• Article Writing For Publicity And Credibility

    Date: 2011.02.21 | Category: Writing | Response: 0

    If you’re looking for a powerful way to get free publicity and build your credibility at the same time, then writing articles may be your answer.

    If you’ve been on the Internet for a while, you’ve probably subscribed to a few ezines including this one, hopefully. Many ezine publishers will include an article written by a guest author. At the end of the article are a few lines of text about the author referred to as bylines or resource box. These lines of text are basically just an advertisement for the writer. They usually contain a couple of lines about the author and a web address.

    The writer gives the publisher permission to publish their article, free of charge, in exchange for the publisher including the author’s bylines.

    By writing articles and allowing them to be published, your articles will have the potential to be viewed by millions of Internet users. They may be published by several ezines with subscriber bases of a few hundred to several thousand. In addition, they may be displayed in ezine archives or on high traffic websites.

    Most ezine publishers prefer short articles between 500 and 750 words. Short “tip” articles of just a couple of paragraphs are also very popular. Articles should be formatted to 65 characters per line or less, including spaces, and written in short paragraph sections.

    When you begin writing your article, avoid using your standard word processing programs, as they do not allow for proper formatting. Instead, use a text editor such as Notepad. It should already be installed on your desktop.

    When you begin typing your article, use a hard carriage return (hit enter) when your text reaches 65 characters, including spaces, and leave a space between your paragraphs. This will enable publishers to easily copy and paste your article into their publication. By taking the time to properly format your article, you will increase your chance of being published significantly.

    Most publishers receive many article submissions each week and only select a few to be published. Here are some basic guidelines to assist you in getting published:

    (1) Make sure you follow the publishers’ submission guidelines. Articles submitted to publishers that don’t follow the submission guidelines will most likely be deleted.

    (2) Make sure your article is properly formatted.
    Publishers won’t take the time to format your article.
    They’ll simply delete it and move on to the next article submission.

    (3) Keep your bylines down to 6 lines or less.
    Publishers will not publish articles that contain excessively long bylines.

    (4) Select a descriptive title to intrigue your readers.
    Use a powerful headline that demands attention and try to keep it all on one line.

    (5) Use proper grammar and spelling.
    Publishers will not take the time to edit your article. Make sure you read your article several times and use spell check.

    (6) Avoid articles that are nothing more than a sales letter.
    Publishers want quality content and will simply delete an article that is written like a sales letter.

    (7) Avoid referring readers to an affiliate URL.
    Articles containing affiliate links may make your article appear to be biased and untrustworthy.

    (8) Write your articles with a sincere desire to teach and inform. Talk to your readers and share your expertise.

    Once you’ve written your article, you’ll need to develop a list of publishers that may be interested in publishing it. The best way to accomplish this is to display your articles on your website. Place a subscription box on each of your article pages to enable your visitors to subscribe. This list should be used to send your new articles to your list of publishers.

    Of course, you are already in one of the right places to start, we are always looking for industry related articles so, if you been given the motivation by reading this article to give it a try why not submit one to us for publication?

    Writing and distributing free articles on the Internet will be one of the best promotional decisions you’ll ever make. Not only will it provide you with free publicity, but if your articles are good, you’ll become a trusted professional in your area of expertise.

    Article written by Lee

  • Marketing Campaigns – Testing Your Variables

    Date: 2011.02.24 | Category: Promotion | Response: 0

    Irrespective of the medium, an online advertising campaign needs to be tested and optimized constantly in order to provide you with the optimum results. This is where advertising testing can play an important role in your marketing strategy. Despite the advantages to testing your online marketing campaigns, relatively few companies actually go out of their way to see what what works, what doesn’t and, more importantly, why.

    Steps To Testing Your Ad Campaign.

    1) Set expectations as to how you envisage your campaign to perform. This in itself will guide you’re optimization methods. An example of this is, if you expect your ad medium to get a 15% click thru rate or a, 10% conversion rate, you have justification in making adjustments to your campaign if the creative you are using does not perform to your level of expectation.

    2) Don’t get tied into a campaign, If you are going to be purchasing an advertising campaign on a resource site, ensure you have an ‘out clause’. This out clause will enable you to terminate the campaign as long as it has run for a set amount of time, usually, many resources will be happy to give you an out clause especially, if after testing your marketing materials, the results you were hoping for have still not shown themselves.

    3) Consider the variables in your ad campaign, usually, webmasters only think of the one variable in their advertising campaign – Price. However, there are many more variables to be looked at for example, if you are doing a mail drop, the subject line of the email, format and, copy text of the email body itself, all of these things can have a drastic effect on any given advertising campaign, at any given time and often, these can, and most probably will, fluctuate from site to site where you are purchasing ad space.

    4) Stats tracking, tracking your campaign makes it easier to test and review how your advertising medium is working for you, many sites offer live stats for your ad campaigns however, some still do not, where this isn’t a problem in itself as, most companies you choose to advertise with will be more than happy to provide you with statistics as and when you need them after all, you are paying for their services and support.

    5) Pull the plug on campaigns that are not performing, however, ensure you have changed your creative several times before doing so, often, you will find a simple change such as a new creative can drastically increase your marketing efforts. Also, do not just pull advertising as you feel like it, if your campaign has only been active for a week, don’t expect hundred / thousands of hits instantly, often it takes webmasters a while to realize there are new ad mediums running on the sites they visit so often.

    Online Advertising – Review.

    By constantly assessing and testing your advertising campaigns you can pull some interesting figures which can help you long term however, don’t rush into pulling campaigns that you have only just started. Give it a few days, change your copy text and creatives and, if that doesn’t work talk to the company, they will be able to offer you advice and help on improving your sales from your advertising medium after all, they want to keep your business.

    Article written by Lee

  • Getting Webmaster Traffic To Your Design Site

    Date: 2011.02.22 | Category: General, Promotion | Response: 0

    Just starting in the design biz? Well you’re going to need some traffic to your design work. You need to get your name out to as many people as humanly possible. If you don’t have the contacts, then you don’t have the work. Network, communicate, and setup your portfolio. These are the 3 most important steps when starting your design company, preceding these three steps are advertising and demonstrating.

    When I first started designing, I had no clue what I was doing except for designing websites. I knew I needed clients, but had no idea where to start. I met up with a ouple of other webmasters one night. I told them I had just started and was looking for some work. They took me in and taught me the trade. They showed me a few tricks in how to design things much quicker, and also subconsciously taught me to make sure as many people as possible see my work, and that they know who its from.

    I worked with my friends for a few months when things started to get slow, so I took it upon myself to start my own company. I still got outsourced work from them, but now was taking on my own clients, but I had forgotten one important step. Advertising, the biggest step to forget. So I started posting on message boards to get my name in the dirt. I received a few clients, but nothing large. Then one day out of the blue a man came to me and wanted 4 pay sites designed. Wow, a real client at last. He said he saw my posts on a resource forum and decided to use me for his work.

    I worked for this client for about 2 months, and more and more people were coming to me. I had been doing something good, but work started to slow and finally I realized I had been working for the same few clients and had not been getting anyone else in the door. Maybe board posting wasn’t enough? Exactly, its not, I asked around to see what I could do I had gotten a few suggestions like banner trades, recip’s, work for advertising. So I did them all. And soon enough I had more clients than I could shake a stick at.

    Network.

    Talk to people, people that are in the biz. Webmasters and designers. Talk to anyone you possibly can that could further spread your name of even bring work to you. If you do not network, then don’t plan on anything coming your way.

    Communicate.

    Get on boards, ICQ, AIM, MSN, whatever. Just make sure that people see you and know you are there. Send them emails with different offers, not spam, but personal emails. Take it upon yourself to try and get your name into the field.

    Portfolio.

    If you do not have one of these, then you might as well try to sell a spider to an arachnophobe. Design some fakes sites if you don’t have anything to show. Do some banners, tours, anything that shows the potential of your work. Make sure you present it as efficiently as possible. People do not want to root around not knowing what they are looking at.

    Advertise.

    Make banners, buttons, links, ads, and anything that you can stick your name on. Get listed on any and all Webmaster resource sites, and design sites. This will help you establish a name base and let people know you are around.

    Demonstrate.

    Write articles for resource sites, create different tutorials also, this will let people know you know what your doing. The more people that like your ideas, the more they will like you. Therefore the more likely you will get work.

    Follow these steps as I did and you will be on your way to having clients beating down your door. Also, make sure you really have something to offer before trying to sell your work. Be unique in what you design and how you present it. Clients love it when their sites are different from others, obviously.

    Article written by John

  • Domain Name Renewals – The Basics

    Date: 2011.02.22 | Category: Domain Names | Response: 0

    As an adult webmaster there is one thing that we all own which we build our businesses on, a domain name and, with this comes the responsibility to ensure that as long as we are running our business from any given domain that we ensure they are constantly under our control this is where domain name renewsl come into play.

    Domain Name Registration Periods.

    Almost all reputable domain name registrars will allow you to purchase a domain for anywhere between one and ten year periods. Many webmasters however only choose to register their domains for one year at a time and this, is where many webmaster can run into problems with their domains. More often than not webmasters will either forget to renew their domain names completely or, are not aware that they are even coming up for renewal. For this reason it is usually best to ensure that you register your domains for a minimum period of two years, this gives you a good time frame to start using the domain as well as ensuring you have enough funds available by the time the domain name comes due for renewal.

    How To Stay On Top Of Your Renewals.

    The simplest way to ensure that you keep on top of the domain names you own and when they are due for renewal is to keep a written document detailing as much information as possible about your domains, this document should include information such as the domain name itself, the registrar you used to register your domain name, the cost of the domain name and, most importantly, where the domain is pointing to, the period of registration and, the date when the domain needs to be renewed. By having this information readily available and, by keeping this document up to date with each new domain name purchase you should be able to ensure that no matter when your domain/s become due for renewal that you are on the ball with paying the domain name renewal fees.

    Domain Name Renewals Overview.

    Regardless of when you register a domain name the one way you can be sure to be the owner of the domain for years to come is to ensure that you keep accurate, detailed records of each domain name purchase, whether you keep this written on a calendar, on a piece of paper or, somewhere else, you should make part of your monthly routine checking this document and making sure that the domains you own are all fully working and, more importantly, are fully paid up.

    Article written by Lee

  • Why Go Adult?

    Date: 2011.02.21 | Category: Hosting | Response: 0

    When choosing a hosting company why choose an adult host over a mainstream one?

    Simple, They provide above other things, a better quality of service, affordability and, most importantly, reliability.

    Adult hosts face a variety of technical and support issues, this coupled with the points mentioned above makes them a far superior choice to standard mainstream hosting providers. This is one of the main factors why more and more mainstream internet based companies are now turning to the adult business forum to provide their hosting solutions.

    Mainstream going adult? Yes that’s right, more and more mainstream companies are turning to our industries hosting providers for the fast speeds, security and, reliable infrastructures they can offer after all, adult sites are amongst the most prolific on the internet on average gaining more daily hits to their sites than mainstream websites so, they need to be cost efficient, not only to the hosting companies but, also to their clients, the webmaster.

    Our industry strives on the use of heavy graphics, coupled with streaming media files to secure sales and longevity, this is why the adult hosting companies need to be able to provide not just a single, heavily laden server but tens of them, sometimes even hundreds all producing gigabytes of traffic on a daily basis.

    Adult hosting companies are constantly upgrading their equipment in order to improve not just their servers, connectivity but also the smaller things that are often overlooked by webmasters, hubs, routers, switches and the likes along side the not so technical aspects of running a host, The staff.

    Along with all of this technical equipment they also need to maintain a high level of technical knowledge, after all, not just anyone can install operating systems capable of running multi-million dollar industries. They need the knowledge to maintain, upgrade, repair and sell their services to the best of their capabilities.

    What does this mean to you? Well, we all want to make money and, through the use of faster servers, e-commerce solutions and the technical support your hosting provider can give you, you will be fattening your wallet on a daily, weekly, monthly basis.

    Adult hosting, quite simply, is the crème de la crème of the hosting world, they offer solid, solutions whether you are starting in the adult industry or, operate a mainstream e-commerce site.

    So how do you choose a host that is right for you?

    You need to ask some basic questions of the host and, do your homework. Not only should you find out what hosting solutions they can offer you but, you need to find out what their support service is like, how affordable they are in comparison to other companies who can offer similar or the same service. Whilst on the subject of hosting support, before you sign on the dotted line, give your host a call out of office hours, if they answer, then you can almost be certain they are a good hosting provider.

    Of course, not all hosts will have 24 hour phone support, however, that said, some offer 24 hour icq support, email support and more.

    Another sure fire way to find out if a hosting company is any good is to ask on the heavily traveled webmaster message boards, after all, you are not the only webmaster out there who will have tried this company, if they are no good, someone will know about it and point you in the direction of a reputable host like http://www.webair.com.

    Hopefully, this article will have given you some insight into the world of adult hosting companies and, will assist you in making the right choice of host for your site, whatever type of website you might be hosting.

    Article Written By Lee

  • Utilizing All The Content You Use On TGP Galleries!

    Date: 2011.02.24 | Category: TGP | Response: 0

    Utilizing All The Content You Use On TGP Galleries!

    For the last few months i have been experimenting with a few new (but old, if ya see what i mean) ideas.

    Basically i have adapted Voltars 3x3x3 project slightly and incorporated it into the TGP/TGP2 game.

    The results have given me some of the best sales ratios ever! We’re talking under 1:60 almost consistently across all sponsors!!

    What you did is thus….

    Design a NICE 15 pic tgp gallery in a table preferably four rows high and 5 columns across.

    In the first row place one thumb in each cell (5 pics).
    In the second row place one odd sized banner in the first cell and merge cells 2,3 , 4 and, 5.
    In the cells you have merged place some descriptive text about the pics you are using in under two paragraphs and include a line of text where you MENTION the sponsors site name.
    In row 3 place one thumb in each cell (5 pics).
    in row 4 place on thumb in each cell (5 pics).
    under the table place a juicy text link.
    below this juicy text link leave a line or two and add a money bar (one row by three columns using a contrasting color to the background of your gallery page).
    ALL pics go on html pages using the same layout as your main TGP page but, without the table included.
    Repeat this process 4 times once for four different niches, saving each niche in their own sub folder for the main site i.e:

    url/sub folder/niche 1
    url/sub folder/niche 2
    url/sub folder/niche 3
    url/sub folder/niche 4

    You should now have 4 TGP galleries using 15 pics on each in four niches (60 pics in total).

    At the top of each of these main pages place a three cell one row table.

    in this table use text links to describe each niche i.e:

    Teen
    Gay
    Lesbian
    Mature

    in the template for the teen niche you use text for the gay, lesbian and, mature templates and link these to the appropriate TGP template.

    This is where the fun begins…..

    Take all four TGP niche galleries you have just made and do the following….

    Delete the first row of cells (including pics) on all TGP galleries and save the new page layout in another folder using the same navigation structure as the original ie:

    url/sub folder 2/niche1
    url/sub folder 2/niche2
    etc
    etc

    You should now have the following:

    four TGP templates consisting of 15 pics each.
    four TGP templates consisting of 10 pics each.

    Again, link these new 10 pic templates to each other in the same way as you did the 15 pic templates.

    Repeat this procedure to make the 10 pic TGP page using the original TGP page BUT, this time, delete the bottom row of cells.

    You now have the following:

    4 niche 15 pic TGP pages
    4 niche 10 pic TGP pages
    ANOTHER 4 niche 10 pic TGP pages

    Still with me?

    Its gets better….

    Take your original 15 pic TGP template and do the following…

    Delete the first and the third row of cells including all the pics and save them in ANOTHER folder using the same structure as before i.e:

    url/sub folder 3/niche 1
    url/ sub folder 3/niche 2
    etc
    etc

    Again link these in the same way as before using the text links at the top of the pages.

    What do you have now?

    4 TGP pages using 15 pics
    8 TGP pages using 10 pics
    4 TGP2 pages using 5 pics

    Can you guess what’s next?

    Take that original template again and…

    Remove the first and fourth row of cells do the same when you save it as you have done above…

    What do you have?

    4 TGP pages using 15 pics
    8 TGP pages using 10 pics
    8 TGP2 pages using 5 pics

    Do it once more using the original templates but removing the final set of 2 rows of cells you now have…

    4 TGP pages using 15 pics
    8 TGP pages using 10 pics
    16 TGP2 pages using 5 pics

    In the root of the domain where you are going to upload these pages do the following…

    Create a simplistic warning page… link this to a multi site FPA… this multi site FPA links to each of the niche (15 pic) TGP templates you have made.

    On this same fpa place an email erotica collection box, banner exchange code and a toplist counter code along with an exit console going to a MC POTD program.

    Now, what you need to do is start submitting these pages to the TGP/TGP2’s submit one a day or as many as you can until you have submitted them all.

    Ok still here?

    Next you have to duplicate ALL of the above again.

    Place the duplicate of the above into a separate set of folders/sub domains etc.

    On the new root you have created, link to another multi site FPA AND the first root index.html page.

    You now have the makings of an EXCLUSIVE 3x3x3 TGP hub which, you can leave alone and submit all of the pages intermittently to any TGP/TGP2 you wish for LIFE!!

    All the time you are adding new sections to it and building your link pop in the search engines because you are continually interlinking to each of the separate niche and relevant sub niche folders.

    Of course, you NEED to get the meta’s sorted on the first main template for this to work but, if you change all subsequent meta descriptions etc you’ll have a very reasonable listing in Google for the relevant search terms :)

    Article written by Lee

  • Protecting The Kids – Europe’s Role

    Date: 2011.02.24 | Category: 2257 | Response: 0

    As adult webmasters we have certain obligations we must fulfill daily whether these be, legal or moral.

    One issue that is constantly cropping up in our industry is that of minors (Children) accessing adult websites and, more importantly, the ease of which they can do.

    Recent figures released by one of Europe’s top internet analysis companies show that children in Europe and, specifically within the United Kingdom are more likely to visit a website and that, ‘showing that around one in five Internet kids (290,000) check out the sex sites’.

    These figures are certainly alarming to say the least, bearing in mind they are specifically talking about the United Kingdom, that leaves a vast majority of Europe, as yet, un-analyzed.

    We should all adapt to new methods in order to protect minors from accessing our site whether that includes placing your sites behind AVS systems which, in my opinion is one of the best ways and, most profitable of protecting minors or, utilizing ‘web safe’ software packages that are available to block access to adult sites completely we all need to adopt these practices.

    The fact of the matter remains that, in this day and age, no matter what precautions we take in order to prevent access there will, undoubtedly, be a majority of children who can and will, get access to adult sites.

    Does that mean we should compromise on the quality of our sites? No
    Does that mean we need to think harder about how we develop our sites? Yes

    It takes very little effort to subscribe to the services to block access and, you can get a single line of code to place within your html from ICRA which will at least, deter underage surfers from accessing your sites.

    In addition to the above mentioned service, you can also place a link on your warning page/s to the following services for parents to block access from children to our sites, SAFESURF, CYBERPATROL, NETNANNY and, SURFWATCH amongst others. Its not just about utilizing software and ratings on our sites though, we can go much further than that and, for instance, using nothing but softcore content on our sites will protect to some extent the materials available to children but, in addition you will also notice your conversion ratios will go up! I have and, I’m sure you have, heard it time and time again.. Make them ‘Pay for pink’ and, by using softcore images on your sites that’s exactly what you are doing.

    I for one certainly hope that you take heed at this article, protecting our children is paramount if, we are to succeed in the business, it is getting harder and harder to control who accesses our site but, we can at least take a step in the right direction.

    Article written by Lee

  • Traffic Filtering – Country Specific Redirects

    Date: 2011.02.21 | Category: Traffic | Response: 0

    To some, actually marketing to foreign surfers is a waste of time rather than a business practice. Unfortunately, they are missing out on additional revenue. We are already beginning to see some of the major sponsors in the adult industry embracing these foreign markets and, not just by utilizing dialers.

    However, filtering your traffic base is often the hardest part of this money making equation. That is where the following piece of PHP coding can come in handy.

    PHP FILTERING CODE

    <?
    $user_lan = $HTTP_ACCEPT_LANGUAGE;

    if($user_lan==’de’) {
    ## German
    $redir_url = “http://www.germanlanguagepageurl.com”;

    } elseif($user_lan==’fr’) {
    ## French
    $redir_url = “http://www.frenchlanguagepageurl.com”;

    } elseif($user_lan==’it’) {
    ## Italian
    $redir_url = “http://www.italianlanguagepageurl.com”;

    } elseif($user_lan==’es’) {
    ## Spain
    $redir_url = “http://www.spanishlanguagepageurl.com”;

    ## US traffic or Rest of world not defined above
    } else {
    $redir_url = “http://www.yourmainpageurl.com”;

    }

    header(“Location: $redir_url”);
    exit;

    ?>

    So, we know that the above piece of coding can redirect surfers based on their country of origin however, in order for you to maximize this to its full potential you will need to know the country specific codes (Also called ISO 639 codes) for each of the main browser languages. Some of these are as follows.

    da | Danish
    de | German
    en | English
    es | Spanish
    fi | Finnish
    fr | French
    it | Italian
    jp | Japanese

    The problem you now have is finding where to send your filtered country specific surfers to. Of course, there is always the dialer option however, this is not going to be as lucrative to your wallet as what most people will have you believe.

    In fact, I very rarely use a dialer on my foreign traffic instead, I tend to send them to a language specific tour page from one of the big sponsors and, if they do not sign up to that sponsors site, this is the point where I throw a dialer at them and, if the dialer still doesn’t make any money off the surfer I then recycle the surfer for a fresh one through a toplist or banner exchange heavy page.

    In doing this I find it is often more productive than ‘regular’ English speaking traffic as, if you give the surfer something they are looking for, they will be more inclined to buy.

    Hopefully this article has given you some insight into filtering and using your foreign traffic as oppose to just sending them off to a dialer program.

    Article written by Lee

  • HTML Page Load Times – Making Them Quicker

    Date: 2011.02.22 | Category: WebDesign | Response: 0

    Surfers on the web are here for one thing and one thing only, they want information, they want it to be correct and, more importantly, they want it now. We cant always help when it comes to getting the information however we can help them so far as making sure that when one of the surfers clicks on our pages they load quickly.

    Taking Control Of Speed.

    For many webmasters hand coding their HTML pages is an often timely and costly method and, because of this they turned to the WYSIWYG (What You See Is What You get) editors such as Dreamweaver and Frontpage to create their pages for them however, even this in itself requires some manually intermission on the webmaster part. Many of the older style WYSIWYG Editors added a fair amount of un-needed code to the HTML so, spending a few minutes after you have your pages created to physically go through the HTML code and clean up the junk html can in effect, cut down your page size by up to 25% in some instances.

    HTML Quotations And Hyphens.

    In addition to un-needed HTML tags you may also want to consider removing any quotation marks or hyphens from your HTML code, both of these can quickly clutter up a page and laden it down with more code than is actually required.

    For example, ‘HTML Coding’ makes just as much sense as me telling you HTML Coding when read in sequence. The trick with using quotations and hyphens is actually knowing at what point in your text you can ‘get away’ with removing them and, this is only something you will know yourself after proofing your completed page.

    Hyperlinks.

    If you are only going to provide links from one page of your site to another then, why use absolute paths? http://www.domain.com/linking.html is the same as /linking.html when you use it in a link from one page on your site to another and, well, in all honesty you have increased the load time of your page by only linking to the relative url instead of the absolute and that’s what we are trying to do here right? Make our pages load faster.

    White Space.

    White space on a web page can be a good marketing tool however, white space in your HTML code is a bad thing, placing spaces between certain parts of your HTML code can quickly bog down your load times instead, try to use the tab key to separate certain parts of code likewise, keep the use of &nbsp to a minimum, this can quickly become the most relevant term on your page if used in excess.

    One other benefit of making your pages as small as possible is that a webmaster wanting to steal your HTML code is going to have a harder time finding the exact piece of coding if the HTML is all on a single line than they would if the code was laid out nicely however, this in itself is only a deterrent and it wont stop those webmasters determined to steal your HTML code.

    Page Load Time Overview.

    Hopefully this brief article has given you some idea of ways in which you can practically reduce the load time of your pages without affecting the overall look and feel of your site and, who knows, if your page loads quicker, then you have a better chance of your surfer getting to your sponsor quicker.

    Article written by Lee

  • Using TITLE Tags effectively

    Date: 2011.02.24 | Category: Search Engine Optimization, WebDesign | Response: 0

    Microsoft Internet Explorer has supported the TITLE attribute for links since version 4.0. Netscape began supporting it in version 6.0

    The TITLE attribute allows you to enter descriptive text about a link that’s displayed when the mouse moves over the link. For an example, move your mouse over the link below:

    European Webmasters

    The HTML source code for this link is shown below:

    <a href="http://www.europeanwebmasters.com"
      title="Click Here To Learn Foreign Adult Marketing">European Webmasters</a>

    If your browser supports the TITLE attribute you should see a small popup box appear, similar to the way alternate text for images is displayed when you move your mouse over the image.

    This attribute is similar to the ALT attribute for the IMG tag, both in its appearance and its limitations. The value of the attribute must be inside quotation marks, and it can only contain plain text (no HTML tags). You can include carriage returns in the title, and these will be displayed in the text. The maximum length of the TITLE text for Internet Explorer is very large; we’ve tested it with over 500 characters. Try to keep your descriptions below 25 words, though; any more than this can be hard to read and, because the search engine spiders can read this text you may be considered as spamming the engines.

    The TITLE attribute is useful in places where your HTML design limits the length of your link text. That’s often the case for links in a navigation bar, especially if your page has a multi-column layout. Try using the TITLE attribute to give your visitors extra navigation information.

    In addition you can also use the TITLE tag on standard text for extra information where you just don’t have the space to be as affluent as you would like. An example of this is shown below:

    Use of the TITLE tag on plain text

    The HTML code for this is also shown below:

    <font size=”2″ face=”Verdana” color=”#000080″ title=”Use Of The TITLE Tag On Plain Text”>Use of the TITLE tag on plain text</font>

    This attribute is part of the HTML 4.0 standard. Internet Explorer, Netscape 6.x and Opera (Version 3.0 or higher) support it. However, the attribute degrades gracefully, visitors with non-supporting browsers (like Netscape 4.x) would see the link as if you hadn’t used the attribute.

    As you can see from the above examples by using the TITLE tags effectively you can double, if not treble your use of keywords however, caution should be paid when using these features of the tag so that you don’t inadvertently spam the search engines.

    Article Written By Lee

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