• Adult Industry Standards – What Are They Exactly?

    Date: 2011.02.21 | Category: General | Response: 0

    For some, the term ‘industry standards’ might seem like an oxymoron and, in such a wide spread global industry this might just be the case, the adult industry is not regulated in any way shape or form however, this term is thrown around with the best of them.

    In this article we will take a quick look at some of the ‘standards’ which have been set and, for the most part, seem to be accepted across the online adult industry as a whole.

    Industry Standards – The Basics.

    ‘Industry Standards’ are, in effect a set of guidelines or rules by which any person operating a business in a specific sector operate by. These may range fro charging a standard price for a product, operating in a certain way or something else. Most industries have their own set of specific ‘standards’ which are usually upheld regardless of whether they are actually written in law, as regulations, rules or, unwritten, unspoken standards.

    Adult Industry Standards – The List.

    This is a list of the 4 most common ‘Adult Industry Standards’ that webmasters would seem to operate their businesses towards, these are not ‘official’ industry standards more general operational guideline which are accepted as the ‘norm’ in our industry.

    1) Adult Webmasters should use ‘legal’ content.
    2) Adult Webmasters should abide by the rules of the sponsors they use.
    3) Adult Webmasters should not promote ‘child pornography’ or imply the promotion of the same.
    4) Adult Webmasters should operate their business within the scope of the law.

    Taking the above four items into account, there of course, other standards by which webmasters already self-regulate to some extent for example, you shouldn’t steal other webmasters work, content, bandwidth (through hotlinking), etc. However, other than the four primary ‘unwritten rules’ above there doesn’t appear to be any special ‘code of practice’ to which webmasters should or even, can adhere to.

    Taking the above information one step further, lets take a quick look at the adult industry sponsors, almost all of them have a different variation of their Terms and Conditions however, implied or otherwise, most of them tend to stick within the confines of the details already mentioned above. This in itself can lead webmasters into some troubles for example, promotion of sites, most sponsors have unwritten rules about what webmasters can and cant do to promote sites, no spamming paysites, no misleading links but, again, there are no ‘set’ rules that any two sponsors seem to say in the exact same manner.

    Adult Industry Standards – Self Regulation.

    We all know by now (at least those of us whom have been doing this for a few months) that the adult industry is pretty much self regulated and, whilst this is almost certainly a good thing it can also lead to complications. For example, ‘Webmaster A’ does something to promote a site that they got permission to do whilst, ‘Webmaster B’ does the same thing without having permission. in this instance, more often than not ‘Webmaster B’ will the one who gets their name blackened in the industry. it would also seem that, whilst those webmasters who have a long standing in the industry are capable of getting away with certain things, others, who perhaps have seen things done, when they try the same they get ridiculed.

    Adult Industry Standards – Overview.

    As ‘Adult Webmasters’ and, i would like to stress the ‘Adult’ part of that job title we have a lot of information thrown at us from the very first day of joining this industry, how we choose to use that information is up to us on an individual basis. That said, until the ‘standards’ are set on a level playing field i cant help wondering what effect, negative or positive our own style of self regulation is having on our associates and peers, does it help that we can go to message forums and call sponsors, hosts, other webmasters cheats? or, does this hinder our industry on a much wider scale?

    One thing is for certain, if i were a journalist writing a report on the adult industry as a whole, i don’t even think i could write about the actual ‘business’ side of things after all, we all run our businesses as we see fit and, at the same time, read the rule book that would at least, for the time being, suit us as individual business owners.

    Article written by Lee.

  • Newbie Basics – The HTML Layout

    Date: 2011.02.23 | Category: WebDesign | Response: 0

    In this article we will look at some HTML tags that you will be using in every HTML document that you create. They are the base for every web page and are the essential pieces of HTML coding to ensure that your pages display correctly.

    The Structure Tags.

    Here is a look at the main structure tags. You will have to get used to these since you will be using them for all your pages.

    We would suggest that you start by copy and pasting the structure into your document then creating my page once they’re in place.

    Make it a habit to ensure that all surfers (regardless of their browsers) will be able to identify your creations. Each of these HTML tags are used in pairs with a start and ending tag in the same way as we mentioned in the previous chapter.

    <HTML> </HTML>

    The HTML tag tells the browser that your page is a valid HTML page.

    The first and last tag on all your HTML documents will be this tag.

    The complete HTML coding for the remainder of your document will be placed between these two HTML tags.

    <HEAD> </HEAD>

    This tag is used to reference your document.

    <TITLE> </TITLE>

    This tag enables you to give your HTML document a title.

    It’s best to insert descriptive text about your page between these tags we will go into this in more detail in the later chapters.

    This will also be the name that is displayed in a web browser’s system tray when someone bookmarks or adds your HTML document to their favorites list.

    <BODY> </BODY>

    The entire coding for your page goes in between these two tags.

    Basically, they mark the beginning and end of your web page’s body. They are the essence of your HTML.

    All your HTML tags in your document will be resting in between these two HTML tags.

    Putting It All Together.

    Now that the main tags have been outlined, it’s time to put them all together. Here is an example of what your HTML documents should look like.

    <HTML>
    <HEAD>
    <TITLE>The Title Of Your Html Document Goes Here</TITLE>
    </HEAD>

    <BODY>

    All your other HTML tags and text goes here.
    This Is the main body of your HTML document.
    At the end of this text you will also see where the closing Body and HTML tags go.

    </BODY>

    </HTML>

    This is the basic structure for any HTML document. Once these tags are in place, the rest is down to you. These Tags are not case sensitive. In other words, you don’t have to use all capital letters like we have in our Chapters. It won’t make a difference to the overall outcome of your tags. However we would recommend using Caps for your tags. It makes them a lot easier to distinguish from all the other sections of your HTML document coding, as you can see in the example above.

    Article written by Lee

  • Tips For Submitting To TGP’s

    Date: 2011.02.24 | Category: TGP | Response: 0

    One of the most popular ways for getting traffic to sites these days is to submit galleries to TGP’s and because it is so popular there is a lot of competition for getting listed. If you like, it is a buyer’s (TGP’s) market, with the supply of galleries exceeding the demand. For example, at Richard’s Realm we only list about 60% of the galleries submitted and that’s after we’ve filtered out unwanted free hosts, free email addresses and submission bots. If we didn’t do that we would be listing about 20%-30% of all submissions.

    Before you begin

    Submitting to TGP’s is a numbers game. It’s all about volume and percentages. The amount of money your gallery generates can be estimated using a formula with 4 elements:

    Total Hits To Gallery X Click Through Ratio X Signup Ratio X $ Per Signup = Total Revenue

    So, for example, 1 in 25 surfers to your gallery clicks on a banner or a link, you use a sponsor paying $30 a signup and you have a 1:400 signup ratio with them from your TGP traffic. The formula then becomes:

    Total Hits To Gallery X 4% X 0.25% X $30 = Total Revenue

    You can see now that the only thing remaining that will affect your Total Revenue is the Total Hits To Gallery. If you increase the Total Hits To Gallery the Total Revenue will also increase.

    Of course, experienced TGP submitters also know that you can work on improving the other elements of the formula to improve Total Revenue. They tweak their galleries and change banner and link placement to maximize the Click Through Ratio. If it is improved and rises from 1 in 25 (4%) to 1 in 20 (5%), their Total Revenue increases overall by 20%.

    Building the gallery

    Examine the formula above and you will see that two elements can be manipulated at the gallery building stage: Click Through Ratio and Signup Ratio.

    It is always said, and surprisingly often overlooked, but select a sponsor for a gallery which complements the gallery’s content. For example, if you build a big tits gallery use a big tits sponsor. With more and more TGP’s becoming categorized people surfing the big tits category will be looking for bit tits and are more likely to be interested in a big tits sponsor!

    In addition, be sure to use sponsors which are not overly-used, sponsors which are little known. If you go through a TGP you will see the same sponsors and banners showing up all the time. If a surfer sees a banner 10 times they are only going to click on it the once. So even if you build the perfect gallery with top notch banner placement and pictures, if the surfer clicked on the same banner on the previous gallery they’re not going to click on yours!

    Selecting TGP’s

    There are hundreds of TGP’s you can submit to. It is usually advantageous to select TGP’s that only post your type of gallery, as well as the more generic ones. For example, submit to TGP’s which only list big tit galleries or galleries with one-legged midget lesbians (if that’s your niche). The more targeted traffic will usually result in better click-through ratios and better signups, especially if you’re using a new or little-known sponsor for the particular niche.

    TGP’s with a moderate level of traffic that send a few hundred hits tend to be quite good. Admittedly, to get any real volume you need to submit to quite a few, but consider using TGSW to do the bulk of it. My reasoning for using the smaller TGP’s is that they tend to list fewer pages and the surfers tend to be less “professional” and adept at dodging banners.

    Submitting your gallery

    There are no real tricks to this bit, but it is very important to remember that TGP’s usually get far more submissions than they need or want. You must try your best not to give them a reason to reject your gallery:

    • Read the rules carefully and follow them. The TGP webmaster doesn’t put them there for fun and if you break them it’s possible you will be blacklisted.
    • Look at the galleries already listed on the TGP to get some idea of what the webmaster likes.
    • Don’t try to be smart and use different names and email addresses to avoid the per webmaster submission limits. Although galleries can look very different, reviewers have a good memory and can often recognize designs, layouts and descriptions. If they spot you trying to cheat you’ll probably end up getting blacklisted.
    • Take a look at their TGP and see what kind of description they like, Adult Buffet have very different descriptions to Richards-Realm. This might not determine whether or not you get listed, but it’s a chance to get a good description of your choice and, hopefully, more hits.
    • Select the right category for your gallery. If you submit your gallery to the “Teens” category and it should be in the “Mature Women” category it will get put there or rejected. If you get the gallery listed in the wrong category you may get more hits, but if a surfer is expecting a nice young lady in the pictures he’s just going to hit his back button and look at the next gallery in the list – probably not even giving your banners a chance to load.

    Monitoring your gallery

    Once you’ve submitted your gallery you should keep an eye on how it performs. View the stats to see who listed you, how many hits they sent and how much you made from the gallery. It is even worthwhile to create galleries dedicated to specific TGP’s, so you can monitor their performance even more closely. If a TGP sends lots of hits but no signups it’s probably worth no longer submitting to them or changing the gallery to see if you can improve the click throughs or signups. Compare before and after stats if you make changes in the gallery layout or sponsor to see if they’re working.

    Whatever you do keep tweaking and monitoring your galleries to get the best possible performance for each of the elements in the revenue formula.

    Article written by Richard

  • Personality Plus

    Date: 2011.02.24 | Category: Promotion | Response: 0

    I have been selling to the gay market now for 5 years. And one trend I have noticed that works best in ANY marketing attempt is to make it personal as possible. Now this is true in any marketing venue; however, the same tactics of Personality I have used in the straight market were not enough for the gay market.

    The gay market is better served when the surfer BELIEVES, not just feels, you know him and know what he wants. This goes back to my previous comments on knowing your niche.

    I really believe that the “1 to 1 dialogue” you can have with your surfers is more important than just high traffic averages when making sales. Giving him the sense that he matters to you, a sense of community, a sense that you are here just for him is all accomplished by adding your own personality to your work.

    In many avenues I have said “talk to the surfer”. I have said it so much you are all probably sick of hearing it. But it WORKS. With many of my straight sites, I attempt to speak quickly and to the point, because while I know straight people I don’t know what is going to fly all the time. In those cases, though, instead of saying, “Click Here for Great Sex Sites” I will probably phrase it as “The best site on the net and Cheaper than a six pack of beer”. Am I being heterophobic with my lack of enthusiasm? Maybe. It is how I approach it and it does work.

    On my side of the fence, I would talk the talk, differently. While the basics remain the same, “talk to the surfer”, I approach it in a more personal manner… Again, instead of using “Click Here”, I would go with “Hmm, Hmm … I followed this yummy thing to Absolutely Male. I have to tell you, I had more fun here than anywhere else on the net. Made my toes curl and then some…” Enough of that now, huh? = )

    I do not stop at just the marketing. I do the same thing when it comes to the body of my sites. I will add statements that include a recent trip to the local gay watering hole, the men I saw on the beach, my own experience with a man in uniform, and so on depending on the theme of the site. And, yes since I’m not a total sex fiend, I do make things up as I go along ; )

    Recently, I have received letters from webmaster who have worked the personality approach. They have found a lot of success. However their bigger complaint was they now had a lot more bookmarkers than before. That’s great, as far as I’m concerned. This means they have been to glean a following of loyal surfers. And if you can work it, it is that loyalty that can make a HUGE difference. I think I will save how to work that loyalty factor for a future article or post.

    The gay adult net has gone full circle. In the beginning, personality was the KEY to success. Then we followed suit with most of the adult web and moved away from it to a “here’s some porn now buy something” attitude. Right now, when the going seems to be getting tough, our surfers are looking for the exact thing that made us different to begin personality and community.

    Article written by Gary-Alan

  • Formatting HTML Text Using Tags

    Date: 2011.02.22 | Category: WebDesign | Response: 0

    Formatting HTML Text Using Tags.

    As we know there are many elements to a website from graphics to text. In this article we are going to have a closer look at text and, more importantly how we format the text to look like we want it to.

    The text of the HTML pages we create, as you already know goes inside the <body> tag of our HTML pages but, unless you are using a WYSIWYG editor you can not just click a button and make it appear bold or italic therefore we need to get to know some of the text property tags that can be used to enhance our HTML text. Lets take a look at some of these now.

    <b> Any text inside these two tags will appear bold on our page</b>
    <i> Any text inside these two tags will appear in italic on our page</i>
    <u> Any text inside these two tags will appear to be underlined on our page</u>
    <big> Any text inside these two tags will appear BIG on our page</big>
    <small> Any text inside these two tags will appear small on our page</small>
    <sub> Any text inside these two tags will appear subscript on our page</sub>
    <sup> Any text inside these two tags will appear as superscript on our page</sup>

    There are also things called ‘heading tags’ these will work the same as the formatting tags mentioned above however there are only six of them and they look like this <hx> with the x being replaced by a number from 1-6 the lower this number is in the tag the LARGER our text will become so for example:

    <h1> Will be the largest heading text</h1>
    <h2> Will be the next smallest heading tag</h2>
    <h3> Will be smaller again </h3>
    <h4> Will be one size smaller again</h4>
    <h5> Will be the second to smallest heading size</h5>
    <h6> Is the smallest of the heading tags</h6>

    Also, you should remember that it *IS* possible to use more than one of the text tags in any single line of portion of text on our web page so for example, if i wanted to have bold underlined italic text my tags for the text would look like this:

    <b><i><u>This text is bold, in italics, and underlined</u></i></b>

    You will notice from the above example that the tags were opened and closed in the same order they were created this doesn’t have to be done like this but, in the long run, it is easier for you as a webmaster to code your pages this way.

    Hopefully this article has given you a further understanding on how we can format out text and you will be bale to put this into practice on the next site you build.

    Article written by Lee

  • Guaranteed Marketing – Power Words

    Date: 2011.02.22 | Category: Search Engine Optimization, Writing | Response: 0

    How many webmasters do you think actually pay attention to what they are writing so far as their sales copy go? Furthermore, if you actually think about it, how much time do you put into choosing the words in which you use on your websites? With the help of this brief article hopefully, you will start to choose the words in which you use a little more carefully, let me explain.

    Power Words – What Are They?

    Power words are a set of roughly 10 words that can invoke interest in a person, object or, in our case, a product which we would like to sell however, they are also much more than that. When used in the correct manner power words can become a webmasters greatest selling tool. However, everyone has their own unique set of power words that will appeal to them over everybody else, the good thing is, for the most part there are at least 25 words which almost everybody will look positively towards.

    Power Words – The List.

    The following list is compiled from research at Yale University consisting of the most popular power words amongst a demographic of 1000 individuals of mixed sex. The words are, Discover, Easy, Guaranteed, Health, Love, Money, New, Proven, Results, Safety, Save and, You. By using these words in a variety of ways when writing our sales text we can almost be certain that we will keep the surfers attention and enable us to put the power of our marketing to good use.

    Power Words – Uses.

    As already mentioned, the best use for the most common power words on our sites is to use them within our text links either at the start of the sentence or, the absolute end. Take a look at the following example to see what i mean.

    1) High Converting Affiliate Program.
    2) Guaranteed To Convert Your Traffic.
    3) Turn Your Traffic In To Cash – Guaranteed.

    You can see from the three examples above the the first example doesn’t really catch your attention whilst examples number 2 and 3 somehow seem to pull you into the ‘spirit’ of the site itself without even knowing what affiliate program it is.

    By using this power word marketing technique as often as possible on your text links you can not only give your site visitor information but, compel them to click on your link.

    Power Words – An Overview.

    Hopefully you have seen from this brief article the ways in which power words can improve not only your text links pulling power but also how with the right marketing combination you can also use them to increase your sales.

    Article written by Lee

  • Adding Images To Your Web Pages

    Date: 2011.02.21 | Category: WebDesign | Response: 0

    The Basics

    Adding Images To Your Web Pages – The Basics.

    So you have just got into the online adult business but don’t know your ass from your elbow, you have the simplistic stuff relating to HTML down but, you want to find out how you can start adding banners and images to your pages here is a quick guide to help you on your way.

    What Is An Image?

    The answer, is, believe it or not simple, An image is a picture on a page of your website. There are however, many way to display images on your site from the size of it to the overall effect you want the image to have on your HTML page and from borders around the image and many other things.

    However, I don’t want to blind you with information at the moment considering you need to actually know the basics of adding images before you can start using fancy styles and the likes.

    Adding A Basic Image.

    The HTML code to add an image on any HTML based page is a straight forward one however, before you can use this HTML tag you need to know where on your page you want the image to appear.

    Now that you have decided where you want your image to display you need to use the image tag, the HTML coding to place an image on your page should be IMG. Also, you will need to tell your page where you want the image to come from or, in other words, you need to tell it the source of the image you want to use the HTML tag to do this is SRC.

    For example, lets say you have an image called porn.gif (you need to include the extension in your SRC coding) you would display this image on your page using the following code:

    <IMG SRC=”porn.gif”>

    Simple huh?

    Well, actually, maybe not, for example, what do you put if the images you are linking to is NOT in the same location as the page you want it to appear on? That’s not a problem, all you need to do is use the FULL location of the image in your IMG HTML tag like this:

    <IMG SRC=”http://www.domain.com/images/porn.gif”>

    You should now be able to include images on your pages without any problems.

    Image Sizes.

    Ok we can now include an image on our pages but, what if we want to make this image fit the feel of the rest of our page / site, how do you manipulate the graphic to ‘look’ right?

    There are a number of ways images can be manipulated for example, if you want the image to be 100 pixels wide by 100 pixels high you can add the WIDTH and the HEIGHT tag to your HTML coding like this:

    <IMG SRC=”http://www.domain.com/images/porn.gif” WIDTH=”100″ HEIGHT=”100″>

    That will now resize your image into a square that is 100 pixels wide and high.

    Now we have the image on our page in the right size we require what else can we do with it? Read on..

    Borders + Colors.

    In addition to placing the image and resizing the image on our pages we can also add a border and, a border color to the mage to make it stand out if needed for example:

    <IMG SRC=”http://www.domain.com/images/porn.gif” WIDTH=”100″ HEIGHT=”100″ BORDER=”2″ BORDERCOLOR=”FF0000″>

    As you can see we have now added the two tags ‘BORDER’ and ‘BORDERCOLOR’. The first ‘BORDER’ tag tells your HTML what size of border you want around your image and, this can be any size you want to make the image stand out on your page. The second ‘BORDERCOLOR’ tag tells your HTML code what color you want the border to be again, this can be any color you like to match the rest of your sites pages.

    Linking An Image.

    In addition to resizing, adding borders and colors we can also link our image to a specific URL (the most common form of this is with banner advertising) and, if you want to link your image to a URL you would use the following coding:

    <A HREF=”http://www.sponsorsurl.com”><IMG SRC=”http://www.domain.com/images/porn.gif” BORDER=”2″ WIDTH=”100″ HEIGHT=”100″ BORDERCOLOR=”FF0000″>

    This will create an image that is 100×100 pixels in size, with a border size of 2 pixels in the color FF0000 that is linked to http://www.sponsorsurl.com

    Also, the order of the HTML tags we use is not important however, you should try to get used to arranging them in a certain way to make your work easier if it ever comes to editing your images.

    Hopefully this has been of use to you and you can now see that adding banners and images to your sites isn’t as daunting as you first thought.

    Article written by Lee.

  • Converting Japanese Traffic – The Niche Paysites That Work

    Date: 2011.02.21 | Category: Traffic | Response: 0

    Up to this point we have only looked at the European traffic sources and what niches convert for them however, we will now take a look at the Japanese specific adult surfers and, see just what makes them tick when they come to look online for porn.

    Japanese Adult Traffic – Dispelling The Myths.

    Contrary to popular beliefs Japanese porn surfers are not all looking for Bukakke or Hentai orientated adult sites in fact, the results we saw far from backed this up. Also, many webmasters believe Japanese traffic is worthless again, from our results this is simply not the case.

    Japanese Adult Traffic – The Niches.

    We were extremely pleased with the results we found from the Japanese traffic we got to our hub sites in fact, we altered the type of sponsors we used on our Japanese hubs so that we could see just how well this type of international adult traffic converted and, i think you will see the results are worthy of you sending your Japanese adult traffic to sites that do not encompass dialers as the only means of revenue for those surfers after reading this article.

    Asian.

    We set up a small niche specific ‘Asian’ hub trap that we could use to primarily filter our Japanese traffic through and, as we expected, very little of the traffic actually purchased memberships to these sites that were supposedly made specifically for Japanese surfers instead, all but 2 sales came from sites outside of this ‘Asian’ specific hub.

    Ebony.

    By far our best converting niche on Japanese traffic, the sales figures we saw from a join perspective were enough to warrant that we altered the rest of our hub site to ensure maximum exposure of the Ebony niche sites we were using to get them in front of the Japanese surfer as quickly as possible.

    Anime / Hentai / Toon.

    Again another surprise, the sales we saw on these niche paysites were lower overall when compared to sites in completely different niches what was also surprising about this is that the vast majority of adult webmasters will actively push their Japanese traffic to sites in this niche.

    Bukakke.

    Finding a Japanese Bukakke sponsors was impossible for us, instead, we opted to send the traffic to a US only paysite and, as expected, we had no sales for this niche on the Japanese traffic we saw flowing through our sites. As mentioned above with the Anime niche, this is often the first type of site adult webmasters will send their Japanese speaking traffic too and, as we thought, this is wrong.

    Teen.

    The teen niche converted really well for us, not as well as the ebony niche did but non the less, we received a steady amount of signups each month, this steady signup rate was also added to by recurring incomes from the previous months signups towards the end of our three month test period.

    Gay.

    As with the Bukakke niche paysite we received absolutely no sales to the Japanese gay paysite we used in our hub site this was surprising as even with the other international traffic we had gotten at least one sale a month but, alas, it seems the vast majority of Japanese surfers do not want to see naked men online.

    Amateur.

    Specifically amateur web cam sites converted for us on our Japanese traffic and again, this was good because of the rebills at the end of the month in fact, we still have some rebills continuing now some 5 months after our test period ended.

    Japanese Adult Surfers – An Overview.

    As expected at the start of the test period, Japanese adult surfers are not primarily interested in Bukakke and Anime sites in fact, it would appear they were primarily interested in the Ebony paysites we had to offer them. This is interesting in itself because, when offered ‘Asian’ niche paysites we only achieved 2 sales a month compared to the vast amount of sales to the Ebony niche, I think it might be worthwhile re-visiting Japanese traffic at a later date so we can evaluate exactly what preferences they have over time.

    One other thing we discovered when testing the Japanese traffic was that, as we have been saying for a long time, Japanese surfers do hold credit / debit cards and, will use them online if their needs can be matched. This is good as if, like us, you use recurring sponsors on this type of traffic you will see some good long term residual income.

    Article written by Lee

  • Obscenity – Put It To The Test

    Date: 2011.02.23 | Category: Writing | Response: 0

    Regardless of how long any of us have been an adult webmaster we all need to be
    aware of obscenity laws and, in particular how they affect our businesses
    whether we think a hardcore photoset is ‘obscene’ or not ultimately, if you get
    taken to court on obscenity charges the one thing you should be aware of is how
    the courts will decide whether the images you are using will be classified as
    obscene or not.

    Testing Obscenity – The Miller Test.

    The Miller test was developed in the 1973 court case of Miller vs. California
    and in comprises of three parts ALL of which MUST be satisfied on order for
    something to be deemed obscene by the courts. The Miller test is the ‘official’
    method used by the United States Supreme Court for determining whether an
    expression or a speech can be determined as obscene and, if deemed obscene, it
    is not protected under the First Amendment and is therefore prohibited by law.

    The Miller Test – Part One.

    Part one of The Miller Test states something may be obscene if ‘the average
    person, applying contemporary adult community standards, would find that the
    work, taken as a whole, appeals to the prurient interest’ In essence, this
    means that if the ‘average’ person on a jury or on the bench finds the work to
    be deemed obscene then, it is. However for the court to rule something as
    obscene it also has to be deemed obscene by the standards set in part two and
    part three below.

    The Miller Test – Part Two.

    Part two of The Miller Test states that something is potentially obscene is
    ‘the average person, applying contemporary adult community standards, would
    find that the work depicts or describes, in a patently offensive way, sexual
    conduct’. Basically this is saying that if the images or speech is something
    which is not practiced in a manner befitting your local community standards
    then again, it may be obscene. However, as with part one of The Miller Test for
    a court to find something obscene it needs to fall below the standards in part
    three below.

    The Miller Test – Part Three.

    Part three of The Miller Test states that something is potentially obscene if,
    ‘a reasonable person would find that the work, taken as a whole, lacks serious
    literary, artistic, political, or scientific value.’ This is pretty much where
    you could potentially come unstuck after all, everyone has different sexual
    tastes and because of this, just because something that may be widespread such
    as ‘bare backing’ (to use as an example) could potentially be considered as
    obscene if you happen to have a jury who are devout practicers of safe sex.

    The Miller Test – Overview.

    In essence The Miller Test is a useful guideline for webmasters when it comes
    to operating our sites and specifically, when it comes to choosing the types of
    content we utilize on them however, for the most part The Miller Test itself is
    outdated. Since the early 70’s when this test was devised there have been many
    sexual practices that were once deemed obscene that have become more a part of
    everyday life and accepted in to society as whole thus, what once would (or
    could) have been deemed obscene would no longer be in the same sense as
    something that may be deemed obscene today could be found not to be in 5 years
    time.

    Article written by Lee

  • Using Mainstream Sponsors On Adult Sites

    Date: 2011.02.24 | Category: Sponsors | Response: 0

    With the adult industry moving more and more into the mainstream web every week that passes as late i thought it would be an idea to show you guys how it is possible to use mainstream sponsor programs on your adult sites to build up a steady commission check even when a surfer going to your adult site doesnt actually buy anything from your adult sponsor.

    Mainstream Sponsor Programs – The Choices.

    The first thing that you need to do is to choose a mainstream sponsor that offers you a good choice of products / services to market to your surfers mainstream affiliate programs such as Click Bank, Commission Junction and, Amazon.com are all good places to find a selection of mainstream products and services you can offer your surfers in addition to the adult sponsors you currently use.

    Mainstream Affiliate Programs – Setting Up.

    The first thing that you need to do however in order to offer the mainstream affiliate program products to your surfers is to register a generic, non-adult domain name and, instantly get this domain setup on your current web server.

    This will be the domain name you use for all correspondence between the mainstream affiliate networks and yourself in addition, this will also be the ONLY domain that you utilize the mainstream linking codes on.

    Using Mainstream Sponsors – Getting Started.

    The first thing that you need to do now you have your domain and mainstream affiliate networks sorted out is to build a couple of specific ‘doorway pages’ on your new generic domain name. This could include something like an article or product review or perhaps something as simple as an image of the product and a short description which you can use to lead the surfer into the mainstream affiliate programs site, either way, the idea is to have the root of the domain 100% free of adult content and utilize specific doorway pages which you can link to from your adult sites.

    Generating Mainstream Traffic.

    Onto the really easy part, your current free sites all have an enter and exit link correct? If so then you are already half way finished, all you now need to do is to ensure that EVERY SINGLE exit link goes to your mainstream doorway page for a specific product or group of products. Make sure that you do not link to the root of your generic domain at any time but only to specific doorways and, that each of these doorways has a link to the root domain.

    By linking to your generic site in this way, you are enabling the surfer to choose whether they first of all, want to look at your adult site or, they want to leave the site and go to your mainstream affiliate network sponsor in the process giving you the potential of making a sale at the mainstream affiliate program.

    Mainstream Sponsor Programs – An Overview.

    By utilizing mainstream affiliate programs in this way you are not only potentially increasing your bottom lines but, you are also utilizing every single click that you get both to and from your site, to often webmasters send their exit links to places like disney.com or google.com and in doing so, they lose out on potential incomes, hopefully when you start marketing your exit links in the manner explained above you will begin to see the benefit of how both adult and, mainstream sponsors can be used in conjunction with each other in order to increase your bottom line profits.

    Article written by Lee

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