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Building A Surfer Trap – Stage 3
Building A Surfer Trap – Stage 3.
You should hopefully by now have a basic looking surfer trap ready on your server and on your hard drive.
Now we need to start to ‘dirty’ this surfer trap up a little.
We have already added 1 pop-up console to each of the FPA’s including the Multi-Site FPA.
For the next step in this ‘dirtying’ process we need to add some additional links onto each of the FPA’s including the Multi-Site FPA.
On the FPA’s what you need to do is create a ‘no thank you’ link so, if your surfer does not want to visit the site for the FPA you have sent them to you can send them to an alternative.
This no thank you link can go to one of two places, you need to decide where you feel the traffic can be best utilized however, from my experience i would highly recommend using this first method:
Link the ‘no thank you’ text on each of the single site FPA’s to another DIFFERENT niche FPA in your surfer trap so, as an example, if your surfer is on the All Petite FPA in your trap, the ‘no thank you’ link would lead to Just Toon’s. If they decide not to go with the Just Toon’s site, the ‘no thank you’ link on this FPA would go to Gay Ultra and so on, you need to ensure however, that the ‘no thank you’ link goes to a completely different niche to the one of the FPA the surfer is currently on.
The second option you have is to link the ‘no thank you’ text to the ARS POTD (picture of the day) program. This will be your last chance at selling the surfer to one of the ARS pay sites.
In addition to the ‘no thank you’ link on each of the FPA’s you also need to add a small table to the Single-Site FPA’s. ideally this should be four columns across and 2 rows down. This will give you 8 places to put a one or two word link going to another different niche FPA than the one the surfer is currently viewing however, you also need to ensure that these 8 links are going to a different FPA than the ‘no thank you’ link you have created.
The above stage is where we could potentially start to lose people in the instructions therefore if you have ANY questions or queries regardless of how small they may be please post on the forums.
This stage should hopefully only take you a couple of hours to complete and, once you have tested all of the links and uploaded the FPA’s to your server you are all set for the next MAJOR step in this project…. Generating Fresh Traffic.
Article written by Lee
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JavaScript Know How
JavaScript can be one of the most useful additions to any web page. It comes packaged as standard in Microsoft’s Internet Explorer and, Netscape Navigator and allows webmasters to perform field validations, mouse-over’s, pop ups and a whole entourage of other nifty little features on our sites.
In this article we will show you how to:
– Display the browser name and version number
– Change the text in the status bar of the browser
– Use an input box to get text from the user
– Use a message box to display text to the user
– Change the title of the browser windowBefore that, however, we need to know how to setup our web page so that it can run the JavaScript. JavaScript code is inserted between opening and closing script tags: <script> and </script>, like this:
<script language=”JavaScript”>
–> JavaScript code goes here <–
</script>
These script tags can be placed anywhere on the page, however, it’s common practice to place them between the <head>and </head> tags. A basic HTML page that contains some JavaScript looks like this:
<html>
<head>
<title> My Test Page </title>
<script language=”JavaScript”>function testfunc()
{
var x = 1;
}</script>
</head>
<body>
<h1>Hello</h1>
</body>
</html>For the examples in this article, you should use the basic document format I have just shown you, inserting the JavaScript code between the <script> and </script>tags. When you load the page in your browser, the JavaScript code will be executed automatically.
Displaying the browsers name and version number.
The “navigator” object in JavaScript contains the details of the user’s browser, including its name and version number. They can be displayed in a browser using the document.write function:document.write(“Your browser is: ” + navigator.appName);
document.write(“<br>Its version is: ” + navigator.appVersion);I run Windows 2000 and Internet Explorer version 6, so the output from the code above looks like this in my browser window:
Your browser is: Microsoft Internet Explorer
Its version is: 4.0 (compatible; MSIE 6.0b; Windows NT 5.0)Changing the text in the status bar of the browser.
To change the text in the status bar of a browser window, just change the “status” member of the “window” object, which represents the entire browser window:window.status = “This is some text”;
Using an input box to get text from the user.
Just like in traditional windows applications, you can use an input box to get some text input from the user. The “prompt” function is all you need:var name = prompt(“What is your name?”);
document.write(“Hello ” + name);The prompt function accepts just one argument (the title of the input box), and returns the value entered into the text box. In the example above, you get the users name and store it in the “name” variable. You then use the “document.write” function to output their name into the browser window.
Using a message box to display text to the user.
You can display a message box containing an OK button. These are great when you want to let the user know what is happening during their time on a particular page. You can use a message box to display the “name” variable from our previous example:var name = prompt(“What is your name?”);
alert(“Your name is: ” + name);The “alert” function takes one argument, which is the text to display inside of the message box.
Changing the title of the browser window.
To change the title of a web browser’s window, simply modify the “document.title” variable, like this:document.title = “My new title”;
One bad thing about the “document.title” variable is that it can only be manipulated in Microsoft Internet Explorer. Netscape’s implementation of JavaScript doesn’t allow for modification.
In Closing.
As you can see from the examples in this article, JavaScript is a powerful scripting language that can be used to enhance a visitor’s experience with our site. However, you shouldn’t use JavaScript too much because in some cases it can annoy visitors and send them packing before your site even loads!Article Written By Lee
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Gay Industry Networking – The Gay Boards
Gay Industry Networking – The Gay Boards.
With so many ways for webmasters marketing straight sites in the adult industry to network I started to look at the various alternatives available to those webmasters who market gay sites to network and, although there are a few different ones about, they still seem to be few and far between.So What Boards Are There For Gay Webmasters?
Presently, to my knowledge there are four dedicated gay boards that webmasters can utilize for networking purposes in the adult industry with several straight orientated resource sites having a gay board also these are as follows:The Gay Boards:
Rock Me Hard
Triple X Gay
Gay Webmaster Chat
Gay Wide WebmastersThe Straight Sites With Gay Boards:
Obviously my favorite is The Gay Board at Gay Wide Webmasters but i am slightly biased towards that seeing as its one that we own privately however, the other boards are almost certainly worth a visit in addition to the GWW community forums.
So what do these gay boards offer those marketing to the gay surfer that the straight boards cant? Simply put, it can offer you a place to network without fear of ridicule from your colleagues and peers in addition you will find that a lot of these gay boards have a wealth of information about the gay market being posted on them on an almost daily basis.
It is also worth mentioning however that just with the numerous straight orientated message boards, the gay boards do have their own individual feel to them, for example, Rock Me Hard is what I would personally classify as a ‘fun’ board and Shelmal does a great job keeping the spirit of the board going likewise, Gay Webmaster Chat is more a board geared towards webmasters who operate traffic sites such as TGP’s and Link Lists which becomes apparent after reading a few threads. Gay Wide Webmasters is more a board with a wide reach but, primarily, it is a business orientated gay webmaster community and Triple X Gay, because it is fairly new is still, imho, trying to identify the direction it wants to take but non the less, a lot of the forum members posting there also post on GWW.
The Gay Board – An Overview.
When all is said and done, no matter whether you are gay, straight, black, white or any other demographic, focusing your attention to one type of board can become counter productive after a while, I mean how often can you hear from the same people over and over again before being given the same information again and again? Diversify your posting activities to include some of the gay market community forums and at the same time, you will also diversify your business knowledge which, im sure you will agree, is good for everyone, especially you and your bank account.Article written by Lee
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Quick Loading Pages Plus Saving Bandwidth
Have you noticed how many of the sites out there are trying to make themselves look better than they actually are by using heavy graphics and media files? The fact of the matter is this, most surfers who visit your we pages are viewing them on a screen that is between 15 and 19 inches wide, can only see 216 colors and, are on a connection of 33.6 kb per second (If they are lucky).
What Does All This Mean?
What does this mean to you as a webmaster? Simple, try this test.Connect to the internet on a 33.6 connection, type in your url and, hold your breath. Does the page load before you need to start gasping for air? If so then you are designing your sites correctly, if not, your pages are far to big in file size.
I’m pretty sure that some of you can hold your breath for a long period of time so, here is a basic rule of web design. Your pages should, be no larger in file size than 50k in fact, I would even go so far as to say try getting your pages under 30k in size.
How Can I Get It Under 50K? 30K?
First, all your graphic images should be as small as possible. Try to get them smaller than 4k. Going up to 6k is reasonable. When designing a graphic for the web site keep in mind the number of colors being used.I know, from designing banners myself, it was hard for me to go from millions of color to only 216. Yes, 216 is the number of colors you have on a web safe color pallet.
Use solid colors when designing your image. PhotoShop has made the gradient such a popular tool. It looks good to fade things in and out. I always see a background border made up of this gradient. I always right click on that image to see the size. The 8k-12k is not worth the space. The problem with the gradient is it uses many colors and dithering. Both take up big time K. The more color you have in an image the bigger it’s going to be.
Use design more, graphics less. For a web page to be successful it needs to download quickly and look good.
Here is the dilemma download quick or look good? Instead of designing graphics and taking pictures and turning them into jpgs to make your web page look good, try using color schemes. Use cell colors to make borders. Use the negative space on your web site. What is not there is just as important as what is there.
Remember sometimes less is more. When in doubt think of a typical visitor coming to your web page. Would that extra graphic sell them or keep them coming back again and again. If the answer is yes, by all means keep it. If the answer is “well maybe” or “it just looks good there”, yank it.
Your surfers will appreciate not waiting more then they have to. The web is here to make our life easier not to sit in front of a screen waiting for heavy web pages to download.
Article written by Lee
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Outsourcing – Becoming More Profitable Online
As webmasters we already do a lot of outsourcing from hosting our sites to design and marketing to getting traffic which we send to our sponsors. However, many of us are missing out on opportunities to outsource even more of our work and, by missing these opportunities, we are losing money.
Outsourcing work can consist of anything from translations, design, scripting, marketing, seo, site submissions and pretty much anything and everything in between.
However, before we outsource some work to others there are several factors that need to be taken into consideration these are what will be addressed in this article.
Cost.
Ensuring we work ‘cost-effectively’ is one thing we all want to do, we need to make a profit whilst still being able to develop our business further. One good way to find out if the costs of outsourcing outweighs the cost of keeping the work in house to make a simple list of both the time and financial involvements both in and out of house. For example, in house you may have employees that need paying to do the work, you will almost certainly need to spend a lot of your own time on the project and, more likely than not you will need to research the work you want to undertake, all of this can become costly when looked at in detail a good reason to outsource your work to another company or individual.Benefits.
How will outsourcing benefit you and your business? As with the cost example above make a list of things that will benefit you from the time saved on the project to the monetary benefits of outsourcing the work and the completion times often, by outsourcing your work you can have it done in much less time than if you handled it yourself ‘in-house’ so to speak.Flexibility.
What are the indirect benefits of you outsourcing your work? Not necessarily the money saved but more along the lines of time management. if you give a designer a list of ideas and suggestions you WANT your work to have, chances are, they will get it right the first time whereas, if you amble along experimenting with what you actually create you may, in effect, take much longer to complete the task in hand. By saving yourself time what else can you get done, whether it is building more sites or marketing your existing sites further the indirect benefits all weigh up more often than not, these benefits will be favorable to outsourcing the work.Risk.
This is probably THE most important thing to take into account when considering outsourcing your work, what happens if, you pay for the outsourcing and, overnight the company who is doing the work for you goes out of business? What happens if someone you have in your employ decides that they would rather be doing the work rather than you outsourcing it? Financially can you afford to outsource the work? All of these factors need to be considered before undertaking any form of outsourcing.Basically, what I am trying to tell you is that, if you spend a few moments actually running the numbers as oppose to the ideas you have in respect of your workload you will see that outsourcing can be come a valuable asset to your business and, more importantly, your bottom line profits.
Article written by Lee
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Building A Surfer Trap – Stage 2
In the last tutorial we hopefully got the foundations of our surfer trap laid and in this stage, we will start to put this thing together.
Ok the first step of stage two of building your surfer trap is to start linking each of the individual FPA’s to your Multi-Site FPA.
The easiest way that I have found to do this is to give each FPA its own sub directory on your server and have the html page named index for each of the single site FPA’s.
So for instance, if you have the site All Petite on your Multi-Site FPA you would link it to:
mydomain.com/all-petite/
Or whatever you called the sub directory for the All Petite single FPA.
Now, once you have linked these single FPA’s to your Multi-Site FPA we need to start ‘playing’ with them once again.
You should now have copy’s of your single site FPA’s and Multi-Site FPA on both your server and Hard Drive.
Take the copy’s you have on your hard drive and add a small NICHE pop up console to each of the single site FPA’s AND the Multi-Site FPA.
I would suggest making 6 NICHE consoles.
These consoles should be pure text and nothing else.
Each of the links on this small console should link to a different niche of your single site FPA’s I usually go with one link for each of the following niches…
Gay
Mature
Teen
Fetish
Hardcore
AsianPlus, I usually add a link at the bottom of my console which goes to the POTD program.
Once you have these consoles built you should upload them to their OWN sub directory on your server, I would suggest calling this directory ‘consoles’ and calling each of the niche consoles the name of the NICHE they represent.
So, you should now have the following on your HD and on your server:
1 Multi-Site FPA
50 or so Single Site FPA’s (All Linked From The Multi-Site FPA)
6 Small Pop-Up Consoles (Popping Only One On The Multi-Site FPA and The Single Site FPA’s, each different niche Single Site FPA pops a different niche console however.)You now have to check that your surfer trap is working so far.
Article written by Lee.
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New European V.A.T Laws – Are You Prepared?
Under a new law that has been passed in the EU from July 1st 2003 any internet based company selling services or goods to customers inside the EU will have to pay the member state of their customer/client the equivalent V.A.T (Value Added Tax) Rate.
This in itself is not a big problem, online business have been paying taxes for many years, the problems start to occur when you take a look at the current state of the V.A.T system in the EU state members on an individual basis.
The following list shows the percentage of V.A.T that you will need to add to your clients bills if they are located inside a member state of the EU:
Austria – 20% VAT
Belgium – 21% VAT
Denmark – 25% VAT
Finland – 22% VAT
France – 19.6% VAT
Germany – 16% VAT
Greece – 18% VAT
Ireland – 21% VAT
Italy – 20% VAT
Luxembourg – 15% VAT
Netherlands – 19% VAT
Portugal – 17% VAT
Spain – 16% VAT
Sweden – 25% VAT
United Kingdom – 17.5% VATThis will pose several problems for the adult industry namely, how will our billing processors be able to handle transactions from European Union citizens? After all, with so many different VAT rates across the EU their billing systems need to be able to correctly calculate the correct amount of VAT to the surfers final order.
Several accounting firms have set up new divisions to handle this for the mainstream side of the internet industry however, until just recently, the adult internet was unaware this was happening.
It would seem that although the international market place is a wholly viable one for adult webmasters to break into, it brings with it more complications that simply breaking the language barrier.
This new law will be a good test of the adult industry processors to see how they can handle the economic changes of the global market place and, more importantly, how they handle the new frontiers of international marketing on a global scale.
Article written by Lee
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Building A Surfer Trap – Stage 1
The last 2 weeks I have had a LOT of webmasters email and ICQ me regarding traffic and, not getting any sales.
So, I thought it would be a good idea to make a step by step tutorial on building your own surfer trap.
Now these are some of the arguments I have heard why people haven’t already built one over the last few weeks…
* To complicated to follow.
* I want surfers returning to my site.
* Don’t have the time.The first two however seem to be the ones that I hear over and over again.
First of all, a surfer trap IS NOT complicated, in fact, it is probably one of, if not THE easiest type of site to build.
Secondly, Why get a surfer visiting your site over and over again if they are not paying for trial memberships? All you are doing is wasting your bandwidth.
Thirdly, A surfer trap can be built over a period of time, my very first trap was built within 1 hour my next was built in a day and my next one was built in a week.
So onto the start of building our surfer trap…
The first thing that I want you to do is to look at the Multi-Site FPA’s that ARS in the marketing section and choose ONE of them.
Download it, optimize the keywords on the FPA, make sure you add meta tags, titles descriptions and Alt tags on all images.
Once you have done this, you now need to search through ALL of the single site FPA’s and download and optimize one for each of the ARS sites that you have on your Multi-Site FPA. (Even the gay sites!)
This should take you 2-5 minutes for EACH FPA, any longer than that and you are doing TOO much work!
Once you have all of the single FPA’s downloaded, optimized and uploaded onto your server that is the first stage completed.
Article written by Lee
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Newbie Webmasters – What Is A Newbie?
Newbie Adult Webmasters are something that is good for the adult industry as a whole. As more Newbie Webmasters join the adult industry the way in which things are done change and, more importantly, the way in which the newbies themselves get taught changes however, just what is a ‘Newbie’ when it comes to the adult industry? This is what we will take a look at in this brief article.
Adult Webmaster Newbie – The Differences.
Irrespective of what anyone tells you, everyone in the adult industry is a newbie its just a matter of figuring out what they are a newbie at. For example, personally i have just taken to learning PHP as a programming tool, i have never coded anything before so, i am officially a php newbie. Likewise there are webmasters who have never built a TGP gallery, they are TGP newbies, in fact, every facet of the adult industry has its own newbies some of them have been around for days whilst others have been around for many years. Going by the ‘true’ meaning of the word however, a newbie is someone who knows very little about very little.Message Board Newbies.
At some point or other every webmaster will want to start posting on some of the industry’s message forums, whether this is to make friends or ask advice you will instantly be branded a newbie from your first post, if this isn’t the case, make sure that you give a brief history about what you do in the adult industry and, more importantly, how long you have been doing it, don’t go overboard however, just give enough information to let others know what it is you are doing on the message forum.Newbie Adult Webmasters – Overview.
The perception of newbie webmasters is that many of them do not know what they are doing however, just because someone hasn’t heard the name before on a specific message forum this doesn’t mean the webmaster is in fact a true ‘newbie’ we all need to ensure that when using the term newbie we don’t make ourselves look like newbies in the process.Article written by Lee
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Designing Your Site With Link Popularity In Mind
To get good traffic, your website needs to be popular, to be popular, your website needs links, to get links, your website needs to be popular. Annoying isn’t it

Almost everyone agrees that link popularity is critical for your website’s visibility, traffic, and thus successfulness. It is something you need to have. As I pondered the ways of establishing and improving one’s “popularity”, eventually all come back to one central issue, your website must be designed to be popular.
Link popularity is a basically the measure of links pointing to your website and is meant to be a measure of the best websites. Theoretically those websites that have the most links pointing to them must be important and thus worth the visit. Unfortunately, there are a lot of folks out there that have created programs to “boost” your popularity artificially and all they have done is create Spam and muddy the overall picture. The search engines and directories are keeping a close eye on these programs.
Design: When getting a request or thinking about making one for a link exchange with a website, look thoroughly over the website first. The website’s theme or topic and general layout is the first thing to look at. Sites with themes or topics that are related to or compliment yours should be your main link partners. You do this to get targeted traffic.
Just as you evaluated someone’s website, others will be doing the same to yours. Make sure you know what your theme or topic is and that it clearly encompasses the whole website. Stay focused; do not try to cover everything.
Next, check out the links page or resource area. If they do have one, is it easy to find within the site? Does it seem to be part of the site or just a page off to the side? Are their linking rules available, clear, and easy to follow? Do they accept links from any website or are they choosy? Being part of someone’s well constructed links program, no mater what size, can be a very beneficial thing indeed.
Again, the same goes for your website. You want to let other webmasters know that you want to exchange links and which type of website you will accept requests from. Make it easy for others to link with you.
The last set of questions to ask yourself about any website is:
Is it easy to navigate
Does it have too many graphics (slow loading)
Is it pleasant to the eye
Does the information seem to be organized in a logical fashionWhat has been covered so far deals with what the visitors see; if visiting the website is a pleasant experience then people will stay and look and possibly come back. The final area to cover is what the search engines see.
The underside (the source code) of the website is just as critical when designing or linking with a website. The search engines are the ones that read this and if it is not done properly then the website can not succeed. Below are a few things you need to consider in your source code and any potential site that has asked to be linked by you.
Does the website contain frames
Does it use the headers, titles, meta-tags, and alt tags properly
Do the keyword location(s) and density seem appropriate and “optimized”The latter two issues mentioned above are critical, for they are the backbone to traffic production.
Content: The information you have is just as important as how you set it up on your website. The more popular websites or the ones with good link popularity are those that have valuable information or resource(s) for its audience after all, they fill a niche! People will visit, stay, return, and recommend a website if it has the content they want or need.
“Content is king.” A well-designed and organized website might look good but if it does not deliver anything of value, it will not be successful. Whatever subject matter you have on your site, make sure you have something of interest and importance to add to the subject, if you do and you promote it well, you and your site will be successful. In this context, it (content) does not just refer to images, why not add some stories or interesting links to news articles to improve your sites ‘popularity’.
In addition to information, resources like mailing lists, surveys, polls, classified ads, forums, etc. are all things if used appropriately can add value and fresh content to your website which, in turn will assist you in interacting with your sites visitors.
In conclusion: Take the time to design and optimize your website properly for the search engines. Make sure you have something of value or importance to add to whatever area your website is in. Provide resources and other tools, which your visitors could use and will make them come back. Be proactive and interact with your visitors. Websites that are dynamic and active are the best ones. All of this might take a little more time to get your website up and running, but it will be worth it.
For yours or any website to be popular, it needs the links and to get the links, it needs to show the other webmasters that it is worthy of a link. It seems everyone today has a website, but not everyone has put together a website that adds value to the Internet community. Take a critical look at your website and any website you might link to and ask yourself…………….
Would you bookmark it?
Article written by Lee
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