• Resource Forums – The Changing Face Of The Adult Industry

    Date: 2011.02.24 | Category: General | Response: 0

    Online adult webmaster resource sites are becoming a thing of the past instead, we have witnessed a new breed of resource site being birthed in the adult industry, the resource forum. It seems like almost every major adult sponsor and webmaster has their own resource forum as of the current time however, what is making these forums stand out from one another and, more importantly, can you actually learn anything valuable from them.

    Webmaster Resource Forums.

    Back in the day there were only a handful of resource forums made available for adult webmasters to educate themselves further, these included such sites as Ynot Masters, Netpond (then The Condom Chronicles) and Porn Resource, however, to date there are no less than 200 webmaster resource forums floating around the internet for adult webmasters to post on.

    With this amount of resource forums available to webmasters it seem impossible that many webmasters cant be making a profit however, upon closer inspection a disturbing trend seems to be taking place.

    Resource Forums – Webmasters Posts.

    With the sudden surge of webmaster resource forums in the last 6-12 months there is one thing that is apparent, most of, if not all of the resource forums to have spawned during this time have one thing in common, the webmasters who post on them, often, these webmasters are posting for a single reason, to get other webmasters to click on their signatures, nothing more, nothing less.

    It would appear that the adult industry is heading towards a meltdown of the adult resource forums, with more and more webmasters grabbing free scripts such as phpbb to load onto their domain and launch their own resource forum it would appear at first glance as if the industry is a thriving community of webmasters all willingly helping each other out however, this is not the case, instead, we find post after post duplicated across multiple resource forums in the effort of making the longest thread, getting the most page views and, ultimately, getting the most signature clicks.

    Webmaster Resources.

    So with all of this going on what’s happening to the actual resource sites? Well they are still around and, they are still being used however, these have now become second place to the message forum, often as mentioned above, webmasters will post the same message on several message boards and get several replies of exactly the same answer from exactly the same people. Whilst this in itself is a good thing (the exchange of information) my personal feelings are that we are heading towards an excess of resource forums and, whilst communication is needed, there also becomes a point at which you can get an information overload, new webmasters entering the adult industry will see the variety of forums made available to them and start posting however, in doing so they forget the one thing that they actually should be doing, working.

    Webmaster Resource Forums – Overview.

    I think within the next 12 months we are going to see one of two things start to happen, either the resource forum phenomenon will continue as it is doing now or, the resource forum will become a thing of the past whilst a new medium takes its place, one thing is certain though all these webmasters posting on forums to get sig views and post counts are not doing the one thing they should be, making money and, this becomes all to apparent after watching the same old posts, make the rounds to the same old forums time and time again.

    Resource forums can be great help to the adult webmaster however, at the same time, they can also become a webmasters biggest downfall, remember why resource forums are there, to help you when you need it and to socialize when you have to, at what point to do you stop getting help and start becoming a post whore? Well only you can answer that question.

    Article written by Lee

  • Favicon.ico – What Does It Do?

    Date: 2011.02.22 | Category: WebDesign | Response: 0

    Favicon.ico is the name of the graphic Internet Explorer 5+ uses in the address bar and when someone views their favorite bookmarks. There should be one beside the address of this page now if you are using IE5+. If you want to see favicon.ico in action among your favorites bookmark our site now by right clicking and selecting ‘Add to favorites’.

    Internet Explorer looks for this file in the same directory as the HTML page currently being displayed, if it cant find favicon.ico it will then display the default Internet Explorer icon in the address bar. As for viewing of favorites, IE will check its temporary folder to see if favicon.ico is there again, if it is not located it will display the default white background with a blue ‘e’ icon.

    For a webmaster there are three main advantages to using the favicon.ico ‘trick’.

    The first, is that it helps to brand your site with a nice little icon that is easy to recognize.

    The second, is that it makes your website more professional.

    The third, is that your entry will stand out in surfers bookmarks over the others. This is especially good as, if you can get a surfer back to your site then you have another chance at making a sale.

    Many internet users have a multitude of site bookmarks so, you need to use favicon.ico to give you an edge. I highly recommend using it and, now I’m going to tell you how.

    First, you will need to create an icon file which is exactly 16 x 16 pixels. If the icon is larger or smaller IE5+ will just ignore it. As for the colors in it, 16 is standard. You can use more colors if you want but, the more colors you use, the larger the .ico file becomes and, the longer it takes to load.

    You now know the standards the favicon.ico file has to be, now to actually create this file you can take one of two routes.

    The first is to convert and existing 16 x 16 BMP or GIF graphic with 16-32 colors into an .ico file using converter software making sure to save it as favicon.ico.

    You know the standards the favicon.ico file has to be, now to actually create favicon.ico . The easiest way of creating a favicon.ico file is to convert an existing 16 X 16 BMP or GIF graphic with 16 – 32 colors into a .ico file using converter software making sure to save it as favicon.ico.

    Once you have created your favicon.ico file all you need to do is to upload it to any directory on your server that contains html pages. This way, when IE5+ searches for favicon.ico it will be bale to find it regardless of which page you are on.

    That’s nearly all the areas of favicon.ico covers apart from, what if you want different icons for different parts of your website? Can this be done? The answer is yes it can. All you have to do is place the following HTML code between the <head> and </head> tags of your web page.

    <LINK REL=”SHORTCUT ICON” HREF=”differenticon.ico”> (SHORTCUT ICON should be kept in uppercase).

    Now when someone adds a web page with that code to their favorites, IE5+ will not look for favicon.ico but will look for differenticon.ico and if it’s there it will display it, if not the default icon will be displayed.

    Using favicon.ico or the SHORTCUT ICON code is nice way to add a unique touch to your site, and of course will result in more repeat visitors than if you were not using it – which is always good for any webmaster.

    Article Written By Le

  • Fonts – Everything You Wanted To Know

    Date: 2011.02.22 | Category: WebDesign | Response: 0

    All web browsers use standard fonts. Mostly two types, one for proportional, one for mono spaced fonts. Proportional (or variable width) characters adapt in width, an “m” uses more space than an “i”. Mono spaced (or fixed width) characters are all equal in width, typewriter style.

    Most browsers use “Times” for proportional fonts. This font was originally developed by the London Times news paper. “Courier” is used for mono spaced. This was a very popular font used for mechanical typewriters. Both are normally set to 12 points (1/72nd of an inch).

    Serif And Sans Serif.

    Both these fonts are so called serif fonts. The French word serif indicates the little strokes at the outer ends of the characters. They are very old, you see them in old gothic handwriting, or Greek and Roman buildings. Partly used for ornamental reasons, partly because the characters are easier distinguished.
    It’s a little odd they are used on computer screens. These are by nature quite coarse, which makes serif characters quite grainy and ugly. Sans serif characters generally display a lot better on screens. Sans serif literally translates to “without stroke”. Probably the most popular sans serif font is Helvetica or derivatives like Windows’ Arial.

    <FONT FACE=”Arial”>…</FONT>

    The FONT Tag.

    The html tag for fonts is a somewhat crude instrument. Most word processors let you use any font you like, as long as it’s on your system. And that’s the first big problem in web browsers. You have no control over other systems’ fonts. So you will have to choose a font which is likely to be on any system out there.

    <FONT FACE=”Arial,Helvetica,Sansserif”>…</FONT>

    Typeface.

    The font tag accommodates this by letting you specify several fonts in the FACE attribute. If the first one is not available, the second is used, and so on. The set above is often used. Arial is on all Windows systems, Helvetica on Macintosh, Sans serif on UNIX. The same is true for mono spaced fonts in the line below.

    <FONT FACE=”Courier New,Courier,Mono”>…</FONT>

    Size.

    Word processors let you specify font sizes in points exactly. No such luck in web browsers. There are seven sizes to choose from, denoted 1 (smallest) through 7 (largest). If this SIZE attribute is not used it defaults to 3. I think the default 12 point size is a bit big, so I use 2 for size, which gives you about a 10 point character. Some browsers let you set the overall font size smaller or larger. Which makes this issue even more awkward.

    <FONT SIZE=”2″>…</FONT>

    There is a nasty bug in some browsers. When using a block of text with size 1, the last line skips a line. This bug can be squashed by putting a <BR> tag immediately after the block of text. If your browser has this bug it will show in the second text below.

    There is a nasty bug in some browsers. When using a block of text with size 1, the last line skips a line. This bug can be squashed by putting a <BR> tag immediately after the block of text (with break).

    Color.

    Fonts can have any color you like, much like the colors in the body tag. Keep readability always in mind, avoid clashing colors and little contrast. You can create nice shading effects. But don’t make a Christmas tree out of your page by using too many colors.

    <FONT COLOR=”red”>…</FONT>

    Style Sheets.

    There is a chance all this soon will be replaced by style sheets. They do let you specify exact point sizes, even use downloadable fonts. But for now I would advise against that, since not all current browsers understand them. You could however use a combination of both, should you want to.

    Article written by Lee

  • Building A Surfer Trap – Stage 1

    Date: 2011.02.21 | Category: Traffic | Response: 0

    The last 2 weeks I have had a LOT of webmasters email and ICQ me regarding traffic and, not getting any sales.

    So, I thought it would be a good idea to make a step by step tutorial on building your own surfer trap.

    Now these are some of the arguments I have heard why people haven’t already built one over the last few weeks…

    * To complicated to follow.
    * I want surfers returning to my site.
    * Don’t have the time.

    The first two however seem to be the ones that I hear over and over again.

    First of all, a surfer trap IS NOT complicated, in fact, it is probably one of, if not THE easiest type of site to build.

    Secondly, Why get a surfer visiting your site over and over again if they are not paying for trial memberships? All you are doing is wasting your bandwidth.

    Thirdly, A surfer trap can be built over a period of time, my very first trap was built within 1 hour my next was built in a day and my next one was built in a week.

    So onto the start of building our surfer trap…

    The first thing that I want you to do is to look at the Multi-Site FPA’s that ARS in the marketing section and choose ONE of them.

    Download it, optimize the keywords on the FPA, make sure you add meta tags, titles descriptions and Alt tags on all images.

    Once you have done this, you now need to search through ALL of the single site FPA’s and download and optimize one for each of the ARS sites that you have on your Multi-Site FPA. (Even the gay sites!)

    This should take you 2-5 minutes for EACH FPA, any longer than that and you are doing TOO much work!

    Once you have all of the single FPA’s downloaded, optimized and uploaded onto your server that is the first stage completed.

    Article written by Lee

  • What’s A CHMOD?

    Date: 2011.02.24 | Category: Hosting, WebDesign | Response: 0

    CHMOD is another name for setting the permissions of files on your server.

    All UNIX based web servers understand the concept of permissions. these are broken down into three distinct areas.

    Permissions for the person who OWNS the file.
    Permissions for the group (all users are members of one or more groups).
    Permissions for everyone else.

    Permissions are listed one of two ways either using numbers such as 755 or, using letters such as rwx-xr-x however they both mean the same thing.

    The first number or first group of three letters stands for the permissions of the owner (IE 7 or rwx).
    The second number or second group of letters stands for the permissions of the group (IE 5 or xr).
    The third number or third group of letters stands for the permissions of everyone else (IE 5 or x).

    The way the system works is as follows:

    1 = x = you are able to execute (run) this program.
    2 = w = you are able to write to this file.
    4 = r = you are able to read the contents of this file.

    so if you add it up rwx = 7.

    So, in the example given above (755 or rwx-xr-x) the owner is allowed to read and write the file AND execute it.
    The group is allowed to execute and write to the file.
    Everyone else can execute the file.

    We hope this gives you a little more insight to how CHMOD’ing or, setting the permissions on your server can affect how files act.

    Article written by Lee

  • Thinking Of Starting An Adult Website In The UK?

    Date: 2011.02.24 | Category: General | Response: 0

    We all know that there are many foreign / international adult webmasters and there are some very well known ones based in England however, before you start building your online empire what are the legalities regarding the type of content you can and cant use on your adult pornographic sites?

    To be honest with you, there are no ‘defined’ laws in England (At the time of writing this article) regarding the use of online media to promote adult activities however, it is a commonly held belief that as long as you stay to the same standard as what most ‘top shelf magazines’ or ‘R18 Videos’ have in them you shouldn’t go far wrong.

    So what are these standards? That’s the information that I am about to give you.

    Content that IS NOT acceptable.

    1) Any material which is in breach of the criminal law.

    2) Material (including dialogue) likely to encourage an interest in abusive sexual activity (e.g., pedophilia, incest) which may include depictions involving adults role-playing as non-adults.

    3) The portrayal of any sexual activity, whether real or simulated, which involves lack of consent.

    4) The infliction of pain or physical harm, real or (in a sexual context) simulated. Some allowance may be made for mild consensual activity.

    5) Any sexual threats or humiliation which do not form part of a clearly consenting role-playing game.

    6) The use of any form of physical restraint which prevents participants from withdrawing consent, for example, ball gags.

    7) Penetration by any object likely to cause actual harm or associated with violence.

    8) Activity which is degrading or dehumanizing (examples include the portrayal of bestiality, necrophilia, defecation, urolagnia).

    As you can see from the above, there ARE very specific guidelines regarding water sports, animality and, some of the more ‘out there’ fetishes.

    Now you know what you cant use on your adult sites, lets take a look at the list of sexual activities that you can use. Its no surprise that the list of what you can use is considerably shorter.

    Content that MAY BE acceptable.

    1) Aroused genitalia.

    2) Masturbation.

    3) Oral-genital contact including kissing, licking and sucking.

    4) Penetration by finger, penis, tongue, vibrator or dildo.

    5) Non-harmful fetish material.

    6) Group sexual activity.

    7) Ejaculation and semen.

    It also worth noting that the above guidelines are not distinguished between heterosexual or homosexual activities.

    So, that’s the low down on what the current status of affairs are with regards to the use of adult content on websites in England and Wales. Actually, that’s not to bad just ensure that you stay within these guidelines and, more importantly, that you do consult a solicitor before commencing any form of adult business after all, that’s what they are there for, to give you SOUND legal advice instead of basic ‘guidelines’.

    Article written by Lee

  • How To Use ALT Tags On Your Sites

    Date: 2011.02.24 | Category: WebDesign | Response: 0

    One simple technique can improve your search engine rank, make site navigation easier, and increase the accessibility of your site to disabled visitors. Yet, as many as 78% of sites don’t use it! Boost your site’s profile with human visitors and search engine spiders with the <ALT> tag.

    Inserting ALT Text

    Adding <ALT> descriptions to your <IMG> tags is quick and easy. You don’t have to do any complex HTML coding. If you can describe your image or link, then you can add ALT tags to your code.

    We’ve used some examples below:

    <img src="thumbnails/porn.jpg" 
      width="100" height="78" ALT="Explicit Teenage Sex Pictures">

    You can also include an ALT tag when your image is a link:

    <a href="porn.html"> 
    <img src="thumbnails/porn.jpg" 
    width="100" height="78" ALT="Explicit Teenage Sex Pictures"></a>

    Ideally, your ALT text descriptions should be complete sentences, rather than a list of keywords or obscure phrase like “company logo small 2.” Remember that all visitors are likely to see (or hear) some version of your ALT text so be sure that it’s meaningful.

    Optimize ALT Descriptions For Search Engines

    Besides helping human visitors, ALT descriptions help you rank higher in some search engines. AltaVista and Google are two of the search engines that use ALT descriptive text when they rank Web sites. The growth of search engine/directory partnerships means that a high rank in one engine can often translate into an improved rank on its partner sites.

    Search engine algorithms calculate the number of times keywords are repeated and give higher rank to pages that use them often. Keywords in the ALT descriptive text help you increase their frequency on the page. Search engines assume the terms are more relevant and important if they’re used in the page content, not just listed in the META tag.

    For instance, the descriptive text in the example code uses keywords and keyword phrases from the META keyword tag: Explicit Teenage Sex Pictures. Since these are relevant to the site’s content, they’re easy to include as descriptive text.

    If you’re having problems choosing relevant, targeted keywords, refer to this article, How To Pick Your Keywords. It provides helpful tips about selecting keywords and using them to improve your search engine ranking.

    Make Your Web Site Sticky

    ALT tags help you promote your site in another way too: they help make it “sticky.” Sticky means that visitors stay at your site longer so they see your advertising and purchase your memberships. Visitors who feel comfortable at a site will stay longer – and hopefully return more often to make further purchases.

    Disabled visitors who use text-only or spoken word browsers rely on the ALT text for clues about the image’s content and function. This can be a lucrative audience: they represent a worldwide audience of 750 million and spend twice as much time online as the average user. But it isn’t just a disability issue: ALT tags make your site more accessible to everyone.

    Visitors see your ALT text while the images are downloading or when they mouse over images. The descriptive text helps them decide if they want to wait for an image to download or move on to a different page. If your image is also a link, then visitors can read the explanatory text and quickly jump to the section they want.

    Site navigation is easier, so impatient visitors are less likely to leave the site.

    Don’t Follow The Crowd

    ALT tags are a small addition to your HTML code that can make a big impact on your site. Since many of your competitors don’t use them, give your site and edge and include them on all images.

    Article Written By Lee

  • Converting Italian Adult Traffic – The Niche Paysites That Work

    Date: 2011.02.21 | Category: Traffic | Response: 0

    Continuing with our article series of country specific traffic and which niches work for the various global markets in this article we will take a look at some of the most complicated traffic to ‘work’ Italian Adult Surfers. The reason I say most complicated is for the simple reason that, to date there are very few Italian paysites this makes it harder for us as webmasters to tap into these markets especially if we ourselves, do not know what the Italian surfer is after. That said, lets get on with the article.

    Italian Traffic – Quick Analysis.

    As already mentioned surfers from Italy are hard to pre-qualify given that there are very few sites catering to this European market at the present time, this means that there are no sources of background information to look at or, statistical analysis’s available from other paysites.

    Italian Adult Surfers – The Niches.

    For one of the most affluent international markets going it comes as a surprise to see that there are almost no localized pay sites for the Italian market this made our initial filtering of the Italian traffic much harder opting for translated free sites over paysite tour pages to send the traffic to itself then, once they hit the free sites either choosing to send them back into our central hub or, to the US version pay site of the niche free site they were visiting. That said here are the results from the previous 3 (three) months of traffic that we observed.

    Ebony.

    The Ebony niche would appear to be the most consistent converting niche on Italian traffic however, given that almost all of the niches we used on the Italian surfers were quite evenly spread for sales (Ebony was only 5 sales in front) this, I am sure is not a good indicator and, likewise with the Japanese and Chinese traffic, this is an area of international adult marketing that should ideally be re-visited at a later day.

    For Women.

    Even more surprising than the fact there are very few localized paysites for Italy was the fact that the ‘For Women’ niche converted just as well as the other niches we used for our Italian traffic, of course, this at first would seem to indicate that the vast majority of surfers we had on our sites from Italy were female however, as we all know, the Straight male niche is big in gay so, there is a chance the sales we got from our Italian traffic to the For Women niche paysites we used were equally male and female.

    Softcore General.

    (Softcore Adult Tours) The other strange thing we noticed was that paysites we offered to our Italian surfers that were Hardcore in nature didn’t convert as well as the paysites that had softcore tours, this would lend itself to the fact that Italian porn surfers are not looking for hardcore – quite different to most other country traffic sources.

    Tranny.

    The transsexual niche paysites that we offered to the Italian surfers also had some good results again, this is strange given that almost every other countries surfer we sent to a tranny site didn’t convert. One other thing that comes up with this and, given the fact that the for women niche paysites we used had good results would be that perhaps the Italian surfers are interested in the more obscure niches available on the adult internet.

    Italian Adult Traffic – An Overview.

    All in all, as stated at the beginning of this article the Italian surfers would certainly appear at first glance to be more varied and obscure in their sexual preferences than other countries whom appear to have clear cut, well defined ‘types’ of site that interest them.

    I think as mentioned above Italian traffic needs to be looked at in more depth in a future article as, to my surprise the traffic didn’t work on the niches that previously converted well for the same amounts and quality of traffic.

    Article written by Lee

  • Mirroring Adult Sites – Stage One.

    Date: 2011.02.23 | Category: Promotion, Tutorials | Response: 0

    In this next series of tutorials I will be exploring the benefits of utilizing your existing content to build more sites in the least amount of time possible, in fact, after you have completed the steps in this tutorial series you should be able to build over 20 types of site within 5 minutes using a single set of 50 pictures.

    So, onto the start of our tutorial.

    Stage one in this tutorial is something we have ALL done before, so what you need to do is this…

    Build a 50 pic free site, this is using a lot more content than a ‘standard’ free site however, what we are actually going to be making is a set of AVS sites and several TGP galleries, along with some SE pages and also some links list mirrored pages using this set of 50 images by building just ONE site! Sounds impossible? It isn’t… read on….

    Your site should have the following on it:

    1) Warning Page (index.html)
    2) Menu Page (menu.html)
    3) Gallery Pages (5 galleries of ten pictures called gallery1.html, gallery2.html etc)
    4) HTML Large image pages x 50 (picpage1.html, picpage2.html, etc.)
    5) Multi Site FPA (fpa.html)

    Now lets break these individual pages down into sets of instructions for each:

    Warning Page.

    This should have your standard warning text placed on it, along with an enter AND an exit link. The ‘enter’ link should link to your Multi Site FPA and the ‘exit’ link should go to a program such as the ARS Discreet Browser tour page.

    Menu Page.

    This should be a page containing an odd sized banner, links to your 5 gallery pages, plus text links at the bottom of the page ideally, these text links should be in the same style as the niche tables we created for the surfer trap except they should only contain 4 cells instead of 8. These links should go to a different ‘niche’ as the one you are building your current site for and, link to the existing FPA’s of your surfer trap.

    Gallery Pages.

    On your gallery pages, ALL of the thumbnails should be linked to the relevant HTML page with a text link at the top and at the bottom of the HTML page (No Banners are to be used on the gallery pages!) Also, the file names of the images should be pic1.jpg, pic2.jpg, etc for the full sized images and, thumb1.jpg, thumb2.jpg etc for the thumb nailed images. your images MUST be named this way!!

    Multi Site FPA.

    This should link to the individual FPA’s that you should already have on your server if you followed the surfer trap tutorial series (If you did not create this surfer trap the tutorials can be found at this link) as well as linking to the Single Site FPA’s this should also have a ‘no thank you’ link which goes to your Menu Page.

    Images.

    You need to have 50 images, you also need to have 50 thumbnails for the content you will be using on this site. I usually select my content by the niche I am building for, rename the images using The Rename then, once renamed I use Thumbnailer from Smaller Animal to create the thumbnails for each of the renamed images. This will give you 50 full sized pictures with 50 thumbnails named respectively for the larger image.

    They are the basics, now onto the good stuff…

    Once you have created these pages you need to create some folders on your Hard Drive which will be the SAME structure you will have on your server. This folder structure should look somewhat like this once you have saved each of the pages we have just created into their respective sub folders:

    FreeSite/index.html
    FreeSite/AVS/
    FreeSite/FPA/fpa.html
    FreeSite/Galleries/gallery1.html, gallery2.html, gallery3.html, etc, etc.
    FreeSite/Images/pic1.jpg, etc.
    FreeSite/Images/Thumbs/thumb1.jpg, etc.
    FreeSite/LinkList/
    FreeSite/Menu/menu.html
    FreeSite/PicPage/picpage1.html, picpage2.html, etc.
    FreeSite/Recips/
    FreeSite/Engine/
    FreeSite/TGP/

    This will give you 5 folders with HTML pages in them, one folder with the full sized images, one with thumbnails in it and five empty folders.

    At this point we will end the first stage in this tutorial as this should take you a couple of hours to complete.

    Article written by Le

  • Everybody’s Going Gay

    Date: 2011.02.22 | Category: General | Response: 0

    The past few months in the online adult industry have seen some rather dramatic changes happen from Visa charging additional fees to accept their credit cards online, Paypal no longer processing adult and, several large companies going out of business. However, one thing that also seems to be changing for the better is the amount of webmasters looking at new niches to promote. Surprisingly, the one niche that many webmasters are looking at is that of the gay niche.

    Where The Money’s At.

    For years, the adult webmaster community has been split amongst themselves, those that are only focused on straight niches and, those that focus on gay niches however. As of late, more and more of those webmasters from the first group are looking to make additional income from the gay niche. With this inevitable surge in gay adult sites coming online, there are bound to be some knock-on effects, and those webmasters just starting to look at the gay niche, will return to what they know. However, for most, i think this is going to be a fruitful encounter with one of the industry less socially accepted markets. Many of the webmasters who have been concentrating solely on the straight market for their income are going to realize just how much money they have been losing out on for all these years. And with this realization, comes its own set of problems for the industry as a whole.

    The Gay Market.

    Whether you are a straight webmaster or a gay webmaster the one thing that will become apparent is that your sites are going to reflect you in both, how they look and, the marketing techniques you use. More importantly, the attitude you have towards your gay surfers will in fact show through. Many of the straight webmasters whom, perhaps are not as tolerant towards this niche will, almost certainly fail before they can really get going. Marketing gay adult sites is far different than marketing straight adult sites. You have to know the surfer, understand what they want and, more importantly, know the terminology in the gay market. Many times a post can be seen on various message boards belittling those webmasters who are openly gay – often accompanied by terms such as ‘fag’, ‘queer’, ‘homo’, etc along with with images being posted that, quite frankly, would turn most people’s stomach.

    The gay niche is much more than just a single online market, it is a whole lifestyle unto itself. While this lifestyle is affluent (having an abundance of readily available money to spend) it will take a lot of work and perseverance to ensure you get your share of this market.

    Starting Points.

    As I mentioned above, the main thing many webmasters are going to have to learn are the terms of the gay market, what is a twink? A bear? A cub? What products work well on gay sites? Despite what most people think, you cant just throw up some banners with naked men on them and turn a profit. Match your content to a niche and then, match your advertising to your content, what use is it having bears on a site if, the paysite you are promoting features Teens ‘n’ Twinks?

    Similarly, your text links, ‘Click Here For Hot Gay Action’ might get you a few clicks but, by targeting your surfers even more, you will see how some of the gay niches can really turn a profit. The trick is this, get the surfer to your site and actually give them something that you think will suit their desires. This may mean making a 10% commission on a sex toy sale as oppose to a $35 commission on a pay site membership. And so be it. Those 10%’ers start to add up after a few sales.

    In Summary.

    To summarize, the gay niche will make you money however, to make money you will need to invest something that, perhaps isn’t for everyone – a lot of time and understanding. Marketing the gay niche isn’t for everyone, we have seen this too many times. However for those who are, spending time adding a gay market portfolio to there straight, with a little time increase your overall income significantly.

    Article written by Le

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