to become a strong negative when running your business. To much time concentrating on bartering services can take away from running your business to its fullest, rather than trying to barter services all the time, ensure you build a good capital up so you are able to invest in services to build your business. Either way, whether you choose to barter or not, this method has been proven in success for thousands of years, why not try it out for yourself?

    Article written by Lee.

  • So That’s What It Means!

    Date: 2011.02.24 | Category: General | Response: 0

    Often you will hear other webmaster talking about things such as unique hits, banner exchanges and, AVS systems. The article below is a simplified glossary of those and many other terms that you will begin to hear day in and day out of your working life as an adult webmaster.

    AVS (Adult Verification System)
    The protection system that was designed to prevent minors from accessing adult sites. AVS services usually also have a large network of sites that adult surfers can access with one password. You can find a list of Age Verification Systems at Adult Sponsor Programs

    AVS Site
    A site that uses an AVS system.

    Banner Exchange
    A program that enables an exchange of traffic between a whole variety of adult sites. They provide you with some coding which you put in your HTML in order to get additional visitors to your adult site. You can visit: Porn Client for a highly respected Banner Exchange System.

    Blind Links
    When you place a misleading link on a site that will encourage the surfer to click on it. They will be sent to a new site that has nothing to do with what they expected to see. For example, if you had a text link saying ‘Free Porn’ and they get sent to a paysite when they click on the link.

    Browser
    A program that displays and navigates web pages you are using a browser now to view this page.

    Chargeback
    A chargeback is what happens when a surfer changes their mind or decides they don’t like the site or service they signed up for and tells their credit card company they will not pay the fee for your sponsor or paysite charges. Chargebacks are bad for everyone concerned because do you not only lose income for the sale, penalties are applied and sometimes they are applied to you.

    Click-Thru Program
    A sponsorship program that pays you an amount of money for each and every single visitor you send to their site. You can also find a list of per click sponsors at Adult Sponsor Programs.

    Content Provider
    A company that offer adults pictures, video clips for sale or lease. For a complete list of the best content providers head over to http://www.adult-content-providers.com.

    Dead Or Broken Link
    A link that is no longer valid or isn’t working. When you click on the link you get a page not found error.

    E-Zine
    An E-Zine is in simplified terms and online magazine.

    FTP (File Transfer Protocol)
    You need to upload (FTP) your web pages from your computer on to the web for everyone to see. One of the most well known FTP clients is Cute FTP.

    Hits
    Number of times your page was viewed over a specific period of time.

    Hit Counter
    Tool used to track the number of surfers that click onto your adult site. A good hit counter can be found at: http://www.sextracker.com

    Hot-Linking
    When someone links to an image on your server to display it on their site instead of linking to the image on their own server. You can prevent Hot-Linking by having a .htaccess file on your server.

    HTML (HyperText Markup Language)
    This is the language used to write web pages. This page is written in HTML.

    ISP
    Your internet service provider. AOL is a well known ISP.

    Java
    A programming language used by programmers to build and create programs. Not to be confused with JavaScript (see below).

    JavaScript
    A scripting language you can directly insert into HTML documents. They only work with surfers that have Java enabled on their browser.

    Legal Content
    Adult content for which you have rights to display on your site.

    Model Release
    Document that a model signs at the time the photographs of them are taken.

    Message Board
    A message board is a place where you can ask and offer advice about the industry or just generally chat with other adult webmasters for example the message board at: http://www.europeanwebmasters.com.

    Newbie
    A new adult webmaster.

    Partnership, Sponsor or, Affiliate Program
    A revenue program that pays you a percentage or fixed price for every member you send to your sponsor’s site.

    Pay Site
    An adult website where surfers have to pay a fee for access.

    Pic Post
    A site where you can submit a picture and your ad on a daily basis.

    Plug In
    A plug in is a ready-made type of web “CONTENT”. Many plug in providers will even host the content on their servers and allow you to change colors, Fonts and, add a logo graphic, so the plug in matches your site. Plug In content is generally more expensive than image content.

    Ratio
    A ratio like this refers to click throughs and actual sales made from them. When a webmaster says they got a 1:250 ratio, they mean that out of 250 people who clicked on his sponsor banner, one of the surfers paid for memberships.

    Signup Ratio
    The amount of surfers that paid to view your adult site (See the example above headed RATIO).

    Spamming
    Promoting a site or service to newsgroups or e-mail addresses that have not given you permission to do so. Spamming can also mean posting your referral codes on message boards constantly inn order to get other webmasters to sign up beneath you.

    TGP (Thumbnail Gallery Post)
    A site where you can submit your gallery pages. They in return put up your gallery and send you additional traffic.

    Thumbnail
    A smaller version of an image used to link to a larger version of the same image.

    Turnkey Site
    An adult site that is already designed and finished with logos, content, billing solutions and, hosting. All you have to do is maintain the site. Newbies often make the mistake of buying a turnkey site before they properly know how to market them.

    Traffic
    The term used to refer to the amount of visitors to your adult website over a specific period of time.

    Uniques
    Number of visitors to your site. If 10 surfers visit your site on any given day and 2 of them click onto your site 3 times the same day, it will be referred to as 8 unique visitors for that day.

    URL
    A web address. Actual address to a page would be a URL. For example: http://www.adultwebmasternewsletter.com is the URL to our Adult Webmaster Newsletter Site.

    Warning or Entry Page
    The page before a surfer sees the main content of your site.

    Web Host
    A company that will provide you with a hosting account so that you may upload your website on their server so that surfers may see your site. For a reputable host you might like to try http://www.webair.com.

    Article written by Lee

  • Building Your Own Opt In Mailing List

    Date: 2011.02.21 | Category: Opt-in Mail | Response: 0

    Despite the constant launch of ‘new and improved’ email collection programs one of the more popular emails I receive each month ask how webmasters can actually start their own opt-in email list for surfers. Surprisingly enough, this is a fairly simple process and, should only realistically take a webmaster 10-15 minutes to have an opt-in email script installed.

    However, the second type of email I get from webmasters who have already installed one of these scripts is asking how they can ensure that surfers sign up to their lists this is what I will approach in this article.

    One of the easiest ways to make sure surfers join your opt0in list is to offer them a financial gain by doing so, I don’t mean you should literally pay them for their email address but, why not offer them something for free? A daily picture by email, free porn site access etc etc.

    The next biggest mistake I find are that webmasters simply place a collection box saying something like ‘enter your email address here for our newsletter’ and, lets be honest, it isn’t very enticing. Ideally you need to have a ‘headline’ that will catch the surfers attention and actually ‘make’ them want to join your list. Be specific yet be vague (bit hard I know) and you’ll soon see your list grow from one new subscriber a week to hundreds of them!

    The next thing you need to take into consideration is how quickly, not only your site, but the page with your collection box loads, if you are using a pop-up console, make sure it is heavy in text not graphics with the first words at the top not saying ‘free porn’ but a similar meaning text, everyone and their dog has seen the words ‘free porn’ on countless other porn sites. Yours NEEDS to stand out!

    You should use an effective title if you are going to be using pop-up windows for your email collection. in the title bar don’t have the window called ‘pop-up’ have it named appropriately for the niche you are trying to collect the surfers email address from. Make it relevant, make it concise.

    Balance the collection page, any type of page you build for your site should at least be appealing to the eye. Meaning that your fonts, colors and actual text need to contrast together perfectly. If you do use images on this page try to have them prominent yet not overbearing to the surfer.

    Offer a way to close a pop-up if this is what you are using to collect the emails after all, they (the surfer) may decide they don’t want to give you their email until they have seen what your site can offer. In the same way, make sure you have a link from your sites to your collection page so, if a surfer decides they do want to give you their email address they can do it without the need of closing your site and reloading it afresh.

    Overall however, the best rule you can follow is to keep to the point and keep it simple. This way you will gain the surfers attention quickly and easily and, the surfer will not be distracted from the main purpose of having them on your site – getting to your sponsor.

    Hopefully the information above will enable you to start having some more success with your traffic and, once you have the surfers email address make sure you treat it with the respect you would want your own to be treat with, an email address is a sacred thing to most surfers, if you Spam them daily they will leave your opt-in list quickly however, if you send them a ‘newsletter’ once a week / month filled with relevant information you will soon find your list growing exponentially.

    Article written by Lee.

  • Community Forum Scripts

    Date: 2011.02.21 | Category: Scripts | Response: 0

    Whether you have little or much traffic one thing that will enable you to benefit greater form this traffic is giving your surfers the sense that they are part of a ‘community’ much like the message boards built around adult webmasters have the feel of a community to them your surfers will end up staying around a lot longer if you can give them a reason to come back to your site over anyone else’s.

    That said, one of the main factors in starting your own little porn community is the need to have a place where all the ‘action’ take place. What better way than you own message forum.

    However, we hit our first problem, having never thought about starting a forum up before you wouldn’t know where to go to look for scripts or, what the best one is. That’s the reason behind this little guide.

    Below you will find a short breakdown of the more commonly used message forum scripts along with a short list of features each one has to offer you when choosing to build your own online community.

    VBulletin http://www.vbulletin.com

    This is actually quite a good forum script, most of the main forums on the web use either VBulletin or PhpBB when it comes to threaded forums. VBulletin uses MySQL and .php to run the actual forum and, set-up of it can become a little tricky if you want to customize it to your exact needs and color scheme. That said, once you overcome the initial complications in setting the forum script up it is easy to handle and, with a price tag of only $160.00 its an affordable option for many.

    Ultimate Bulletin Board http://www.infopop.com

    Unlike VBulletin UBB uses Perl programming for the forum script which, means you can install it on any cgi enabled host. However, the one main drawback with this script is that it uses flat text files to store all the data which, can sometimes bog down your server with unnecessary file calls. The cost of $199.00 however can be a bit to expensive for most webmasters.

    Ikon Board http://www.ikonboard.com

    Ikon board is a nice little threaded forum script and, the fact that it is free to download makes it even more so however, even though it uses MySQL for the backend or, choose to store your data in flat text files this script just seems a little to ‘basic’ looking for my personal taste. That said, there are many types of site using IkonBoard so the script must be good enough for them to be using it. Then again, maybe its the price tag of $0.00 that has made this a popular choice.

    PhpBB http://www.phpbb.com

    PhpBB is probably the most well known free forum script on the web today, its easy to customize (within reason) supports php and MySQL functions yet seems to offer nothing in return. The basics of a forum are there however, every webmaster and their closest friend seems to be using this script. The whole idea of building up a community is so that your site can stand out from the crowd, in my humble opinion, the script does what it is supposed to but, it doesn’t offer any redeeming qualities to your site.

    Site Net BBS http://www.focalmedia.net

    Sitenet BBS, formally known as Netboard, is probably one of the better Perl based forum scripts on the market, it price tag of $69.00 makes it an affordable choice for almost everyone and, the installation process itself is VERY simple to understand. The one drawback that i have found with this forum script however is that it stores the data in flat text file which actually slow the server down quite a lot making connections to the forum time-out on numerous occasions. However customization of the script is very easy using only HTML based templates you do not need any additional programming skills and, it has a nice interface with a few good features. For the price it is well worth a look. They also offer a freeware version however the links on the bottom of the forum become annoying after a while.

    In summary there are a lot of popular forum scripts available for webmasters to start using some are free other require payment ALL have a range of different functions available in them.

    Before looking at installing any of the scripts you should always try a demo first to see which one has the features and benefits you would like to offer your community members.

    If you can get your base community built up on a forum they enjoy using then all the rest of your marketing should pay off in dividends long term.

    Article written by Lee.

  • Protecting The Kids – Europe’s Role

    Date: 2011.02.24 | Category: 2257 | Response: 0

    As adult webmasters we have certain obligations we must fulfill daily whether these be, legal or moral.

    One issue that is constantly cropping up in our industry is that of minors (Children) accessing adult websites and, more importantly, the ease of which they can do.

    Recent figures released by one of Europe’s top internet analysis companies show that children in Europe and, specifically within the United Kingdom are more likely to visit a website and that, ‘showing that around one in five Internet kids (290,000) check out the sex sites’.

    These figures are certainly alarming to say the least, bearing in mind they are specifically talking about the United Kingdom, that leaves a vast majority of Europe, as yet, un-analyzed.

    We should all adapt to new methods in order to protect minors from accessing our site whether that includes placing your sites behind AVS systems which, in my opinion is one of the best ways and, most profitable of protecting minors or, utilizing ‘web safe’ software packages that are available to block access to adult sites completely we all need to adopt these practices.

    The fact of the matter remains that, in this day and age, no matter what precautions we take in order to prevent access there will, undoubtedly, be a majority of children who can and will, get access to adult sites.

    Does that mean we should compromise on the quality of our sites? No
    Does that mean we need to think harder about how we develop our sites? Yes

    It takes very little effort to subscribe to the services to block access and, you can get a single line of code to place within your html from ICRA which will at least, deter underage surfers from accessing your sites.

    In addition to the above mentioned service, you can also place a link on your warning page/s to the following services for parents to block access from children to our sites, SAFESURF, CYBERPATROL, NETNANNY and, SURFWATCH amongst others. Its not just about utilizing software and ratings on our sites though, we can go much further than that and, for instance, using nothing but softcore content on our sites will protect to some extent the materials available to children but, in addition you will also notice your conversion ratios will go up! I have and, I’m sure you have, heard it time and time again.. Make them ‘Pay for pink’ and, by using softcore images on your sites that’s exactly what you are doing.

    I for one certainly hope that you take heed at this article, protecting our children is paramount if, we are to succeed in the business, it is getting harder and harder to control who accesses our site but, we can at least take a step in the right direction.

    Article written by Lee

  • Using SSI For Auto Updates

    Date: 2011.02.24 | Category: WebDesign | Response: 0

    We all realize the benefits of being able to save time when building sites so, I got into thinking, how can I make my sites look as if they are continually updated without the need to go in and update them manually? Enter the world of SSI.

    SSI is actually a nifty little tool, not only can you include files from a central location but, you can include them at specific times of the day, days of the week or even months of the year, very handy indeed if you are building any type of site that needs updating periodically.

    Once the main burst of work has been completed you can pretty much use the same files over and over again to help you out.

    So onto the auto updating SSI, the following SSI coding will enable you to update a page or pages based on which day of the month it is. It will check the day the page has been accessed and display the relevant information again, this is a handy thing to have should your sponsor be running a promotion over several days, all you need to do is update a selection of SSI files and all of your sites are updated instantly.

    <!–#config timefmt=”%d”–>
    <!–#include virtual=”/yourdirectory/$DATE_LOCAL.txt”–>

    What you need to do is create 31 text files named 01.txt right the way through to 31.txt take the SSI call above and edit the location of the SSI files on your server, you may like to have a central folder named /SSI/ for this purpose so the location would be changed to /domain.com/SSI/$DATE_LOCAL.txt

    I the 31 files you created you could have a table ad with eight of your sponsors links, an article in each one or even just a simple text link, anything that you may want to update can be included in these files.

    As I mentioned above you can base the time, date and even month of rotation to whatever you like to alter how the files are rotated and ultimately viewed on the web you should change the %d in the timefmt field to one of the following:

    %d : Day of the month requires 31 files named 01.txt to 31.txt
    %w : Day of the week requires 7 files named 0.txt to 6.txt
    %j : Day of the year requires 365 files named 001.txt to 365.txt
    %u : The week of the year requires 52 files named 00.txt to 53.txt
    %m : The month of the year requires 12 files named 01.txt to 12.txt
    %H : Hour of the day requires 24 files named 00.txt to 23.txt
    %M : Minute of the hour requires 60 files named 00.txt to 59.txt

    As you can see from the above there really are no limitations to the uses of updating using SSI and, apart fro the relative ease of use and the time saved using them should one sponsor not be converting for you all you need to do to swap sponsors is alter your central set of SSI files and you have instantly changed sponsors over all of your sites.

    Article written by Lee

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