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What’s A CHMOD?
CHMOD is another name for setting the permissions of files on your server.
All UNIX based web servers understand the concept of permissions. these are broken down into three distinct areas.
Permissions for the person who OWNS the file.
Permissions for the group (all users are members of one or more groups).
Permissions for everyone else.Permissions are listed one of two ways either using numbers such as 755 or, using letters such as rwx-xr-x however they both mean the same thing.
The first number or first group of three letters stands for the permissions of the owner (IE 7 or rwx).
The second number or second group of letters stands for the permissions of the group (IE 5 or xr).
The third number or third group of letters stands for the permissions of everyone else (IE 5 or x).The way the system works is as follows:
1 = x = you are able to execute (run) this program.
2 = w = you are able to write to this file.
4 = r = you are able to read the contents of this file.so if you add it up rwx = 7.
So, in the example given above (755 or rwx-xr-x) the owner is allowed to read and write the file AND execute it.
The group is allowed to execute and write to the file.
Everyone else can execute the file.We hope this gives you a little more insight to how CHMOD’ing or, setting the permissions on your server can affect how files act.
Article written by Lee
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Newbie Basics – The HTML Layout
In this article we will look at some HTML tags that you will be using in every HTML document that you create. They are the base for every web page and are the essential pieces of HTML coding to ensure that your pages display correctly.
The Structure Tags.
Here is a look at the main structure tags. You will have to get used to these since you will be using them for all your pages.We would suggest that you start by copy and pasting the structure into your document then creating my page once they’re in place.
Make it a habit to ensure that all surfers (regardless of their browsers) will be able to identify your creations. Each of these HTML tags are used in pairs with a start and ending tag in the same way as we mentioned in the previous chapter.
<HTML> </HTML>
The HTML tag tells the browser that your page is a valid HTML page.
The first and last tag on all your HTML documents will be this tag.
The complete HTML coding for the remainder of your document will be placed between these two HTML tags.
<HEAD> </HEAD>
This tag is used to reference your document.
<TITLE> </TITLE>
This tag enables you to give your HTML document a title.
It’s best to insert descriptive text about your page between these tags we will go into this in more detail in the later chapters.
This will also be the name that is displayed in a web browser’s system tray when someone bookmarks or adds your HTML document to their favorites list.
<BODY> </BODY>
The entire coding for your page goes in between these two tags.
Basically, they mark the beginning and end of your web page’s body. They are the essence of your HTML.
All your HTML tags in your document will be resting in between these two HTML tags.
Putting It All Together.
Now that the main tags have been outlined, it’s time to put them all together. Here is an example of what your HTML documents should look like.<HTML>
<HEAD>
<TITLE>The Title Of Your Html Document Goes Here</TITLE>
</HEAD><BODY>
All your other HTML tags and text goes here.
This Is the main body of your HTML document.
At the end of this text you will also see where the closing Body and HTML tags go.</BODY>
</HTML>
This is the basic structure for any HTML document. Once these tags are in place, the rest is down to you. These Tags are not case sensitive. In other words, you don’t have to use all capital letters like we have in our Chapters. It won’t make a difference to the overall outcome of your tags. However we would recommend using Caps for your tags. It makes them a lot easier to distinguish from all the other sections of your HTML document coding, as you can see in the example above.
Article written by Lee
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Adult Search Engine Optimization
Gone are the days when adult webmasters could Spam the search engines and get highly trafficked sites within a month of the search engines updating many of the search engines caught onto the adult industry very early on and started changing the way in which they indexed sites they went from meta tag optimized listings to theme indexing to almost every type of search engine optimization method in between.
Search Engine Optimization Techniques.
It would seem with the changing times of search engine optimization that there is no longer a single solitary way to get your adult sites listed highly in the search engines but rather a mixture of different adult seo methods being used on a single site ranging from increasing your pagerank, including relevant meta tags and page content to standard adult search engine optimization methods such as getting other popular websites linking to yours but with this comes a new challenge of its own webmasters need to get back to the basics to figure out what worked then and, what will work now so far as adult search engine optimization goes.Adult Search Engine Optimization Companies.
There are many companies currently online that can offer adult webmasters their search engine optimization services however, how do you choose an SEO company that will not only work for you but, is cost effective for your needs, the simple answer is to ask around, there are sites online presently that offer monthly memberships to gain access to their adult seo techniques in the form of articles and tutorials just as their are sites that offer no information whatsoever or, information that, while it worked three years ago, it no longer works in today’s adult seo marketplace. You need to ask for advice from customers who have used adult optimization companies in the past and see how their results improved as well as making sure that what you are actually purchasing is a service that doesn’t just guarantee you improved site rankings but actually guarantees you will see a profit from the money you spent on the optimization services.Adult SEO Breakdown.
Adult search engine optimization companies have only really become apparent in the adult industry over the last 6-12 months however, many well known and respected webmasters have been working on optimizing their adult sites for years and, whilst doing so, they have also achieved a vast knowledge base on how to optimize your adult sites for the search engines, again, ask around on the message forums to find the solution that will best suit your needs and budget and you wont go far wrong, the adult search engine optimization business model is one that in all actuality should change on a regular basis however, as mentioned above some companies are still using the same optimization methods they used three or four years ago, make sure you do your background checks before parting with any money and, most importantly, use the search engines to find their sites in search terms where, if they were any good at all, they would already have first page listings.Article written by Lee.
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Marketing to European Surfers
Marketing to European Surfers.
Today we’ll try to answer couple of questions regarding dialers and how to market them to European traffic.
How to get traffic to your European market targeted site?
Pretty much the same way as for all the other sites, lets German market for example (Germany, Austria, Switzerland) use SE’s, German link-lists, TGPs,… feed site with your own traffic, and don’t forget to use exit-consoles.
Is your site translated into specific language?
Yes, of course you won’t get far using English template on German/Spanish.. sites… You can always contact Adult Site Translation if you need help with translations.
What sponsor should you use?
That is pretty hard to say. Practically since almost every European based sponsor offers dialers so it doesn’t really matter which one you choose. It’s the same with per sign-up sponsors: It depends how good you are in sending traffic to them. And as always try couple of them and see which one works best for you. Most of the sponsors will offer to your surfers to pay by CC, bank account and dialers.
Me personally, I don’t really advertise dialers. I go for sign-ups because most if not all European sponsors are recurring and it brings more money in the long run. But if a surfer wants to pay the (admittedly) high phone bills – that’s fine with me In fact, sometimes I get more money from a 0190-number (dialer number in Germany starts with 0190) than I’d get if the surfer would sign-up with his CC and would cancel his membership after the first payment.
Why are dialers so successful in the German/European market?
Well, I can think of 3 reasons for this:1.) 0190-numbers are very common in Germany. Many support-hotlines use them, you can download logos for your cell phone via 0190, you can get health-tips via 0190, fax-numbers, etc… Germans see those numbers everywhere and get used to them. Of course they know that they are expensive but I think they tend to forget this because they are so common.2.) Much of my income from dialers is from Swiss and Austrian people. Especially surfers from Switzerland LOVE dialers (Some of them spend hours/nights with dialers and in the end if i get 50% of that for me is not bad, isn’t it?
I think they love dialers because they hesitate to give out the information on their CC (if they have any) and they can’t/don’t like to transfer their money via bank transfers. So dialers are actually their only way to get into the members-area.3.) Credit cards are not very common in Germany. I would guess only some 30% have one and many who have one don’t believe that CC transactions on the internet are secure. So most of the surfers have only 2 options left: Paying by bank account or using a dialer. The bank account has 2 disadvantages in the eyes of the surfers: 1st “The sponsor knows my name, my account number, where I live and that I’m a greasy little wanker who pays for porn. -Maybe this sponsor is going to tell my neighbors about it-” 2nd “How can I explain this to my wife?” On the other hand the dialer has advantages: 1st It is anonymous. Nobody knows who and where the surfer is. 2nd The dialer is faster than typing all the necessary information needed for a bank transaction. A few seconds for a 35kb download and the surfer is ready to go. 3rd You can always find a reason why there’s this 0190-number on the phone-bill. “Well darling, you know, I had problems with my new graphic card and I had to contact the customer-support. Those damn bastards are on a 0190-number what what can I do?”
Well, that’s about it on dialers. One warning at the end: If you like to give them a try beware of those that do auto-downloads and auto-installations. Surfers don’t like them. Use dialers where the surfers needs to click somewhere to download and install them.Article written by Lee
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Sex Toy Affiliate Programs
For the past year I’ve been playing with sex toys AND I’ve been selling them too!
Over the last couple of articles I have tried to enlighten you on secondary and third level sponsors, to supplement your site income. Another successful addition is sex toys – which are a hit in the gay market. Personally, I sell toys and videos in the secondary spots simply because the payouts are typically lower than most sponsors are – but my motto is money is money!
The basic reaction by most straight webmasters has been, I didn’t realize gay men liked sex toys, too. Well we do.
While there are a number of great toy sponsors out there, not many cater directly to gay men. That’s why I worked a deal on Gay Adult Shopping (http://store.gayadultshopping.com/partners/). I have joined others, but typically, they sell to a straight clientele. When I say market to straight, I’m referring to the packaging of their inventory. This is not a judgment call but a plain fact; I’d rather buy something that has an image of guy on it rather than a woman.
Now mind you, BOTH markets favor many of the products sold. I know if a straight female friend and I went into an adult store, we would look at the same dildo; and, perhaps even buy the same item regardless of the package. But when you’re surfing the net from home, it’s no holds barred. The surfer is no longer locked into the inventory of a shop on the street. He’s going to look for what HE wants. It is all perception. And, knowing that is half the battle.
Ok on to selling! I have taken three approaches in my experimenting – free sites, TGPs and memberships sites. Within a paysite, I typically didn’t SELL the store as much as I told the surfer it is there if he wants it. The real work in selling came with the free sites and galleries.
I’m a text man. I love writing copy and seeing how it works. However with the toys, I used a graphic and embellished it with text. For my free sites, I found direct eye contact shots (Images where the model is “looking out”, presumable at the surfer) were more effective than a pic of a guy playing with toys. Along with the pic, I used text like “My boyfriend and I can not get enough of them…” and “I get off watching him play…” or “The one with the most toys… Gets Off!” Other places on my free sites, I just dropped in the text link. Either worked well. I added both sets of ad links to my basic main pages. The results were good – even though I kept them to a minimum not to out sell my sponsor sites.
My TGP experiment was WORK! After my first try I found out that text alone doesn’t work well. This is definitely an approach that requires imagery. On my first pass, I offered pics and a paragraph that that sold all the things I could think of… dongs, dildos, videos and ejaculating butt plugs -You name I tried to sell it. Out of 2000 hits on that one page, I had 60 clicks into the toy store. Even though I had a sale, it wasn’t going to break the bank. But it SOLD, so I decided to try more. This time I hunted through my content for pics with toys in them and eye contact. I added banners and toned down the text somewhat. Instead of listing an inventory, I stayed in line with the text I mentioned above. I gave an overall feel of what the store had (toys, videos, lube, etc.) Then I ended it with a little tease of what delightful experiences were in store when their package arrived.
This time, it worked! On that first day, out of the 2000 hits it received, 500 clicks went into the store. I have never had that kind of click ratio off of a TGP. I was amazed. Most of the sales were for smaller priced items ($10-$20), but I had two orders that totaled over $200 dollars each. Was this a fluke? I wasn’t sure, so I tried it again. With the next few submissions the click rates were smaller, and I don’t know why. It could be that I used the same ads or something too similar to the first. BUT the click to sales ratio was about the same as my first attempt. Needless to say this has now become part of my weekly regiment.
So what did this prove? Sex toys DO sell well in the gay market even under the hard to convert traffic scenarios. I guess we like our toys just as much as anyone else =)
Selling adult products, whether on a free site, a TGP or a pay site, will bring in a few extra dollars that many webmasters didn’t even know was out there.
Article written by Gary-Alan
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Converting Chinese Adult Traffic – The Niche Paysites That Work
Converting Chinese Adult Traffic – The Niche Paysites That Work.
To date we have looked at most of the types of country specific traffic available to webmasters every day and, more importantly, which niches they convert on. In this article we will finish up our look at the foreign traffic and how profitable it can be with the final main country on the net – China.Chinese Adult Surfers – Quick Analysis.
As with Japanese traffic, most webmasters seem to think that Chinese speaking adult surfers are pretty worthless when it comes to buying porn memberships and this is true – If you do not know what niches to offer your Chinese surfers that said, we found some interesting results given the three (3) month test we had on our Chinese traffic and, the results we observed might just make you change your mind about sending the Chinese surfers you get to your sites off to traffic trades.Chinese Porn Surfers – The Niches.
Because we knew relatively little about the Chinese traffic we had on our sites we decided that, rather send it to a specific language hub site we would send it to our main hub page and, allow the Chinese surfers to filter themselves through to the sites that interested them on their own, to our surprise, only 40% of the traffic we knew was Chinese chose to filter itself to a Chinese specific language hub site, the remainder, choosing to go through our main English hub site.Fetish.
Across all of the niches we offered the surfers, the Fetish niche was the one that converted most consistently month after month and, more than converted, actually retained members once they had signed up to the paysites.Gay.
Unlike the traffic we had that was Japanese a lot of the Chinese traffic that hit our site decided to visit the Gay niche paysites we had to offer them and, there was less than 10% difference between the Fetish and Gay signups we observed month after month. Quite a difference when compared to surfers from Japan and, a pleasant one at that.Amateur.
Specifically teen amateur niche sites or, at least sites that had amateur looking teen modes on the tours also did well on our Chinese traffic however, the conversion ratios for the recurring programs didn’t do as well as what we had expected with most memberships being cancelled within 2 months. Non the less, the Chinese surfers did join and most of them re-billed in excess of 1 month before leaving the site.Teen.
As mentioned above, it would appear that Chinese porn surfers are looking for teen niches again though, the teen paysites we used featured amateur looking teens prominently on the pages so whether this was a choice on the surfers part to join the teen sites or, because we only offered amateur looking teen paysites isn’t known.Asian.
Unlike Japanese surfers, Chinese surfers also joined the Asian niches that were offered up to them and, surprisingly enough, we noticed more signups to English Asian sites than localized Chinese pay sites.Chinese Adult Surfers – The Results.
Overall we were very impressed with how the Chinese traffic we had flowing through our sites both acted and, converted on the sites that we offered them to join, especially since the Japanese traffic we had didn’t seem to like the gay niche sites yet Chinese traffic worked wonderfully on exactly the same gay niche pay sites.Across the board I think a revisit of Chinese traffic is needed with more options on our part when it comes to the teen and amateur niches especially just to see if the results we experienced thus far were unique or, are truly indicative of how the Chinese surfer navigates and joins pay sites.
Article written by Lee
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JavaScript Know How
JavaScript can be one of the most useful additions to any web page. It comes packaged as standard in Microsoft’s Internet Explorer and, Netscape Navigator and allows webmasters to perform field validations, mouse-over’s, pop ups and a whole entourage of other nifty little features on our sites.
In this article we will show you how to:
– Display the browser name and version number
– Change the text in the status bar of the browser
– Use an input box to get text from the user
– Use a message box to display text to the user
– Change the title of the browser windowBefore that, however, we need to know how to setup our web page so that it can run the JavaScript. JavaScript code is inserted between opening and closing script tags: <script> and </script>, like this:
<script language=”JavaScript”>
–> JavaScript code goes here <–
</script>
These script tags can be placed anywhere on the page, however, it’s common practice to place them between the <head>and </head> tags. A basic HTML page that contains some JavaScript looks like this:
<html>
<head>
<title> My Test Page </title>
<script language=”JavaScript”>function testfunc()
{
var x = 1;
}</script>
</head>
<body>
<h1>Hello</h1>
</body>
</html>For the examples in this article, you should use the basic document format I have just shown you, inserting the JavaScript code between the <script> and </script>tags. When you load the page in your browser, the JavaScript code will be executed automatically.
Displaying the browsers name and version number.
The “navigator” object in JavaScript contains the details of the user’s browser, including its name and version number. They can be displayed in a browser using the document.write function:document.write(“Your browser is: ” + navigator.appName);
document.write(“<br>Its version is: ” + navigator.appVersion);I run Windows 2000 and Internet Explorer version 6, so the output from the code above looks like this in my browser window:
Your browser is: Microsoft Internet Explorer
Its version is: 4.0 (compatible; MSIE 6.0b; Windows NT 5.0)Changing the text in the status bar of the browser.
To change the text in the status bar of a browser window, just change the “status” member of the “window” object, which represents the entire browser window:window.status = “This is some text”;
Using an input box to get text from the user.
Just like in traditional windows applications, you can use an input box to get some text input from the user. The “prompt” function is all you need:var name = prompt(“What is your name?”);
document.write(“Hello ” + name);The prompt function accepts just one argument (the title of the input box), and returns the value entered into the text box. In the example above, you get the users name and store it in the “name” variable. You then use the “document.write” function to output their name into the browser window.
Using a message box to display text to the user.
You can display a message box containing an OK button. These are great when you want to let the user know what is happening during their time on a particular page. You can use a message box to display the “name” variable from our previous example:var name = prompt(“What is your name?”);
alert(“Your name is: ” + name);The “alert” function takes one argument, which is the text to display inside of the message box.
Changing the title of the browser window.
To change the title of a web browser’s window, simply modify the “document.title” variable, like this:document.title = “My new title”;
One bad thing about the “document.title” variable is that it can only be manipulated in Microsoft Internet Explorer. Netscape’s implementation of JavaScript doesn’t allow for modification.
In Closing.
As you can see from the examples in this article, JavaScript is a powerful scripting language that can be used to enhance a visitor’s experience with our site. However, you shouldn’t use JavaScript too much because in some cases it can annoy visitors and send them packing before your site even loads!Article Written By Lee
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Undeveloped Domains – Put Them To Use
Often when searching for new domain names, i come across what should, in theory be a golden opportunity only to find, the domain itself has already been registered and, whilst this in itself is annoying, what is even more annoying is that the domain 404’s when typed into the browser window.
The mere fact that someone else, a webmaster no less, has thought about purchasing the same domain as what you may have means there is already value in that domain and, more importantly, you have potentially lost a sale.
So how can we capitalize on this potential lost traffic from the off-set? That is what we will look at in this brief article.
The first thing we need to do in order to start making some additional potential profit from our domain is to create a ‘generic’ holding page until such time that we have the time or, funding, to develop the site we had intended to place on our new domain name.
This holding page can take many forms depending on the type of traffic you are hoping to target with the domain itself. Ideally, you will want to have as much choice for the surfer (or webmaster) on this holding page as you can so, you need to assess the nest types of sites to use, the best use of the traffic no matter how small it could be and, more importantly, the best way to maximize your sales potential.
One good way of doing this is to split the page into three sections, two equal sized sections at the top portion of the page and, one smaller portion towards the very base of the page designed, almost like a footer.
In the two top portions you should equally distribute both surfer orientated and, webmaster orientated links both of which need to be clearly separated.
For example, the left side of the page take all of your top converting paysites and list them by niche, they don’t have to have fancy or heavy graphics, text links will suffice for now as this is only a ‘temporary’ page.
On the right hand side of the page place some of your webmaster referral linking codes with a brief description, remembering that not only surfers could hit this page but webmasters themselves.
On the ‘footer’ portion of the page, the most important section, you should put your contact details, ideally an email address and, if the domain warrants, details of how you can be reached by instant messenger. The reason for the email and instant messenger details is a simple one, if a webmaster REALLY wants the domain that you have, he, or she, might just make you an offer on it and, if they have no way to get in touch with you then, you have just lost an offer on a domain that you might not get around to using for months.
of course, in addition to utilizing the traffic you have on the domain you can also use this holding page to generate more traffic, for example, placing a banner or button exchange code on the site or, perhaps a counter. The possibilities to generate traffic to these pages are limitless depending on how you use the holding page itself.
Well, that’s the basics of domain holding pages explained and, hopefully you will have realized that no matter what you plan on doing with your new domains, after your host has added them to your server, the next thing you should do is to create a generic holding page that you can upload into the rot of the domain name and, who knows, you might end up making some money a little sooner from that unused domain name.
Article written by Lee
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Promo Material – Make The Most Of Your Marketing
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Newsletter Know How – A Guide To Writing Newsletters
Email newsletters are a great way to make contact with existing clients and, prospective clients which makes them a great marketing tool. The biggest bonus however, over Email newsletters rather than print ones is that you have virtually no cost involved with writing and, ultimately, mailing them out.
There is a wide variety of online newsletter on the internet. however, probably the simplest form for most webmasters is the email newsletter. Email provides you with a quick way to keep your name out there, build trust with you readers and, hopefully attract a few sales. If you archive your newsletter also this is a great way to get additional pages into the search engines and, as such, it then becomes a good traffic driver to your website regardless of the amount of subscribers you have. However one of the most important benefits of having an email newsletter sent on a regular basis is that it build brand recognition of your website or business.
Your newsletter should provide information, not just of an advertising nature but that, should also be informative to your subscribers. In doing this you are offering information of value and, ultimately, ensuring that your subscribers remain. However, remember newsletters are for promoting your area of expertise not just a vehicle for revenue generation.
One of the first things you should consider when deciding to do a newsletter is the amount of commitment you will have to put towards the project. Whether you start a monthly, weekly or, daily newsletter a great deal of commitment must be made to both the newsletter and, more importantly, your subscribers. For example, We generally spend a good 3 days researching the articles that have been submitted and trying to ensure that the details contained within them are relevant at the time of sending the email, this is not an easy task especially when the adult internet is constantly developing. If you don’t have the time to research and maintain consistency in your newsletter, then don’t even consider doing one, it isn’t for you at the present time.
Now you have decided you can make the commitment required to run a successful email newsletter what do you do next? Collect email addresses. Probably one of the easiest ways to get email subscribers to join your list is to go through your current mail clients contact list and manually add those email addresses or, further still, you may even have an opt in collection program that you have been using for a while but have never really had the time to commit to writing a newsletter worthy of sending out. Remember though, an email list is only as good as the addresses contained within it. You want to run an OPT-IN email list, any other type of list will be considered Spam and, that will do you more damage than good. Of course, if you haven’t already got an email collection program you can find one online there are literally hundreds of them floating around that you can get for free from sites like http://www.hotscripts.com.
So, you now have your emails, onto writing your newsletter. I think the greatest part of email is that it is somewhat less formal than writing for print copy. Email in fact tends to be very informal in comparison. The best way at approaching writing for an email newsletter is to write how you talk, it is more enjoyable for the reader and gives your newsletter a personality that no one else can emulate. Content wise, that depends on what you do, what would YOU like to see if you subscribed to an email list of the type you are going to be running and, more importantly, what would ensure you stay subscribed to the newsletter? Ask your friends, colleagues and, peers what they would like to see in an email newsletter, often they have been looking for information that is not readily available, this is an area where you then start to provide a service that no one else does.
So you are at the point where you are starting to realize that running a newsletter is a lot of work correct? Well, it is. However, the effort, work and, time spent in putting your newsletter together will help you build a relationship with people whom, in all actuality, you may probably not ever meet in a face to face situation and, more importantly, it can become a great income generator over time.
Article written by Lee
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