-
Guaranteed Marketing – Power Words
How many webmasters do you think actually pay attention to what they are writing so far as their sales copy go? Furthermore, if you actually think about it, how much time do you put into choosing the words in which you use on your websites? With the help of this brief article hopefully, you will start to choose the words in which you use a little more carefully, let me explain.
Power Words – What Are They?
Power words are a set of roughly 10 words that can invoke interest in a person, object or, in our case, a product which we would like to sell however, they are also much more than that. When used in the correct manner power words can become a webmasters greatest selling tool. However, everyone has their own unique set of power words that will appeal to them over everybody else, the good thing is, for the most part there are at least 25 words which almost everybody will look positively towards.Power Words – The List.
The following list is compiled from research at Yale University consisting of the most popular power words amongst a demographic of 1000 individuals of mixed sex. The words are, Discover, Easy, Guaranteed, Health, Love, Money, New, Proven, Results, Safety, Save and, You. By using these words in a variety of ways when writing our sales text we can almost be certain that we will keep the surfers attention and enable us to put the power of our marketing to good use.Power Words – Uses.
As already mentioned, the best use for the most common power words on our sites is to use them within our text links either at the start of the sentence or, the absolute end. Take a look at the following example to see what i mean.1) High Converting Affiliate Program.
2) Guaranteed To Convert Your Traffic.
3) Turn Your Traffic In To Cash – Guaranteed.You can see from the three examples above the the first example doesn’t really catch your attention whilst examples number 2 and 3 somehow seem to pull you into the ‘spirit’ of the site itself without even knowing what affiliate program it is.
By using this power word marketing technique as often as possible on your text links you can not only give your site visitor information but, compel them to click on your link.
Power Words – An Overview.
Hopefully you have seen from this brief article the ways in which power words can improve not only your text links pulling power but also how with the right marketing combination you can also use them to increase your sales.Article written by Lee
-
Why Have More Than One Index Page?
The first thing you should do when you start designing a web site is to create an index page. You would think that this is a basic knowledge in web design, but I still encounter web sites that are lacking in this.
If there’s no index page, and if the web host server has not set a directory access limitation, any visitor will see a directory listing of all the images, html pages, CGI-scripts, and other files in the directory. Everything will then be accessible for reading and downloading, and the CGI-scripts will also be executable!
So, for a basic security it is most important to have an index page in all your directories, whether they contain only pictures or garbage. In the directories that are private or containing things other then HTML pages, the index pages need only to print out a text like “access forbidden” or something in that spirit. In the directories containing one or more HTML pages, one of the pages must be named “index.html,” whether it is a page with real content or for security reason.
If you have a directory specifically for CGI-scripts, it will run a higher security risk, because most of the times these directories are called CGI-bin, or a variant of that, and anyone who is after your scripts is undoubtedly familiar with this and can access the directory by typing the directory name in the targeted site’s URL, if it’s not properly protected by an index page. Imagine the horror when someone uses your mailing list program to Spam all your subscribers or decides to sell your email list. It’s quite a big business in selling email lists. A large email list is worth thousands of US dollars nowadays.
I could have done all these things if I had any bad intentions when I accidentally bumped into an unprotected site. Actually, I bumped into two unprotected, huge subscribers lists in the last two months, which prompted me to write this article. But of course, I did the proper thing and emailed the web sites’ webmasters about their oversight. You would think that these professional looking and operating web sites with email lists of respectively 8,000 and 15,000 subscribers would know better.
Even if your site is made by a web design company, make sure all your directories are protected. In fact, one of the two unfortunate web sites I uncovered is a web design company. So, check out your site for this unnecessary security gap, right now.
Article written by Lee
-
Making Money From Adult Webmaster Referrals
One method of income generation that is very rarely talked about in the industry is that of the webmaster, from the new webmasters to the adult industry right up to those who have been in the biz some time.
One of the easiest ways to generate ‘long term’ income is by referring webmasters to programs using your own linking (referral) codes.
However, this is for some a huge step out of their everyday site building even though it shouldn’t be.
This is what we will investigate in this article.
By now we should at least have a fair few sites online and getting surfer traffic but, how many of us get traffic from other webmasters and don’t even know about it?
The chances are, if you submit a site to ANYWHERE you will at least get one webmaster hit to it regardless of whether it is a webmaster of a TGP, Links List, Dmoz Editor etc these are all potential money makers for you.
One of the easiest ways to make money from other webmasters is to simply have a link on each and every site you build in text that says ‘webmasters’ this should be linked to a single page on your domain with a listing of various affiliate programs you use or can recommend.
Often placing a button or a banner on this page for each of the referral programs will work much better for you as the webmaster can actually see a little more information about the sponsor you are trying to make them join.
We all know of some of the big sponsors like ARS, Topbucks, Sic Cash etc etc but, what about the smaller programs that, perhaps not many webmasters know about, these would be the ideal types of sponsor to use on your webmaster page.
However, in addition to the affiliate programs you could also recommend hosting companies, content providers etc etc for example, the following companies have referral programs that you could use on this page:
Content Providers:
http://content.xphotography.com
http://matrixcontent.com
http://pixmasters.comHosting Providers:
http://webair.comMessage Forums:
http://arsresources.com/forum/
http://xnations.comTraffic Generation:
http://adultbuttonexchange.com
http://pornclient.comAs you can see from the small list above, you could have more than one way for webmasters to make you some additional profits in the form of either, cold hard cash or, from some of the places, additional traffic to your sites.
Hopefully list brief article will have given you some ideas as to how you can make some additional money from webmasters visiting your site and, don’t forget, once you have the page linked on your site, it will, inevitably get into the search engines, so keyword the page up and you might start generating more webmaster traffic than you could imagine.
Article written by Lee.
-
GEO::IP – What Is It?
As more and more webmasters investigate the international market place to expand their online businesses I thought it would be prudent to take a look at one of the more important modules of Apache and, just how this module can help webmasters to monetize their international traffic. What is this module? GEO::IP.
Geo I.p – The Basics.
GEO::IP is an Apache module which is able to recognize countries by specific I.P blocks. GEO::IP in itself is, in effect a database of the current i.p addresses in use on the internet across the globe. When used in conjunction with various scripting languages, Perl, Php, Etc the Apache GEO::IP module can assist online businesses with the following:Detecting credit card fraud.
Automatically select the geographically closest mirror.
Analyzing your web server logs to determine the countries of your visitors.What this means to the webmaster is that they can now market their sites to a specific language or, country in addition to either redirecting or, refusing other countries / languages access to their online sites.
GEO::IP Module – Where To Find It.
The GEO::IP module is available from several sources online in either paid or, free forms. The most up-to-date and professional form of the GEO::IP module can be found on the Maxmind website ( http://www.maxmind.com ).Once you have the GEO::IP module you should either ask your host to, or, install it yourself on your Apache based web server.
Geo I.p – Different Modules.
In addition to the simplistic ‘country i.p’ based detection, there is also another more complex GEO::IP module, this module is often referred to as ‘I.p to Location’ which, in simplistic terms means that you can target specific cities of the world hence, if you want to offer a service to surfers in Miami, you are able to redirect your Miami surfers to a page with content of specific interest to them.Redirecting Traffic.
Geo i.p is the basis behind most of the international traffic redirection systems available for webmasters to use in order to monetize their global traffic more efficiently, whether those systems are paid, free, subscription based or, otherwise they will ALL use the fundamental basics of the GEO::IP module.Through the use of the geoip module you will be able to maximize and filter the traffic sources you currently have and, decide on whether you send your surfers to a Pay site, a dialer or, a traffic trade.
Scripting – Putting GEO::IP To Work.
Many programming firms are now looking at the global market place in addition to webmasters as they now have the ability to offer their clients a wider product base from country specific banner displays to multi-lingual tours, programmers can develop new ways to enable webmasters to profit from their traffic unlike ever before. One such company is Geo Scripting ( http://www.geoscripting.com ).GEO::IP – Overview.
All in all the Geo i.p Apache module is going to become more and more prominent in the industry, sponsors are already starting to use country specific redirects on their affiliates traffic base and, individual webmasters are beginning to capitalize on this module through redirecting their own traffic to the sponsors that offer them multi-lingual paysites. When all is said and done, I am all for anything that can better assist webmasters in monetizing their global revenue streams especially as in the last 4 years I have been online it would only seem to be the last 2 months when this untapped source of income has come into the forefront of the adult industry.Article written by Le
-
AVS Changes – Is The Proverbial Sky Falling?
With the announcement yesterday from several of the large AVS systems, Free Age Card, Sex Key and, Gay Passport (also speculation on and off the forums state that Mass Pass were aware of this happening) that they will no longer allow webmasters to use the terms; AVS, Adult Verification Service, AGE Verification Service and, Access to thousands of other sites what does this hold in store long term for AVS webmasters?
Quite simply, it looks at first glance as if these changes have something to do with the speculation surrounding VISA and AVS systems from a few months ago.
In fact, these changes have been on the horizon for some time now however, until yesterday webmasters seemed to be unsure as to what, if anything will be changing. Even though the speculation has been circulating for some time, one of the first AVS systems to envoke these new rules, Sex key, came out with the following statement; ‘While we knew changes were coming, we just now found out what we believe are the new requirements. With this new information, we are trying to comply as quickly as humanly possible.’ quickly followed by; ‘We felt it was better to give people a chance to modify their sites this weekend rather than to not be in compliance Monday.’- Craig Tant.
One thing is certain, come Monday, there WILL be a lot of unhappy webmasters
So apart from the added workload for webmasters what other issues is this likely to bring up in the immediate future, well, again, based on the rumors and, i should stress that is all they are up to this point in time, from a few months ago we could expect one or more of the following items to happen to the AVS model as we know it.
1) Visa starts to charge the AVS companies the $750 fee just to process memberships.
2) Visa starts to charge individual webmasters the $750 fee to use an AVS service.
3) AVS Systems cease to exist.So, lets break each of the above items down and see how it will have a long term effect on both AVS webmasters and, the adult industry as a whole.
AVS Companies Charged $750 Visa Fee’s.
In itself this isn’t a big issue that we should be immediately worried about, after all the AVS company will be the one footing this bill and, with the amount of traffic and sales that these programs get $750 is a relatively small pebble at the foot of a mountain. That said however, some of the smaller AVS systems might end up having to close because they cant afford the fees in much the same way that some Amateur paysite owners had to close their aff programs.Webmasters Charged $750 Visa Fee’s.
This is the option that i am most concerned with, after all, with thousands of AVS sites being built each day and being submitted to literally hundreds of AVS companies the potential cost of this could run into thousands for individual webmasters.Of course, with this expense there also comes some benefits. The immediate benefit that comes to mind is that a lot of the dishonest webmasters will refuse to or, be unable to pay this fee that in itself will lighten the strain for the rest of the industry.
There is also the possibility that webmaster may need to pay this fee for each and every AVS that they submit to which, in itself will not only harm the individual webmasters but, it will also see the rise and, dare i say it, fall of some of the smaller or less profitable (from a webmasters point of view) AVS companies. No doubt if this did ever happen the likes of Cyberage, UGAS, Global Male Pass et al will be unaffected as, they have enough of a webmaster following and traffic base to ride this potential storm out.
AVS Systems Cease To Exist.
This is potentially the worst case scenario and, whilst i will be the first to admit that this is VERY unlikely to happen, the possibility needs to be looked at.What happens to all of your sites you have in the AVS systems? What happens to all of your potential rebills? What happens to all of that AVS traffic?
Well i would say for the most part, changing your sites from AVS to the free model wont be such a big deal for webmasters however, the financial losses to individual webmasters and companies could run into hundreds of thousands a month. With these financial losses will more webmasters leave the industry or, will more of the AVS webmasters start running TGP’s and dilute the traffic quality even further?
Speaking of traffic, we all know by now that AVS traffic is qualified potent traffic but, what will happen when this traffic, should the AVS be closed down, hit the adult web again? Quite simply long term the effects of such a force could have positive and negative effects ranging from paysite memberships sales rising to the onslaught and proliferation of free porn being searched for again – good news for TGP owners.
As you can see from the above, all of the speculation, rumors and, facts speak for themselves in so much as, if you are an AVS webmaster, you NEED to start diversifying your business model to ensure that even if the worst doesn’t happen, you are still able to be profitable online.
Article written by Lee
-
Converting Japanese Traffic – The Niche Paysites That Work
Up to this point we have only looked at the European traffic sources and what niches convert for them however, we will now take a look at the Japanese specific adult surfers and, see just what makes them tick when they come to look online for porn.
Japanese Adult Traffic – Dispelling The Myths.
Contrary to popular beliefs Japanese porn surfers are not all looking for Bukakke or Hentai orientated adult sites in fact, the results we saw far from backed this up. Also, many webmasters believe Japanese traffic is worthless again, from our results this is simply not the case.Japanese Adult Traffic – The Niches.
We were extremely pleased with the results we found from the Japanese traffic we got to our hub sites in fact, we altered the type of sponsors we used on our Japanese hubs so that we could see just how well this type of international adult traffic converted and, i think you will see the results are worthy of you sending your Japanese adult traffic to sites that do not encompass dialers as the only means of revenue for those surfers after reading this article.Asian.
We set up a small niche specific ‘Asian’ hub trap that we could use to primarily filter our Japanese traffic through and, as we expected, very little of the traffic actually purchased memberships to these sites that were supposedly made specifically for Japanese surfers instead, all but 2 sales came from sites outside of this ‘Asian’ specific hub.Ebony.
By far our best converting niche on Japanese traffic, the sales figures we saw from a join perspective were enough to warrant that we altered the rest of our hub site to ensure maximum exposure of the Ebony niche sites we were using to get them in front of the Japanese surfer as quickly as possible.Anime / Hentai / Toon.
Again another surprise, the sales we saw on these niche paysites were lower overall when compared to sites in completely different niches what was also surprising about this is that the vast majority of adult webmasters will actively push their Japanese traffic to sites in this niche.Bukakke.
Finding a Japanese Bukakke sponsors was impossible for us, instead, we opted to send the traffic to a US only paysite and, as expected, we had no sales for this niche on the Japanese traffic we saw flowing through our sites. As mentioned above with the Anime niche, this is often the first type of site adult webmasters will send their Japanese speaking traffic too and, as we thought, this is wrong.Teen.
The teen niche converted really well for us, not as well as the ebony niche did but non the less, we received a steady amount of signups each month, this steady signup rate was also added to by recurring incomes from the previous months signups towards the end of our three month test period.Gay.
As with the Bukakke niche paysite we received absolutely no sales to the Japanese gay paysite we used in our hub site this was surprising as even with the other international traffic we had gotten at least one sale a month but, alas, it seems the vast majority of Japanese surfers do not want to see naked men online.Amateur.
Specifically amateur web cam sites converted for us on our Japanese traffic and again, this was good because of the rebills at the end of the month in fact, we still have some rebills continuing now some 5 months after our test period ended.Japanese Adult Surfers – An Overview.
As expected at the start of the test period, Japanese adult surfers are not primarily interested in Bukakke and Anime sites in fact, it would appear they were primarily interested in the Ebony paysites we had to offer them. This is interesting in itself because, when offered ‘Asian’ niche paysites we only achieved 2 sales a month compared to the vast amount of sales to the Ebony niche, I think it might be worthwhile re-visiting Japanese traffic at a later date so we can evaluate exactly what preferences they have over time.One other thing we discovered when testing the Japanese traffic was that, as we have been saying for a long time, Japanese surfers do hold credit / debit cards and, will use them online if their needs can be matched. This is good as if, like us, you use recurring sponsors on this type of traffic you will see some good long term residual income.
Article written by Lee
-
Online Dating Programs – Working The Adult Angle
As the industry starts to feel the effects over the coming months from the whole Visa situation the one thing that, at present seems to be true of the adult industry is that more and more webmaster/companies are looking to increase their revenues by utilizing mainstream sponsors on their sites. However in addition to this, the adult dating program appears to have been overlooked at least up until now.
Online Dating Sites – The Options.
There are actually a few good online personals sites available for adult webmasters to promote ranging from Love At First Click through the Advertising Revenue Service program to specific dating sites such as Match.com and Date.com. One thing is overwhelmingly consistent however regardless of which sponsor you use for your dating traffic, they all have a relatively low payout when compared to the ‘norm’ in adult sites with payouts ranging from $1 to $5 per signup.Marketing Dating Sites.
So how should webmasters market dating sites in conjunction with their current streams of traffic, this is actually a lot easier than you may think for example, almost everyone has an exit link on their free sites, you could utilize this exit link to send traffic to a dating affiliate program in fact, you could also utilize a dating affiliate program on your exit consoles or even on TGP galleries instead of pay sites. The opportunities for you to make money by placing dating affiliate program banners on your web pages are virtually endless.Online Personals – Sales Techniques.
When selling online dating sites there are, in addition to the abundant methods of generating the traffic, many different methods of generating your marketing speech to the surfers, you should ideally try a selection of methods on your sites to find out exactly which method works best for you. As an example of this, if you are using a dating program on a softcore site, you might want to try a hardcore approach to selling your dating sponsor in much the same way as you would sell a hardcore pay site except not as highly graphic. In comparison, if you have a TGP gallery you may like to tell your surfer that rather than looking at sex, they might actually be able to get sex for a change. The ways in which you can entice your surfers to your dating affiliate program are virtually limitless.Marketing Dating Sites – An Overview.
Whether you are already using or are planning to use dating sites, the one thing you must do is ensure that you choose wisely not only the words for selling the site to your surfer but also the placement of the promotional material, a well placed text link can have a higher impact on your overall sales than a badly placed banner and well, the same is true in reverse, find out where you are missing out on opportunities to upsell your surfers to an online dating site.Article written by Lee
-
Anime Adult Content – Why Is It So Hard To Find?
I have been asked by many people to explain the Anime/Toon niche, why the content is so hard to find, and why it is more expensive than other content. So to that end, I am writing this article in hopes that it will answer those questions and perhaps others.
First of all, it might be good to review the terms used for this niche. Some of these you may be familiar with, others may be new. In Japan, the term used to discuss or describe “pretty young girls” is “bishoujo” (pronounced “bee-shoh-jo”) This term can be seen (or heard) in any advertisement or publication that covers such works. This literally means “pretty young girl” or “pretty girl” – or, if you like, we might also translate this as
“fair lady”. In Japanese, “bi-” means “beauty” or “beautiful” and “shoujo” means “girl” or “young girl” (note the long “o” sound… the short “o” word, “shojo”, means “maiden” or “virgin”, so it has a different meaning altogether.) With respect to terms such as “ecchi”, “hentai” or “sukebe”, the meanings tend to be a matter of degrees. The first term is the most commonly used – we’d say “naughty” or something similar, meaning naughty in a sexual sense of being naughty. “Hentai” or “sukebe”, on the other hand, are extremely rude terms to use – they do not mean just “adult” as some people think, and they do not even only mean “perverted” or “perverted in a sexual sense”. They imply “sexual pervert” in an extremely negative connotation – the type of thing we might scream “LECHER!” or “RAPIST!” or “STALKER!” about, for example. Since Japan places great importance on levels of politeness, speaking out loud about “hentai” or “sukebe” is not something that is normally done – it’s perhaps equivalent to walking down a street or sidewalk in America and swearing out loud like a trooper. In Japanese popular culture works such as anime, manga, and games, the terms tend to be used as exclamations of insult or disgust to elicit a comedic response from the audience – we do the same in some of our mature comedies that contain comments or situations that would never truly happen in real life. The common misuse of the term “hentai” is somewhat similar to the formerly common misuse of the term “Japanimation”. It took a lot of work over many years to get the general public to learn the simple term “anime” and get stores to replace signage to read “anime” rather than “Japanimation” – to this day, there are still various dealers or stores or sites that use “Japanimation” and do not understand the term “anime”. Manga refers to “comic books” or illustrated erotic stories; most manga that is created in Japan is done in the traditional black and white, or pen and ink style.Now here in the United States we commonly use Anime or Hentai to describe all art that is done in the Japanese style, and use the word cartoon to describe what we traditionally think of as American animation, such as Disney, Batman, Tom & Jerry, or my favorite The Road Runner. J In the Adult business however, “toons” basically covers anything other than Anime. It is difficult to change the traditional mindset since it is so embedded in our vocabulary, so much so that I even list content under hentai on my site, simply because no one knows to look or ask for ecchi or bishoujo. But webmasters are learning through research and articles such as this, to market the products by their proper names more and more, which will make it easier to break into markets other than North America.
Now on the subject of why the content is so rare and hard to find with legal web license. Japanese artists and companies are very hesitant to strike deals outside of their country when it comes to their artworks. The reason for this has a lot to do with the enormous amount of piracy on the web of these images. In Japan, single images which we think of as normal content for galleries, is extremely rare. Most images that can be seen throughout the net and the newsgroups come from Japanese Animated movies and video games. These images or stills are lifted directly from the movie or game and are traded freely among fansites and newsgroups with total disregard to the artists or developers. Unfortunately, there are also places out there that sell or lease these images as well, so know your provider! Now of course, this is not a phenomena that plagues only this niche as we know, but the Japanese are very sensitive about it, and that is why they hesitate to license out their single image artwork. There are a few content companies out there that have such images available, but the number is limited. Of course there are hopes and plans to expand their availability soon. J
Because such content is not readily available in large amounts from Japan, other content has to be created to fill a need for legal content in the adult industry. And the creation of that content is what makes it more expensive than your normal picture content. For anime or cartoon content, an artist must create an original image from his or her imagination, they must sketch the image, and color and shade the image, then scan the image and ready it for display on the net. With the obvious exception of what is known as CGI (computer generated images) each image is hand drawn and colored and can take an artist anywhere from several hours to days to complete. He or she can not just click a button on a camera and walk away with 200 or so images for a days work. So when you are buying anime or toon content, you are truly paying for a piece of art (with web license!). If you spent all day designing, building and painting a birdhouse for example, would you sell it for less than you put into it? Remember to, that the return on an investment in high quality anime/toon content can much higher than average photo content, simply because the niche is so hot and members are very loyal when they find what they like. It only takes one per sign up sale at any of the big sponsors out there to pay for a set of 25 images, and there are a lot of sponsors to choose from now too! The past year has seen a huge addition of Anime and Toon pay sites; because the sponsors know there is money in this niche!
Another great source of revenue from this niche is the very games and movies of which I wrote earlier. RPG Adult Anime games are hugely popular as are the large libraries of animated films imported from Japan. Translated into English and affordably priced, up sales on these items are great way to add income to the traffic you already have! For more information on this, just drop me an email.
I hope this has helped you understand this niche a bit better, and helps you appreciate the work that goes into it. I love this particular niche, and not only because I sell the content, but because of its uniqueness and beauty.
Article written by Bestat.
-
Thinking Of Starting An Adult Website In The UK?
We all know that there are many foreign / international adult webmasters and there are some very well known ones based in England however, before you start building your online empire what are the legalities regarding the type of content you can and cant use on your adult pornographic sites?
To be honest with you, there are no ‘defined’ laws in England (At the time of writing this article) regarding the use of online media to promote adult activities however, it is a commonly held belief that as long as you stay to the same standard as what most ‘top shelf magazines’ or ‘R18 Videos’ have in them you shouldn’t go far wrong.
So what are these standards? That’s the information that I am about to give you.
Content that IS NOT acceptable.
1) Any material which is in breach of the criminal law.
2) Material (including dialogue) likely to encourage an interest in abusive sexual activity (e.g., pedophilia, incest) which may include depictions involving adults role-playing as non-adults.
3) The portrayal of any sexual activity, whether real or simulated, which involves lack of consent.
4) The infliction of pain or physical harm, real or (in a sexual context) simulated. Some allowance may be made for mild consensual activity.
5) Any sexual threats or humiliation which do not form part of a clearly consenting role-playing game.
6) The use of any form of physical restraint which prevents participants from withdrawing consent, for example, ball gags.
7) Penetration by any object likely to cause actual harm or associated with violence.
8) Activity which is degrading or dehumanizing (examples include the portrayal of bestiality, necrophilia, defecation, urolagnia).
As you can see from the above, there ARE very specific guidelines regarding water sports, animality and, some of the more ‘out there’ fetishes.
Now you know what you cant use on your adult sites, lets take a look at the list of sexual activities that you can use. Its no surprise that the list of what you can use is considerably shorter.
Content that MAY BE acceptable.
1) Aroused genitalia.
2) Masturbation.
3) Oral-genital contact including kissing, licking and sucking.
4) Penetration by finger, penis, tongue, vibrator or dildo.
5) Non-harmful fetish material.
6) Group sexual activity.
7) Ejaculation and semen.
It also worth noting that the above guidelines are not distinguished between heterosexual or homosexual activities.
So, that’s the low down on what the current status of affairs are with regards to the use of adult content on websites in England and Wales. Actually, that’s not to bad just ensure that you stay within these guidelines and, more importantly, that you do consult a solicitor before commencing any form of adult business after all, that’s what they are there for, to give you SOUND legal advice instead of basic ‘guidelines’.
Article written by Lee
-
Seasons Greetings For The Adult Surfer
How do the national and, international holidays affect our sponsors sales? More than you would think especially if you can offer your surfers something ‘seasonal’ when they hit your site. However, that said, when should you start planning for these holidays and, more importantly, how can you ensure that once you have implemented your seasonal marketing campaigns that they actually work?
Seasonal Marketing – The Basics.
Seasonal marketing is, in effect a method of changing your marketing approach around different times of the year to affect both the volume of sales you make and, more importantly, the uniqueness of the product you are offering your surfers. A good example of this is at Christmas time, many of the sponsors will provide their webmasters with banner with a holiday feel to them, perhaps using scantily clad men in Santa outfits or half naked women in elves costumes. By offering a seasonal marketing approach to your site surfers you actually increase the chances of making a sale.Holiday Porn.
One of the best ways to offer your surfers a fresh marketing angle is to ensure that you plan for all of the major holidays throughout the year in advance so for example, as mentioned above, Christmas is a big holiday as are, New Years, Easter, Thanksgiving (US), Independence Day (US) and, Halloween. By building sites specifically for these holidays you are increasing the chances not only of building your sales but, of gaining additional traffic that you might otherwise lose out on. It has been said certainly over the last four years i have worked in the adult industry that many webmasters experience an increase in search engine traffic searching on keywords such as ‘Christmas Porn’ and, ‘Ghost Porn’ around the various holidays, build now for next year and, when the holiday season arrives, you will be one step ahead of your competition.Seasonal Marketing Overview.
As already mentioned the holiday season especially Christmas time, can be a great way to gain additional traffic, not only from those surfers specifically looking for Christmas Porn but, also the newbie adult surfers who have perhaps only just got their first computer on Christmas day, by adding to your collection of seasonal porn sites year after year you will not only learn a lot about the way the various holidays and seasons affect your sales but, you will also be able to profit from your surfers in a way that not many other webmasters do.Article written by Lee
Premium Sponsors
Categories
- 2257
- Billing Solutions
- Blogging
- Branding
- Content
- Domain Names
- Employment
- Forms & Contracts
- General
- Hosting
- Link Lists
- Opt-in Mail
- Paid Traffic
- Pic Posts
- Promotion
- Scripts
- Search Engine Optimization
- Sponsors
- TGP
- Traffic
- Tutorials
- Viral Marketing
- WebDesign
- Writing