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Building A Surfer Trap – Stage 6
Stage 6 already!
Only 2 more stages to go after this tutorial until you have a fully functional surfer trap!
Ok as promised in the last tutorial, we are going to implement the table pages you hopefully made in our last tutorial.
You now need to signup for ANOTHER counter code. Use the same counter as you did last time and, again, make sure the URL you send the traffic from the counter to is your main Multi-Site FPA surfer trap page.
Ok, you have the new counter code, what you should do with this is place it on every one of the niche table pages we made yesterday. Nowhere else except on these pages.
Once you have the counter code placed you now need to go back to our consoles, what we are going to do is make these HTML table pages into a secondary console from off the first pop up that we get when a surfer visits any of our FPA’s.
What you should do is enter the following coding in between the <head> and </head> tags of the niche pop-ups ensuring that you choose a DIFFERENT niche to the one of your original consoles:
<!—— BEGIN CONSOLE CODE ——->
<SCRIPT language=Javascript>
<!–
var exit=true;
function exitcnsl()
{
if (exit)
open(“http://www.yourdomain.com/tableconsolepage.html”, “tables”,”toolbar=0,location=0,status=0,menubar=0, scrollbars=0,resizable=0, width=800,height=600,top=0,left=0″);
}
//–>
</SCRIPT>
<!—— END CONSOLE CODE ——->You need to edit the figures for width= and height= to reflect the size of your table, ideally the frame of the console should be around 3 or 4 pixels either side of your tables.
Ok now once you have added the above to your existing pop-ups you now need to add the following to the newly created table consoles between the <head> and the </head> tags:
<SCRIPT language=javascript>
self.blur();
</script>What this will do is once the first console loads, it will immediately load a second console but, this second console should be ‘hidden’ behind the main window that is displayed. We have created a blur console.
We now have one last thing to do with this ‘blur console’ that we have just created.
Go to the HTML coding for the table ad console and add the same JavaScript to that page however, this time you DO NOT need to use the self.blur section of the instructions or, change the sizes of the console that pops.
Instead you need to add the following to the <body> tag:
onUnload=”exitcnsl()” so as an example your body tag may look like this:
<BODY BGCOLOR=#000000 onUnload=”exitcnsl()”>
Now you also need to alter the location for the console that will pop this time, you have a choice, you can send the console directly to the ARS POTD program or, you can send it BACK to your Multi-Site FPA page, at which point the surfer will be able to select another niche or leave your site.
Now remember, this surfer trap IS aggressive however, every time one of your counter codes load both from the FPA’s where we implemented them AND on the newly created table consoles we are gaining extra traffic.
If you have ANY questions at all please do not hesitate to post on the forums and myself or one of our administrators will assist you.
Article written by Lee
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Building A Surfer Trap – Stage 4
Building A Surfer Trap – Stage 4.
Here we go with stage 4 in our surfer trap.
We should now have a pretty basic surfer trap set up with consoles on all of the FPA’s all of the links on all of the FPA’s (Excluding the FPA graphics) should go to either another FPA or, the a POTD Program.
As mentioned in the last stage we are going to start building up some traffic to our surfer trap even though, we are not finished yet.
The first place where you can get some good free traffic would be from a toplist counter.
A good counter that I would recommend would be one of the following:
Outster http://www.outster.com (A Gay Specific Counter)
SexTracker http://www.sextracker.com (A General Adult Counter)You need to sign up to ONE of the above counters and only ONE.
Usually a counter will ask you for some details when signing up for them these will usually include:
Email Address.
Site Url
NameFor the email address, enter a REAL email.
For Your Name, Enter a name you wish to be known by to the counter owners.However, for the URL (The one to SEND traffic to FROM the counter) you should enter the index.html page of your surfer trap (The Multi-Site FPA).
You will now be given some coding once you complete the counter sign up process. This counter code you now need to place on EVERY page of your surfer trap.
Place the counter towards the bottom of your FPA’s (Including the Multi-Site FPA) this way, they will load after the rest of the graphics or at least, they should in theory.
Basically what you are doing by implementing this counter is as follows:
For each time the counter is displayed or clicked on your site (Depending on the counter you choose) you will earn one credit on the respective counters toplist.
Each credit you earn on the toplist will move you higher up the list.
Now, the higher up the list you get, the more visitors to the counter site that you are going to get visiting your surfer trap by clicking your link on the toplist.
In return, by clicking on your surfer trap link from the toplist, they are ‘registering’ another impression of your counter hence, getting you one more ‘credit’ on the counter toplist hence, moving you higher in the listings.
See where we are going with this?
The more clicks you get from the counter to your hub, the higher you will get on the toplist in the process earning you more and more traffic to filter through your surfer trap.
Adding these counter codes to your FPA’s as they stand at present should take you an hour or so to do so, for now this is where I will leave the traffic generation section of this tutorial.
Article written by Lee
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Newbie Basics – The HTML Layout
In this article we will look at some HTML tags that you will be using in every HTML document that you create. They are the base for every web page and are the essential pieces of HTML coding to ensure that your pages display correctly.
The Structure Tags.
Here is a look at the main structure tags. You will have to get used to these since you will be using them for all your pages.We would suggest that you start by copy and pasting the structure into your document then creating my page once they’re in place.
Make it a habit to ensure that all surfers (regardless of their browsers) will be able to identify your creations. Each of these HTML tags are used in pairs with a start and ending tag in the same way as we mentioned in the previous chapter.
<HTML> </HTML>
The HTML tag tells the browser that your page is a valid HTML page.
The first and last tag on all your HTML documents will be this tag.
The complete HTML coding for the remainder of your document will be placed between these two HTML tags.
<HEAD> </HEAD>
This tag is used to reference your document.
<TITLE> </TITLE>
This tag enables you to give your HTML document a title.
It’s best to insert descriptive text about your page between these tags we will go into this in more detail in the later chapters.
This will also be the name that is displayed in a web browser’s system tray when someone bookmarks or adds your HTML document to their favorites list.
<BODY> </BODY>
The entire coding for your page goes in between these two tags.
Basically, they mark the beginning and end of your web page’s body. They are the essence of your HTML.
All your HTML tags in your document will be resting in between these two HTML tags.
Putting It All Together.
Now that the main tags have been outlined, it’s time to put them all together. Here is an example of what your HTML documents should look like.<HTML>
<HEAD>
<TITLE>The Title Of Your Html Document Goes Here</TITLE>
</HEAD><BODY>
All your other HTML tags and text goes here.
This Is the main body of your HTML document.
At the end of this text you will also see where the closing Body and HTML tags go.</BODY>
</HTML>
This is the basic structure for any HTML document. Once these tags are in place, the rest is down to you. These Tags are not case sensitive. In other words, you don’t have to use all capital letters like we have in our Chapters. It won’t make a difference to the overall outcome of your tags. However we would recommend using Caps for your tags. It makes them a lot easier to distinguish from all the other sections of your HTML document coding, as you can see in the example above.
Article written by Lee
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Domain Name Registrars – Saving Your Business
The one thing that all webmasters rely on to make their money is something that all of us have, a domain name however, what would or should happen to your domain names when and if, your registrar files for bankruptcy or just disappears, surprisingly enough i do not recall this ever happening in the industry to date however, being prepared for the worst case scenario is always a good thing.
Prevention Is Better Than A Cure.
As the age old adage goes.The first thing that you should do before even registering a domain name is to check out the background of the company you are considering using, you need to ask yourself a variety of questions about this company including the following:
1) Is the registrar ICANN accredited?
ICANN (Internet Corporation for Assigned Names and Numbers) is a non profit corporation which was formed to assume the responsibility over the IP and entire domain name structure as we know it. This in essence means that if your registrar is ICANN accredited then you at least know your domain name registration will be handled professionally and, should be reasonably secure so far as your registrar going out of business.
2) What are you paying for?
Many of the domain name registration companies packages vary greatly, with some companies you register a domain yourself, some companies register it on your behalf and, others will register your domain including some form of hosting etc, check with the company you are using to see what added services and support features they offer.
3) What is their transfer policy?
Some domain name registration companies have specific policies so far as transferring domains to other companies, registrars and, individuals go. Check with your registrar before you buy your domain to see what this process involves and, as always, check with one of the other registrars to see which registration company offers the best ‘bang for your buck’.
Saving Your Name – Help And Advice.
First and foremost, if you discover your domain name registrar has closed its doors you should immediately send an email to them and ensure you keep a copy of this email for your own records, ask them what is happening and, more importantly, what controls / access you still have available (if any) to manage your currently registered domains.Usually, you will receive some form of communication within a few days from your registration company letting you know what is happening and how you can continue to use your domain name.
In most cases, when a domain name registrar company closes what you will find is that they will already be in the process of transferring the management of your domain to another registration company.
If however, you are still able to control the domain yourself then you should immediately seek out a new registrar with whom you can manage the domain / domains that you own. At this point you should contact them and ask if they have any fast track solution to transferring your domain to their company.
If All Else Fails.
If after everything else you are still at a loss as to how your domain name transfer or registration is being handled then you should contact ICANN ( http://www.icann.org ) directly. Ultimately it is their responsibility to ensure that once you have registered a domain name, you are able to access it as you would like, in most cases however, contacting ICANN is always the last move you should make and, only use this form of information should you exhaust all other methods mentioned above.Article written by Lee
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Records Keeping Compliance Checklist for European Content Providers
More and more European Content Producers are choosing to do business with American. webmasters. While citizens of foreign countries cannot be compelled to comply with United States’ restrictions on the creation of adult material, business realities are forcing foreign content producers to consider voluntary compliance. American webmasters, painfully cognizant of the increasing need to focus on legal compliance, consistently reject foreign content that is not produced in compliance with 18 U.S.C. §2257. Non-compliant content not only increases the risk that an underage model could slip through, but failure to strictly comply is itself a federal felony, exposing those involved to a 2-year prison term. Given the substantial compliance motivations involved, foreign content producers are expected to adopt the U.S. requirements as the global standard for creation of sexually explicit imagery. The following constitutes a bare minimum checklist for compliance with the requirements of Section 2257:
1) Assume that all erotic images require Section 2257 compliance: While the law only applies to actual “sexually explicit activity,” it is ill-advised for the content producer or the webmaster to attempt to guess which images require compliance, and which can be safely distributed without compliance. Since child pornography does not require the depiction of sexual activity to meet the federal definition, such distinctions can be risky business. And, in any event, a release given by a minor normally is not enforceable.
2) Obtain a signed compliance form created by a competent attorney: Section 2257 requires that certain records be created containing certain information. The right form is the best place to start.
3) Obtain, at a minimum, the following information from each model:
a. Date Of Birth
b. Legal Name
c. All other names, aliases, nick names, stage names, and maiden names
d. Social Security Number
e. Copy of Government-Issued Identification containing a picture; preferably 2 pieces of identification. Note the requirement that the producer actually examine the identification document, not just the copies.
f. Address, phone and other contact information
g. The model’s signature
4) Require the model to execute a binding model release prepared by a competent attorney. The images are only as legal as the model release backing them up. If all relevant rights have not been transferred and released by a valid model release, both the webmaster and the content producer are subject to claims once the content is displayed on a Web site.
5) Maintain the records so that they are cross-indexed by the models’ legal names and stage names and by web page. Alternatively, provide copies of all records to the webmaster if the webmaster will act as Records Custodian. You need to discuss the particulars of this with an attorney, because each circumstance may be unique.
6) The Records Custodian should maintain an off-site backup copy of the records: What happens if there is a fire or a government seizure?
7) Include a conspicuous records custodian disclosure on all CD’s / DVD’s containing erotic imagery, including the full legal name of the custodian and physical address where the records are kept. The disclosure should also certify that all models are over the age of 18, and include the date when the content was first created, published or republished. Placement of the disclosure on the product should be reviewed by an attorney.
Only through strict compliance with the mandates of Section 2257 will American webmasters fully embrace content produced overseas. The right compliance procedure will open profitable markets for foreign content producers, and result in a wider variety of adult content for both webmasters and consumers.
Article written by Lawrence Walters
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Using Basic Server Side Includes (SSI)
Server side includes are what their name sounds like. A way to include the contents of another file into your current web page BEFORE the web page gets sent off to the surfer. Not only does this include contents of a static file but you can also include the results of a CGI program and on some web servers, you can even have it display the current date and time.
Now, many web hosts do not normally have server side includes turned on. You will have to ask your host if they have SSI turned on and if they do, what is the file name extension for SSI. By default, SSI files have an .shtml extension.
Sometimes, you can turn SSI on yourself. If you host doesn’t have SSI turned on for you already, you can try adding the following two lines to your .htaccess file. Then create a file with the .shtml extension, include a SSI command and see if it works.
AddType text/html .shtml
AddHandler server-parsed .shtmlWhen you use SSI commands, you place them exactly in the location within your web page where you want the output of the SSI command to appear when you finally browse the page. If you have SSI, then you can use the following command to include a file. When you include a file, you can either give it a path name to the file or you can give a URL to the file. I’ll list both here.
<!–#include file=”/some/path/above/my/web/to/my/header.html” –>
This is an example of how to include a file based on its path name. Now,
here’s the same file put included with its URL.<!–#include virtual=”/to/my/header.html” –>
And this is an example of how to use a URL. With a URL however, it cannot be a complete URL such as http://www.somesite.com/somefile.html. It has to be within your current website. You can also use the URL method to run a CGI script! Here’s an example of that:
<!–#include virtual=”/cgi-bin/somescript.cgi?myfirstarg=1amp;mysecondarg=2″
–>As you can see, we can even pass arguments to the CGI script just as if you typed it into your browser! There is also another way of running a CGI script but this is not as widely used any more and you should use the #include virtual method instead. Here is the same example so that you will know what it means when you see it.
<!-exec cgi=”/cgi-bin/somescript.cgi?myfirstarg=1amp;mysecondarg=2″ –>
As I mentioned earlier, you can use SSI to display the current time and date. Here’s how:
<!-echo “$DATE_LOCAL” –>
This will display the current date and time. SSI is usually used when you want to have a standard header or footer on each page. It’s also used for displaying rotating banners or page counters. As you see above, you can also use it to display the current date and time or the date when the page was last modified.
SSI has also been used for cloaking and some tracking software uses SSI to track each incoming hit to the web page. If you would like more information about SSI, go to
http://www.apache.org/docs/mod/mod_include.html. This is the definitive guide on SSI on the Apache web server.Most other web servers that use SSI also follow these conventions.
Article written by Lee
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Domain Name Extensions + SEO
With a slew of new TLD (Top Level Domain) extensions being launched in the first quarter of 2004 in addition to the hundreds already available how many of us actually take time to consider that when we register a .com, .net or, .org domain how will these sites help or hinder us with our search engine work? This is what we will take a closer look at in this article.
Domain Name Extensions – What Are They?
First of all, before we look at how the extensions of our domain names can assist us in running our search engine optimization methods we need to understand what the TLD’s themselves are actually for. Domain name extensions are essentially a way to recognize specific locales via the usage of domain names so for example, the domain name extension .com were primarily set up as commercial domain names however, with the commercial use of this extension it has also become, without a doubt the most popular extension for individuals or companies registering new domain names. In addition to the TLD extensions there are also a selection of domains extensions ranging from industry specific extensions such as .aero to country specific extensions such as .co.uk.Domain Name Extensions And Search Engines.
Now we understand what the domain name extensions were put in place for we can now start to look at how they may benefit us in terms of SEO (search engine optimization) for example, head across to http://www.google.com and do a search on something such as ‘penis pills’ you can see from the results shown (01/01/04) that the first 10 results are evenly spread across a range of domain name extensions ranging from .com to .net and also some smaller .go.ro domain extensions. This would lead us to assume that at the current time, Google specifically is not paying to much attention to the extensions of the domain names we are using however, given the recent updates of the last month or two across Google this has also cleaned up a lot of the results that were present 2 months prior to this search in which the .biz extension was highly populated in the rankings.Domain Name Extension Abuse + Spam.
With this slew of new domain name extensions being launched what seems like yearly this also opens up a whole lot of new problems for the webmaster primarily that of the domain name spam. Because domain names can be registered for as little as $5 per year many webmasters have taken to purchasing them, using them to spam the search engines and then, once the search engines discover the spam and remove the offending domains, the webmaster then moves on to new domains in effect, making domain names a disposable commodity to them. Whilst this method will certainly garner traffic for the search engine spammer it will also in turn mean that the traffic that honest webmasters receive from the search engines will be lower.Domain Name Extensions And Optimization.
Hopefully this brief article has given you a little insight into how domain name extensions can both benefit and also detriment your business, by choosing your domain name extensions carefully and, making sure you do your best not to spam the search engines you can make some serious income from pure search engine traffic however, once you start to buy domain names with lesser known extensions to purely spam the search engines you are not only wasting your own money but, are also potentially wasting other hard working webmasters money too.Article written by Lee
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The Ins and Outs of European Domain Name Registration
A domain name is more than just your online adult business address; it’s a crucial aspect of your online adult business. It is closely linked to the way a surfer thinks of and, more importantly, remembers your site. In many European countries, domain names that end with a country code carry more weight with the Internet-surfing public than dot.com domain names. So, if you want to have of a chance of selling to a foreign adult surfer in a European country you might consider registering a European country code top-level domain name (ccTLD) for your site.
Obtaining a ccTLD could potentially:
- Increase your chance of getting listed on a national search engine. Many national search engines require a company to be local, however that may be defined, to be listed with them.
- Get you a higher ranking with a local search engine.
- Make your business more accessible to customers and vendors in a specific country.
- Make your business seem more local and thus help overcome any fear local customers might have of buying from a non-European outfit.
What Is a ccTLD, Anyway?
Generic top-level domains (TLDs) are not linked to any geographic area. They include the well-known and familiar .com, .org, and .net domain names. In contrast to these generic TLDs, there are ccTLDs: Each country and territory in the world has its own TLD. They include, for example, .at for Austria, .be for Belgium, and so on.
Essentially the domain name policies regulate who can register what type of a domain. In principle, nearly anyone can register a generic TLD.
It is important to keep in mind that you might lose a domain name you recently registered in Europe if another company can prove in court that the name is rightfully theirs. If the court decides that the plaintiff has a right to it, you will lose that domain name however, I am assuming that nobody reading this is going to be considering registering ccTLD’s for the purpose of cyber squatting.
Each country or region has its own rules, policies, and regulations about who can register a ccTLD, and how. Common restrictions include the requirement to be a local registered company or to have registered the company and/or company name as a national trademark in a specific country. However, some countries are less strict about who can register. As always, it depends on the country and its particular rules.
The table below is meant to give you easy access to the information you will need when you are ready to register a European domain name for your site.
Here is an explanation of the categories used in the domain registration table:
- Country: Name of the country you might want to obtain a domain name for your business in.
- Name of domain: The ccTLD (a two-letter abbreviation).
- Must be local: This can mean that your business presence, your company’s physical presence, or your trademarks must be local.
- More domains possible: Some countries limit the number of domains that you can register.
- Same name as owner: Some countries require that the registered name be the same name as the owner’s company name or trademark.
- Signed contract: Some domain name registration agencies demand a written, signed declaration or contract to be sent in. If in doubt, read up on specific rules relative to the specific domain name registrars you will be using.
Country Name of Domain Must be local More domains possible Same name as owner Signed contract Austria .at No Yes No No Belgium .be Yes Yes No Yes Denmark .dk No Yes No No Finland .fi Yes No Yes No France .fr Yes Yes No No Germany .de Yes Yes Yes No Greece .gr Yes No No No Iceland .is Yes No Yes Yes Ireland .ie No Yes No No Italy .it No Yes No Yes Luxembourg .lu No Yes No No Netherlands .nl Yes Yes No Yes Norway .no Yes No Yes Yes Portugal .pt Yes Yes No No Spain .es Yes No No No Sweden .se Yes No Yes Yes United Kingdom .uk No Yes No No Now you can see the possibilities available in respect of registering more than just dot.com addresses perhaps you might like to find a country you would want to gain some extra traffic from and see about registering a ccTLD and developing it.
Also, you could improve your chances of gaining additional traffic to your new ccTLD domain by having some country specific language on that domain, again, how your site comes across to the surfer is just as important than the domain and, there are plenty of Adult Site Translation companies out there who can assist you with this part of the ccTLD development.
There are, of course, other ways to gain additional foreign surfers other than just registering a ccTLD for example, on European Webmasters we have a domain name registration section that will allow you to translate specific text in order to gain type in foreign traffic on dot.com TLDs perhaps, if you don’t want to or, cant register a ccTLD in the country of your choice you might like to take this approach at gaining additional foreign traffic to your sites.
I hope this article has given you a little insight into the varieties of domain names available in and around Europe and that you might just register a domain and see for yourself how profitable the European markets are.
Article written by Lee
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Pay Per Click Or Search Engine Optimization
What would you choose to run your business? Well each has their own benefits and drawbacks over one another.
PPC or SEO The Breakdown.
Pay Per Click or, PPC as it is most often referred to looks to the novice to be the better option for ‘immediate’ traffic results, you enter your desired keywords, place your minimum / maximum bid amount and you are set for top PPC engine listings for as long as you can maintain the balance in your engine account.Search Engine Optimization or, SEO on the other hand, is the more traditional way of attaining high ranking search engine pages. Either you or an SEO expert optimizes your websites pages and random other elements of your website and hopefully within a month or two, you achieve high rankings in the major search engines.
So Which One? PPC or SEO?
Generally speaking, SEO work is most commonly more cost effective to your business than utilizing PPC results to gain your traffic, you could pay an SEO expert anywhere from $500 plus to optimize your site and get high rankings indefinitely or, you could put that $500 into a PPC engine account and get high rankings until such time as your account balance runs dry.But lets look at this in terms of actual traffic…
Say you get 1000 visitors to your SEO based website which you paid $500 for, each visitor has cost you $0.50c now lets say your site remains at the top of the engines for a few months perhaps even years each month you receive another 1000 visitors to your site, you have basically cut the cost of each surfer hitting your site down to less than a penny per hit (not taking into account bandwidth costs obviously).
Now, on the other hand, you want to attract 1000 visitors from your chosen keywords via the PPC engines, most Pay Per Click search engines have a minimum bid amount of $0.05c per hit so right away in your first month, you could receive a potential 10k hits however, as most of you who have already tried your hand at the PPC engines will know, getting 10k hits for one or more keyword at a cost of $0.05 is hard to do, in fact, some would say almost impossible. Non the less let us keep going with this minimum bid amount for the time being.
Immediately, you can see that you are already restricted to the actual amount of traffic you can receive from the PPC results to 10k hits however, this isn’t the case with the SEO traffic, you could potentially hit your top chosen keyword and stay there until another site out-optimizes you or, your site needs to be optimized again.
Ultimately, the reasons you will choose over one or the other will be for either ease of traffic generation, PPC will allow you to gain almost instantaneous targeted traffic form the second you open your PPC account up until the point when your account funds empty whilst, SEO work will give you long term targeted traffic over time and, in most instances, this SEO traffic can last for years making the cost of the initial SEO work minimal.
In Closing..
Search Engine Optimization can last you years and years whilst Pay Per Click results can diminish in a relatively short amount of time depending on the amount of bid needed to achieve top listings.However lets look at a third option, using both PPC results and SEO results in conjunction with each other to minimize the traffic you lose from your SEO work and, to minimize the traffic you lose from your PPC results this will afford you the time to see what works with your Search Engine Optimized sites whilst being able to play with the targeting of keywords on your PPC traffic, once you have both types of search engine figured out, you can put them both together and use them to increase the traffic to your site for years to come.
Article written by Lee
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Do You Keep The Surfers Attention?
A new discovery says that people are born to respond to information a certain way. It also indicates that when we use our in-born or natural style to process information, we relax and feel good. The same research also indicates that 92% of thousands tested have changed that style to one they think works better. The change causes stress. So 92% of the viewers of your site are stressed. Because people often visit your site and click off almost instantly, you face the problem of getting their attention and keeping it long enough to persuade them to buy.
The fact is that people today have shortened attention spans. If you don’t get them in the first few seconds, you lose them! You can either build a terrific web site — or just end up with “click thrus.” Many site owners think it enhances a site to add animation or cool sounds. But the answer is to make your site appeal to the individual. Great sites of the future will know how to “individualize” their message.
Even though we all have to learn how to use a computer, high tech has not made people think the same way. You are not battling high technology; you are fighting to keep the attention of three (3) basic in-born styles. This may sound overwhelming, but it is really a simple matter of anticipating a viewer’s response before he or she gets to your site. Anticipation of responses makes or breaks your site.
So how do you anticipate how a viewer responds before it happens? It is really simple. You start by learning how you personally respond to information. Why is this the beginning place? It is because you and the way you react when receiving or giving out information influences everything about your site. Next you learn about the other ways people respond to information. It is easy to begin anticipating reactions as you get a whole new perspective on how people are born to process information. Things start to make sense to you and people are no longer such a mystery.
These conclusions are drawn after over 20 years of research. The research verifies that it is possible to appeal to most views rather than 2 – 4 in a thousand. So, when someone tells you how to write killer copy, or make your site jazzy with new technology, you are hearing from only one of the basic in-born styles. Take everything with a grain of salt until you evaluate it according to the simple guide that lets you appeal to ALL styles rather than only one.
Article written by Lee
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