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How To Use ALT Tags On Your Sites
One simple technique can improve your search engine rank, make site navigation easier, and increase the accessibility of your site to disabled visitors. Yet, as many as 78% of sites don’t use it! Boost your site’s profile with human visitors and search engine spiders with the <ALT> tag.
Inserting ALT Text
Adding <ALT> descriptions to your <IMG> tags is quick and easy. You don’t have to do any complex HTML coding. If you can describe your image or link, then you can add ALT tags to your code.
We’ve used some examples below:
<img src="thumbnails/porn.jpg" width="100" height="78" ALT="Explicit Teenage Sex Pictures">
You can also include an ALT tag when your image is a link:
<a href="porn.html"> <img src="thumbnails/porn.jpg" width="100" height="78" ALT="Explicit Teenage Sex Pictures"></a>
Ideally, your ALT text descriptions should be complete sentences, rather than a list of keywords or obscure phrase like “company logo small 2.” Remember that all visitors are likely to see (or hear) some version of your ALT text so be sure that it’s meaningful.
Optimize ALT Descriptions For Search Engines
Besides helping human visitors, ALT descriptions help you rank higher in some search engines. AltaVista and Google are two of the search engines that use ALT descriptive text when they rank Web sites. The growth of search engine/directory partnerships means that a high rank in one engine can often translate into an improved rank on its partner sites.
Search engine algorithms calculate the number of times keywords are repeated and give higher rank to pages that use them often. Keywords in the ALT descriptive text help you increase their frequency on the page. Search engines assume the terms are more relevant and important if they’re used in the page content, not just listed in the META tag.
For instance, the descriptive text in the example code uses keywords and keyword phrases from the META keyword tag: Explicit Teenage Sex Pictures. Since these are relevant to the site’s content, they’re easy to include as descriptive text.
If you’re having problems choosing relevant, targeted keywords, refer to this article, How To Pick Your Keywords. It provides helpful tips about selecting keywords and using them to improve your search engine ranking.
Make Your Web Site Sticky
ALT tags help you promote your site in another way too: they help make it “sticky.” Sticky means that visitors stay at your site longer so they see your advertising and purchase your memberships. Visitors who feel comfortable at a site will stay longer – and hopefully return more often to make further purchases.
Disabled visitors who use text-only or spoken word browsers rely on the ALT text for clues about the image’s content and function. This can be a lucrative audience: they represent a worldwide audience of 750 million and spend twice as much time online as the average user. But it isn’t just a disability issue: ALT tags make your site more accessible to everyone.
Visitors see your ALT text while the images are downloading or when they mouse over images. The descriptive text helps them decide if they want to wait for an image to download or move on to a different page. If your image is also a link, then visitors can read the explanatory text and quickly jump to the section they want.
Site navigation is easier, so impatient visitors are less likely to leave the site.
Don’t Follow The Crowd
ALT tags are a small addition to your HTML code that can make a big impact on your site. Since many of your competitors don’t use them, give your site and edge and include them on all images.
Article Written By Lee
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JavaScript – Redirecting Foreign Surfers
At some point or another we are no doubt going to have the need to redirect some or all of our surfers based on the language they speak, this snippet of JavaScript when placed on your page will enable you to do just that without the need for .php or other more complex scripting.
Here is the coding that you need to place between your <head> and </head> tags:
<SCRIPT LANGUAGE=”JavaScript1.2″>
<!– Begin
if (navigator.appName == ‘Netscape’)
var language = navigator.language;
else
var language = navigator.browserLanguage;if (language.indexOf(‘en’) > -1) document.location.href = ‘english.shtml';
else if (language.indexOf(‘nl’) > -1) document.location.href = ‘dutch.shtml';
else if (language.indexOf(‘fr’) > -1) document.location.href = ‘french.shtml';
else if (language.indexOf(‘de’) > -1) document.location.href = ‘german.shtml';
else if (language.indexOf(‘ja’) > -1) document.location.href = ‘japanese.shtml';
else if (language.indexOf(‘it’) > -1) document.location.href = ‘italian.shtml';
else if (language.indexOf(‘pt’) > -1) document.location.href = ‘portuguese.shtml';
else if (language.indexOf(‘es’) > -1) document.location.href = ‘Spanish.shtml';
else if (language.indexOf(‘sv’) > -1) document.location.href = ‘swedish.shtml';
else if (language.indexOf(‘zh’) > -1) document.location.href = ‘chinese.shtml';
else
document.location.href = ‘english.shtml';
// End –>
</script>To add additional language redirects to this JavaScript all you need to do is duplicate the:
else if (language.indexOf(‘zh’) > -1) document.location.href = ‘chinese.shtml';
Section of the coding changing the (‘zh’) language code to that of the language you wish to redirect.
Article written by Lee
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Marketing to Foreign Surfers
Marketing to Foreign Surfers.
What would you do if I told you that there are 3 million plus new surfers last year that you did not market too? You probably marketed your product or adult site to those that could read English well enough to be searching with English terms. How about the growing numbers of surfers with English as their second language?According to Nielsen/Net Ratings, from September 2000 to 2001, Italy’s online population grew by 3,540,970 users: about one new user every ten seconds. Italy is just one of the non-English speaking countries that is coming online at lightening fast speed.
Are you relying on these surfers searching for your English keywords? Are you thinking that every language uses the words “porn and hardcore” and what about the finer niches like “bisexual and titties”? The best conversion is with newbie surfers just online for the first time and wanting to see adult sites and products. Those that have been around a while find out about the plethora of free porn. This means that websites do their best marketing with search engine placements of their main sites or feeder sites. If you are on your money, you are trying to work every engine for every related keyword. Now think of the keywords that you could be going for in all the worlds’ languages!
Do a bit of research in some of the common languages. If I was Italian and new to the net, the first place I would be searching is in an Italian search engine. Go to http://arianna.iol.it/ and search using the word porn and you will find 10 listings come up all in Italian. Not one is English. Even http://it.yahoo.com/ Yahoo Italia does NOT serve up your English porn site in its results.
So how do you get a piece of this pizza pie? You need at least a doorway written in Italian. You need to visit a site like http://www.adult-site-translation.com/ and find out how affordable it is for a doorway page that is put together by a foreign translator. Not only is the text for your doorway sites or even complete tours with the proper keywords but the graphics are redone where necessary. You really cannot rely on a text translator. We all have been on a site where it was obvious that the webmasters first language was NOT English and felt bad for their awkward use of words. This is not how to make a sale.
You need to be careful that you choose a professional service for your translating needs. You need to know that the translators are top notch and can not only translate your existing page/site keeping your marketing angles but they can also advise you on such things as proper wording and what a surfer from that culture would find erotic. Languages do not translate word for word. A service like Adult Site Translation has hired translators who also know how to market adult sites. They will tell you the search terms your page should be listed under and can assist you with foreign search engine optimization.
Remember the days where you were the only site in a category or niche? It was like being a pioneer and it was very lucrative. Do you want to be first to market to these growing pockets of millions of new surfers? There are new frontiers out there and finally sites like Adult Site Translation can assist you to conquer them successfully!
Article written by Susanna
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Thumbnail Preview TGPs And The Gay Market Place
One of the latest crazes to hit the gay adult market from a webmasters point of view is that of the thumbnail preview TGP and, more surprisingly than this is the fact that this new breed of gay adult TGP seems to attract more traffic than the standard format TGP ever did so, what is a thumbnail preview TGP and just how do you go about making one of your own? This is what we will investigate in this article.
Thumbnail Preview TGP Basics.
A thumbnail preview TGP is just as the name suggests, a standard TGP with one main difference, the TGP itself doesn’t list gallery descriptions rather a small preview image of the content placed on each of the galleries submitted. This thumbnail preview is usually size between 100×100 pixels and 60×60 pixels in dimension however, the thumbnail preview size can be determined by the webmaster owning the TGP.
How Do I Start My Own Thumbnail Preview TGP?
In order to start your own thumbnail preview TGP you will need a couple of things, first and foremost, a domain name to run it on, the current trend in the gay marketplace is to name your TGP something short, memorable and, well, brand able so, the domain name you choose for your TGP should take all of these aspects into consideration. The next thing you will need in order to run your own gay thumbnail preview TGP will be the script which you use to manage the TGP itself, for this purpose I would highly recommend Autogallery MySQL from http://www.jmbsoft.com it is affordable and, easy to maintain which is a must if you are wanting to run a sizable TGP. One other thing that you may also like to consider investing in for your thumbnail preview TGP is a design, in fact, most of the ‘good’ thumbnail preview TGPs whether they are focused in the straight or gay market, have a clean, almost pay site quality design aspect to them. Of course, you do not need to keep up with the joneses however, if it works for other people, then why not see if it will work for you also?
Thumbnail TGP Structure.
So you now have a domain and have purchased the script and / or design that you want to use on your thumbnail preview TGP what next? Well first things are first, you should take a look at some of the other sites that currently exist and see how they do things, find out what things you feel they are doing wrong and, capitalize on that.
You should also make some decisions now as to the look and feel you want your thumbnail preview TGP to have, how many galleries are you going to list on the front page each day? Will you be utilizing the archives feature of your TGP script? What limitations do you want to put on submissions from other webmasters? These are all aspects of running a TGP that you need to think of prior to opening your site up for general submissions.
In general however, you will find that most thumbnail preview TGP sites will have roughly 100 thumbnail images on their front page of the site with any additional galleries being listed in their archives section again, you should decide on how you want to maintain your own site.
Getting Traffic To Your Thumbnail Preview TGP.
Now you have hopefully set your thumbnail preview TGP live you need to do one final step in making the TGP itself a huge success, get the traffic flowing, one of the best ways to do this, as with any other type of site is to ask your friends and associates to trade traffic with your site however, should this not be an option then you should use more conventional methods such as submitting galleries to other TGP sites ensuring that you use a recip to your TGP on each gallery as well as utilizing other forms of traffic such as cheap brokered traffic, top lists, web rings and, even counters, within a month or so you will soon start to see a steady flow of new webmaster gallery submissions and, with each new submission comes more traffic and ultimately, more income from your site.
Article written by Lee
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Converting German Adult Traffic – The Niche Paysites That Work
With the rapid development of US companies and webmasters looking to attract a larger percentage of international surfers and, wanting to make money off these surfers I thought it would be an idea to share the most prevalent niches for each of the international markets country specific surfers. In this first article we will take a look at the niches which convert best on German oriented surfer traffic.
German Traffic – Dispelling The Myths.
First and foremost I think it would be a good idea to let you know that, strangely enough, not all German surfers are looking for kinky, in your face sex, in fact, they pretty much have the same tendencies towards their online porn as US based surfers do, with that in mind, lets take a look at some of the niches that do convert well on German traffic.German Traffic – The Niches.
As with any type of surfer the best way of getting them to convert is to start targeting them from the second they hit your site using Full Page Ads, localized text links and, consoles, over the last 3 (three) months we found that the niches which converted best on German porn surfers were as follows.Amateur.
The German adult surfers we sent to several amateur sites, including live web-cam sites and paysites converted exceptionally well, it would certainly seem from the last three months of stats that German porn surfers like the ‘amateur’ porn angle when it comes to satisfying themselves online.Teen.
As with the US adult surfer, it would appear that the teen niche is truly a global requisite in fact, the teen niche was one of our best converting niches across the globe when we analyzed our international traffic conversion ratios.Gay.
To our surprise the little German traffic we did send to localized German gay sites converted at less than 1:75, bearing in mind that the best converting niche for us was Teen and, that the specific site we sent the teen traffic to converted overall at around 1:138 we will be targeting a lot more German gay traffic in the future.Fetish.
No mystery here, when we started our filtering process we ensured that the various fetish niches were high on our filtering list, after all, everyone seems to know that German porn surfers are looking for the hard to find hardcore scene and, the general fetish niche seemed to work wonderfully.Ebony.
The ebony niche was a vary profitable one for the traffic we filtered to it, in summary, my personal feelings are that it converted so well because ebony men and women in Germany are very few and far between, again the results for this niche would seem to back-up the fact that giving Germans access to something that might be ‘taboo’ in their country converts their traffic well.Other Niches.
In addition to the above niches which converted above and beyond the others we used we did get a few sales to some more micro-niched paysites for example, BBW, Asian, Cumshot and General Hardcore sites had around 3-5 sales per site, per pay period. Given that we did not target this type of traffic as effectively as we could have done and, that the traffic was from TGP’s and Geo Targeted Traffic Brokers we were happy with the results we saw.German Adult Traffic – The Results.
It would seem, given our results from the 3 month test we ran on our traffic that the top converting niches for German adult surfers are the Amateur, Teen and Gay niches. Although, the rest of the niches we filtered out our traffic to did not convert as we would have hoped we still saw a good rate of sales month on month from the previous pay period.When all is said and done, as long as you have German porn surfers on your sites you would be wise to start spreading and filtering this traffic to some niches that, perhaps you wouldn’t have ordinarily targeted after all, a sale is more money in your pocket, whether you know the niche or not.
Article written by Le
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Maximizing Your Profit Potential – Upsells
We all know the reason why pay sites have upsells inside them, to make more money so, the past few weeks I have been ‘experimenting’ with the same type of strategy the pay sites use and, to my surprise, actually found out you can make quite a nice amount of additional income by offering your surfers products or services other than porn!
Now, this may come as a shock to many but, when you build a free site, TGP Gallery, AVS site etc you can use non adult products on them.
I have found the following work well for the various different types of site:
Free Sites.
Dating Services such as http://www.oscardate.com , http://www.adultfriendfinder.com, etc etc.Video Stores such as http://www.mallcom.com and http://www.moviemountain.com.
Sex Toys such as http://www.gayadultshopping.com and http://www.mallcom.com (Mallcom sells toys and videos)
Also, to my surprise, search engines have done really well on our traffic. Where we would usually use a text link I SSI’d some files and included some text files going directly to a variety of niches earning me in excess of $0.40 per click in some instances!!
AVS Sites.
Dating Services like those mentioned above e have found have done reasonably well however, for some reason not as well as they did on the free sites, you would think that they should do better than on free sites so I guess it is something wrong with my marketing, either way, we just plugged a link to one of our dating affiliates and, sure enough made some $$$ from them.Penis Enlargement programs did VERY well inside our AVS sites again, all we did was place a simple text link with ‘enlarge your penis’ for the text and, surprisingly we made a few good sales from that.
We also integrated our own little MallCom store front on its own domain and have been sending traffic to that and, again, the results have been reasonable.
TGP Galleries.
To my surprise, the most profitable thing that we have tested on our TGP Galleries is again, Penis Enlargement type programs, Viagra sales from http://www.kwikmed.com have been doing well the last few weeks and we even had a rebill already!One thing that I didn’t expect to work well that did was email collection, in fact, after just 10 days we already have 95 email addresses purely from our TGP Galleries. These emails will be used further in time to send out our newsletter and hopefully make some recurring sales from them.
I guess the point of this was to let you know you can use alternatives to your adult orientated sponsors on any type of site you build and make a profit from them.
Anyway, I’m off to do some more testing, I have found a nice casino sponsor imp going to send a few days of traffic to.
Article written by Lee
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Domain Name Renewals – The Basics
As an adult webmaster there is one thing that we all own which we build our businesses on, a domain name and, with this comes the responsibility to ensure that as long as we are running our business from any given domain that we ensure they are constantly under our control this is where domain name renewsl come into play.
Domain Name Registration Periods.
Almost all reputable domain name registrars will allow you to purchase a domain for anywhere between one and ten year periods. Many webmasters however only choose to register their domains for one year at a time and this, is where many webmaster can run into problems with their domains. More often than not webmasters will either forget to renew their domain names completely or, are not aware that they are even coming up for renewal. For this reason it is usually best to ensure that you register your domains for a minimum period of two years, this gives you a good time frame to start using the domain as well as ensuring you have enough funds available by the time the domain name comes due for renewal.How To Stay On Top Of Your Renewals.
The simplest way to ensure that you keep on top of the domain names you own and when they are due for renewal is to keep a written document detailing as much information as possible about your domains, this document should include information such as the domain name itself, the registrar you used to register your domain name, the cost of the domain name and, most importantly, where the domain is pointing to, the period of registration and, the date when the domain needs to be renewed. By having this information readily available and, by keeping this document up to date with each new domain name purchase you should be able to ensure that no matter when your domain/s become due for renewal that you are on the ball with paying the domain name renewal fees.Domain Name Renewals Overview.
Regardless of when you register a domain name the one way you can be sure to be the owner of the domain for years to come is to ensure that you keep accurate, detailed records of each domain name purchase, whether you keep this written on a calendar, on a piece of paper or, somewhere else, you should make part of your monthly routine checking this document and making sure that the domains you own are all fully working and, more importantly, are fully paid up.Article written by Lee
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Newsletter Know How – A Guide To Writing Newsletters
Email newsletters are a great way to make contact with existing clients and, prospective clients which makes them a great marketing tool. The biggest bonus however, over Email newsletters rather than print ones is that you have virtually no cost involved with writing and, ultimately, mailing them out.
There is a wide variety of online newsletter on the internet. however, probably the simplest form for most webmasters is the email newsletter. Email provides you with a quick way to keep your name out there, build trust with you readers and, hopefully attract a few sales. If you archive your newsletter also this is a great way to get additional pages into the search engines and, as such, it then becomes a good traffic driver to your website regardless of the amount of subscribers you have. However one of the most important benefits of having an email newsletter sent on a regular basis is that it build brand recognition of your website or business.
Your newsletter should provide information, not just of an advertising nature but that, should also be informative to your subscribers. In doing this you are offering information of value and, ultimately, ensuring that your subscribers remain. However, remember newsletters are for promoting your area of expertise not just a vehicle for revenue generation.
One of the first things you should consider when deciding to do a newsletter is the amount of commitment you will have to put towards the project. Whether you start a monthly, weekly or, daily newsletter a great deal of commitment must be made to both the newsletter and, more importantly, your subscribers. For example, We generally spend a good 3 days researching the articles that have been submitted and trying to ensure that the details contained within them are relevant at the time of sending the email, this is not an easy task especially when the adult internet is constantly developing. If you don’t have the time to research and maintain consistency in your newsletter, then don’t even consider doing one, it isn’t for you at the present time.
Now you have decided you can make the commitment required to run a successful email newsletter what do you do next? Collect email addresses. Probably one of the easiest ways to get email subscribers to join your list is to go through your current mail clients contact list and manually add those email addresses or, further still, you may even have an opt in collection program that you have been using for a while but have never really had the time to commit to writing a newsletter worthy of sending out. Remember though, an email list is only as good as the addresses contained within it. You want to run an OPT-IN email list, any other type of list will be considered Spam and, that will do you more damage than good. Of course, if you haven’t already got an email collection program you can find one online there are literally hundreds of them floating around that you can get for free from sites like http://www.hotscripts.com.
So, you now have your emails, onto writing your newsletter. I think the greatest part of email is that it is somewhat less formal than writing for print copy. Email in fact tends to be very informal in comparison. The best way at approaching writing for an email newsletter is to write how you talk, it is more enjoyable for the reader and gives your newsletter a personality that no one else can emulate. Content wise, that depends on what you do, what would YOU like to see if you subscribed to an email list of the type you are going to be running and, more importantly, what would ensure you stay subscribed to the newsletter? Ask your friends, colleagues and, peers what they would like to see in an email newsletter, often they have been looking for information that is not readily available, this is an area where you then start to provide a service that no one else does.
So you are at the point where you are starting to realize that running a newsletter is a lot of work correct? Well, it is. However, the effort, work and, time spent in putting your newsletter together will help you build a relationship with people whom, in all actuality, you may probably not ever meet in a face to face situation and, more importantly, it can become a great income generator over time.
Article written by Lee
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Do You Keep The Surfers Attention?
A new discovery says that people are born to respond to information a certain way. It also indicates that when we use our in-born or natural style to process information, we relax and feel good. The same research also indicates that 92% of thousands tested have changed that style to one they think works better. The change causes stress. So 92% of the viewers of your site are stressed. Because people often visit your site and click off almost instantly, you face the problem of getting their attention and keeping it long enough to persuade them to buy.
The fact is that people today have shortened attention spans. If you don’t get them in the first few seconds, you lose them! You can either build a terrific web site — or just end up with “click thrus.” Many site owners think it enhances a site to add animation or cool sounds. But the answer is to make your site appeal to the individual. Great sites of the future will know how to “individualize” their message.
Even though we all have to learn how to use a computer, high tech has not made people think the same way. You are not battling high technology; you are fighting to keep the attention of three (3) basic in-born styles. This may sound overwhelming, but it is really a simple matter of anticipating a viewer’s response before he or she gets to your site. Anticipation of responses makes or breaks your site.
So how do you anticipate how a viewer responds before it happens? It is really simple. You start by learning how you personally respond to information. Why is this the beginning place? It is because you and the way you react when receiving or giving out information influences everything about your site. Next you learn about the other ways people respond to information. It is easy to begin anticipating reactions as you get a whole new perspective on how people are born to process information. Things start to make sense to you and people are no longer such a mystery.
These conclusions are drawn after over 20 years of research. The research verifies that it is possible to appeal to most views rather than 2 – 4 in a thousand. So, when someone tells you how to write killer copy, or make your site jazzy with new technology, you are hearing from only one of the basic in-born styles. Take everything with a grain of salt until you evaluate it according to the simple guide that lets you appeal to ALL styles rather than only one.
Article written by Lee
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Gay Industry Networking – The Gay Boards
Gay Industry Networking – The Gay Boards.
With so many ways for webmasters marketing straight sites in the adult industry to network I started to look at the various alternatives available to those webmasters who market gay sites to network and, although there are a few different ones about, they still seem to be few and far between.So What Boards Are There For Gay Webmasters?
Presently, to my knowledge there are four dedicated gay boards that webmasters can utilize for networking purposes in the adult industry with several straight orientated resource sites having a gay board also these are as follows:The Gay Boards:
Rock Me Hard
Triple X Gay
Gay Webmaster Chat
Gay Wide WebmastersThe Straight Sites With Gay Boards:
Obviously my favorite is The Gay Board at Gay Wide Webmasters but i am slightly biased towards that seeing as its one that we own privately however, the other boards are almost certainly worth a visit in addition to the GWW community forums.
So what do these gay boards offer those marketing to the gay surfer that the straight boards cant? Simply put, it can offer you a place to network without fear of ridicule from your colleagues and peers in addition you will find that a lot of these gay boards have a wealth of information about the gay market being posted on them on an almost daily basis.
It is also worth mentioning however that just with the numerous straight orientated message boards, the gay boards do have their own individual feel to them, for example, Rock Me Hard is what I would personally classify as a ‘fun’ board and Shelmal does a great job keeping the spirit of the board going likewise, Gay Webmaster Chat is more a board geared towards webmasters who operate traffic sites such as TGP’s and Link Lists which becomes apparent after reading a few threads. Gay Wide Webmasters is more a board with a wide reach but, primarily, it is a business orientated gay webmaster community and Triple X Gay, because it is fairly new is still, imho, trying to identify the direction it wants to take but non the less, a lot of the forum members posting there also post on GWW.
The Gay Board – An Overview.
When all is said and done, no matter whether you are gay, straight, black, white or any other demographic, focusing your attention to one type of board can become counter productive after a while, I mean how often can you hear from the same people over and over again before being given the same information again and again? Diversify your posting activities to include some of the gay market community forums and at the same time, you will also diversify your business knowledge which, im sure you will agree, is good for everyone, especially you and your bank account.Article written by Lee
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