SEO Pyramid Scheme

Date: 2011.02.24 | Category: Search Engine Optimization | Response: 0

I thought i would spend a little time to let you guys in on a little something i like to call the SEO Pyramid Scheme

Basically, we all know the importance of targeting specific keywords and phrases however, this isn’t necessarily the easiest of things to do until now…

Lets take a simple free site as our example, We know we have to have Meta Tags, Descriptions, Alt Texts and Body text on our site but how do we keep this all in within the theme of our site and, more importantly, how do we make sure we target as much of our niche traffic as needed? Actually the process itself is a simple one that has been around for many years however, very few people make good use of it.

So we have our free site all ready and waiting to be optimized for the search engines the first thing we need to do is take a look at our sites content (read as images) and make a short mental description of them so for example, if we have a teen site the pictures may be of a ‘blonde sexy teen model wearing stockings’.

That description is the basis for our keyword pyramid.

We now have to construct our pyramid based on that brief description so we start o break it down word by word for example:

Blonde
Sexy
Teen
Model
Stockings

That is our primary layer in the pyramid already completed, not so hard really was it

Now comes our second level in our SEO pyramid:

Blonde Sexy
Sexy Teen
Teen Model
Model Stockings

As you can see from this we now have our secondary layer of the pyramid all worked out onto our tertiary layer:

Blonde Sexy Teen
Sexy Teen Model
Teen Model Stockings

Now we have our tertiary layer for our pyramid we can continue this for further layer like this:

Blonde Sexy Teen Model
Sexy Teen Model Stockings

Again, we can break this down one more level like this:

Blonde Sexy Teen Model Stockings

We now have 5 layers to our pyramid.

The next stage is to incorporate these layers into both your Meta Tags and, more importantly you body text.

Take each layer in turn and, where possible include one line from each later into each portion of our HTML code from the Meta Tags, Alt Tags, Main Body Text, Hyperlink Text and, Image File Names.

By working through each layer of this SEO pyramid at a time you will not only discover keyword rich phrases that you could otherwise be missing out on in the search engines but, you will give your sites a theme making your chances of being listed for the correct search terms even better.

Article written by Le

Gay Industry Networking – The Gay Boards

Date: 2011.02.22 | Category: Promotion | Response: 0

Gay Industry Networking – The Gay Boards.

With so many ways for webmasters marketing straight sites in the adult industry to network I started to look at the various alternatives available to those webmasters who market gay sites to network and, although there are a few different ones about, they still seem to be few and far between.

So What Boards Are There For Gay Webmasters?

Presently, to my knowledge there are four dedicated gay boards that webmasters can utilize for networking purposes in the adult industry with several straight orientated resource sites having a gay board also these are as follows:

The Gay Boards:

Rock Me Hard
Triple X Gay
Gay Webmaster Chat
Gay Wide Webmasters

The Straight Sites With Gay Boards:

Ynot Gay Board
Xbiz Gay Board

Obviously my favorite is The Gay Board at Gay Wide Webmasters but i am slightly biased towards that seeing as its one that we own privately however, the other boards are almost certainly worth a visit in addition to the GWW community forums.

So what do these gay boards offer those marketing to the gay surfer that the straight boards cant? Simply put, it can offer you a place to network without fear of ridicule from your colleagues and peers in addition you will find that a lot of these gay boards have a wealth of information about the gay market being posted on them on an almost daily basis.

It is also worth mentioning however that just with the numerous straight orientated message boards, the gay boards do have their own individual feel to them, for example, Rock Me Hard is what I would personally classify as a ‘fun’ board and Shelmal does a great job keeping the spirit of the board going likewise, Gay Webmaster Chat is more a board geared towards webmasters who operate traffic sites such as TGP’s and Link Lists which becomes apparent after reading a few threads. Gay Wide Webmasters is more a board with a wide reach but, primarily, it is a business orientated gay webmaster community and Triple X Gay, because it is fairly new is still, imho, trying to identify the direction it wants to take but non the less, a lot of the forum members posting there also post on GWW.

The Gay Board – An Overview.

When all is said and done, no matter whether you are gay, straight, black, white or any other demographic, focusing your attention to one type of board can become counter productive after a while, I mean how often can you hear from the same people over and over again before being given the same information again and again? Diversify your posting activities to include some of the gay market community forums and at the same time, you will also diversify your business knowledge which, im sure you will agree, is good for everyone, especially you and your bank account.

Article written by Lee

Mixing Business With Pleasure

Date: 2011.02.23 | Category: General | Response: 0

Regardless of your status in the world of web mastering there will come a time when you will want to attend one of the numerous webmaster seminars. However, what should you do to plan for the day you attend your first seminar, are there some things you should aim for and things you shouldn’t? Well in this article we will take a look at planning your conventions.

Before attending the convention of your choice there are a few things that you should prepare these are.

Exercise.

get out for half an hour each day at least two weeks before the day of your journey to the convention. You will be surprised at how much time you will spend walking around the convention floor and, by getting some basic exercise in before hand you wont feel the strain of being on your feet for hours at a time instead of being sat in front of your computer.

Contacts.

Make a list of people that you want to see and arrange with them in advance a time to meet up and have a chat. Most people who attend these conventions are busy for the entire course of the show. You may not get a chance to pop by their booth and talk tot hem if someone has already beaten you by booking a time to chat with the person you want to meet. It is also a good idea to trade hotel and cell phone information before leaving for the show, this way, if anything happens to make you miss a possible appointment you can call or leave a message informing them you will either be late or canceling.

Seminars / Parties.

Take a look at the events and seminars happening at the convention before you go, plan which ones you will want to attend make a list and take it with you. This will save you countless hours of wandering around aimlessly hoping to make all of the seminars and get to as many parties as you can in three days.

Booths.

Look at who is exhibiting at the convention, find out their booth number and make a note of it. List any specific details you may want to speak to the booth owners about. You can guarantee if you go unprepared you will miss out that important question or selling opportunity you wanted to make.

Baggage.

When packing your suitcase for the convention make sure you leave plenty of room for convention give a ways, You will be surprised at what you will be given for free at these shows, t-shirts, toys, books, flyers, you name it, you will be offered it.

So, you have done the pre check, what do you do when you actually arrive at the convention?

Food.

Eat at every opportunity you get. Most people will end up not eating for the entire length of the convention. perhaps even arrange to meet up with someone you want to talk to in a restaurant and grab a bite to eat whilst talking business.

Business Cards.

Take them and lots of them. Everyone and anyone will ask you for your contact details, if you have a bunch of business cards with you at all times, you can just hand them out. Make sure you include your full contact details, your name, nickname, email, icq and, aim contact details. The more ways you give someone to reach you, the more chance you have of them actually attempting to get in touch with you.

Clothing.

Wear comfortable, clothing and shoes. Think casual but, also think business, shorts and t-shirt may be good for comfort but, it doesn’t portray a good business image and, that’s the sole reason you are attending the convention, to do business.

Parties.

If you get offered an invite to a party, take it, plans change so quickly at the conventions, your friends may suddenly feel tired and you have nothing left to do, attend a party, then you have another opportunity to network some more.

Behavior.

Although the conventions are a fun atmosphere, don’t forget that they are in the first instance a place to do business, treat it as such, you may miss out on the ideal business opportunities if you are acting like a drunk ass hole. This will reflect badly on you long term.

You have taken in all the events you can handle, you have made your way back home what next? how exactly do you put this information and your new found contacts to use?

Business Cards.

Go through all the business cards you have been given and send your new found contacts a quick email thanking them for their time. This will be a good way for you to give them another reminder of what you spoke to them about and, I have personally gotten more business from the shows using this follow up method than if I had just waited for them to contact me.

Notes.

If you made any notes at the show, take a few minutes to re-write them, keep them safe in a notepad, you never know when one of these bits of information may come in handy.

Well, that’s pretty much it for the basics of the adult conventions, obviously there is more to it than this but, if you are attending your first convention you will have a bit of insight into the work involved.

Article written by Lee

The Ins and Outs of European Domain Name Registration

Date: 2011.02.22 | Category: Domain Names | Response: 0

A domain name is more than just your online adult business address; it’s a crucial aspect of your online adult business. It is closely linked to the way a surfer thinks of and, more importantly, remembers your site. In many European countries, domain names that end with a country code carry more weight with the Internet-surfing public than dot.com domain names. So, if you want to have of a chance of selling to a foreign adult surfer in a European country you might consider registering a European country code top-level domain name (ccTLD) for your site.

Obtaining a ccTLD could potentially:

• Increase your chance of getting listed on a national search engine. Many national search engines require a company to be local, however that may be defined, to be listed with them.
• Get you a higher ranking with a local search engine.
• Make your business more accessible to customers and vendors in a specific country.
• Make your business seem more local and thus help overcome any fear local customers might have of buying from a non-European outfit.

What Is a ccTLD, Anyway?

Generic top-level domains (TLDs) are not linked to any geographic area. They include the well-known and familiar .com, .org, and .net domain names. In contrast to these generic TLDs, there are ccTLDs: Each country and territory in the world has its own TLD. They include, for example, .at for Austria, .be for Belgium, and so on.

Essentially the domain name policies regulate who can register what type of a domain. In principle, nearly anyone can register a generic TLD.

It is important to keep in mind that you might lose a domain name you recently registered in Europe if another company can prove in court that the name is rightfully theirs. If the court decides that the plaintiff has a right to it, you will lose that domain name however, I am assuming that nobody reading this is going to be considering registering ccTLD’s for the purpose of cyber squatting.

Each country or region has its own rules, policies, and regulations about who can register a ccTLD, and how. Common restrictions include the requirement to be a local registered company or to have registered the company and/or company name as a national trademark in a specific country. However, some countries are less strict about who can register. As always, it depends on the country and its particular rules.

The table below is meant to give you easy access to the information you will need when you are ready to register a European domain name for your site.

Here is an explanation of the categories used in the domain registration table:

• Country: Name of the country you might want to obtain a domain name for your business in.
• Name of domain: The ccTLD (a two-letter abbreviation).
• Must be local: This can mean that your business presence, your company’s physical presence, or your trademarks must be local.
• More domains possible: Some countries limit the number of domains that you can register.
• Same name as owner: Some countries require that the registered name be the same name as the owner’s company name or trademark.
• Signed contract: Some domain name registration agencies demand a written, signed declaration or contract to be sent in. If in doubt, read up on specific rules relative to the specific domain name registrars you will be using.

Now you can see the possibilities available in respect of registering more than just dot.com addresses perhaps you might like to find a country you would want to gain some extra traffic from and see about registering a ccTLD and developing it.

Also, you could improve your chances of gaining additional traffic to your new ccTLD domain by having some country specific language on that domain, again, how your site comes across to the surfer is just as important than the domain and, there are plenty of Adult Site Translation companies out there who can assist you with this part of the ccTLD development.

There are, of course, other ways to gain additional foreign surfers other than just registering a ccTLD for example, on European Webmasters we have a domain name registration section that will allow you to translate specific text in order to gain type in foreign traffic on dot.com TLDs perhaps, if you don’t want to or, cant register a ccTLD in the country of your choice you might like to take this approach at gaining additional foreign traffic to your sites.

I hope this article has given you a little insight into the varieties of domain names available in and around Europe and that you might just register a domain and see for yourself how profitable the European markets are.

Article written by Lee

Favicon.ico – What Does It Do?

Date: 2011.02.22 | Category: WebDesign | Response: 0

Favicon.ico is the name of the graphic Internet Explorer 5+ uses in the address bar and when someone views their favorite bookmarks. There should be one beside the address of this page now if you are using IE5+. If you want to see favicon.ico in action among your favorites bookmark our site now by right clicking and selecting ‘Add to favorites’.

Internet Explorer looks for this file in the same directory as the HTML page currently being displayed, if it cant find favicon.ico it will then display the default Internet Explorer icon in the address bar. As for viewing of favorites, IE will check its temporary folder to see if favicon.ico is there again, if it is not located it will display the default white background with a blue ‘e’ icon.

For a webmaster there are three main advantages to using the favicon.ico ‘trick’.

The first, is that it helps to brand your site with a nice little icon that is easy to recognize.

The second, is that it makes your website more professional.

The third, is that your entry will stand out in surfers bookmarks over the others. This is especially good as, if you can get a surfer back to your site then you have another chance at making a sale.

Many internet users have a multitude of site bookmarks so, you need to use favicon.ico to give you an edge. I highly recommend using it and, now I’m going to tell you how.

First, you will need to create an icon file which is exactly 16 x 16 pixels. If the icon is larger or smaller IE5+ will just ignore it. As for the colors in it, 16 is standard. You can use more colors if you want but, the more colors you use, the larger the .ico file becomes and, the longer it takes to load.

You now know the standards the favicon.ico file has to be, now to actually create this file you can take one of two routes.

The first is to convert and existing 16 x 16 BMP or GIF graphic with 16-32 colors into an .ico file using converter software making sure to save it as favicon.ico.

You know the standards the favicon.ico file has to be, now to actually create favicon.ico . The easiest way of creating a favicon.ico file is to convert an existing 16 X 16 BMP or GIF graphic with 16 – 32 colors into a .ico file using converter software making sure to save it as favicon.ico.

Once you have created your favicon.ico file all you need to do is to upload it to any directory on your server that contains html pages. This way, when IE5+ searches for favicon.ico it will be bale to find it regardless of which page you are on.

That’s nearly all the areas of favicon.ico covers apart from, what if you want different icons for different parts of your website? Can this be done? The answer is yes it can. All you have to do is place the following HTML code between the <head> and </head> tags of your web page.

<LINK REL=”SHORTCUT ICON” HREF=”differenticon.ico”> (SHORTCUT ICON should be kept in uppercase).

Now when someone adds a web page with that code to their favorites, IE5+ will not look for favicon.ico but will look for differenticon.ico and if it’s there it will display it, if not the default icon will be displayed.

Using favicon.ico or the SHORTCUT ICON code is nice way to add a unique touch to your site, and of course will result in more repeat visitors than if you were not using it – which is always good for any webmaster.

Article Written By Le

Message Boards – Getting The Postings

Date: 2011.02.23 | Category: General | Response: 0

There are plenty of free scripts available on the web which will enable you to start your own online discussion forum.

However, having the most sophisticated and advanced features in a forum does not mean it will be successful by any means. It is the people who post on the forums that make them good not the scripts used to maintain them. This article is dedicated to getting people posting on your forums.

It can be really quiet on your forum especially at the beginning when there are no real discussions going on, this is because people don’t want to be the first to post. They want to see some topics that interest them already being discussed, they want to be able to read through some posts first before having to post themselves. With this in mind, you should also be aware that just because a forum doesn’t seem busy, it can in fact get thousands of hits a day. Lurkers make message boards what they are, and, for this reason alone you should act professionally and courteously when making posts on any forums, one day, you might have to do business with one of these so-called ‘lurkers’ and, if they have seen you in a bad light on a forum, the chances are they wont want to know you. So what do you do to get your message board off the ground? There are a number of things actually and, some of these are as follows.

First of all, make sure the signup process is as simplistic as possible, even better, ensure if the user doesn’t want to register, they don’t have to! To attract people to post on your boards why not get a few of your friends together and start some discussions of your own, you could even register a couple of different usernames so that your forums look busier than they actually are thus cementing the thought that your forums are active and will have worthwhile discussions taking place.

To find some current topics for your forums why not visit some of the other message boards and see what people are discussing, if a topic is receiving a lot of interest, post about it on your forums. This is especially a good idea if your forums are specific to one area after all, if your competitions forums posters are interested in this topic, your forums users will be too.

Another great way to get people to start talking on your discussion forums is to use a contest. For example, currently on European Webmasters we have a content giveaway whereby for each post you make you gain a point and, once you have reached a certain level of points you will be able to download exclusive content sets. If you are going to start a competition then make sure people are aware of it, post some information about it online and get something to giveaway that everyone wants.

One other method to get additional posts is to put up subject lines and links to the topic threads from your main website page. Again, if you publish articles on your site create a link to your discussion forums and invite people to openly discuss the articles in question, not only will you get people posting on your message board but, you will also gain invaluable information from your user as to what they look for and want in articles you write.

If you publish a newsletter, again, this is another great way to build interest in your message board. Simply ask them to post, tell them you are building up a great resource and, you need their help as much as you need theirs to make this happen. If you have provided them with high quality information in your newsletter the chances are they will repay you by posting on your message board.

In conclusion, you should basically try and plug your message board wherever you can by doing the above, create banners for it and display them on your website, place a note in your signature file encouraging people to visit and post if they require assistance with anything. Its hard work but, once you have a few regular posters it will take off.

Article Written By Lee

Google – Manipulate Your Listings For More Traffic

Date: 2011.02.22 | Category: Search Engine Optimization | Response: 0

Google seems to be the Search Engine that everyone talks about almost on a daily basis however, far from being about search engine optimization and specifically about Google related SEO i wanted to touch on something new that, perhaps you would not have already thought about.

Manipulating Google Traffic.

So your site is already listed in Google but you want to increase the amount of traffic you receive, one way that we as a company have been successfully using for the last 18 months is that of manipulating the display of our clickable links in Google, how are we doing this? Simple, using ASCII character codes in your meta tags.

ASCII In Your Meta Tags.

ASCII (American Standard Code for Information Interchange) it has been proven, when used in your HTML page Meta Tags will actually display not only letters and numbers but, symbols as well, as a webmaster this can give you a great advantage over how much traffic you can pull from your Google listings and, not only Google, a few of the other search engines also read ASCII code when it is found in your Meta Tags.

Putting This To Use Practically.

A good method of putting this to use would be utilizing in your Meta Tags as follows.

<title>Site Name <ascii code here> page title</title>
<meta name=”Description” content=”normal page description”>
<meta name=”Keywords” content=”normal keywords”>

This will display a search engine listing that not only has your site name on it as well as a description but, in the position where the ASCII code will appear you will also have an attention grabbing symbol enuring that your site stands out from all the others listed on the same search engine results page as yours.

ASCII Meta Tags – An Overview.

Hopefully you have seen how adapting your current HTML page Meta Tags by placing an ASCII character code within them can benefit you for gleeming further search engine traffic to your sites and, with this new found knowledge you may well place both your sites traffic and your bottom line profits ahead of other webmasters.

Article written by Lee

How To Claim Back European V.A.T

Date: 2011.02.22 | Category: Billing Solutions, General | Response: 0

With the recent legislations requiring US businesses to charge Value Added Tax to EU Member state customers for purchases of digital product / image downloads there are many new questions going around enquiring how companies and small business owners can claim the VAT back this is what we will look at in this brief article – The basics of claiming back your VAT from Europe.

What Is V.A.T?

Value Added Tax (VAT) is a consumption tax levied on goods and services in many countries across the globe. Over the last decade, legislation in the tax systems of Europe, Canada, Japan and South Korea allow for a refund for the majority of non resident entities, worldwide to a refund of VAT in most instances however, especially in the business world, registration must be achieved prior to claiming back your VAT and, preferably before the purchase of Vat able goods takes place.

Who Is Entitled To A VAT Refund?

Most businesses will be entitled to receive a VAT refund however, as the laws vary from country to country, the best way for you as a business owner to find out the laws as they affect you is to contact your company accountant who, should be knowledgable enough to inform you of what you need to claim back from each of the EU member states where V.A.T has been charged.

What Products Can I Claim V.A.T Refunds For?

Most typically value added tax recoverable expenses can take form as one or more of the following items:

Business Property Expenses.
Transportation Costs.
Inter-company Billing.
Marketing + Promotional Services.
Exhibitions, Conferences + Business Meetings.
Importation V.A.T.
Digital Downloads (Business Related).

How Do I Register For V.A.T?

When a company inside the domestic US conducts transactions in the EU countries where value added tax registrations may be required the registration for the VAT refund should be done prior to the transaction taking place however, on occasions which vary from individual EU member states this registration process may be done retroactively. By becoming registered to claim your VAT back the company is legally required to d the following:

1) Register for the VAT in the EU country where the transaction takes place.
2) Account for VAT on all invoices or receipts issued to your European customers.
3) Deduct the V.A.T incurred from your European suppliers of goods or services.

Value Added Tax – An Overview.

When all is said and done, other than the obvious need to increase your pricing structure for certain global markets registering for and, charging value added tax actually has a great deal of benefits. You now get to claim addition refunds from any expenses that you incur from the day to day running of your business, your promotional activities become vat’able so you can now increase the level of global marketing you do and, claim full value back from the EU member states (where applicable). basically, registering in the EU member state will enable your business to grow on a global scale and, at the same time, afford you the luxury of being able to market your goods and services to a greater client base at virtually no cost to yourself this is a good thing especially when you take a look at the growth that international internet usage is making each month.

Article written by Lee

Designing A 404 Error Document

Date: 2011.02.21 | Category: WebDesign | Response: 0

Designing A 404 Error Document.

Now that we know how to use .htaccess let’s get into how exactly to effectively design a 404 error document page. Here are a few tips when building your document:

Keep The Design Constant.

That is, whatever design your web site supports, consider keeping that design when building your error document. This is not mandatory, however. If you have a good reason to stray from your design, then do so. Otherwise, keep it constant.

Use Attractive Dialog.

Do not use the word error. Error signifies something is terribly wrong, and while that may be so, you should give that information to your visitor in a very friendly way. Instead, consider writing “Sorry, the page you were looking for is not available at the moment”.

Include Contact Information.

Obviously, you want to fix the error, so give the user every opportunity to e-mail you about the error. Some users will not bother to do so, but you still need to give them the opportunity.

Keep The Visitor Moving.

Often, 404 error pages are like road blocks, or brick walls that the user cannot pass through. You need to break through the barriers and allow the visitor to keep traveling through your web site. If your web site supports a search capability, include a form on your error document to let them search for the information they were originally seeking. At the very least, include a link to your home page.

Give Them A Site Map.

When the user clicks upon a page that is no longer available, or was mistyped by the webmaster, consider adding a link to a site map page, or include your site map right on your 404 error document, so the user can get their bearings within your site, and can locate their desired content quickly and easily.

Give Them Help.

List tips on your error document page to help the visitor diagnose the error. For example, ask them to double check the URL in their browser’s address bar. If it’s correct, politely ask them to e-mail you to report the error. Also suggest that they visit your home page (or search utility) to find the information they are after.

List Some Popular Links.

Provide the user with a few links to your most popular content areas of your web site, as it is more likely they were searching for that content than anything else.

As you have seen, error documents are more important than you may think. Merely having a custom error page shows you have put forth effort on your web site and want to help the user find the information they need. Error documents are easy to create and adds professionalism to any web site.

Article written by Lee

Building Your Own Opt In Mailing List

Date: 2011.02.21 | Category: Opt-in Mail | Response: 0

Despite the constant launch of ‘new and improved’ email collection programs one of the more popular emails I receive each month ask how webmasters can actually start their own opt-in email list for surfers. Surprisingly enough, this is a fairly simple process and, should only realistically take a webmaster 10-15 minutes to have an opt-in email script installed.

However, the second type of email I get from webmasters who have already installed one of these scripts is asking how they can ensure that surfers sign up to their lists this is what I will approach in this article.

One of the easiest ways to make sure surfers join your opt0in list is to offer them a financial gain by doing so, I don’t mean you should literally pay them for their email address but, why not offer them something for free? A daily picture by email, free porn site access etc etc.

The next biggest mistake I find are that webmasters simply place a collection box saying something like ‘enter your email address here for our newsletter’ and, lets be honest, it isn’t very enticing. Ideally you need to have a ‘headline’ that will catch the surfers attention and actually ‘make’ them want to join your list. Be specific yet be vague (bit hard I know) and you’ll soon see your list grow from one new subscriber a week to hundreds of them!

The next thing you need to take into consideration is how quickly, not only your site, but the page with your collection box loads, if you are using a pop-up console, make sure it is heavy in text not graphics with the first words at the top not saying ‘free porn’ but a similar meaning text, everyone and their dog has seen the words ‘free porn’ on countless other porn sites. Yours NEEDS to stand out!

You should use an effective title if you are going to be using pop-up windows for your email collection. in the title bar don’t have the window called ‘pop-up’ have it named appropriately for the niche you are trying to collect the surfers email address from. Make it relevant, make it concise.

Balance the collection page, any type of page you build for your site should at least be appealing to the eye. Meaning that your fonts, colors and actual text need to contrast together perfectly. If you do use images on this page try to have them prominent yet not overbearing to the surfer.

Offer a way to close a pop-up if this is what you are using to collect the emails after all, they (the surfer) may decide they don’t want to give you their email until they have seen what your site can offer. In the same way, make sure you have a link from your sites to your collection page so, if a surfer decides they do want to give you their email address they can do it without the need of closing your site and reloading it afresh.

Overall however, the best rule you can follow is to keep to the point and keep it simple. This way you will gain the surfers attention quickly and easily and, the surfer will not be distracted from the main purpose of having them on your site – getting to your sponsor.

Hopefully the information above will enable you to start having some more success with your traffic and, once you have the surfers email address make sure you treat it with the respect you would want your own to be treat with, an email address is a sacred thing to most surfers, if you Spam them daily they will leave your opt-in list quickly however, if you send them a ‘newsletter’ once a week / month filled with relevant information you will soon find your list growing exponentially.

Article written by Lee.