• The Adult Internet – More Than Just Porn

    Date: 2011.02.24 | Category: General | Response: 0

    So you have several adult websites up and running and, if you are one of the lucky few in this day and age you have already started to make money from your adult sponsor programs however, there are so many other ways that webmasters can make money in the adult industry in addition to their regular ‘porn site’ sponsors yet, many webmasters do not realize there are vast opportunities awaiting them.

    Lets spend a few moments to look at the alternative sources of income that we can use in the adult industry and also take a look at the basics of each type of affiliate system.

    Email Collection.

    Opt in email is big business, there is no denying this fact so why not jump on the opt in email collecting bandwagon? Most email collection sponsors will offer you anywhere from $0.50 per email collected to $2.00 per email collected and, better still, to start making money from your existing traffic base all you need to do is include a small email collection box.

    Software Programs.

    Many of the larger adult affiliate programs now offer their webmasters a range of software products to generate additional income, many of these products are good for use not only in adult but, also in mainstream. For instance, Anonymous browsing software, history deletion software, IE Toolbars and even submission programs are all good ways to generate additional income either on a per download or, per sale basis. Best of all, you only need to add a new banner to the sites you currently have in order to get a share of this lucrative market.

    Herbal Products.

    Penis Pills, Breast Enlargement, Vitamin Supplements, you name it you can sell it on adult traffic. Whether you run a TGP, Link List or your own collection of free sites, these herbal products can often sell much better than ‘porn sites’ and, for the most part, the payout levels are the same, if not higher than what your regular ‘porn site’ trial will make you. Again to get started with this type of sales all you need to do is add a text link or banner to your existing sites.

    Casino Sites.

    Gambling makes BIG money, just look at Vegas for the example, millions of people a year visit Nevada to gamble and millions more simply can’t get there for a range of reasons however, almost every home in the United States has a computer and internet connection so why not start using this to your advantage? Many of the larger casino affiliate programs will pay based on the amount of funds credited to a new users account and, to get started making money from casino sites it is quite literally as easy as adding a banner or text link to your existing sites again.

    Pre Paid Services.

    Such as Credit Cards and the likes, selling these types of products to your adult surfers not only offers then ‘anonymity’ on the web when they do make online purchases but at the same time when your surfers sign up or one of these pre-paid credit cards you will be making some money in the process. Often however you will find that these types of affiliate program do not payout as much ‘long term’ as they are pretty much a first time deal as far as, once the surfer spends money to initially ‘charge’ their pre paid card with funds, that is when you will make money and not again. Still, even if you can make $50 by selling one of these cards, its still an additional $50 you wouldn’t have made otherwise.

    Adding To Your Profits.

    As you can see from the above, there are a wide range of products and services you can offer your surfers and, as we all know, the more things we can offer our ‘customers’ the more chance we have at one of them buying something. Of course, as with anything, the more effort we put into marketing these products and services the more chance e have at making a sale however, unless we try to sell the surfer something other than porn, how will we know whether they will buy or not?

    Article written by Lee

  • Building A Surfer Trap – Stage 8 – Final Stage

    Date: 2011.02.21 | Category: Traffic | Response: 0

    Ok people we have hit the final stage in our surfer trap, Stage 8.

    All we are really going to do in this stage is a brief recap over what we have done so far along with checking that our trap is working properly.

    In order for us to check our trap is working properly we need to upload it to our server if we haven’t already done so, therefore, you should do this now.

    Once the surfer trap has been uploaded we now need to go to the first page, the Multi-Site FPA.

    Depending on how you set up your Multi-Site FPA you should either get a pop up or not.

    You should also have a counter AND a banner exchange code loading at the bottom of the page below your ‘no thanks’ link.

    If this works how you want it to then this stage is working ok.

    The next thing we need to check is that ALL of the links off this Multi-Site FPA are working so expect to get a lot of pop-ups while we check this.

    You should click on each of the Single-Site FPA’s in turn ensuring that for every one you have a pop-up console appear.

    In addition to checking the Single-Site FPA links you should now click on the ‘no thanks’ link along with the counter code and the banner exchange code on your Multi-Site and Single-Site FPA’s.

    If these all load fine then this stage of the checking is complete.

    Next, we need to close down any and all of the FPA’s we may have open including the Multi-Site FPA.

    You should now be left with a couple of consoles, again, follow the links on your consoles including any to the counter you chose along with any banner exchange code you utilized on your consoles.

    Again if these work how you expected them to, this section of the checking process is now complete.

    For the next step, you need to log into your counter AND banner exchange account, you want to make sure that you have gained additional impressions and rankings from your banner and counter impressions and clicks.

    Be aware however, that some counters and banner exchanges will not count multiple views and click from the same IP address so you may only show one or two additional clicks, impressions, or rankings. This is perfectly normal.

    If your accounts have gained additional ranks, impressions, and clicks then this stage is completed.

    Close down your consoles, you should now get the blur consoles that you created (if you used them) again, as before, check that all of the links from this consoles work.

    If they do then you now have a fully complete Surfer Trap to use.

    So, what next? Well there are a couple of options, you can mirror this surfer trap to experiment with your sponsors different tour pages, link your first mirror to the second tour page, your third to console free tour pages, etc.

    Another good thing that you can do is to create additional Multi-Site FPA’s however, this time, create them by niche so where we have a general Multi-Site FPA at the moment you could use this same method for a Gay, Asian, Teen, etc Multi-Site FPA using the same methods we did when we created this trap.

    You should always sign up for a new counter and banner exchange code for each variation of your surfer trap. This way, you get to see performance based on a new working model enabling you to decide which version of the trap works best for you.

    I hope this tutorial has given you some insight into how we can generate, filter and trade traffic whilst marketing our sites effectively and, that it has given you some ideas on how you can implement even the simplest item provided to you by your sponsor to generate sales.

    For those of you who have been following this tutorial I would like to thank you and wish you all the best with your new found marketing skills.

    If you have any questions as always, feel free to post on the forums and we will endeavor to help you out.

    Article written by Lee.

  • Converting German Adult Traffic – The Niche Paysites That Work

    Date: 2011.02.21 | Category: Traffic | Response: 0

    With the rapid development of US companies and webmasters looking to attract a larger percentage of international surfers and, wanting to make money off these surfers I thought it would be an idea to share the most prevalent niches for each of the international markets country specific surfers. In this first article we will take a look at the niches which convert best on German oriented surfer traffic.

    German Traffic – Dispelling The Myths.

    First and foremost I think it would be a good idea to let you know that, strangely enough, not all German surfers are looking for kinky, in your face sex, in fact, they pretty much have the same tendencies towards their online porn as US based surfers do, with that in mind, lets take a look at some of the niches that do convert well on German traffic.

    German Traffic – The Niches.

    As with any type of surfer the best way of getting them to convert is to start targeting them from the second they hit your site using Full Page Ads, localized text links and, consoles, over the last 3 (three) months we found that the niches which converted best on German porn surfers were as follows.

    Amateur.

    The German adult surfers we sent to several amateur sites, including live web-cam sites and paysites converted exceptionally well, it would certainly seem from the last three months of stats that German porn surfers like the ‘amateur’ porn angle when it comes to satisfying themselves online.

    Teen.

    As with the US adult surfer, it would appear that the teen niche is truly a global requisite in fact, the teen niche was one of our best converting niches across the globe when we analyzed our international traffic conversion ratios.

    Gay.

    To our surprise the little German traffic we did send to localized German gay sites converted at less than 1:75, bearing in mind that the best converting niche for us was Teen and, that the specific site we sent the teen traffic to converted overall at around 1:138 we will be targeting a lot more German gay traffic in the future.

    Fetish.

    No mystery here, when we started our filtering process we ensured that the various fetish niches were high on our filtering list, after all, everyone seems to know that German porn surfers are looking for the hard to find hardcore scene and, the general fetish niche seemed to work wonderfully.

    Ebony.

    The ebony niche was a vary profitable one for the traffic we filtered to it, in summary, my personal feelings are that it converted so well because ebony men and women in Germany are very few and far between, again the results for this niche would seem to back-up the fact that giving Germans access to something that might be ‘taboo’ in their country converts their traffic well.

    Other Niches.

    In addition to the above niches which converted above and beyond the others we used we did get a few sales to some more micro-niched paysites for example, BBW, Asian, Cumshot and General Hardcore sites had around 3-5 sales per site, per pay period. Given that we did not target this type of traffic as effectively as we could have done and, that the traffic was from TGP’s and Geo Targeted Traffic Brokers we were happy with the results we saw.

    German Adult Traffic – The Results.

    It would seem, given our results from the 3 month test we ran on our traffic that the top converting niches for German adult surfers are the Amateur, Teen and Gay niches. Although, the rest of the niches we filtered out our traffic to did not convert as we would have hoped we still saw a good rate of sales month on month from the previous pay period.

    When all is said and done, as long as you have German porn surfers on your sites you would be wise to start spreading and filtering this traffic to some niches that, perhaps you wouldn’t have ordinarily targeted after all, a sale is more money in your pocket, whether you know the niche or not.

    Article written by Le

  • Building Your Brand – Business Basics

    Date: 2011.02.21 | Category: Branding | Response: 0

    Many online businesses have a good solid brand name attached to them already for example, ARS (http://www.adultrevenueservice.com), Webair (http://www.webair.com) and, WEG (http://www.wegcash.com). These companies have worked long and hard to build up their own brand name on the internet and, specifically, in the adult industry where, it almost seems that everyone is out to make a name for themselves so, how do you as a small business owner get a piece of this branding pie?

    Branding Basics.

    The word ‘Brand’ or ‘Branding’ can refer to several items when used as a noun to describe a company name, product, service or, trademark. Branding started centuries ago when cattle ranch owners used to place their unique insignia on their cattle so that surrounding ranch owners knew who the cattle belonged to and, so that the owners of the brand knew if their cattle were being stolen by others.

    Starting The Branding Process.

    From the very first site you build you should start working on your own inimitable brand name or logo, perhaps it will consist of a small logo on top of every page you build or even a simple text link for your sites domains, either way, the one thing that is important in recognizing a brand is being able to place it to a product instantly.

    Building Your Brand Name.

    Now that you have started the branding process how can you continue to grow your businesses brand name or product even further? This is what we will take a look at next.

    Domain Name Registration.

    Buy the domain name that is representative of your ‘brand name’ if your brand is going to be 123pornosex then go and register 123pornosex.com be cautious though, just because you think of a brand name, you should ensure the domain is available to register BEFORE you start using that brand in detail.

    Getting The Word Out.

    This may seem like the hardest of tasks at first but, once you make a start in branding your site or, yourself this is relatively easy to keep up on an ongoing basis.

    Visit the boards, use your tagline as often as possible and, either mention your brand name in the tagline or, link to your brand names website. This is especially easy to do if you run a TGP or some other site that needs to attract webmaster traffic in order for it to succeed.

    Start your own newsletter, this may seem an odd way to build your brand up but, if you name your newsletter the same as your brand name for example you might have a text link saying:

    Join the BRANDNAME Newsletter.

    This keeps the branding process alive and well. The next step you should take it to ensure that the sender address of the email is something like brandname@brandname.com again, even though you have collected the email addresses by sending out mailings from an address like the one above you have more of a chance of your brand name actually staying in the mind of the newsletter recipient.

    In addition to a newsletter, you might also like to consider having a designer make you a logo or button you can use on your site/s this will come in handy for several uses for example, if you own a traffic site you can use this logo as a reciprocal link, you can use it in your signature on message forums and, you can even include it on sites you build.

    You might also like to consider writing articles for other sites to use, usually the sites that publish your articles will place a link or a small bio to you or your site, this is another way to increase the ‘exposure’ of your brand.

    Branding Overview.

    All in all, building a brand name for yourself or your business need not be a hard and tedious task in fact, if you start off almost immediately building up name recognition for you and your sites. Regardless of what type of product, service or site you operate getting your brand name recognized by both webmasters and surfers can lead to a lot of money long term, start now and reap the benefits later in your career.

    Article written by Lee.

  • Whats A Twink

    Date: 2011.02.24 | Category: General | Response: 0

    I think you would be surprised at the number of times I have been asked, “What’s a Twink?” Or my, personal, favorite “So how do two men have sex?”

    If you know me, you know I am never really bothered by questions – I never mind people’s candor. What does bother me, though, is the bulk of the people who ask are trying to work the gay market. Unsuccessfully, I might add.

    So, let’s expand our webmaster knowledge. Don’t worry, I am not about to explain how two men have sex (that I will save for my story site LOL)

    I have decided, however, to give you a Gay Glossary of sorts. There are many terms that can be included here. But, I thought to start off, we will hit the basics and add to it as time goes on. Keep an eye for future articles and additions on Gay Wide Webmasters.

    Here is a list of the most common terms on the Gay Adult ‘net:

    • Twink – A buff and lean young man; a 20 something. Age and leanness make the guy a twink. The best example is your typical bar room stripper.
    • Teen – This is the same thing as in EVERY market, hot young and under twenty – but LEGAL at 18.
    • Hunk/Stud – Beautiful, built and beefcake. The guys commonly posing for calendars and such.
    • Chubs (or chubby) – Just what it sounds like, a larger man. Not just muscular weight, most often heavy set.
    • Bears – This is a HAIRY man. Not a young guy, most often over thirty, sometimes with a husky build (but not always). You will probably see this niche sold as “Real Men”.
    • Cub – This is a YOUNG hairy guy. Sort of a HAIRY TWINK…
    • Daddies – Daddies are men over thirty, who like younger guys. (Just a side note here to clear up some misconceptions, not all gay men want to do young guys!)
    • Sons – the young male counterparts to Daddies. The young of the two can be a twink, cub or teen – makes no difference. This term is based on the visual couple. For our non-gay friends think of this as an example: the businessman who goes away for the weekend with his NEICE. See the comparison? LOL
    • Transvestite – is a man who dresses as a woman. Whether it is simple underwear or all our female attire. A lot of webmasters confuse this with Transsexual.
    • Transsexual – is a person who has decided to make the complete change and have a sex change.
    • Trans Gender – this is a more general term for people who live life as the opposite sex. They are in the process of, or have completed, a sex change.

    So know go have some fun. Try to classify your friends and lovers in these terms! I enjoy it when a webmistress comes up to me and says, “I heard your interview and I think my husband is a bear. But he’s a little twink-ish. What do you think?” This just makes my day! I have to laugh at the look on their husband’s face when they think I’m going to ask to examine them or something. “Turn you head and cough – OH! You’re a Twink…”

    Along with what works, I have to offer some terms that DO NOT work. If used incorrectly or out of context, then your attempt at marketing to gay men can be dreadful.

    • Faggot – I hate this word, personally. This is a word that is as derogatory to the Gay Community as other words are to a race.
    • Nancy boy – a typically non-US term that basically is used as a derogatory manner.
    • Lil Boys – a derogatory term used primarily in the Southern and Mid-Western US. It’s derived from the negative connotation that gay men are pedophiles.
    • Gay Owned and Operated. Allow me to be blunt – If it is not true, do not say it. This is probably the most OVER used phrase in the gay adult market. So much so, it is relatively meaningless today.

    We all need to remember from time to time, the key to success in any business is knowledge. Whether you are up selling to a sponsor or designing sites, knowing some of the more common terminology in the gay community can only help your ventures in the gay adult market. And remember, do not be afraid to try and NEVER be afraid to ask.

    As always, good luck!

    Article written by Gary-Alan

  • Records Keeping Compliance Checklist for European Content Providers

    Date: 2011.02.24 | Category: 2257 | Response: 0

    More and more European Content Producers are choosing to do business with American. webmasters. While citizens of foreign countries cannot be compelled to comply with United States’ restrictions on the creation of adult material, business realities are forcing foreign content producers to consider voluntary compliance. American webmasters, painfully cognizant of the increasing need to focus on legal compliance, consistently reject foreign content that is not produced in compliance with 18 U.S.C. §2257.  Non-compliant content not only increases the risk that an underage model could slip through, but failure to strictly comply is itself a federal felony, exposing those involved to a 2-year prison term.  Given the substantial compliance motivations involved, foreign content producers are expected to adopt the U.S. requirements as the global standard for creation of sexually explicit imagery.  The following constitutes a bare minimum checklist for compliance with the requirements of Section 2257:

    1) Assume that all erotic images require Section 2257 compliance:  While the law only applies to actual “sexually explicit activity,” it is ill-advised for the content producer or the webmaster to attempt to guess which images require compliance, and which can be safely distributed without compliance. Since child pornography does not require the depiction of sexual activity to meet the federal definition, such distinctions can be risky business. And, in any event, a release given by a minor normally is not enforceable.

    2) Obtain a signed compliance form created by a competent attorney:  Section 2257 requires that certain records be created containing certain information. The right form is the best place to start.

    3) Obtain, at a minimum, the following information from each model:

    a.     Date Of Birth

    b.     Legal Name

    c.     All other names, aliases, nick names, stage names, and maiden names

    d.     Social Security Number

    e.     Copy of Government-Issued Identification containing a picture; preferably 2 pieces of identification. Note the requirement that the producer actually examine the identification document, not just the copies.

    f.       Address, phone and other contact information

    g.      The model’s signature

    4) Require the model to execute a binding model release prepared by a competent attorney.  The images are only as legal as the model release backing them up.  If all relevant rights have not been transferred and released by a valid model release, both the webmaster and the content producer are subject to claims once the content is displayed on a Web site.

    5) Maintain the records so that they are cross-indexed by the models’ legal names and stage names and by web page. Alternatively, provide copies of all records to the webmaster if the webmaster will act as Records Custodian. You need to discuss the particulars of this with an attorney, because each circumstance may be unique.

    6) The Records Custodian should maintain an off-site backup copy of the records: What happens if there is a fire or a government seizure?

    7) Include a conspicuous records custodian disclosure on all CD’s / DVD’s containing erotic imagery, including the full legal name of the custodian and physical address where the records are kept.  The disclosure should also certify that all models are over the age of 18, and include the date when the content was first created, published or republished.  Placement of the disclosure on the product should be reviewed by an attorney.

    Only through strict compliance with the mandates of Section 2257 will American webmasters fully embrace content produced overseas.  The right compliance procedure will open profitable markets for foreign content producers, and result in a wider variety of adult content for both webmasters and consumers.

    Article written by Lawrence Walters

  • Using Email Auto Responders To Build Traffic And Sales

    Date: 2011.02.24 | Category: Opt-in Mail | Response: 0

    Auto responder programs are just that, they are set up to respond automatically with a pre determined email when a blank email is sent to a specific email address.

    For example, have you ever seen something along the lines of:

    ‘For A Free Guide To ** Whatever** send a blank email to somename@somedomain.com’

    The email address in that address belongs to an auto responder script and when someone sends an email to the script, they receive a pre written email back within seconds that has information pertaining to a specific topic or selection of topics.

    Basically, autoresponder programs are email on demand scripts which makes any information you want available to your surfers 24/7 and, furthermore, not only can they drastically increase your traffic but, they WILL also benefit your sales income.

    Email Auto Responders are extremely important tools when you need to automate your marketing. You can easily manage in excess of 10k email requests on a daily basis without ANY effort on your part at all.

    Auto responders are used primarily for three main purposes these are:

    Sales Letters.

    Suppose you post to a selection of forums and newsgroups on a daily basis, you could offer free information about a specific topic and, in the same email, you can also promote your site and, better still, you didn’t have to do a thing.

    Customer Support.

    The use of auto responders for customer support is beneficial to sites that have a lot of queries from its visitors, autoresponders allow you to set up predefined answers to the most likely questions and, this can cut your service requirements by upto 50% in some cases. For example, most hosts will have some form of autoresponder set up to answer your basic questions or tell you about a support issue you have mailed them about even if its just to let you know that your email arrived and has been placed in the queue for completion. This saves the host a lot of time enabling them to work on things that actually need to be done and not spend countless hours each day sending emails to hundreds / thousands of webmasters on a personal basis.

    Email Gathering.

    This is by far the best feature of an autoresponder, everyone who sends you an email to the auto respond address will have their email address stored in a database, which, in turn, will enable you to follow up with the interest they have in your site and, some auto responders can even be configured to send out emails on a weekly basis to the email addresses in this database from again, pre determined messages that you have already set up.

    Autoresponders are truly amazing programs, not only will they enable you to be more productive with your time but, they will assist you in helping your site visitors and, furthermore should increase both your sites traffic and sales figures.

    Article written by Lee

  • Resource Forums – The Changing Face Of The Adult Industry

    Date: 2011.02.24 | Category: General | Response: 0

    Online adult webmaster resource sites are becoming a thing of the past instead, we have witnessed a new breed of resource site being birthed in the adult industry, the resource forum. It seems like almost every major adult sponsor and webmaster has their own resource forum as of the current time however, what is making these forums stand out from one another and, more importantly, can you actually learn anything valuable from them.

    Webmaster Resource Forums.

    Back in the day there were only a handful of resource forums made available for adult webmasters to educate themselves further, these included such sites as Ynot Masters, Netpond (then The Condom Chronicles) and Porn Resource, however, to date there are no less than 200 webmaster resource forums floating around the internet for adult webmasters to post on.

    With this amount of resource forums available to webmasters it seem impossible that many webmasters cant be making a profit however, upon closer inspection a disturbing trend seems to be taking place.

    Resource Forums – Webmasters Posts.

    With the sudden surge of webmaster resource forums in the last 6-12 months there is one thing that is apparent, most of, if not all of the resource forums to have spawned during this time have one thing in common, the webmasters who post on them, often, these webmasters are posting for a single reason, to get other webmasters to click on their signatures, nothing more, nothing less.

    It would appear that the adult industry is heading towards a meltdown of the adult resource forums, with more and more webmasters grabbing free scripts such as phpbb to load onto their domain and launch their own resource forum it would appear at first glance as if the industry is a thriving community of webmasters all willingly helping each other out however, this is not the case, instead, we find post after post duplicated across multiple resource forums in the effort of making the longest thread, getting the most page views and, ultimately, getting the most signature clicks.

    Webmaster Resources.

    So with all of this going on what’s happening to the actual resource sites? Well they are still around and, they are still being used however, these have now become second place to the message forum, often as mentioned above, webmasters will post the same message on several message boards and get several replies of exactly the same answer from exactly the same people. Whilst this in itself is a good thing (the exchange of information) my personal feelings are that we are heading towards an excess of resource forums and, whilst communication is needed, there also becomes a point at which you can get an information overload, new webmasters entering the adult industry will see the variety of forums made available to them and start posting however, in doing so they forget the one thing that they actually should be doing, working.

    Webmaster Resource Forums – Overview.

    I think within the next 12 months we are going to see one of two things start to happen, either the resource forum phenomenon will continue as it is doing now or, the resource forum will become a thing of the past whilst a new medium takes its place, one thing is certain though all these webmasters posting on forums to get sig views and post counts are not doing the one thing they should be, making money and, this becomes all to apparent after watching the same old posts, make the rounds to the same old forums time and time again.

    Resource forums can be great help to the adult webmaster however, at the same time, they can also become a webmasters biggest downfall, remember why resource forums are there, to help you when you need it and to socialize when you have to, at what point to do you stop getting help and start becoming a post whore? Well only you can answer that question.

    Article written by Lee

  • Calling Complete JavaScript’s With One Line Of HTML Code

    Date: 2011.02.21 | Category: WebDesign | Response: 0

    We all know that some JavaScript coding can be excessive and add considerable amounts of additional coding to our pages making them both slower and less search engine friendly however, what if I told you there was a way you could call the EXACT same JavaScript functions you are calling now by using a single line of code and, in the process you would NEVER have to find a specific piece of JavaScript again as you would instantly know where it was saved.

    You would probably think the above is in fact very time consuming but, it actually takes no time at all.

    The secret is to copy and paste the JavaScript into a plain text file and save that on your server somewhere. However, instead of saving it as a .txt extension save this file as a .js extension and, to make it easier still to find, when you upload this file to your server place it in a directory called /JavaScript/.

    That’s pretty much it, easy huh?

    Now comes the part of actually getting the JavaScript to work on your web pages, what you need to do instead of using the complete JavaScript coding that you usually would if you wanted to make a pop-up console appear is to use the following coding placed between your <head> and </head> tags:

    <script language=”JavaScript” src=”../JavaScript/popup.js”></script>

    That will now call the popup.js file or whatever it was you called it from your server and make the JavaScript function work for your surfers with JavaScript enabled in their browser.

    As you can see, not only does using this method save you a considerable amount of time but, it will also make your pages more search engine friendly as spiders will not have to work their way through a lot of heavily JavaScript before they get to your SE content.

  • Thinking Of Starting An Adult Website In The UK?

    Date: 2011.02.24 | Category: General | Response: 0

    We all know that there are many foreign / international adult webmasters and there are some very well known ones based in England however, before you start building your online empire what are the legalities regarding the type of content you can and cant use on your adult pornographic sites?

    To be honest with you, there are no ‘defined’ laws in England (At the time of writing this article) regarding the use of online media to promote adult activities however, it is a commonly held belief that as long as you stay to the same standard as what most ‘top shelf magazines’ or ‘R18 Videos’ have in them you shouldn’t go far wrong.

    So what are these standards? That’s the information that I am about to give you.

    Content that IS NOT acceptable.

    1) Any material which is in breach of the criminal law.

    2) Material (including dialogue) likely to encourage an interest in abusive sexual activity (e.g., pedophilia, incest) which may include depictions involving adults role-playing as non-adults.

    3) The portrayal of any sexual activity, whether real or simulated, which involves lack of consent.

    4) The infliction of pain or physical harm, real or (in a sexual context) simulated. Some allowance may be made for mild consensual activity.

    5) Any sexual threats or humiliation which do not form part of a clearly consenting role-playing game.

    6) The use of any form of physical restraint which prevents participants from withdrawing consent, for example, ball gags.

    7) Penetration by any object likely to cause actual harm or associated with violence.

    8) Activity which is degrading or dehumanizing (examples include the portrayal of bestiality, necrophilia, defecation, urolagnia).

    As you can see from the above, there ARE very specific guidelines regarding water sports, animality and, some of the more ‘out there’ fetishes.

    Now you know what you cant use on your adult sites, lets take a look at the list of sexual activities that you can use. Its no surprise that the list of what you can use is considerably shorter.

    Content that MAY BE acceptable.

    1) Aroused genitalia.

    2) Masturbation.

    3) Oral-genital contact including kissing, licking and sucking.

    4) Penetration by finger, penis, tongue, vibrator or dildo.

    5) Non-harmful fetish material.

    6) Group sexual activity.

    7) Ejaculation and semen.

    It also worth noting that the above guidelines are not distinguished between heterosexual or homosexual activities.

    So, that’s the low down on what the current status of affairs are with regards to the use of adult content on websites in England and Wales. Actually, that’s not to bad just ensure that you stay within these guidelines and, more importantly, that you do consult a solicitor before commencing any form of adult business after all, that’s what they are there for, to give you SOUND legal advice instead of basic ‘guidelines’.

    Article written by Lee

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