HTML Page Load Times – Making Them Quicker

Date: 2011.02.22 | Category: WebDesign | Response: 0

Surfers on the web are here for one thing and one thing only, they want information, they want it to be correct and, more importantly, they want it now. We cant always help when it comes to getting the information however we can help them so far as making sure that when one of the surfers clicks on our pages they load quickly.

Taking Control Of Speed.

For many webmasters hand coding their HTML pages is an often timely and costly method and, because of this they turned to the WYSIWYG (What You See Is What You get) editors such as Dreamweaver and Frontpage to create their pages for them however, even this in itself requires some manually intermission on the webmaster part. Many of the older style WYSIWYG Editors added a fair amount of un-needed code to the HTML so, spending a few minutes after you have your pages created to physically go through the HTML code and clean up the junk html can in effect, cut down your page size by up to 25% in some instances.

HTML Quotations And Hyphens.

In addition to un-needed HTML tags you may also want to consider removing any quotation marks or hyphens from your HTML code, both of these can quickly clutter up a page and laden it down with more code than is actually required.

For example, ‘HTML Coding’ makes just as much sense as me telling you HTML Coding when read in sequence. The trick with using quotations and hyphens is actually knowing at what point in your text you can ‘get away’ with removing them and, this is only something you will know yourself after proofing your completed page.

Hyperlinks.

If you are only going to provide links from one page of your site to another then, why use absolute paths? http://www.domain.com/linking.html is the same as /linking.html when you use it in a link from one page on your site to another and, well, in all honesty you have increased the load time of your page by only linking to the relative url instead of the absolute and that’s what we are trying to do here right? Make our pages load faster.

White Space.

White space on a web page can be a good marketing tool however, white space in your HTML code is a bad thing, placing spaces between certain parts of your HTML code can quickly bog down your load times instead, try to use the tab key to separate certain parts of code likewise, keep the use of &nbsp to a minimum, this can quickly become the most relevant term on your page if used in excess.

One other benefit of making your pages as small as possible is that a webmaster wanting to steal your HTML code is going to have a harder time finding the exact piece of coding if the HTML is all on a single line than they would if the code was laid out nicely however, this in itself is only a deterrent and it wont stop those webmasters determined to steal your HTML code.

Page Load Time Overview.

Hopefully this brief article has given you some idea of ways in which you can practically reduce the load time of your pages without affecting the overall look and feel of your site and, who knows, if your page loads quicker, then you have a better chance of your surfer getting to your sponsor quicker.

Article written by Lee

Using Full Page Ad’s

Date: 2011.02.24 | Category: Promotion, Traffic | Response: 0

Full page ad’s can be used for more than just ‘adverts’ in fact, there is a wide and varied range of uses for them, below I have detailed some of the uses that I have tried in the past and from my experience, they seem to work well enough.
Creating A ‘Hub’ Site – By interlinking FPA’s together in a range of niches and, offering your surfers a money bar linking to other FPA’s in different niches, you can actually get some good rankings in the SE’s and, if you utilize banner exchanges or counters on your FPA ‘hub’ site you can also ensure you get a fair amount of additional traffic. One thing I like to do with my FPA hub is use it as the ‘exit’ page when a surfer leaves one of my sites. This ensures that I am getting optimum traffic for my time spent a) building sites and B) building my hub.

A lot of people I have spoken to about ‘hub’ sites simply forget about them once they have been built, personally, I do not see the point in doing this, if you build something like this why not send your exit, top list, counter, banner exchange traffic to the first page of your ‘hub’?

Doorway Pages.

FPA’s also make exceptional SE doorway pages, by optimizing your image names, meta tags and text on the individual FPA’s you are not only ensuring they WILL get ranked by the SE’s but, if you ‘hub’ them together as explained above you will also get some premium listings from them.

Filter Pages.

What I learnt to do early on is rather than send my surfers directly to the sponsors using the ‘standard’ linking codes is to send them first to an FPA with a money bar (or table ad) on it, this way, if they click the link in error and not realize that they are going to a pay site, you can give them an option, not only to use their ‘back’ button but also, to go to a different niche or, to continue into the sponsors tour. Now that you can link directly to a specific tour page on ARS sites, this method is a good way to give your surfers a ‘fresh’ tour front page.

PPC Listings.

An FPA is an ideal way to get sites listed in the PPC engines, not only do you show the surfers EXACTLY what is in the site they have just clicked on but, you also have the added option of being able to utilize blur consoles and exit consoles on them.

One other thing that I will mention, is that often, you will find that FPA’s that you have made yourself, no matter how ‘amateur’ looking they are will work better than the ‘pretty’ sponsor built FPA’s.

Hopefully, this article has given you some ideas on how you can better utilize FPA’s and not just use them in the same manner as every other adult site on the internet. If you have some good results from using FPA’s in this manner feel free to post about it on the ARSR Support forums and likewise, if you can think of any additional uses that have not been mentioned here let us know on the forums.

Article written by Lee

Marketing Campaigns – Testing Your Variables

Date: 2011.02.24 | Category: Promotion | Response: 0

Irrespective of the medium, an online advertising campaign needs to be tested and optimized constantly in order to provide you with the optimum results. This is where advertising testing can play an important role in your marketing strategy. Despite the advantages to testing your online marketing campaigns, relatively few companies actually go out of their way to see what what works, what doesn’t and, more importantly, why.

Steps To Testing Your Ad Campaign.

1) Set expectations as to how you envisage your campaign to perform. This in itself will guide you’re optimization methods. An example of this is, if you expect your ad medium to get a 15% click thru rate or a, 10% conversion rate, you have justification in making adjustments to your campaign if the creative you are using does not perform to your level of expectation.

2) Don’t get tied into a campaign, If you are going to be purchasing an advertising campaign on a resource site, ensure you have an ‘out clause’. This out clause will enable you to terminate the campaign as long as it has run for a set amount of time, usually, many resources will be happy to give you an out clause especially, if after testing your marketing materials, the results you were hoping for have still not shown themselves.

3) Consider the variables in your ad campaign, usually, webmasters only think of the one variable in their advertising campaign – Price. However, there are many more variables to be looked at for example, if you are doing a mail drop, the subject line of the email, format and, copy text of the email body itself, all of these things can have a drastic effect on any given advertising campaign, at any given time and often, these can, and most probably will, fluctuate from site to site where you are purchasing ad space.

4) Stats tracking, tracking your campaign makes it easier to test and review how your advertising medium is working for you, many sites offer live stats for your ad campaigns however, some still do not, where this isn’t a problem in itself as, most companies you choose to advertise with will be more than happy to provide you with statistics as and when you need them after all, you are paying for their services and support.

5) Pull the plug on campaigns that are not performing, however, ensure you have changed your creative several times before doing so, often, you will find a simple change such as a new creative can drastically increase your marketing efforts. Also, do not just pull advertising as you feel like it, if your campaign has only been active for a week, don’t expect hundred / thousands of hits instantly, often it takes webmasters a while to realize there are new ad mediums running on the sites they visit so often.

Online Advertising – Review.

By constantly assessing and testing your advertising campaigns you can pull some interesting figures which can help you long term however, don’t rush into pulling campaigns that you have only just started. Give it a few days, change your copy text and creatives and, if that doesn’t work talk to the company, they will be able to offer you advice and help on improving your sales from your advertising medium after all, they want to keep your business.

Article written by Lee

What’s A CHMOD?

Date: 2011.02.24 | Category: Hosting, WebDesign | Response: 0

CHMOD is another name for setting the permissions of files on your server.

All UNIX based web servers understand the concept of permissions. these are broken down into three distinct areas.

Permissions for the person who OWNS the file.
Permissions for the group (all users are members of one or more groups).
Permissions for everyone else.

Permissions are listed one of two ways either using numbers such as 755 or, using letters such as rwx-xr-x however they both mean the same thing.

The first number or first group of three letters stands for the permissions of the owner (IE 7 or rwx).
The second number or second group of letters stands for the permissions of the group (IE 5 or xr).
The third number or third group of letters stands for the permissions of everyone else (IE 5 or x).

The way the system works is as follows:

1 = x = you are able to execute (run) this program.
2 = w = you are able to write to this file.
4 = r = you are able to read the contents of this file.

so if you add it up rwx = 7.

So, in the example given above (755 or rwx-xr-x) the owner is allowed to read and write the file AND execute it.
The group is allowed to execute and write to the file.
Everyone else can execute the file.

We hope this gives you a little more insight to how CHMOD’ing or, setting the permissions on your server can affect how files act.

Article written by Lee

Saving Time Online – Shortcut Keys

Date: 2011.02.24 | Category: General | Response: 0

The one thing that i have started to do just lately is use shortcut keys. These are actually very easy to get used to and, will save you a lot of effort over a period of time.

Below you will find a list of the more common shortcut keys in both Windows and Internet Explorer.

Even if you get used to using one or two of these shortcut keys you will notice the time you start save over a week, hell, i don’t even type the whole domain into my IE address bar anymore!

Here are the shortcuts for Windows along with the description of what they do:

Alt + F – File menu options in current program.
Alt + E – Edit options in current program
F1 – Universal Help.
Ctrl + A – Select all text.
Ctrl + X – Cut selected item.
Shift + Del – Cut selected item.
Ctrl + C – Copy selected item.
Ctrl + Ins – Copy selected item
Ctrl + V – Paste
Shift + Ins – Paste
Home – Goes to beginning of current line.
Ctrl + Home – Goes to beginning of document.
End – Goes to end of current line.
Ctrl + End – Goes to end of document.
Shift + Home – Highlights from current position to beginning of line.
Shift + End – Highlights from current position to end of line.
Ctrl + Left – Moves one word to the left at a time.
Ctrl + Right – Moves one word to the right at a time.
Ctrl + Backspace – Delete word to the left of cursor.
Ctrl + Del – Delete word to the right of cursor.
Alt + Tab – Switch between open applications.
Alt + Shift + Tab – Switch backwards between open applications.
Ctrl + Esc – Bring Up start button.
Alt + Esc – Switch Between open applications on taskbar.
F2 – Renames selected Icon
F3 – Starts find from desktop
F4 – Opens the drive selection when browsing.
F5 – Refresh Contents
Alt + F4 – Closes Current open program.
Ctrl + F4 – Closes Window in Program
Alt + Enter – Opens properties window of Selected icon or program.
Shift + F10 – Simulates right click on selected item.
Shift + Del – Delete programs/files without throwing into the recycle bin.
Holding Shift – Boot safe mode or by pass system files.
Holding Shift – When putting in an audio cd will prevent CD Player from playing.

The following list are shortcut keys when using Internet Explorer:

Alt + Left – Back a page.
Alt + Right – Forward a page.
F5 – Refresh current page / frame.
Esc – Stop page or download from loading.
Ctrl + Enter – Quickly complete an address.
Ctrl + N – Open New browser window.
Ctrl + P – Print current page / frame.

Hopefully this list of shortcut keys will get you saving some time even if its just a few minutes a day. After all, we all know the one thing webmasters need more of is time.

Article written by Lee

The Adult Internet – More Than Just Porn

Date: 2011.02.24 | Category: General | Response: 0

So you have several adult websites up and running and, if you are one of the lucky few in this day and age you have already started to make money from your adult sponsor programs however, there are so many other ways that webmasters can make money in the adult industry in addition to their regular ‘porn site’ sponsors yet, many webmasters do not realize there are vast opportunities awaiting them.

Lets spend a few moments to look at the alternative sources of income that we can use in the adult industry and also take a look at the basics of each type of affiliate system.

Email Collection.

Opt in email is big business, there is no denying this fact so why not jump on the opt in email collecting bandwagon? Most email collection sponsors will offer you anywhere from $0.50 per email collected to $2.00 per email collected and, better still, to start making money from your existing traffic base all you need to do is include a small email collection box.

Software Programs.

Many of the larger adult affiliate programs now offer their webmasters a range of software products to generate additional income, many of these products are good for use not only in adult but, also in mainstream. For instance, Anonymous browsing software, history deletion software, IE Toolbars and even submission programs are all good ways to generate additional income either on a per download or, per sale basis. Best of all, you only need to add a new banner to the sites you currently have in order to get a share of this lucrative market.

Herbal Products.

Penis Pills, Breast Enlargement, Vitamin Supplements, you name it you can sell it on adult traffic. Whether you run a TGP, Link List or your own collection of free sites, these herbal products can often sell much better than ‘porn sites’ and, for the most part, the payout levels are the same, if not higher than what your regular ‘porn site’ trial will make you. Again to get started with this type of sales all you need to do is add a text link or banner to your existing sites.

Casino Sites.

Gambling makes BIG money, just look at Vegas for the example, millions of people a year visit Nevada to gamble and millions more simply can’t get there for a range of reasons however, almost every home in the United States has a computer and internet connection so why not start using this to your advantage? Many of the larger casino affiliate programs will pay based on the amount of funds credited to a new users account and, to get started making money from casino sites it is quite literally as easy as adding a banner or text link to your existing sites again.

Pre Paid Services.

Such as Credit Cards and the likes, selling these types of products to your adult surfers not only offers then ‘anonymity’ on the web when they do make online purchases but at the same time when your surfers sign up or one of these pre-paid credit cards you will be making some money in the process. Often however you will find that these types of affiliate program do not payout as much ‘long term’ as they are pretty much a first time deal as far as, once the surfer spends money to initially ‘charge’ their pre paid card with funds, that is when you will make money and not again. Still, even if you can make $50 by selling one of these cards, its still an additional $50 you wouldn’t have made otherwise.

Adding To Your Profits.

As you can see from the above, there are a wide range of products and services you can offer your surfers and, as we all know, the more things we can offer our ‘customers’ the more chance we have at one of them buying something. Of course, as with anything, the more effort we put into marketing these products and services the more chance e have at making a sale however, unless we try to sell the surfer something other than porn, how will we know whether they will buy or not?

Article written by Lee

So That’s What It Means!

Date: 2011.02.24 | Category: General | Response: 0

Often you will hear other webmaster talking about things such as unique hits, banner exchanges and, AVS systems. The article below is a simplified glossary of those and many other terms that you will begin to hear day in and day out of your working life as an adult webmaster.

AVS (Adult Verification System)
The protection system that was designed to prevent minors from accessing adult sites. AVS services usually also have a large network of sites that adult surfers can access with one password. You can find a list of Age Verification Systems at Adult Sponsor Programs

AVS Site
A site that uses an AVS system.

Banner Exchange
A program that enables an exchange of traffic between a whole variety of adult sites. They provide you with some coding which you put in your HTML in order to get additional visitors to your adult site. You can visit: Porn Client for a highly respected Banner Exchange System.

Blind Links
When you place a misleading link on a site that will encourage the surfer to click on it. They will be sent to a new site that has nothing to do with what they expected to see. For example, if you had a text link saying ‘Free Porn’ and they get sent to a paysite when they click on the link.

Browser
A program that displays and navigates web pages you are using a browser now to view this page.

Chargeback
A chargeback is what happens when a surfer changes their mind or decides they don’t like the site or service they signed up for and tells their credit card company they will not pay the fee for your sponsor or paysite charges. Chargebacks are bad for everyone concerned because do you not only lose income for the sale, penalties are applied and sometimes they are applied to you.

Click-Thru Program
A sponsorship program that pays you an amount of money for each and every single visitor you send to their site. You can also find a list of per click sponsors at Adult Sponsor Programs.

Content Provider
A company that offer adults pictures, video clips for sale or lease. For a complete list of the best content providers head over to http://www.adult-content-providers.com.

Dead Or Broken Link
A link that is no longer valid or isn’t working. When you click on the link you get a page not found error.

E-Zine
An E-Zine is in simplified terms and online magazine.

FTP (File Transfer Protocol)
You need to upload (FTP) your web pages from your computer on to the web for everyone to see. One of the most well known FTP clients is Cute FTP.

Hits
Number of times your page was viewed over a specific period of time.

Hit Counter
Tool used to track the number of surfers that click onto your adult site. A good hit counter can be found at: http://www.sextracker.com

Hot-Linking
When someone links to an image on your server to display it on their site instead of linking to the image on their own server. You can prevent Hot-Linking by having a .htaccess file on your server.

HTML (HyperText Markup Language)
This is the language used to write web pages. This page is written in HTML.

ISP
Your internet service provider. AOL is a well known ISP.

Java
A programming language used by programmers to build and create programs. Not to be confused with JavaScript (see below).

JavaScript
A scripting language you can directly insert into HTML documents. They only work with surfers that have Java enabled on their browser.

Legal Content
Adult content for which you have rights to display on your site.

Model Release
Document that a model signs at the time the photographs of them are taken.

Message Board
A message board is a place where you can ask and offer advice about the industry or just generally chat with other adult webmasters for example the message board at: http://www.europeanwebmasters.com.

Newbie
A new adult webmaster.

Partnership, Sponsor or, Affiliate Program
A revenue program that pays you a percentage or fixed price for every member you send to your sponsor’s site.

Pay Site
An adult website where surfers have to pay a fee for access.

Pic Post
A site where you can submit a picture and your ad on a daily basis.

Plug In
A plug in is a ready-made type of web “CONTENT”. Many plug in providers will even host the content on their servers and allow you to change colors, Fonts and, add a logo graphic, so the plug in matches your site. Plug In content is generally more expensive than image content.

Ratio
A ratio like this refers to click throughs and actual sales made from them. When a webmaster says they got a 1:250 ratio, they mean that out of 250 people who clicked on his sponsor banner, one of the surfers paid for memberships.

Signup Ratio
The amount of surfers that paid to view your adult site (See the example above headed RATIO).

Spamming
Promoting a site or service to newsgroups or e-mail addresses that have not given you permission to do so. Spamming can also mean posting your referral codes on message boards constantly inn order to get other webmasters to sign up beneath you.

TGP (Thumbnail Gallery Post)
A site where you can submit your gallery pages. They in return put up your gallery and send you additional traffic.

Thumbnail
A smaller version of an image used to link to a larger version of the same image.

Turnkey Site
An adult site that is already designed and finished with logos, content, billing solutions and, hosting. All you have to do is maintain the site. Newbies often make the mistake of buying a turnkey site before they properly know how to market them.

Traffic
The term used to refer to the amount of visitors to your adult website over a specific period of time.

Uniques
Number of visitors to your site. If 10 surfers visit your site on any given day and 2 of them click onto your site 3 times the same day, it will be referred to as 8 unique visitors for that day.

URL
A web address. Actual address to a page would be a URL. For example: http://www.adultwebmasternewsletter.com is the URL to our Adult Webmaster Newsletter Site.

Warning or Entry Page
The page before a surfer sees the main content of your site.

Web Host
A company that will provide you with a hosting account so that you may upload your website on their server so that surfers may see your site. For a reputable host you might like to try http://www.webair.com.

Article written by Lee

Sample Adult Model Release Form

Date: 2011.02.21 | Category: Forms & Contracts | Response: 0

For many webmasters the option of being able to shoot their own content is a wholly viable one as such, you should ensure that the models you are using sign a suitable release form. Below we have set together a pretty industry standard model release form which you may duplicate if you so wish. European Webmasters would however, recommend that you get professional legal advice in respect of this matter and that this is no substitution for proper legal advice.

I, (Please Print) ____________________ (Model), for good and valuable consideration, the receipt of which is acknowledged, give to [INSERT YOUR LEGAL NAME HERE] (Photographer), his legal representatives, successors, and all persons or corporations acting with his permission, unrestricted permission to copyright and/or use, and/or publish photographic portraits or pictures of me, and the negatives, transparencies, prints, or digital information pertaining to them, in still, single, multiple, moving or video format, or in which I may be included in whole or in part, or composite, or distorted in form, or reproductions thereof, in color or otherwise, made through any media in his studio or elsewhere for art, or any other lawful purpose.

I hereby waive any right that I may have to inspect and approve the finished product or copy that may be used in connection with an image that the Photographer has taken of me, or the use to which it may be applied.

I further release the Photographer, or others for whom he is acting, from any claims for remuneration associated with any form of damage, foreseen or unforeseen, associated with the proper commercial or artistic use of these images unless it can be shown that said reproduction was maliciously caused, produced and published for the sole purpose of subjecting me to conspicuous ridicule, scandal, reproach, scorn and indignity.

I acknowledge that the photography session was conducted in a completely proper and highly professional manner, and this release was willingly signed at its termination.

I certify that I am not a minor under the laws where I live, and am free and able to give such consent.

Model’s signature:_________________________ day___/month___/year_____ Address:___________________________________ City:______________________________________ State/Province:______________________________ Country:___________________________________
Zip/Postal Code:_____________________________
Country area code and home telephone number:(______)____________________________
Witness (non family member):___________________________________
Witness (non family member):___________________________________
This form will be retained with the negatives, transparencies, digital media, and/or contact sheets. day___/month___/year_____ {INSERT YOUR LEGAL NAME HERE}.

The above model release form is to be used as a mere example form and, when entering into any contractual agreement with any model for photographic / video work you should always seek proper legal advice.

Article written by Lee.

Bandwidth Explained

Date: 2011.02.21 | Category: Hosting | Response: 0

Bandwidth is the total amount of data that can be sent in a given time between two computer devices. The more bandwidth that is available, the faster the server.

Any webmaster expecting a decent amount of traffic to their adult site will require a web hosting package that includes a large amount of bandwidth. This is so important, especially with the growth of your online business and, ultimately your sites. The more bandwidth your server has, the larger the number of surfers who will be able to view it at the same time, and the access it quickly will be. If you don’t have enough bandwidth, surfers will not be able to access your site as quickly, and that may turn them off which in turn, will mean they will leave your site.

For this reason alone, it is important to select a hosting company that can offer you a great deal of bandwidth. As an example, larger hosting providers will have T1 lines or fiber-optic relays to access the Internet; these will provide a fair amount bandwidth. Another way is to get a dedicated server which, in turn, gives you exclusive access to your server’s connectivity instead of sharing it with others, as such allowing for maximum hardware performance.

To calculate your bandwidth needs, you must know how large each page on your site is, including the graphics and any script usage you may have. Then, you multiply that by the number of views you expect the site to get every month.

For example, say you have three 5k images on your page and a 2k HTML file – you would have 17k of data on that page. Multiply that by your expected page views (let’s say in this case it is 100,000 per month), and you get 1.7 G of data to be transferred that month for that page alone. Now calculate this for each page, and you will know approximately how much bandwidth your entire site requires.

The best way of using bandwidth efficiently is to keep the size of your html pages low. In other words, ensure your HTML programming is adequate enough to use minimal amounts of coding for the purpose you want and, that your photos and graphics are small. To reduce photo file sizes you should always use JPEG format, which can reduce files up to 5% of its original size. Make sure to use the GIF format for graphics, as opposed to TIFFs or BMPs, which are generally much larger in file size.

If you attach URLs to your IMG SRC that link to another person’s images without their permission, this is known throughout the online industry as hotlinking which, costs the person you are linking the image of money and not yourself. For this reason, hotlinking, is looked upon dimly.

The unfortunate truth is that hotlinking is rife in the online industry. However, lets not let that deter you, by utilizing a file called .htaccess on your server, you can prevent other dishonest webmasters hotlinking your images.

As with most things in this industry, you need to shop around to find the best prices available to you. However, that said, as a general rule of thumb, a gig of transfer can cost between $1 and $5 these are usually thought to be good prices for a gig of bandwidth. You can also get certain hosting packages that have a specific amount of bandwidth included in the price, however, the one draw back of these types of deals is that, if you go over that limit, you will either need to pay and excess bandwidth usage fee or, upgrade your hosting plan.

Article Written By Lee

Adult Webmaster Conventions – Remember When?

Date: 2011.02.21 | Category: General | Response: 0

Most webmasters who have been working in the adult industry for a year or two have attended an adult webmaster convention of some sort and, those of us who had the privilege of attending our first webmaster show three to four years ago will know one thing that many others don’t, there used to be a time when you could attend a webmaster show for example, the one held at Disney World (how many of you remember that?) when apart from being relaxing, you would also get a lot of business done alas, times have changed.

Fighting, Drug Taking, Getting Drunk, Rape Accusations, Theft and Criminal damage would be the headline in the national press should one of these reporters attend today’s webmaster convention, instead of a relaxing atmosphere in which you can get business done you find a slew of webmasters who, well, lets be honest here, are only attending these shows for one reason, to get drunk (for free) and to have a laugh.

Of late there seems to have been an influx of people (notice I used the word people and not ‘adult webmasters’) joining the adult industry who would appear to think that our business model is one of all night partying, sordid sex sessions and drug taking, whilst, I will be the first to admit this has gone on in the past it would certainly seem that the last 2-3 years has seen more than its fair share of the negative events happening at these conventions.

Take for example the recent Hollywood Internext Expo show, one incident that comes to mind was the fool who decided it would be a good idea to smash the mezzanine canopy above the hotel lobby, to my knowledge the culprit was never found however, I am sure there are those out there who knows who it was and well, lets be honest, they quite possibly you could be reading this article.

So what happened? How did these shows change so drastically? Quite simply I think it was the sudden onslaught of press coverage about how the adult industry makes so much money for everyone and, whilst there is a lot of money to be made in the industry, it takes a lot of work to achieve making the reported figures by the press.

To many people are entering the adult industry thinking that the ‘norm’ is that of what you can find on your average day of visiting GFY and whist, this is perhaps true for the circle of webmasters who do frequent boards such as GFY for the vast majority of hard working webmasters in the industry, the behavior of those webmasters couldn’t be further from the truth.

So where is all the business being done at the shows? It would appear that event after event the open invite list of parties are being cut down to be taken over by more intimate and sociable private parties in fact, as a company we our ourselves holding several smaller invite only parties for those people that we actually want to do business with on both a personal and a professional level.

So what does the future have in hold for the adult industry events, in all honesty I do not know however, one thing is for certain, if things continue on their current route, things are going to become a whole lot worse before they get any better.

Article written by Lee.