Marketing Anime Sites

Date: 2011.02.22 | Category: Promotion | Response: 0

Anime and the various styles associated with it, such as Hentai, Manga, Comics and Toons is one of the hottest niches on the net.  It is presently experiencing a huge growth, with many of the larger companies launching sites dedicated to the genre.

When someone unfamiliar with Adult Anime and Hentai hears the word Anime, they tend to think in terms of Sailor Moon, Dragon Ball Z, Pokemon or Speed Racer (if they are of my generation.) Make no mistake; what we are discussing today is NOT for children.  Adult Anime and Hentai are as different from the example above as Disney Movies are from HomeGrown Video.

Targeting and marketing to the anime surfer is not that much different from any other niche, with a few notable exceptions.  Taking the time to learn a little about the subject matter will make a difference in your profit margin. Even though you are still selling “sex”, or more accurately “hentai” (more on that later), with anime the “sell” is more in the fantasy aspects than reality. Anime characters can perform any way and do anything that the surfer wants, even the impossible. So you must use more creative text links and graphics to create the right feel for the surfer and lure him in, and not treat the art as if it were just mere cartoons.

True anime fans do not consider anime to be cartoons. You will get fans that like it for its sexual aspects and yet others who have a love of the art form itself.  If you make light of the art or fail to create the fantasy for them, you may lose surfers. Anime is truly an art form; each picture is unique in its beauty and in its style.  Each artist will render a vision of his or her own, and the variety is as wide and varied as one’s imagination.  This is the appeal of anime, that and the fact that in Anime a surfer can have a character created to fulfill his fantasy, no matter how outrageous.

Bear in mind while designing, targeting and eventually linking your anime site, that this particular genre covers all age groups and appeals almost equally to woman as to men. It is also a niche that will attract surfers from many countries. It is extremely popular with your North American surfers, but a great deal of the anime surfers come from Australia, Europe and Japan, for some reason these country’s surfers love their anime!  So make sure to expand the scope of the Search Engines you normally submit to, if you are not already submitting to Japanese, Australian, and other foreign SE’s. A great place to find a list of these SE’s is http://www.beaucoup.com/1geoasia.html.  Don’t forget to look at alternative link lists as well, though many of the “big” list have anime and toon sections, you will definitely want to get listed on lists that are targeted to the niche, some examples would be:

http://www.toonplaces.com
http://www.hentaikitty.com
http://www.hentaiseeker.com

To help you understand a bit more about the Anime niche I have listed some descriptions of common anime terms:

Anime: In the US and many other western nations, it is limited to meaning Japanese animation (AKA Japanimation, although a lot of people don’t like that term). Characteristic features would be large eyes, funky hair colors, and often, er, accentuated physiology. In Japan, anime means animation in general, Warner Brothers, Disney as well as Macross and El Hazard.

The modern-day anime style is an adaptation of Disney style (introduced to the Japanese after WWII, by the American occupation), most notably the large eyes. However, unlike animation in America, animation or “anime” in Japan is not just for kids and the subject matter can range from deep, action packed science fiction stories to slapstick humor to even soap-opera-ish romance. In short, the only real difference between anime and other television shows and movies is that they are animated. While it’s true that in recent years there have been several American animated shows that have been aimed at a broader audience than your Saturday morning cartoon crowd, such as Titan AE, and the soon to be released Final Fantasy, the Japanese have actually been doing this for quite some time.

Japanese law formerly banned the depiction of genitals or pubic hair in art; as a result, most of the true Japanese images you’ll see distributed in Hentai Anime circles have either been censored by the Japanese government prior to distribution or auto censored by the artists themselves in compliance with the law. Underground artists have been known to produce full, all out, no holds barred uncensored works and of course not all Hentai Anime comes from Japan. Artists who were not Japanese citizens were not bound by Japanese law so uncensored Hentai Anime usually came from those countries.. The law has since been repealed. (See the book Dreamland Japan by Frederick Schott for more information on this law.)

Although the law has changed, people’s attitudes are slow to change with it and many Japanese artists continue the practice of censoring or avoiding depictions of the genitals or pubic hair. However, now that it has become legal, such depictions are sure to become more common. Sometimes, net artists will take it upon themselves to uncensor mosaic images, however, it isn’t easy to find someone who does this arduous job well, so even these are uncommon.

Hentai: The classical meaning is “metamorphosis, transformation.” It later came to mean “abnormality,” and in modern colloquial Japanese is used almost exclusively to mean “pervert” or “perversion.” When a woman insults a man in anime, she generally uses on of three terms: hentai, sukebe, and ecchi. Sukebe implies “oversexed” rather than “deviant.” Ecchi can be quite mild in some contexts, comparable to “lewd” or “Fresh!” These three terms are often used interchangeably, especially when someone is stringing together insults.  In adult anime, hentai normally would lend itself to what we consider hardcore images, such as the very popular bondage anime images.  In the Adult market Anime has come to signify more softcore images and Hentai hardcore.

Manga:  This is what comics are called in Japan. The artist Hokusai coined the word manga in 1815, usually translated to mean “irresponsible pictures.”  Traditionally drawn in black and white, sometimes with blue inks mixed in, Manga can be action comics, love stories or even hardcore fantasy.

Doujinshi: Amateur/underground Manga that often parody existing Anime or Manga.  Usually done in small print runs and often Hentai in nature. They are frequently “proving grounds” for aspiring “professional” Manga artists.

Yaoi: Male homosexual relationships, or Anime or Manga stories about relationships between “beautiful boys” (bishounen). Comes from “YA-ma-nashi O-chi-nashi I-mi-nashi” (No climax, no punchline, no meaning)

Shoujo: Shoujo anime is anime originally aimed at young girls. “Shoujo” literally means “little girl”. Shoujo anime includes such series as Sailor Moon and Magic Knights       Rayearth.  Also referred to as Bishoujo, “Beautiful Girl”

Shounen: Shounen anime is anime originally aimed at young boys. “Shounen” literally means “Little Boy”. Shounen anime includes such series as Pokemon, Speed Racer and DragonBall Z.  Also referred to as Bishonen, “Beautiful Boy”.

It is important that you educate yourself on the difference in definitions for the various styles of art.  Using the wrong phrases could attract children to your site and responsible use of terms is extremely important.

As with any Website, knowing your subject matter and the surfers that view it is essential.  This niche is growing more popular everyday.  Many sponsors are realizing it’s potential and adding it to their sites as well as building sites specifically for this traffic.  There are TGP’s and link lists dedicated solely to these sites, and legal content is available. The Anime/Cartoon surfer is an extremely loyal breed; once they discover quality sources they keep coming back.  I hope this   sheds some light on this highly unique niche and that the information will help webmasters market their sites to higher profits.

Article written by Bestat

Content – Keeping your members coming back for more

Date: 2011.02.22 | Category: Content | Response: 0

We know that the first battle for pay site owners is getting the traffic and the signups. But, sometimes this becomes such a focus that we forget the other battle: keeping members interested once you have them. When people pay for a membership to a site they are expecting to get their money’s worth. In return for their monthly fee they are looking for a site that encompasses quality, variety and originality.

As the web grows, so does the online entertainment industry. Four or five years ago there was only a handful of pay sites around compared to the thousands and thousands that are on the net today. Back then, you could literally put any kind of content on your sites and you would have membership, there just was not much choice out there for the connoisseur of porn. Now, potential members are more informed, they know what is out there, they know what they like, and they know what they want to see.

What has to be done to cater to these more discriminating porn shoppers? You have to give them what they want. Here are some useful tips for choosing a content provider and/or content for your pay sites that will keep the members coming back for more:

Go for the exclusive content.

You want to be able to provide your members with something that is fairly fresh and that is not pasted on every pay site on the Internet. The last thing a potential buyer wants to see is a site that is a carbon copy of half the sites out there.

Choose leased content.

Choosing leased content over buying CD’s is a good way to keep your site fresh. Most leased content providers will update their content on a bi-monthly or monthly basis. As well, with leased content, it is just a matter of adding the feed into your site. This alleviates the need for extensive extra graphic design work.

Have a wide variety of content.

Make sure that your site has a little bit of everything a potential member could want: pictures, videos, live feeds, etc. The more you have the better. Many content providers have great package deals available that will include all of these things all set up and ready to put on a site.

Choose a reputable content provider.

You want to make sure that when you choose a content provider that you do not just go for the best deal out there. You want to also look at things like: how much bandwidth they provide, what their technical support is like and last but not least, do they have good customer service.

These are just but a few helpful suggestions to follow when choosing content for your pay site. There are certainly many ways to achieve a high rate of member retention. One thing that many of our customers tell us is that they find that having a least one voyeur feed on their site great for keeping the members coming back for more. Laura’s Condo, one of our voyeur feeds, has one of the best member retention rates around. Visitors get attached to the girls, develop a rapport with them and they do not want to lose that. Hence, they will keep renewing to be able to keep their relationship going with their favorite girl.

The number one thing that pay site owners must remember is that members equal money and in order to keep the cash flow rolling in they must keep the members interested and give them what they want. By spending a little extra money to get high quality exclusive content, you will actually be putting more money in recurring memberships back in your pocket at the end of the day.

Article written by Meredith Murray

Article Writing For Publicity And Credibility

Date: 2011.02.21 | Category: Writing | Response: 0

If you’re looking for a powerful way to get free publicity and build your credibility at the same time, then writing articles may be your answer.

If you’ve been on the Internet for a while, you’ve probably subscribed to a few ezines including this one, hopefully. Many ezine publishers will include an article written by a guest author. At the end of the article are a few lines of text about the author referred to as bylines or resource box. These lines of text are basically just an advertisement for the writer. They usually contain a couple of lines about the author and a web address.

The writer gives the publisher permission to publish their article, free of charge, in exchange for the publisher including the author’s bylines.

By writing articles and allowing them to be published, your articles will have the potential to be viewed by millions of Internet users. They may be published by several ezines with subscriber bases of a few hundred to several thousand. In addition, they may be displayed in ezine archives or on high traffic websites.

Most ezine publishers prefer short articles between 500 and 750 words. Short “tip” articles of just a couple of paragraphs are also very popular. Articles should be formatted to 65 characters per line or less, including spaces, and written in short paragraph sections.

When you begin writing your article, avoid using your standard word processing programs, as they do not allow for proper formatting. Instead, use a text editor such as Notepad. It should already be installed on your desktop.

When you begin typing your article, use a hard carriage return (hit enter) when your text reaches 65 characters, including spaces, and leave a space between your paragraphs. This will enable publishers to easily copy and paste your article into their publication. By taking the time to properly format your article, you will increase your chance of being published significantly.

Most publishers receive many article submissions each week and only select a few to be published. Here are some basic guidelines to assist you in getting published:

(1) Make sure you follow the publishers’ submission guidelines. Articles submitted to publishers that don’t follow the submission guidelines will most likely be deleted.

(2) Make sure your article is properly formatted.
Publishers won’t take the time to format your article.
They’ll simply delete it and move on to the next article submission.

(3) Keep your bylines down to 6 lines or less.
Publishers will not publish articles that contain excessively long bylines.

(4) Select a descriptive title to intrigue your readers.
Use a powerful headline that demands attention and try to keep it all on one line.

(5) Use proper grammar and spelling.
Publishers will not take the time to edit your article. Make sure you read your article several times and use spell check.

(6) Avoid articles that are nothing more than a sales letter.
Publishers want quality content and will simply delete an article that is written like a sales letter.

(7) Avoid referring readers to an affiliate URL.
Articles containing affiliate links may make your article appear to be biased and untrustworthy.

(8) Write your articles with a sincere desire to teach and inform. Talk to your readers and share your expertise.

Once you’ve written your article, you’ll need to develop a list of publishers that may be interested in publishing it. The best way to accomplish this is to display your articles on your website. Place a subscription box on each of your article pages to enable your visitors to subscribe. This list should be used to send your new articles to your list of publishers.

Of course, you are already in one of the right places to start, we are always looking for industry related articles so, if you been given the motivation by reading this article to give it a try why not submit one to us for publication?

Writing and distributing free articles on the Internet will be one of the best promotional decisions you’ll ever make. Not only will it provide you with free publicity, but if your articles are good, you’ll become a trusted professional in your area of expertise.

Article written by Lee

Mirroring Adult Sites – Stage Three

Date: 2011.02.23 | Category: Promotion, Tutorials | Response: 0

So we hit stage three of our tutorial in this stage we are going to make some pages for our top 5 AVS systems. However, as we did in the last tutorial with the new TGP galleries we created we are going to use the same content and same pages that we have already built. On with the tutorial…

Anyone who build AVS sites will know that you need to have a standard site layout. This usually consists of an entry page (or a warning page), a navigational page (or in our case our menu.html page) and some gallery pages.

So the first thing we need to do is open up the warning page. Once this page has been opened we now need to do some editing of the page, what I would suggest is moving the warning text to the lower half of the page and at the top making some ‘juicy’ sales text, depending on the niche you are targeting with this site you may also like to add a couple of the original thumbnail images at the VERY top of your page however, these should NOT be linked to the full size image.

Once you have edited your page to a reasonable standard for the AVS you now need to save this page in the /FreeSite/AVS/ folder that you originally created on your HD. I would suggest saving the page as something like avs1.html or the name of the AVS you will be using this page for.

Once you have done this you now need to duplicate this page but save it as a different name in again, in the /FreeSite/AVS/ folder so you will end up with avs1.html, avs2.html, etc.

At the moment these AVS pages have no AVS script on them so, we need to visit the AVS system we are going to be using and fill out the details to have the AVS generate an AVS signup page script for us. Once we have the coding that the AVS provides we now have to place this on our avs1.html page. You should repeat this for each of the AVS’s you wish to use and save each instance of the generated AVS script to a separate AVS*.html page.

be aware, that when you are putting your information into the AVS to generate the script, you should enter the ‘members area url’ as the page we created for our navigation so, the AVS script location will be /FreeSite/AVS/avs1.html and, the members area page will be, /FreeSite/Menu/menu.html.

Once you have placed the script on our avs.html pages you should now have the following sites ready:

1) 50 Pic Free Site With Pics On HTML Pages.
2) 5 TGP Galleries With Pics On HTML Pages.
3) 5 AVS Entry Pages.

Now we are starting to see how using one set of content can amount to a mass of sites all of which can be sending traffic to our sponsors and, to our surfer trap.

This is where stage three of our tutorial ends however, in our next tutorial we will continue to make some more sites and in an effort to get some traffic we start to play with the ones we have currently created.

Article written by Lee

Do You Keep The Surfers Attention?

Date: 2011.02.22 | Category: Traffic, WebDesign | Response: 0

A new discovery says that people are born to respond to information a certain way. It also indicates that when we use our in-born or natural style to process information, we relax and feel good. The same research also indicates that 92% of thousands tested have changed that style to one they think works better. The change causes stress. So 92% of the viewers of your site are stressed. Because people often visit your site and click off almost instantly, you face the problem of getting their attention and keeping it long enough to persuade them to buy.

The fact is that people today have shortened attention spans. If you don’t get them in the first few seconds, you lose them! You can either build a terrific web site — or just end up with “click thrus.” Many site owners think it enhances a site to add animation or cool sounds. But the answer is to make your site appeal to the individual. Great sites of the future will know how to “individualize” their message.

Even though we all have to learn how to use a computer, high tech has not made people think the same way. You are not battling high technology; you are fighting to keep the attention of three (3) basic in-born styles. This may sound overwhelming, but it is really a simple matter of anticipating a viewer’s response before he or she gets to your site. Anticipation of responses makes or breaks your site.

So how do you anticipate how a viewer responds before it happens? It is really simple. You start by learning how you personally respond to information. Why is this the beginning place? It is because you and the way you react when receiving or giving out information influences everything about your site. Next you learn about the other ways people respond to information. It is easy to begin anticipating reactions as you get a whole new perspective on how people are born to process information. Things start to make sense to you and people are no longer such a mystery.

These conclusions are drawn after over 20 years of research. The research verifies that it is possible to appeal to most views rather than 2 – 4 in a thousand. So, when someone tells you how to write killer copy, or make your site jazzy with new technology, you are hearing from only one of the basic in-born styles. Take everything with a grain of salt until you evaluate it according to the simple guide that lets you appeal to ALL styles rather than only one.

Article written by Lee

Guaranteed Marketing – Power Words

Date: 2011.02.22 | Category: Search Engine Optimization, Writing | Response: 0

How many webmasters do you think actually pay attention to what they are writing so far as their sales copy go? Furthermore, if you actually think about it, how much time do you put into choosing the words in which you use on your websites? With the help of this brief article hopefully, you will start to choose the words in which you use a little more carefully, let me explain.

Power Words – What Are They?

Power words are a set of roughly 10 words that can invoke interest in a person, object or, in our case, a product which we would like to sell however, they are also much more than that. When used in the correct manner power words can become a webmasters greatest selling tool. However, everyone has their own unique set of power words that will appeal to them over everybody else, the good thing is, for the most part there are at least 25 words which almost everybody will look positively towards.

Power Words – The List.

The following list is compiled from research at Yale University consisting of the most popular power words amongst a demographic of 1000 individuals of mixed sex. The words are, Discover, Easy, Guaranteed, Health, Love, Money, New, Proven, Results, Safety, Save and, You. By using these words in a variety of ways when writing our sales text we can almost be certain that we will keep the surfers attention and enable us to put the power of our marketing to good use.

Power Words – Uses.

As already mentioned, the best use for the most common power words on our sites is to use them within our text links either at the start of the sentence or, the absolute end. Take a look at the following example to see what i mean.

1) High Converting Affiliate Program.
2) Guaranteed To Convert Your Traffic.
3) Turn Your Traffic In To Cash – Guaranteed.

You can see from the three examples above the the first example doesn’t really catch your attention whilst examples number 2 and 3 somehow seem to pull you into the ‘spirit’ of the site itself without even knowing what affiliate program it is.

By using this power word marketing technique as often as possible on your text links you can not only give your site visitor information but, compel them to click on your link.

Power Words – An Overview.

Hopefully you have seen from this brief article the ways in which power words can improve not only your text links pulling power but also how with the right marketing combination you can also use them to increase your sales.

Article written by Lee

Thumbnail Preview TGPs And The Gay Market Place

Date: 2011.02.24 | Category: TGP | Response: 0

One of the latest crazes to hit the gay adult market from a webmasters point of view is that of the thumbnail preview TGP and, more surprisingly than this is the fact that this new breed of gay adult TGP seems to attract more traffic than the standard format TGP ever did so, what is a thumbnail preview TGP and just how do you go about making one of your own? This is what we will investigate in this article.

Thumbnail Preview TGP Basics.

A thumbnail preview TGP is just as the name suggests, a standard TGP with one main difference, the TGP itself doesn’t list gallery descriptions rather a small preview image of the content placed on each of the galleries submitted. This thumbnail preview is usually size between 100×100 pixels and 60×60 pixels in dimension however, the thumbnail preview size can be determined by the webmaster owning the TGP.

How Do I Start My Own Thumbnail Preview TGP?

In order to start your own thumbnail preview TGP you will need a couple of things, first and foremost, a domain name to run it on, the current trend in the gay marketplace is to name your TGP something short, memorable and, well, brand able so, the domain name you choose for your TGP should take all of these aspects into consideration. The next thing you will need in order to run your own gay thumbnail preview TGP will be the script which you use to manage the TGP itself, for this purpose I would highly recommend Autogallery MySQL from http://www.jmbsoft.com it is affordable and, easy to maintain which is a must if you are wanting to run a sizable TGP. One other thing that you may also like to consider investing in for your thumbnail preview TGP is a design, in fact, most of the ‘good’ thumbnail preview TGPs whether they are focused in the straight or gay market, have a clean, almost pay site quality design aspect to them. Of course, you do not need to keep up with the joneses however, if it works for other people, then why not see if it will work for you also?

Thumbnail TGP Structure.

So you now have a domain and have purchased the script and / or design that you want to use on your thumbnail preview TGP what next? Well first things are first, you should take a look at some of the other sites that currently exist and see how they do things, find out what things you feel they are doing wrong and, capitalize on that.

You should also make some decisions now as to the look and feel you want your thumbnail preview TGP to have, how many galleries are you going to list on the front page each day? Will you be utilizing the archives feature of your TGP script? What limitations do you want to put on submissions from other webmasters? These are all aspects of running a TGP that you need to think of prior to opening your site up for general submissions.

In general however, you will find that most thumbnail preview TGP sites will have roughly 100 thumbnail images on their front page of the site with any additional galleries being listed in their archives section again, you should decide on how you want to maintain your own site.

Getting Traffic To Your Thumbnail Preview TGP.

Now you have hopefully set your thumbnail preview TGP live you need to do one final step in making the TGP itself a huge success, get the traffic flowing, one of the best ways to do this, as with any other type of site is to ask your friends and associates to trade traffic with your site however, should this not be an option then you should use more conventional methods such as submitting galleries to other TGP sites ensuring that you use a recip to your TGP on each gallery as well as utilizing other forms of traffic such as cheap brokered traffic, top lists, web rings and, even counters, within a month or so you will soon start to see a steady flow of new webmaster gallery submissions and, with each new submission comes more traffic and ultimately, more income from your site.

Article written by Lee

Community Forum Scripts

Date: 2011.02.21 | Category: Scripts | Response: 0

Whether you have little or much traffic one thing that will enable you to benefit greater form this traffic is giving your surfers the sense that they are part of a ‘community’ much like the message boards built around adult webmasters have the feel of a community to them your surfers will end up staying around a lot longer if you can give them a reason to come back to your site over anyone else’s.

That said, one of the main factors in starting your own little porn community is the need to have a place where all the ‘action’ take place. What better way than you own message forum.

However, we hit our first problem, having never thought about starting a forum up before you wouldn’t know where to go to look for scripts or, what the best one is. That’s the reason behind this little guide.

Below you will find a short breakdown of the more commonly used message forum scripts along with a short list of features each one has to offer you when choosing to build your own online community.

VBulletin http://www.vbulletin.com

This is actually quite a good forum script, most of the main forums on the web use either VBulletin or PhpBB when it comes to threaded forums. VBulletin uses MySQL and .php to run the actual forum and, set-up of it can become a little tricky if you want to customize it to your exact needs and color scheme. That said, once you overcome the initial complications in setting the forum script up it is easy to handle and, with a price tag of only $160.00 its an affordable option for many.

Ultimate Bulletin Board http://www.infopop.com

Unlike VBulletin UBB uses Perl programming for the forum script which, means you can install it on any cgi enabled host. However, the one main drawback with this script is that it uses flat text files to store all the data which, can sometimes bog down your server with unnecessary file calls. The cost of $199.00 however can be a bit to expensive for most webmasters.

Ikon Board http://www.ikonboard.com

Ikon board is a nice little threaded forum script and, the fact that it is free to download makes it even more so however, even though it uses MySQL for the backend or, choose to store your data in flat text files this script just seems a little to ‘basic’ looking for my personal taste. That said, there are many types of site using IkonBoard so the script must be good enough for them to be using it. Then again, maybe its the price tag of $0.00 that has made this a popular choice.

PhpBB http://www.phpbb.com

PhpBB is probably the most well known free forum script on the web today, its easy to customize (within reason) supports php and MySQL functions yet seems to offer nothing in return. The basics of a forum are there however, every webmaster and their closest friend seems to be using this script. The whole idea of building up a community is so that your site can stand out from the crowd, in my humble opinion, the script does what it is supposed to but, it doesn’t offer any redeeming qualities to your site.

Site Net BBS http://www.focalmedia.net

Sitenet BBS, formally known as Netboard, is probably one of the better Perl based forum scripts on the market, it price tag of $69.00 makes it an affordable choice for almost everyone and, the installation process itself is VERY simple to understand. The one drawback that i have found with this forum script however is that it stores the data in flat text file which actually slow the server down quite a lot making connections to the forum time-out on numerous occasions. However customization of the script is very easy using only HTML based templates you do not need any additional programming skills and, it has a nice interface with a few good features. For the price it is well worth a look. They also offer a freeware version however the links on the bottom of the forum become annoying after a while.

In summary there are a lot of popular forum scripts available for webmasters to start using some are free other require payment ALL have a range of different functions available in them.

Before looking at installing any of the scripts you should always try a demo first to see which one has the features and benefits you would like to offer your community members.

If you can get your base community built up on a forum they enjoy using then all the rest of your marketing should pay off in dividends long term.

Article written by Lee.

Designing Your Site With Link Popularity In Mind

Date: 2011.02.21 | Category: Traffic, WebDesign | Response: 0

To get good traffic, your website needs to be popular, to be popular, your website needs links, to get links, your website needs to be popular. Annoying isn’t it

Almost everyone agrees that link popularity is critical for your website’s visibility, traffic, and thus successfulness. It is something you need to have. As I pondered the ways of establishing and improving one’s “popularity”, eventually all come back to one central issue, your website must be designed to be popular.

Link popularity is a basically the measure of links pointing to your website and is meant to be a measure of the best websites. Theoretically those websites that have the most links pointing to them must be important and thus worth the visit. Unfortunately, there are a lot of folks out there that have created programs to “boost” your popularity artificially and all they have done is create Spam and muddy the overall picture. The search engines and directories are keeping a close eye on these programs.

Design: When getting a request or thinking about making one for a link exchange with a website, look thoroughly over the website first. The website’s theme or topic and general layout is the first thing to look at. Sites with themes or topics that are related to or compliment yours should be your main link partners. You do this to get targeted traffic.

Just as you evaluated someone’s website, others will be doing the same to yours. Make sure you know what your theme or topic is and that it clearly encompasses the whole website. Stay focused; do not try to cover everything.

Next, check out the links page or resource area. If they do have one, is it easy to find within the site? Does it seem to be part of the site or just a page off to the side? Are their linking rules available, clear, and easy to follow? Do they accept links from any website or are they choosy? Being part of someone’s well constructed links program, no mater what size, can be a very beneficial thing indeed.

Again, the same goes for your website. You want to let other webmasters know that you want to exchange links and which type of website you will accept requests from. Make it easy for others to link with you.

The last set of questions to ask yourself about any website is:

Is it easy to navigate
Does it have too many graphics (slow loading)
Is it pleasant to the eye
Does the information seem to be organized in a logical fashion

What has been covered so far deals with what the visitors see; if visiting the website is a pleasant experience then people will stay and look and possibly come back. The final area to cover is what the search engines see.

The underside (the source code) of the website is just as critical when designing or linking with a website. The search engines are the ones that read this and if it is not done properly then the website can not succeed. Below are a few things you need to consider in your source code and any potential site that has asked to be linked by you.

Does the website contain frames
Does it use the headers, titles, meta-tags, and alt tags properly
Do the keyword location(s) and density seem appropriate and “optimized”

The latter two issues mentioned above are critical, for they are the backbone to traffic production.

Content: The information you have is just as important as how you set it up on your website. The more popular websites or the ones with good link popularity are those that have valuable information or resource(s) for its audience after all, they fill a niche! People will visit, stay, return, and recommend a website if it has the content they want or need.

“Content is king.” A well-designed and organized website might look good but if it does not deliver anything of value, it will not be successful. Whatever subject matter you have on your site, make sure you have something of interest and importance to add to the subject, if you do and you promote it well, you and your site will be successful. In this context, it (content) does not just refer to images, why not add some stories or interesting links to news articles to improve your sites ‘popularity’.

In addition to information, resources like mailing lists, surveys, polls, classified ads, forums, etc. are all things if used appropriately can add value and fresh content to your website which, in turn will assist you in interacting with your sites visitors.

In conclusion: Take the time to design and optimize your website properly for the search engines. Make sure you have something of value or importance to add to whatever area your website is in. Provide resources and other tools, which your visitors could use and will make them come back. Be proactive and interact with your visitors. Websites that are dynamic and active are the best ones. All of this might take a little more time to get your website up and running, but it will be worth it.

For yours or any website to be popular, it needs the links and to get the links, it needs to show the other webmasters that it is worthy of a link. It seems everyone today has a website, but not everyone has put together a website that adds value to the Internet community. Take a critical look at your website and any website you might link to and ask yourself…………….

Would you bookmark it?

Article written by Lee

Gay Online Dating – Offering Your Surfers An Alternative

Date: 2011.02.22 | Category: General | Response: 0

Whilst adult websites remain the most highly concentrated method of making money for affiliate programs we have slowly started to see a trend over the past few months of affiliate programs adding a new kind of site to their regular lineup, online dating sites however, as webmasters working in the adult industry how can we successfully market these sites on our existing traffic base? This is what we are going to look at in this article.

Gay Online Dating – Some Facts And Figures.

As mentioned above many affiliate programs now offer some form of online dating site whether it is for gay men and women or for their straight counterparts there is very little mentioned about the target audience these types of site attract so, with that said lets look at some figures from a recent Nielsen report in respect of online dating sites.

The online dating market is expected to grow to become an estimated $642 Million dollar industry by 2008.

On average, a user on a dating site will spend 1hour 45 minutes on the dating network itself.

The highest ranked age group (27.64%) for online dating sites is between the ages of 35 and 44 years old.

Men are more likely to a) Browse online dating profiles, b) Post a profile on a dating site, c) Respond to a dating profile and, d) Pay for access to a dating site than women.

So what does this mean for us marketing our sites to gay men and women well, straight off the bat you can see that there is going to be a considerable boom in the online dating world and, with that boom will come a rather satisfying chunk of change also, the age group that spends most time on a dating site as mentioned above is also within the demographical group for the ages of gay online surfers. In addition, males as mentioned, are also more likely to respond to, post, browse or, more importantly here, pay for access to an online dating site making this an ideal opportunity for those of us who actively promote a gay site lineup to start supplementing our income by offering our surfers access to dating sites too.

Gay Adult Dating – Affiliate Programs.

So now we have the figures where do we go to find a gay adult dating affiliate program? Well, there are a couple of options for us, there is the highly recognized outpersonals.com as well as the gay.com dating area however, surprisingly enough, the more ‘mainstream’ dating sites such as date.com, match.com and even adultfriendfinder.com all have sections within their sites for gay men and women as well as gay specific tour pages and promotional materials.

Gay Online Dating – Where To Market Our Sponsor.

As with any type of new affiliate program the best way to start marketing them is to place a link on a less prominent page of your site so as to not send your high converting traffic off to a sponsor that may not work for you however, if you have a good network of sites then you might like to try adding your newly found dating affiliate program on your sites ‘exit’ links or even create a TGP gallery specifically for your dating sponsor utilizing softcore content. Also, one thing that I have personally found is that using text links always garners more clicks thru to the dating site than a regular button or banner so again, this may be something you would like to try. In essence though, first test your gay dating sponsor on a minimal traffic source to see what effect it has on your overall site then, once you have ran a test period you can adjust your marketing efforts appropriately.

Gay Adult Dating – Recap.

As we have seen above the marketplace for online dating is going to grow to a multimillion dollar industry and, whilst we already know that gay surfers are more affluent and willing to spend money if we can match our sponsors to the type of site they are looking for, why not also offer them an alternative to porn? Many webmasters often overlook the basic principles of marketing that is to say, don’t just give a potential buyer one option but rather, give them several options, by utilizing dating affiliate programs on our sites we are not only giving the surfer an option but, are also giving us a potential opportunity to make more money.

Article written by Le